Schibsted: The Digital Transformation of a Nordic Media Giant (1) (Global Media Giants)

Synopsis

This is the first book of its kind to examine Schibsted, one of the largest traditional media and newspaper companies in the Nordic region, which is today considered a regional and international digital media pioneer.The book examines the rise and role of Schibsted - an early mover and proactive media company in terms of technology adoption, digitization, and online expansion - in its home region, along with its major international ventures. The book focuses on its position in the Nordic digital media landscape, one of the world’s most digitally mature media markets and most digitally networked region, which is today influenced by fierce competition from expanding global internet giants and platform infrastructure. Drawing on a wealth of sources, including original interviews with senior Schibsted executives, which allow unprecedented insight into the company, the book also details its digital expansion internationally, and particularly its pioneering role as originator of the world’s largest online classified advertising company.This book will be of interest to students and scholars of global media and communication studies, particularly those specializing in international communication and media industries in a global context.

Copyright:

2025

Book Details

Book Quality:

Publisher Quality

Book Size:

148 Pages

ISBN-13:

9781040383483

Related ISBNs:

9781040383476, 9781032574516, 9781003439431

Publisher:

Taylor & Francis

Date of Addition:

05/29/25

Copyrighted By:

Ole J. Mjøs, The right of Ole J. Mjøs to be identified as author of this work has been asserted in accordance with sections

Adult content:

No

Language:

English

Has Image Descriptions:

No

Categories:

Nonfiction, Business and Finance, Social Studies, Communication

Submitted By:

Bookshare Staff

Usage Restrictions:

This is a copyrighted book.