Rural Tourism Development

By: Heather Mair and E. Wanda George

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Synopsis: Rural tourism represents a merging of perhaps two of the most influential yet contradictory features of modern life. Not only are the forces of economic, social, cultural, environmental and political change working to redefine rural spaces the world over, but broad global transformations in consumption and transportation patterns are reshaping leisure behaviour and travel. For those concerned with both the nature of change in rural areas and tourism development, the dynamics and impacts of integrating these two dramatic shifts are not well known but yet are becoming increasingly provocative discourses for study. This book links changes at the local, rural community level to broader, more structural considerations of globalization and allows for a deeper, more theoretically sophisticated consideration of the various forces and features of rural tourism development. While Canadian in content, the cases and discussions presented in this book can be considered generally relevant to any rural region, continentally and globally, that has undertaken or is considering rural tourism development.