Entrepreneurship Reading: Launching Global Ventures
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- Synopsis
- Global ventures are those that weave globalization into their businesses from the start. Technological advances and emerging markets are enabling entrepreneurs to extract more value than ever before from setting up in multiple countries. Also, the emergence of new kinds of competitors and threats makes it even more important for founders to seize the advantages of globalization early on. As a result, many founders purposefully embed globalization into the core of their ventures, rather than becoming global as ventures mature. This Reading provides insights and best practices to help founders avoid pitfalls and create a truly global strategy. The author offers a framework for categorizing ventures on the basis of whether they are globalizing primarily: products and services; people, ideas, and technologies; or finance. It also considers whether ventures are seeking to globalize the best they have to offer or to harness the best the world has to offer. After founders determine what they hope to gain from globalization, they must choose the best locations, decide how many countries to enter, adapt their business models to each location, and navigate the unique operational and managerial difficulties facing young global ventures. The Reading does not consider international entrepreneurship in its traditional sense. It is not about how starting a domestic-market-oriented company in Brazil differs from starting one in Japan, nor is it about long-established companies deciding to open their first facility abroad or evaluating how they will enter their 90th country. The insights in this Reading can inform managers in such companies but does so through the lens of ventures that were "born global." These young global ventures face more resource constraints, opportunity costs, and founding-team challenges than do large, established, and traditional companies. Focusing on these businesses helps identify key business model traits related to globalization.
- Copyright:
- 2015
Book Details
- Book Quality:
- Publisher Quality
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 11/02/16
- Copyrighted By:
- Harvard Business School Publishing - Higher Ed
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.