Can You Balance a One-Legged Stool?: Multidimensional Business Models
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- Synopsis
- While you may think that your company can get away with having a strong revenue model or healthy gross margins alone, companies are most successful when the five elements of their business models--revenue, gross margin, operating expenses, working capital, and investment--work together. In this chapter, the authors examine three highly entrepreneurial companies whose success rested on their multidimensional business models: Zara, Amazon, and Celtel International in Africa. These examples demonstrate that creating a business model--considering one element at a time and then all of them together--is a fundamentally strategic activity. The strategy, as expressed in the five business model elements, is what drives cash flow, profitability, and growth. This chapter was originally published as Chapter 8 of "Getting to Plan B: Breaking Through to a Better Business Model."
- Copyright:
- 2009
Book Details
- Book Quality:
- Publisher Quality
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 08/02/16
- Copyrighted By:
- HBS Press
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.