Putting Discovery-Driven Planning to Work: Employing an Entrepreneurial Mindset
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- Synopsis
- Once you have made the decision to pursue a strategic opportunity, the danger isn't over--new and changing business models imply new customers, competitors, and competences. For instance, how do you plan and manage an initiative whose direction and outcomes are not yet known? The answer is planning to learn, rather than planning to meet objectives identified in advance--an essential practice when uncertainty is high. This chapter introduces discovery-driven planning, which allows you to convert assumptions to knowledge at the lowest possible cost. This chapter is excerpted from "The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty."
- Copyright:
- 2000
Book Details
- Book Quality:
- Publisher Quality
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 08/03/16
- Copyrighted By:
- HBS Press
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.