Turn editorial challenges into graphic solutionsHow does a designer create graphic solutions to thebehind-the-scenes editorial challenges at a magazine? DesigningMagazines is the complete guide to understanding theinner workings of magazines and their day-to-day management--and a greatguide to using that knowledge to create visually stunning, editorially effectivemagazines, in both new designs and rebranding. Thirty-five experienced editors,designers, and consultants, all at the top of their fields, present theirinsights on the goals and process of magazine design. Chapters focus on problemsfaced by designers, ethical considerations, the future of the field, andmany more rarely discussed issues. A look at magazines that have risen abovethe crowd to achieve special social importance--and how design has aided thatsuccess--provides added inspiration for magazine designers everywhere.* Big-name contributors include Steven Heller,Fred Woodward, Joyce Rutter Kaye, dozens more* Focus on trade and small magazines as well asnewsstand publications* Eighty photographs show great examples of designsand redesigns