Power Autonomy: Using the Biosphere's Rules to Renew Your Company With Renewable Energy

By: Gregory C. Unruh

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Synopsis: Excessive global dependence on fossil fuels is a zero-sum competition that can cost your business dearly. While scientists may disagree about the impact of current levels of climate-changing greenhouse gases, they are essentially unanimous that the forecasted increases will be environmentally ruinous-and potentially ruinous for your company's productivity and reputation. Just as plants carry their energy technology within their structure, your company can integrate power autonomy into its fundamental processes-insulating your company from the risks of convulsing energy markets and impending regulatory restrictions on fossil fuel, but also creating more appealing products for customers, and saving you money. This chapter provides a customizeable approach to switching to renewable energy, including which aspects of your company you should focus on, why investing in altering existing power processes that were designed with cheap fossil fuels in mind won't be enough, and how power autonomy should fit together with your other efforts to align your business with the biosphere's rules. This chapter was originally published as Chapter 2 of "Earth, Inc.: Using Nature's Rules to Build Sustainable Profits."