The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism
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- Synopsis
- While the youth counterculture remains the most evocative and best-remembered symbol of the cultural ferment of the 1960s, the revolution that shook American business during those boom years has gone largely unremarked. In this revealing book, Thomas Frank shows how the youthful revolutionaries were joined--and even anticipated --by such unlikely allies as the advertising industry and the men's clothing business.
- Copyright:
- 1997
Book Details
- Book Quality:
- Excellent
- Book Size:
- 313 Pages
- ISBN-13:
- 9780226260129
- Publisher:
- The University of Chicago Press
- Date of Addition:
- 01/22/13
- Copyrighted By:
- The University of Chicago
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance, Social Studies, Politics and Government, Sociology
- Submitted By:
- Worth Trust
- Proofread By:
- Worth Trust
- Usage Restrictions:
- This is a copyrighted book.
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