I Guarantee It: The Untold Story behind the Founder of Men's Wearhouse

Synopsis

America knew George Zimmer for one of the most famous slogans in television advertising history: &“I guarantee it.&” Zimmer rode his promise to lead the Men&’s Wearhouse to unimagined success as a retail giant. Now, years removed from his stunning dismissal as leader of the company he founded, I Guarantee It recounts the journey of Zimmer&’s rise, the fall of the Men&’s Wearhouse, and his personal renewal. For forty-one years, George Zimmer forged a relationship with American men who wanted to like the way they looked without getting too fussy about it. He made them a promise that came straight from the shoulder: &“I guarantee it,&” he said, and it was ironclad. By the millions, customers walked into The Men&’s Wearhouse stores in all fifty states and Canada, where they received &“quality, service, and a good price,&” where they bought suits, ties, sports coats, and slacks by the tens of billions of dollars. Then a backstabbing — the handpicked board of directors fired Zimmer from the company he had created and developed into the most successful men&’s specialty store in world history. Eight years later, Zimmer is back to tell his story: a man raised by a prosperous and loving family, a fun-loving son of the sixties, a merchant, an entrepreneur, a pitchman for the ages. Zimmer&’s ouster devastated but did not destroy him. His is a story of hard work and resilience, about a life in business that succeeded beyond belief and followed the Golden Rule. It&’s a story that will teach and inspire. He guarantees it.

Copyright:

2021

Book Details

Book Quality:

Publisher Quality

Book Size:

208 Pages

ISBN-13:

9781582708430

Publisher:

Beyond Words

Date of Addition:

09/21/21

Copyrighted By:

George Zimmer

Adult content:

No

Language:

English

Has Image Descriptions:

No

Categories:

Nonfiction, Self-Help, Biographies and Memoirs, Business and Finance

Submitted By:

Bookshare Staff

Usage Restrictions:

This is a copyrighted book.