Yoga and Tourism (1) (Routledge Focus on Tourism and Hospitality)

By: Nazia Ali

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Synopsis: This timely and innovative book is the first to provide an in-depth and interdisciplinary exploration of yoga and tourism. It considers a range of perspectives, places and possibilities for the planning, development and management of yoga tourism around the world. International in scope and appeal, the book features case studies and examples from the global North and South, providing an innovative approach to the analysis of yoga and tourism. This includes the use of the critical turn to frame discussion, the inclusion of postcolonial/decolonial ideas and linking yoga tourism to concerns over sustainability in a tourism context. The volume highlights a variety of yoga tourism destinations, and covers a range of emerging topics, such as yoga tourism in relation to soft power, race/racialization and the negation of Western and non-Western notions of yoga in view of tourism.This book will be of pivotal interest to scholars, students and academics of health and wellness tourism, tourism product development and heritage tourism, as well as practitioners in these areas.