The Ultimate Marketing & PR Book: Understand Your Customers, Master Digital Marketing, Perfect Public Relations
By: and and
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- Synopsis
- If you want to be the best, you have to have the right skillset. From strategy, mobile and ecommerce to social media, SEO and PR, THE ULTIMATE MARKETING & PR BOOK is a dynamic collection of tools, techniques, and strategies for success. Discover the main themes, key ideas and tools you need and bring it all together with practical exercises.This is your complete course in modern marketing. ABOUT THE SERIESULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.
- Copyright:
- 2015
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9781473683983
- Related ISBNs:
- 9781473683983
- Publisher:
- Hodder & Stoughton
- Date of Addition:
- 04/19/18
- Copyrighted By:
- Eric Davies, Nick Smith and Brian Salter
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
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- by Eric Davies
- by Nick Smith
- by Brian Salter
- in Nonfiction
- in Business and Finance