Companies, Cultures, and the Region: Interactions and Outcomes

By: Dieter Rehfeld and Stefan Gärtner and Nick Clifton

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Synopsis: Europe has its strength in regional cultural diversity. However, current debates surrounding globalisation and the integration of markets tend to focus on the homogenisation of cultures, whilst the emergence of vital and innovative regional cultures has typically been neglected. This edited collection addresses this gap, considering relevant questions such as how strategies, orientations, values and symbols help a company to become aware of its location, and how different regional cultures are of interest to particular types of companies. The book’s central focus is the interaction of regional and corporate cultures; how different cultures come together, shape each other and change. The volume takes an interdisciplinary approach, bringing together research from cultural science, regional science, social science and economics.This book was originally published as a special issue of the journal European Planning Studies.

Book Quality:: Publisher Quality
Book Size:: 184 Pages
ISBN-13:: 9781134929139
Related ISBNs:: 9781138954076, 9781134929207, 9780415840576, 9781134929061, 9781315540030
Publisher:: Taylor & Francis
Date of Addition:: 01/25/24
Copyrighted By:: Taylor & Francis
Adult content:: No
Language:: English
Has Image Descriptions:: No
Categories:: Nonfiction, Business and Finance
Submitted By:: Bookshare Staff
Usage Restrictions:: This is a copyrighted book.
Edited by:: Nick Clifton
Edited by:: Stefan Gartner
Edited by:: Dieter Rehfeld