Strategic Moves: Mechanisms for Market Entry and Dominance--What Innovators Need to Know
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- Synopsis
- There's much more to strategy than deciding which versions or variant of these strategies is best for your company or a particular innovation. This chapter explores a number of potential strategic moves you can make to move your innovation to the marketplace including process innovation, product differentiation, and extending innovation through platforms. This chapter was originally published as chapter 7 of "Harvard Business Essentials: The Innovator's Toolkit."
- Copyright:
- 2009
Book Details
- Book Quality:
- Publisher Quality
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 08/02/16
- Copyrighted By:
- HBS Press
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.