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Howard Lyman's testimony on The Oprah Winfrey Show revealed the deadly impact of the livestock industry on our well-being. It not only led to Oprah's declaration that she'd never eat a burger again, it sent shock waves through a concerned and vulnerable public. A fourth-generation Montana rancher, Lyman investigated the use of chemicals in agriculture after developing a spinal tumor that nearly paralyzed him. Now a vegetarian, he blasts through the propaganda of beef and dairy interests -- and the government agencies that protect them -- to expose an animal-based diet as the primary cause of cancer, heart disease, and obesity in this country. He warns that the livestock industry is repeating the mistakes that led to Mad Cow disease in England while simultaneously causing serious damage to the environment. Persuasive, straightforward, and full of the down-home good humor and optimism of a son of the soil, Mad Cowboy is both an inspirational story of personal transformation and a convincing call to action for a plant-based diet -- for the good of the planet and the health of us all.
In 1996, when Howard Lyman warned America on The Oprah Winfrey Show that Mad Cow Disease was coming to America, offended cattlemen sued him and Oprah both. Not only were Lyman and Oprah vindicated in court, but events have proved many of Lyman's predictions absolutely right. Mad Cow Disease has come to America, and Lyman argues persuasively in No More Bull! that the problem will only grow more deadly until our government deals with it seriously. In Mad Cowboy, Lyman, a fourth-generation Montana rancher turned vegetarian then vegan, told the story of his personal transformation after a spinal tumor, which he believes was caused by agricultural chemicals, nearly left him paralyzed. In No More Bull!, Lyman uses his humor, compassion, firsthand experience in agriculture, and command of the facts of health to argue that we might all profit by transforming our diets. He makes a powerful case that Alzheimer's is yet another disease linked to eating meat. And he explains that the steak at the heart of your dinner plate not only may destroy your own heart but actually offers no more nutritional value than a doughnut! If you've been confused by the competing claims of the Atkins Diet, the South Beach Diet, and other fad diets, No More Bull! is the book that will set you straight. Its pure, unvarnished truth is told with down-home common sense. Lyman's got a message for meat eaters, vegetarians, and vegans -- and the message of No More Bull! is that we can all do better for ourselves and the planet.