Pricing in Business (Routledge Library Editions: Industrial Economics #23)
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- Synopsis
- This book, first published in 1971, reports on the first detailed study of pricing decisions ever made in the UK. Based on case studies, it shows precisely how thirteen pricing decisions were taken. In doing so, it reveals the objectives pursued by these firms and how conflicts between these objectives were resolved. The assessments of the pricing decisions show the strengths and weaknesses of the procedures used by the firms, and the relative importance of economic and organizational elements in such decisions.
- Copyright:
- 1971
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 334 Pages
- ISBN-13:
- 9781351249683
- Related ISBNs:
- 9780815370307, 9781351249706, 9780815370451
- Publisher:
- Taylor and Francis
- Date of Addition:
- 03/28/21
- Copyrighted By:
- George Allen & Unwin Ltd
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.