Mass Media and Drug Prevention: Classic and Contemporary Theories and Research (Claremont Symposium on Applied Social Psychology Series)
By: and and
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- Synopsis
- This book tells the story of the mass media's potential in the war against drug abuse. It is based on scientific evidence on the use of media in health promotion and disease prevention. Past approaches--successes and failures alike--are included to help enlighten future programs of research and practice. Advice about the logical steps that must be taken to help alleviate the crisis of drug abuse is featured throughout. The book will appeal to social scientists interested in persuasion and the media Each chapter offers information to help the conscientious practitioner maximize persuasive effects of a mass-mediated presentation.
- Copyright:
- 2002
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 320 Pages
- ISBN-13:
- 9781135662073
- Related ISBNs:
- 9780805834789, 9780805834772, 9781410603845
- Publisher:
- Taylor and Francis
- Date of Addition:
- 11/09/21
- Copyrighted By:
- Lawrence Erlbaum Associates, Inc.
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Psychology, Sociology
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.
- Edited by:
- Stuart Oskamp
- Edited by:
- Michael Burgoon
- Edited by:
- William D. Crano
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- by William D. Crano
- by Stuart Oskamp
- by Michael Burgoon
- in Nonfiction
- in Psychology
- in Sociology