Making Progress at IDEO
By: and
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- Synopsis
- This case focuses on different types of client relationships at IDEO, the value of these relationships for IDEO and clients, and the implications for IDEO designers' everyday experience of work. As new types of client work have shifted away from the more classic design projects, there may be accompanying shifts in designers' engagement and motivation. The case illustrates the importance of progress and meaning to IDEO designers, and it poses the questions: Which types of client work keep designers most motivated and engaged at work, and what are the implications for the client relationships IDEO should pursue?
- Copyright:
- 2014
Book Details
- Book Quality:
- Publisher Quality
- Publisher:
- Harvard Business Publishing
- Date of Addition:
- 03/30/19
- Copyrighted By:
- HBS
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.