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Showing 1 through 4 of 4 results

A Crash Course in Sales and Marketing: Learn What You Need in Two Hours

by Scott L. Girard Jr. Michael F. O'Keefe Marc A. Price

<p>Tells prospective/new entrepreneurs what they must know, in simple terms, to start a business. Planning, finance, legal issues, brand, logos, marketing, the web, pitfalls to avoid.</p>

A Crash Course in Starting a Business: Learn What You Need in Two Hours

by Scott L. Girard Jr. Michael F. O'Keefe Marc A. Price

<p>Tells prospective/new entrepreneurs what they must know, in simple terms, to start a business. Planning, finance, legal issues, brand, logos, marketing, the web, pitfalls to avoid.</p>

Emergency Care (12th Edition)

by J. David Bergeron Daniel Limmer Michael F. O'Keefe Edward T. Dickinson Harvey D. Grant Robert H. Murray Jr.

Emergency Care, Twelfth Edition, has set the standard for EMT training for over 30 years. Updated with the latest research and developments in emergency medical services, this edition meets the 2010 American Heart Association guidelines for CPR and ECC, providing all the practical information students need to succeed in the classroom and in the field. Using the National EMS Education Standards as a foundation, this edition goes beyond the Standards to provide the most current, accurate reflection of EMS practice today. Getting students to think like an EMT, the text integrates scientific principles in a way that's easy to understand, and a host of critical thinking features-including a new chapter, "Critical Thinking and Decision Making,"-helps students learn key concepts while getting a dose of the reality of being an EMT.

Managing Your Business

by Scott L. Girard Jr. Marc A. Price Michael F. O'Keefe

The third in a 12-title series, A Crash Course for Entrepreneurs, that coaches prospective and new entrepreneurs in managing employees. Many novice entrepreneurs have little more than a brilliant idea and a pocketful of ambition. They may not be born managers. So they want to know "Now what?" This book tells you exactly what you must know, in simple terms, using real-world examples. In a two-hour read, it walks you through the essentials of leading and managing, and gives seasoned advice in a reader-friendly way. Learn what types of leadership there are and when to use your options effectively, how to avoid looking like a beginner, how to make meetings really work, how to manage diversity for rich results, when to coach and when to terminate, what's okay and what's not in the office, how to make your office culture work, how to work really efficiently so you can manage and lead at your best, when to outsource, and how to cut costs and spend wisely. Find out what other critical resources, processes and practices will help ensure your success. Whether your dream business is dog walking or high-tech invention, home-based or web-based, these serial entrepreneurs will save you time and trouble as you manage the people in your new company. About the authors: Collectively, these three young Florida-based serial entrepreneurs have successfully started ten new companies across a broad range of sectors and frameworks, including finance, international sourcing, medical products, innovative dot-com initiatives, and traditional brick-and-mortar companies. Their Internet-based interactive business resource, Expert Business Advice.com, provides an extensive range of tools for entrepreneurs, both aspiring and experienced. Planning templates, articles with fresh new insights, one-on-one advice, references, and syndicated news are just some of the offerings.

Showing 1 through 4 of 4 results

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