The People's Car
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- Synopsis
- Bernhard Rieger reveals how a car commissioned by Hitler and designed by Ferdinand Porsche became a global commodity on a par with Coca-Cola. The Beetle's success hinged on its uncanny ability to capture the imaginations of executives, engineers, advertisers, car collectors, suburbanites, hippies, and everyday drivers aross nations and cultures.
- Copyright:
- 2013
Book Details
- Book Quality:
- Publisher Quality
- ISBN-13:
- 9780674075757
- Publisher:
- Harvard University Press
- Date of Addition:
- 11/16/13
- Copyrighted By:
- Harvard University Press
- Adult content:
- No
- Language:
- English
- Has Image Descriptions:
- No
- Categories:
- History, Nonfiction
- Submitted By:
- Bookshare Staff
- Usage Restrictions:
- This is a copyrighted book.