Contextual Innovation Management: Adapting Innovation Processes to Different Situations (Routledge Studies in Innovation, Organizations and Technology)
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- Synopsis
- Innovation has a pivotal role for companies in attaining business survival but making an organization innovative is not straightforward. By determining contextual factors, managers can help decide how to employ a portfolio of innovation management processes. This book explores how contingency influence the management of innovation. Taking the perspective of innovation managers, the authors focus on the decision-making process to demonstrate that different approaches are required depending on the business context. In breaking the process into three levels (culture, industry and company), the book helps choose an optimal innovative approach. With references to real-world innovation cases and organizations, this book will prove useful reading for students and researchers in the field of innovation studies and management.
- Copyright:
- 2020
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 144 Pages
- ISBN-13:
- 9781317417224
- Related ISBNs:
- 9781032174280, 9781138920316, 9781315687131
- Publisher:
- Taylor and Francis
- Date of Addition:
- 09/17/23
- Copyrighted By:
- Taylor & Francis, The right of Patrick van der Duin and Roland Ortt to be identified as authors of this work has been asserted by them in accordance with sections
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.