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Managerial Accounting
by Joe Hoyle and Kurt HeisingerKurt Heisinger and Joe Ben Hoyle believe that students want to learn accounting in the most efficient way possible, balancing coursework with personal schedules. They tend to focus on their studies in short intense segments between jobs, classes, and family commitments. Meanwhile, the accounting industry has endured dramatic shifts since the collapse of Enron and WorldCom, causing a renewed focus on ethical behavior in accounting. This dynamic author team designed Managerial Accounting to work within the confines of today’s students’ lives while delivering a modern look at managerial accounting. Managerial Accounting was written around three major themes: Ready, Reinforcement and Relevance. This book is aimed squarely at the new learning styles evident with today’s students and addresses accounting industry changes as well.
Business Communication for Success
by Scott McleanThis book is suited for Business Communication courses, but is also appropriate for Business English, Business Presentation, Professional Communication courses. Scott McLean brings his authoring expertise to this new communications textbook. Scott has authored textbooks in the areas of Speech Communication, Interpersonal Communication and Public Speaking. Business Communications for Success benefits from Scott's extensive understanding of how students learn the art of effective communication. Students are provided ample opportunity to engage with the concepts, vocabulary and models covered in the text, including role-playing exercises, journal writings, case studies, small-group activities, games, and self-assessment activities.
Money and Banking
by Robert E. WrightThe financial crisis of 2007-8 has already revolutionized institutions, markets, and regulation. Wright's Money and Banking V 2.0 captures those revolutionary changes and packages them in a way that engages undergraduates enrolled in Money and Banking and Financial Institutions and Markets courses.
Exploring Perspectives
by Randall FallowsThis 5 chapter primer will help give students a better understanding of how to discover, develop, and revise an analytical essay for their argument and persuasion courses.
CK-12 Geometry
by Ck-12 FoundationCK-12 Foundation's Geometry FlexBook covers the following chapters: Basics of Geometry - undefined terms, defined terms, basic postulates of points, lines and planes; distances on a coordinate grid; complementary and supplementary angles; vertical angles; linear pairs and classification of polygons. Reasoning and Proof - inductive reasoning, deductive reasoning, conditional statements, properties of equality and two-column proofs. Parallel and Perpendicular Lines - the parallel line postulate, the perpendicular line postulate, and angles formed by two parallel lines and a non-perpendicular transversal. Congruent Triangles - the Triangle Sum theorem, triangle congruence, the SSS and ASA postulates, the AAS congruence theorem, two-column and flow proofs, the HL congruence theorem, AAA and SSA relationships, isosceles and equilateral triangles. Relationships Within Triangles - the midsegment theorem, the perpendicular bisector theorem, the angle bisector theorem, the concurrency of medians theorem, Napoleon's theorem, and the triangle inequality theorems. Quadrilaterals - interior angles of convex quadrilaterals, classifying quadrilaterals, properties of parallelograms, properties of rhombi, rectangles and squares, and properties of trapezoids. Similarity - ratio and proportion, properties of similar polygons, AAA and AA rules for similar triangles, using SSS and SAS to solve problems about similar triangles, identifying proportional segments in triangles and similarity transformations. Right Triangle Trigonometry - using the Pythagorean theorem when working with right triangles, classification of triangles, the converse of the Pythagorean theorem, using the geometric mean, properties of special right triangles, and trigonometric ratios. Circles - relationships between congruent and similar circles, the equation of a circle, tangent lines, arc measures, chords, inscribed angles, and angles formed by chords, secants and tangents. Perimeter and Area - finding the area of polygons, using scale drawings or models, finding the circumference of a circle, areas of circles and sectors, calculating the areas and perimeters of regular polygons and geometric probability. Transformations - transformations of figures in two-dimensional space including translations, reflections, rotations and dilations.
Stand Up, Speak Out
by Jason S. Wrench and Anne Goding and Danette Ifert Johnson and Bernardo A. AttiasThe two key themes to Stand up, Speak out: The Practice and Ethics of Public Speaking make it a welcomed addition to the choices you have for a public speaking textbook. First it focuses on helping students become more seasoned and polished public speakers, and second, its emphasis on ethics in communication. It is this practical approach and integrated ethical coverage that sets Stand up, Speak out: The Practice and Ethics of Public Speaking apart from the other texts in this market.
Principles of Sociological Inquiry
by Amy BlackstoneThe author of Principles of Sociological Inquiry: Qualitative and Quantitative Methods, Amy Blackstone, started envisioning this textbook while sitting in her own undergraduate sociology research methods class. She enjoyed the material but wondered about its relevance to her everyday life and future plans (the idea that one day she would be teaching such a class hadn't yet occurred to her).
CK-12 Advanced Probability and Statistics Second Edition Volume 1
by Ck-12 FoundationAn open source textbook.
Writing for Success
by Scott McleanScott McLean's Writing for Success is a text that provides instruction in steps, builds writing, reading, and critical thinking, and combines comprehensive grammar review with an introduction to paragraph writing and composition. Beginning with the sentence and its essential elements, this book addresses each concept with clear, concise and effective examples that are immediately reinforced with exercises and opportunities to demonstrate, and reinforce, learning.
Leading with Cultural Intelligence
by Mai MouaLeading with Cultural Intelligence outlines the important concepts of cultural intelligence (CI) and the steps that must be practiced to become a culturally intelligent leader. CI is both a strategy and a tool that leaders can use to gain more confidence and proficiency when working across cultures. This book outlines the importance of understanding culture and its impact on organizations, the strategic value of cultural intelligence, and the significance of integrating and practicing cultural intelligence in everyday business life. When all these aspects are properly integrated and applied in the leadership and management process, organizations are more innovative and adaptable to respond to cultural changes.
Communication in the Real World
by Richard G. Jones Jr.Communication in the Real World: An Introduction to Communication Studies by Richard G. Jones, Jr. overviews the time-tested conceptual foundations of the field, while incorporating the latest research and cutting-edge applications of these basics. Each chapter will include timely, concrete, and real-life examples of communication concepts in action. A key feature of this book is the integration of content regarding diversity and organizational communication in each chapter through examples and/or discrete sub-sections. Discussions of diversity are not relegated to feature boxes. Also integrated into the content are examples that are inclusive in terms of race, gender, sexuality, ability, age, marital status, religion, and other diverse identity characteristics.
How to Use Microsoft® Excel®
by Joseph M. ManzoHow to Use Microsoft® Excel® The Careers in Practice Series is an textbook appropriate for a course covering Microsoft Excel at a beginner to intermediate level. It is geared toward and will be accommodating for students and instructors with little to no experience in using Microsoft Excel. However, the approach is not at the expense of relevance. How to Use Microsoft® Excel® The Careers in Practice Series approaches Excel from the perspective of making personal and professional quantitative decisions. Personal decisions include big purchases such as homes and automobiles, savings for retirement, and personal budgets. Professional decisions include budgets for managing expenses, merchandise items to markdown or discontinue, and inventory management.
Six Steps to Job Search Success
by Caroline Ceniza-Levine and Connie Thanasoulis-CerrachioThis book is a practical discussion of actionable steps (six of them!) that students can take to land a job regardless of the market. Whether the estimate is 25% unemployment or single-digit unemployment, that number doesn't apply to any one student. For any individual, the unemployment rate is 0% or 100%. One either has a job or doesn't. When any one person is looking for a job and there is 10% unemployment, that person just wants to be one of the nine people that has a job. Students might think even that one job is beyond their grasp. They think they don't have the right degree. Their school is in a different location than where they'd like to work. Not enough jobs are listed or employers are visiting the campus. This type of thinking cedes control of a student's search to outside forces. It is not up to professors, schools, career services support, or recruiters to get students a job. This book is about the proactive things that students can do to get themselves a job.
Legal Aspects of Marketing and Sales
by Jethro K. Lieberman and Don Mayer and Daniel M. Warner and George J. SiedelMayer, Warner, Siedel and Lieberman's Legal Aspects of Marketing and Sales is an up-to-date textbook that covers legal issues that students who will work in marketing or with marketing managers must understand. The text is organized to permit instructors to tailor the materials to their particular approach. The authors take special care to engage students by relating law to everyday events with their clear, concise and readable style.
Small Business Management in the 21st Century
by David T. Cadden and Sandra L. LuederSmall Business Management in the 21st Century offers a unique perspective and set of capabilities for instructors. The authors designed this book with a "less can be more" approach, and by treating small business management as a practical human activity rather than as an abstract theoretical concept. The text has a format and structure that will be familiar to you if you use other books on small business management. Yet it brings a fresh perspective by incorporating three distinctive and unique themes and an important new feature (Disaster Watch) which is embedded throughout the entire text. These themes assure that students see the material in an integrated context rather than a stream of separate and distinct topics. First, the authors incorporate the use of technology and e-business as a way to gain competitive advantage over larger rivals. Technology is omnipresent in today's business world. Small business must use it to its advantage. We provide practical discussions and examples of how a small business can use these technologies without having extensive expertise or expenditures.
Perl One-Liners
by Peteris KruminsPart of the fun of programming in Perl lies in tackling tedious tasks with short, efficient, and reusable code.
Often, the perfect tool is the one-liner, a small but powerful program that fits in one line of code and does one thing really well.
In Perl One-Liners, author and impatient hacker Peteris Krumins takes you through more than 100 compelling one-liners that do all sorts of handy things, such as manipulate line spacing, tally column values in a table, and get a list of users on a system.
This cookbook of useful, customizable, and fun scripts will even help hone your Perl coding skills, as Krumins dissects the code to give you a deeper understanding of the language.
You'll find one-liners that:–Encode, decode, and convert strings–Generate random passwords–Calculate sums, factorials, and the mathematical constants pi and e–Add or remove spaces–Number lines in a file–Print lines that match a specific pattern–Check to see if a number is prime with a regular expression–Convert IP address to decimal form–Replace one string with another And many more!
Save time and sharpen your coding skills as you learn to conquer those pesky tasks in a few precisely placed keystrokes with Perl One-Liners.
The Flat World Knowledge Handbook for Writers
by Miles MccrimmonAre you teaching freshman level students? Is this one of the first college level courses your students have ever taken? Probably. That is why this English Handbook is different (and we think better). Miles McCrimmon's, The Flat World Knowledge Handbook for Writers is based on the understanding that writing is at the center of the college experience, not just something students do on their way to "higher-level" coursework. The Flat World Knowledge Handbook for Writers supports the goal of acculturating entering students to the demands of college-level thinking and writing, whether that goal is being met through coursework in Composition, Student Development, or some combination of the two.
The Power of Selling
by Kim RichmondThe Power of Selling is the perfect textbook to teach students about the proven process of selling. More important, it teaches students how to apply the tenets of selling to how to sell themselves and get the job they want, with the same process professional sales people learn (or brush up) on their own selling skills. What makes someone successful in sales? Are great sales people born or made? Is there one magic selling process, or does the process change based on the business...or the customer? How can the selling process really come alive for students in the classroom? How do students learn how to sell for life, not just for a course? The Power of Selling by Kim Richmond answers these questions and makes the principles of selling come alive. Kim looks at the topic of selling through a different lens, and provides inspiration and ideas. The Power of Selling provides an exciting and interactive experience for both professors and students through the use of 4 unique elements: 1. Content The content is based on the core selling tenets so instructors will find the familiar principles of selling. In addition, the impact of Sales 2.0 is addressed at every stage including how to use interactive tools such as Twitter, LinkedIn, Facebook, blogs, and wikis effectively. 2. Selling U The last section of each chapter is called Selling U. It applies the concepts covered in the chapter to a student's job search. Selling U topics include how to think about yourself as a brand, how to create a powerful cover letter and resume, how to create your personal elevator pitch, how to use networking and informational interviews to get the word out about your brand, how to prepare and dress for an interview, and how to negotiate and accept the right job offer. What makes The Power of Selling different is that Selling U is integrated into every chapter, which makes this text the ultimate guide to selling yourself. 3. Video Resources Videos are used throughout the book. Additional videos that are not included in the text are available for instructor use. Here are videos that are available: * Video Ride-alongs - One of the best ways to learn about sales is by going on ride-alongs. So every chapter starts with an exclusive feature called a Video Ride-along. These short videos feature seven different sales professionals - one that starts each chapter. Each one talks about how he or she applies one of the key concepts covered in the chapter in their job. These videos are designed to be "virtual ride-alongs" so the students can actually feel as though they are getting insights first hand from selling professionals. * The Power of Selling YouTube Channel here (youtube.com/thepowerofselling) - Over 50 videos are included featuring the sales professionals who are highlighted in the Video Ride-alongs. About half of the videos are used in the textbook. The balance are available for instructor use. Several are included in Video Learning Segments (see below). These videos are excellent resources for use in the classroom, exercises, and assignments. * Video Learning Segments In addition to the traditional supplements of Instructor Manual, PowerPoints, and Test Bank, there are also Video Learning Segments. These are PowerPoint slides embedded with videos designed to supplement the course PowerPoints and focus on one concept, like an ethical dilemma, pre-call preparation, or effective presentations, how to use email effectively. Each segment includes slides, videos, discussion questions, or exercises. 4. The Power of Selling LinkedIn Group. here This group was created on LinkedIn.com expressly as a resource for the faculty and students who use this textbook. The group includes sales professionals from across the country and from different industries. This is a great tool for faculty and students alike to network, participate in discussions, ask questions, and connect with "real world" selling professionals.
The Legal and Ethical Environment of Business
by Lisa Johnson and Terence LauTerence Lau & Lisa Johnson's The Legal and Ethical Environment of Business is a book for today's student, who expects learning to be comprised not only of substance, but also of interactive exercises and multimedia. This book streamlines the presentation of material to ensure that every page is relevant, engaging, and interesting to undergraduate business students, without losing the depth of coverage that they need to be successful in their academic journeys and in their professional careers. This is not Legal Environment of Business (LEB) "light." Rather, this is LEB without risk of students' eyes glazing over in boredom or from lack of comprehension. This is LEB presented in an exciting way, where every page is interesting to students and relevant to real life.
eMarketing
by Rob Stokes and the Minds of QuirkeMarketing: The Essential Guide to Online Marketing by Rob Stokes, a marketing guru and CEO of Quirk eMarketing, Sarah Blake, and his team of QuirkStars, consolidates 11 years of real marketing experience doing online marketing at Quirk into a full length textbook that draws on both academic theory and practical experience. It is intended for third and fourth year marketing students, this textbook covers all of the important aspects of online marketing, including chapters on each of the following areas: * Search Engine Marketing * Affiliate Marketing * Web Analytics and Conversion Optimisation * Web Development * Online Copywriting * Online Advertising * WebPR * Online Reputation Management * Pay Per Click Advertising * Viral Marketing * Social Media Marketing * Search Engine Optimisation * eMarketing Strategy * Market Research * Mobile Marketing * Crowdsourcing * Customer Relationship Management It also features a glossary and index as well as summaries, learning objectives and discussion points for each chapter. This eMarketing textbook offers students information that is highly applicable with examples to which they can easily relate. It is a must-have guide for each and every undergraduate and post-graduate marketing student as well as anyone working in the digital or traditional marketing sphere.
Sexuality and Our Diversity
by Marcus TyeSexuality and Our Diversity: Integrating Culture with the Biopsychosocial by Marcus Tye explores, with an integrated approach, the complex dimensions of biology, culture, psychology, sociology, history, and philosophy that explain human sexual diversity. While this text is primarily focused on the present, it also explores selected aspects of history to lend perspective to students that contemporary controversies have deep historical roots.
Focusing on Organizational Change
by William Q. Judge Jr.Never before have strategic leaders been confronted with so much overwhelming change. The traditional approach taken by the leader or leaders is to direct or control the organization's reaction on a monthly, weekly, or even daily basis. This approach is stressful and overwhelming for executive leaders, makes middle managers feel torn between honoring their senior leaders and listening to the demands of frontline employees, and is alienating for frontline employees. This approach is hardly a prescription for the pursuit of excellence, and does not enable the organization to be sufficiently agile or nimble to cope with the "white water" conditions in which the organization typically finds itself. This book offers an alternative to the traditional approach by focusing on building the change capacity of the entire organization in anticipation of future pressures to change. An organization's capacity for change is an eight-dimensional dynamic capability of an organization or organizational unit to successfully adapt to the changing organization-environment interface. In change-capable organizations, the strategic leader's role is more of an architect or designer of the organization in anticipation of oncoming change, rather than a commander or controller reacting to change. This approach unleashes the organization's creative potential while maintaining accountability, clarifies the roles of each and every employee in the change process while enhancing organizational flexibility, aligns organizational systems to facilitate change, and builds the organization's leadership pipeline for the future. Based on systematic research of more than 5,000 respondents working within more than 200 organization or organizational units conducted during the previous decade, this book offers a clear and proven method for diagnosing your organizational change capacity. Building on my previous consulting experience and anecdotal evidence, you will also learn how to enhance your organization's change capacity. While building organizational change capacity is not fast or easy, it is essential for effective leadership and organizational survival in the 21st century. This book provides guidance on how to do that essential work in the new millennium.
CK-12 Advanced Probability and Statistics Second Edition Volume 2
by Ck-12 FoundationAn open source textbook.
Introduction to Contracts, Sales and Product Liability
by Jethro K. Lieberman and Don Mayer and Daniel M. Warner and George J. SiedelMayer, Warner, Siedel and Lieberman's Introduction to Contracts, Sales and Product Liability is an up-to-date textbook that includes legal issues that are covered in an introductory business law course. The text is organized to permit instructors to tailor the materials to their particular approach. The authors take special care to engage students by relating law to everyday events with their clear, concise and readable style.