Corporate Renaissance: Business as an Adventure in Human Development

By: Rolf Osterberg

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Synopsis: In this radical book on business and work, Swedish businessman Rolf Osterberg argues that businesses have their priorities all wrong. Paradoxically, corporations also--more than any other institution--have the potential to act as an agent of change toward a human-oriented world. The solution lies in the ongoing fundamental shift in our way of thinking--of our perception of the world, life, the human being, and meaning. This is Osterberg's "new thought." In Corporate Renaissance, Osterberg explores: How the creativity of its employees--not capital--is a company's greatest asset; Why employee-owned companies are the model for the future; Why hierarchies prevent problem-solving; How profit-taking can doom a company; Why setting goals, without an underlying vision, is destructive.