The Business Plan Workbook: A Step-By-Step Guide to Creating and Developing a Successful Business (11)
By:
Sign Up Now!
Already a Member? Log In
You must be logged into Bookshare to access this title.
Learn about membership options,
or view our freely available titles.
- Synopsis
- Based on tried and tested business methodology used at the leading business school, Cranfield School of Management, this 11th edition of The Business Plan Workbook guides you through all the necessary steps to construct a winning business plan.This is a practical run-through of 26 key areas of development of strategic planning. It will allow you to think of these areas in isolation through the use of assignments that ensure you have stress-tested your business proposition. This guide covers how to:- Come up with a winning business idea- Complete market and competitive research- Forecast watertight financials and projectionsThis new edition is fully updated throughout to include:- New real-world examples including Nubank, YuLife, Inceptio Technology, Doctolib, Livspace, Teya and Zepz,- Using AI to write business plans including how to analyze market segments, create financial projects and finesse SWOT modelling- More on storytelling and creating a compelling narrative for investors - Thoroughly revised to reflect changes in government policies, tax regulations, trade policies, and how to anticipate and adapt to new regulations- A deck of 80 PowerPoint slides providing resources and downloadable templates
- Copyright:
- 1988
Book Details
- Book Quality:
- Publisher Quality
- Book Size:
- 312 Pages
- ISBN-13:
- 9781398623699
- Related ISBNs:
- 9781398623675
- Publisher:
- Kogan Page
- Date of Addition:
- 08/06/25
- Copyrighted By:
- is a complex field and since it is unlikely to be relevant to most business start-ups we only touch on it lightly here. Basically, the Copyright, Designs and Patents Act
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- Nonfiction, Business and Finance
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.