Introduction: Redefining Global Strategy
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- Synopsis
- This chapter outlines an approach to global strategy that focuses on the differences across countries, and describes the book's central goal: to help businesses cross borders profitably by seeing the world as it really is, rather than in idealized terms. This chapter was originally published as the introduction to "Redefining Global Strategy: Crossing Borders in a World Where Differences Still Matter."
- Copyright:
- 2007
Book Details
- Book Quality:
- Publisher Quality
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 08/02/16
- Copyrighted By:
- HBS Press
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.