Events Management (Events Management)

Synopsis

A must-have introductory text of unrivalled coverage and depth focusing on events planning and management, the fourth edition of Events Management provides a complete A to Z of the principles and practices of planning, managing and staging events. The book offers a systematic guide to organising successful events, examining areas such as event design, logistics, marketing, human resource management, financial planning, risk management, impacts, evaluation and reporting. The fourth edition has been fully updated and revised to include content covering technology, including virtual and hybrid events, concepts such as social capital, soft power and events, social inclusion, equality, accessibility and diversity, and the latest industry reports, research and legal frameworks. The book is logically structured and features new case studies, showing real-life applications and highlighting issues with planning events of all types and scales in a range of geographical locations. This book has been dubbed ‘the events management bible’ and fosters an interactive learning experience amongst scholars of events management, tourism and hospitality.

Copyright:

2023

Book Details

Book Quality:

Publisher Quality

ISBN-13:

9781000904451

Related ISBNs:

9781003044963, 9780367491840, 9780367491888

Publisher:

Taylor and Francis

Date of Addition:

11/09/23

Copyrighted By:

Glenn A. J. Bowdin, Johnny Allen, Rob Harris, Leo Jago, William O’Toole and Ian McDonnell. The right of Glenn A. J. Bowdin, Johnny Allen, Rob Harris, Leo Jago, William O’Toole and Ian McDonnell to be identified as authors of this work has been asserted in

Adult content:

No

Language:

English

Has Image Descriptions:

No

Categories:

Nonfiction, Travel, Business and Finance

Submitted By:

Bookshare Staff

Usage Restrictions:

This is a copyrighted book.