The 1942 Sears Christmas Book: Create Your Own Illustrated Winter Wonderland With Tantalizing Scented Markers And Delectable Stickers In One Holiday-filled Activity Book (2) (Sweet Scentsations Ser.: Vol. 4)

By: Sears, Roebuck and Co.

Sign Up Now! Already a Member? Log In
You must be logged into Bookshare to access this title. Learn about membership options, or view our freely available titles.

Synopsis: For generations, the much-anticipated arrival of the Sears gift catalog signaled the start of the holiday season. This faithful facsimile of the retailer's 1942 Christmas edition offers a nostalgia-inducing chance to relive those bygone years, when turning the pages of a catalog could excite young minds with dreams of a shiny toy truck or a new doll under the tree.A unique collectible, The 1942 Sears Christmas Book also provides an interesting look at how merchandise has evolved over the years. In 1942, Sears shoppers could purchase toys as well as housewares, clothes, furniture, candy, and gifts to send to servicemen (all at prices that now seem astonishingly low). The wartime catalog even includes information about the importance of saving scrap metal for munitions and encourages readers to buy war bonds.A new Introduction by Ben B. Judd, Jr., PhD, the former chair of the University of New Haven Department of Marketing and International Business, provides thought-provoking insights into the catalog's importance to rural America and the recent downfall of the retail giant.

Book Quality:: Publisher Quality
ISBN-13:: 9780486843643
Related ISBNs:: 9780486838007
Publisher:: Dover Publications
Date of Addition:: 10/09/19
Copyrighted By:: Ben B. Judd, Jr.
Adult content:: No
Language:: English
Has Image Descriptions:: No
Categories:: Nonfiction, Reference, Art and Architecture, Business and Finance
Grade Levels:: First grade, Second grade, Third grade, Fourth grade
Reading Age:: 8–10
Submitted By:: Bookshare Staff
Usage Restrictions:: This is a copyrighted book.
Introduction by:: Ben B. Judd, Jr.