Open Internationalization Strategy (Routledge Frontiers in the Development of International Business, Management and Marketing)

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Synopsis
Open internationalization is a concept that brings a new perspective on the process of firm internationalization. As theories of internationalization show, some companies expand abroad only on their own, known as closed internationalization, while others combine their resources with those of other firms or use their networks for facilitating foreign implantation, known as open internationalization. Parallel to the development of the well-known concept of open innovation, open internationalization can be conceived as a meta-model for understanding companies’ expansion abroad. This book gathers a selection of contemporary research works dedicated to open internationalization, either seen as a way to analyze expansion in foreign countries, or as a way to investigate the management of geographically dispersed activities. All the authors of the chapters are researchers specialized in the internationalization field. Readers will benefit from this new lens for understanding, studying or practising international business, from the decision to go abroad to its implementation and its efficiency. Open Internationalization Strategy includes both academic empirical investigations and literature reviews on specific topics, making it valuable to researchers, academics, managers, and students in the fields of business and management history, international business, organizational studies, and economics.
Copyright:
2021

Book Details

Book Quality:
Publisher Quality
Book Size:
338 Pages
ISBN-13:
9781000347494
Related ISBNs:
9781003095163, 9780367557935, 9780367557942
Publisher:
Taylor and Francis
Date of Addition:
Copyrighted By:
selection and editorial matter, Nadine Tournois and Philippe Very
Adult content:
No
Language:
English
Has Image Descriptions:
No
Categories:
History, Nonfiction, Business and Finance, Law, Legal Issues and Ethics, Communication
Submitted By:
Bookshare Staff
Usage Restrictions:
This is a copyrighted book.
Edited by:
Nadine Tournois
Edited by:
Philippe Very

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