Securing Your Organization's Future: A Complete Guide to Fundraising Strategies

By: Michael Seltzer

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Synopsis: A step-by-step approach to creating and sustaining a network of funding sources through a discussion of: Major organizational tasks to address before applying for funding How to determine the best mix of funding resources for the long term The use of special events, direct mail, the telephone, planned giving, the Internet, and earned and venture income to obtain support from individual donors How to secure funding support from institutional sources such as foundations, corporations and businesses, government, religious institutions, and others A blueprint for designing and implementing fundraising strategies How to capitalize on the uniqueness of your organization to secure funding