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Catching Lightning in a Bottle

by Winthrop H. Smith Jr

The fascinating story behind the company that revolutionized the financial world Catching Lightning in a Bottle traces the complete history of Merrill Lynch and the company's substantial impact on the world of finance, from the birth of the once-mighty company to its inauspicious end. Throughout its ninety-four year history, Merrill Lynch revolutionized finance by bringing Wall Street to Main Street, operating under a series of guidelines known as the Principles. These values allowed the company to gain the trust of small investors by putting the clients' interests first, driving a business trajectory that expanded capital markets and fueled the growth of the American post-war economy. Written by the son of Merrill Lynch co-founder Winthrop H. Smith, this book describes the creation and evolution of the company from Charlie Merrill's one-man shop in 1914 to its acquisition by Bank of America in 2008. Author Winthrop H. Smith Jr. spent twenty-eight years at the company his father co-founded, bringing a unique perspective to bear in telling the story of the company that democratized the stock market and eventually fell from its lofty perch. Learn why the industry initially scoffed at Charles Merrill's "radical" investment ideas Discover the origin of the Principles, and how they drove operations for nearly a century Find out why the author left a successful Wall Street career, and why it was such a smart move Examine the culture and values that built Merrill Lynch into one of the world's most successful and respected companies Revolutionary vision is rare, and enduring success is even more so. When a single organization demonstrates both of those characteristics, it is felt throughout the world. Discover the fascinating story behind Merrill Lynch and the men who built it from an insider's perspective in Catching Lightning in a Bottle.

Transformational Literacy

by Ron Berger Libby Woodfin Cheryl Becker Dobbertin Suzanne Nathan Plaut

Engage, challenge, and inspire students with work that matters Transformational Literacy, written by a team from Expeditionary Learning, helps teachers leverage the Common Core instructional shifts--building knowledge through content-rich nonfiction, reading for and writing with evidence, and regular practice with complex text--to engage students in work that matters. Worthy texts and worthy tasks help students see the connection between their hard work as readers and writers and their capacity to contribute to stronger communities and a better world. The stories, examples, and resources that permeate Transformational Literacy come primarily from the more than 150 Expeditionary Learning schools around the country that support teachers to select, supplement, customize, and create curriculum, and improve instruction. The book also draws on Expeditionary Learning's open source Common Core English Language Arts curriculum--often cited as one of the finest in the country--and professional development offered to thousands of teachers to implement that curriculum effectively. Transformational Literacy combines the best of what Expeditionary Learning knows works for kids--purposeful, inquiry-based learning--and the new imperative of the Common Core--higher and deeper expectations for all students. Teach standards through a compelling and purposeful curriculum that prioritizes worthy texts and worthy task Improve students' evidence-based reading, thinking, talking, and writing Support students to develop a new mindset toward the challenge of reading complex texts Transformational Literacy introduces an approach to literacy instruction that will engage, challenge, and inspire student with work that matters.

Buffett and Beyond

by Joseph Belmonte

Construct a portfolio that is sure to outperform marketaverages Warren Buffett had it right all along. Now it's your turn tolearn how to construct a portfolio that is sure to outperform themarket averages, as well as almost every professional money managerin the world. Warren Buffett's method of predictability candetermine a future target price, which in turn determines hisall-important purchase price. However, Buffett doesn't drawconclusions of his predictability method relative to the futuretotal returns of portfolios. That's where Buffett and Beyondcomes in, taking Buffett's method one giant step beyond,proving that if you select a portfolio of stocks using thepredictability method in this book, you will outperform 96% ofprofessional money managers over the long term.In addition to the information in the book, readers will haveaccess to a password-protected website that includes tutorialvideos, PowerPoint slides, free trial access to a video newsletter,and a trial subscription to the author's computer program, whichfollows the research presented in the book.Explains Clean Surplus Accounting (CSA) to determine Return onOwners' Equity (ROE)Uses CSA to determine ROE in a unique way to verify Buffett'sall-important purchase priceDraws conclusions between Clean Surplus Return on Equity andfuture total returnsShows that every portfolio selected from the S&P 500 indexwith above-average Clean Surplus ROEs outperformed the S&Paverage during the test periods from 1987 to the presentIf you're an investor, this book will impact your financial lifeforever.

A Non-Freaked Out Guide to Teaching the Common Core

by Dave Stuart Jr.

Implement the Common Core for ELA without all the stress A Non-Freaked Out Guide to Teaching the Common Core uses the often-neglected anchor standards to get to the heart of the Common Core State Standards (CCSS)--teaching students the skills they need to be college and career ready. Each anchor standard is broken down into its key points, and a discussion of each anchor standard's central purpose helps outline the context for each required skill. This easy-to-read guide gives educators the kind of clear explanations, examples, and strategies they need to feel comfortable teaching the CCSS, and shows how CCSS skills can be integrated into virtually any existing lesson plan. Getting a firm grasp of the anchor standards is the quickest way to start teaching the key concepts of the CCSS, and this user-friendly guide is designed to pave the way for both the first-time teacher and the experienced pro.

Predictive Analytics for Human Resources

by Jac Fitz-Enz John Mattox II

Create and run a human resource analytics project withconfidence For any human resource professional that wants to harness thepower of analytics, this essential resource answers the questions:"Where do I start?" and "What tools are available?" PredictiveAnalytics for Human Resources is designed to answer these andother vital questions. The book explains the basics of everybusiness--the vision, the brand, and the culture, and showshow predictive analytics supports them. The authors put the focuson the fundamentals of predictability and include a framework oflogical questions to help set up an analytic program or project,then follow up by offering a clear explanation of statisticalapplications.Predictive Analytics for Human Resources is a how-toguide filled with practical and targeted advice. The book startswith the basic idea of engaging in predictive analytics and walksthrough case simulations showing statistical examples. In addition,this important resource addresses the topics of internal coaching,mentoring, and sponsoring and includes information on how torecruit a sponsor. In the book, you'll find:A comprehensive guide to developing and implementing a humanresource analytics projectIllustrative examples that show how to go to market, develop aleadership model, and link it to financial targets through causalmodelingExplanations of the ten steps required in building an analyticsfunctionHow to add value through analysis of systems such as staffing,training, and retentionFor anyone who wants to launch an analytics project or programfor HR, this complete guide provides the information andinstruction to get started the right way.

The New Rules of Sales and Service

by David Meerman Scott

Sales and service are being radically redefined like never before. With buyers now in possession of unlimited information, online content is quickly becoming the dominant driver for commerce. Today anyone working in sales or customer service needs to possess entirely new skills. Unfortunately most organizations are still using traditional selling and service models developed for a different time. In this new book by the author of the #1 bestseller The New Rules of Marketing & PR, David Meerman Scott demystifies the new digital commercial landscape and offers inspiring and valuable guidance for anyone not wanting to be left behind. Rich with revealing, first-hand accounts of real businesses that are charting this new territory and finding astounding success -- a bicycle manufacturer that engages customers with honest and revealing openness; an enterprising network of home basement repair contractors that educates clients with free publications and innovative visual software; and an independent physician who provides her patients with online video notes to help them follow detailed medical instructions -- The New Rules of Sales & Service shows how innovative businesses large and small are discovering new opportunities, strengthening customer loyalty, and mastering real-time buyer satisfaction. Among the topics covered in detail: Why the old rules of sales and service no longer work in an always-on world The new sales cycle and how informative Web content drives the buying process Providing agile, real-time sales and service 24/7 without letting it rule your life The importance of defining and understanding the buyer personas How agile customer service retains existing clients and expands new business Why content-rich websites motivate interest, establish authority, and drive sales How social media is transforming the role of salesperson into valued consultant Required reading for any organization that interacts with the public -- ranging from independent consultants to established large corporations and small businesses to new start-ups and non-profits -- The New Rules of Sales & Service is the essential guidebook for anyone attempting to navigate the exciting and evolving digital landscape. Note: The New Rules of Sales & Service is neither an update nor a sequel to The New Rules of Marketing & PR; rather it complements the earlier book. Each book focuses on and outlines different strategies: Marketing and PR use online content to reach many buyers at once; Sales and Service use online content to reach buyers one at a time. The New Rules of Sales & Service tailors its strategies and tactics to reflect this difference.

Understanding the Predictive Analytics Lifecycle

by Alberto Cordoba

A high-level, informal look at the different stages of thepredictive analytics cycle Understanding the Predictive Analytics Lifecycle coverseach phase of the development of a predictive analytics initiative.Through the use of illuminating case studies across a range ofindustries that include banking, megaresorts, mobile operators,healthcare, manufacturing, and retail, the book successfullyillustrates each phase of the predictive analytics cycle to createa playbook for future projects.Predictive business analytics involves a wide variety of inputsthat include individuals' skills, technologies, tools, andprocesses. To create a successful analytics program or project togain forward-looking insight into making business decisions andactions, all of these factors must properly align. The book focuseson developing new insights and understanding business performancebased on extensive use of data, statistical and quantitativeanalysis, explanatory and predictive modeling, and fact-basedmanagement as input for human decisions. The book includes:An overview of all relevant phases: design, prepare, explore,model, communicate, and measureCoverage of the stages of the predictive analytics cycle acrossdifferent industries and countriesA chapter dedicated to each of the phases of the development ofa predictive initiativeA comprehensive overview of the entire analytic processlifecycleIf you're an executive looking to understand the predictiveanalytics lifecycle, this is a must-read resource and referenceguide.

Extraordinary Outcomes

by Iris R. Firstenberg Moshe F. Rubinstein

Steel your team against the unexpected by planning for uncertainty Extraordinary Outcomes presents an innovative approach to thinking and planning, giving leaders a playbook for dealing with uncertainty. Written by internationally recognized authorities on problem solving and creativity in organizations, this book provides an alternative outlook on business strategy and people management for leaders navigating uncertain waters, where the future is anything but guaranteed. The framework is the result of research in multiple fields and the authors' experiences with individuals, teams, and organizations, with examples from real-world situations that illustrate the concepts and dynamics at work to give readers deeper insight. The focus is on conquering uncertainty - eliminating it where possible, reducing it where it can be reduced, and embracing it when it's inevitable. Traditional ways of thinking and planning do not work in the face of an uncertain future. Frequently there are just no guarantees, nothing written in stone, and even a fortune-teller couldn't accurately predict the outcome. Extraordinary Outcomes helps leaders prepare for that, with strategies geared toward preparedness and embracing uncertainty. Learn why skills and talent are only two pieces of a bigger puzzle Discover how to better galvanize the team, and keep them motivated long-term Connect to a purpose that inspires enthusiastic engagement Conquer uncertainty, and develop a strategy for dealing with mistakes No one likes to be caught off guard, and the consequences can be severe at the organizational level. Leaders can't be psychic, but they can plan for possible outcomes and always have a solution at the ready. For those who like to have an answer for everything, Extraordinary Outcomes provides a roadmap toward an uncertainty-proof strategy for doing business.

The Handbook of Mobile Market Research

by Ray Poynter Sue York Navin Williams

The first book on the market that focuses on the area of mobile researchMore people have mobile phones than have computers or land lines and for several years researchers have understood that data collection needs to become mobile. Up until now, there were no systems available to do so, fuelled by incompatibilities between systems, lack of suitable systems, lack of understanding in terms of how to use mobile and too many organizations trying to put old fashioned surveys into the mobile world without confronting the changes that need to be made, e.g. shorter surveys. However, mobile research is finally beginning to take-off and it is doing so on multiple fronts. The Handbook of Mobile Market Research leads the way by offering a range of practical tools and techniques market researchers can use.* New approaches to qualitative research, where participants use their smartphones to collect ethnographic-type data, of their own lives and of the lives around them* Broadens the term 'mobile' to include tablet devices, creating a range of new possibilities for mobile research* Practical tools and techniques to meet the needs of beginners, practitioners or advanced users.

Working Capital Management

by James Sagner

Stay liquid, think global, and better manage resources withthis authoritative guideWorking Capital Management is a comprehensive primer onkeeping your business financially competitive in the face oflimited access to short-term funds. With detailed insightapplicable to each phase in the business cycle, this authoritativeguide helps managers revamp current practices for more efficientuse of assets and liabilities, including more stringent monitoringand planning of collections, disbursements, and balances. Readerswill learn how to minimize investments in idle resources, and howto maximize the use of forecast data to better identify risk andthe optimal use of available funds. Case studies illustrate thepractical applications of the ideas presented, with particularattention given to cash budgeting, forecasting, bankingrelationships and other common scenarios with specificrequirements.Managing a company's short-term resources is both an artand a science. Effectively maintaining funds for ongoing activities- and keeping those funds liquid, mobile, and available- is a masterful skillset lacking in business. WorkingCapital Management offers practical advice for managers in thischallenging position, providing guidance that helps them:Learn the specific metrics at work in capital management, andthe problems that they can causeImprove cash management with robust fraud protection and betteruse of short-term instrumentsManage the issues that arise from accounts receivable,inventory, payables, information management, and internationalsourcesDevelop an effective management system for key points in theworking capital cycleThe recent liquidity crisis in the U.S. has thrown the spotlightonto those companies that have adjusted well to credit contractionand the weakened economy, and these success stories - some ofwhich are noted in the book - demonstrate that a positivebusiness outcome can be accomplished. Working CapitalManagement provides a clear look at a complex issue, withpractical, actionable, sustainable advice.ainable advice.

Canon EOS Rebel T3/1100D For Dummies

by Julie Adair King Robert Correll

The perfect guide to get you up and running with your new Canon dSLR cameraThe Canon EOS Rebel T3/1100D is a popular dSLR camera for those moving up from point-and-shoot for the first time. This full-color guide explains all the buttons, dials, and menus, helping you understand your camera and start using all its features. Plenty of colorful photos from the author's portfolio illustrate what you can achieve. The book covers shooting in auto mode, using the onboard controls, working with Live View, and managing exposure, focus, color, and lighting. It also addresses specific shooting situations, how to get your images from the camera to the computer, and tips on editing and sharing your photos.Canon's Rebel T3/1100D is a popular starter camera for those moving from point-and-shoot to SLR; this book helps dSLR newcomers understand and use all the controlsCovers using all the dials, menus, and modes; working with Live View and playback; dialing in exposure and managing lighting; and shooting in auto modeExplains how to get the best images in various situationsAddresses how to get images from the camera to the computer, editing techniques, and how to print photos or post them onlineFull-color photos from the author's collection show what you can achieveAnyone moving up to dSLR photography with the Canon T3/1100D will gain skill and confidence from this easy-to-follow guide.

iPad Portable Genius

by Paul Mcfedries

Everything everyone wants to know about using the Apple iPad On January 27, 2010, Apple announced the latest in its line of revolutionary, ultraportable devices - the iPad. iPad Portable Genius is the latest in a line of ultra handy, go-to and goes-with you anywhere guides for getting the most out of a new Apple product. Written to provide readers with highly useful information that's easily accessible, iPad Portable Genius is full of tips, tricks and techniques for maximizing each of the iPad's most popular features. Designed in full-color with an Apple look and feel, and written in a hip, sophisticated, no-nonsense tone that reads as though a friend is providing inside information on the iPad Highlights iPad's key features so users will quickly feel confident they are getting the most out of the mobile device's array of amazing features Other titles by McFedries: iPhone 3G Portable Genius and Teach Yourself VISUALLY Windows Vista, both by Wiley iPad Portable Genius is an easy-to-use, easy-to-understand guide for quickly getting the most out of Apple's new iPad.

Building a Better Business Using the Lego Serious Play Method

by Robert Rasmussen Per Kristiansen

Unleash innovation potential with creative, serious playBuilding a Better Business Using the LEGO® SERIOUS PLAY® Method delivers a creative approach to enhancing innovation and improving business performance, with the focus on unleashing play. Written by the two original Master Trainers for LEGO SERIOUS PLAY (LSP), the book outlines how LSP can develop teams, people, relationships and business . Based on the merging of play with organizational development, systems thinking and strategy development, LSP can foster improved meetings, faster innovation processes, team growth, and better communication.The belief that everyone intends to "do good" and has the potential to do it is at the heart of LSP. The method nurtures the idea that everyone in an organization can contribute to discussions and outcomes. Building with LEGO bricks is a type of creative play that triggers a different kind of thought process, unleashing imagination and potential that is frequently untapped by the logical mind. The book explains this hands-on, minds-on approach, and discusses the theory as well as the practical implementation of LSP. Topics include:Observation of internal and external interaction dynamicsFostering a free and honest exchange of opinionsSuspending hierarchy for better, more effective communicationFacilitating change by encouraging explorationThe LEGO SERIOUS PLAY method is employed by start-ups and multinational corporations alike to maximize synergy among teams and throughout organizations. For leaders looking to boost effectiveness and see better results, Building a Better Business Using the LEGO® SERIOUS PLAY® Method is a comprehensive introduction to this creative management technique.

Advanced Google AdWords

by Brad Geddes

Master Google AdWords and get more out of your campaigns What's the secret to making every pay-per-click of your Google AdWords really pay? This must-have guide-written by a Google Advanced AdWords seminar instructor-shows you exactly how to apply advanced techniques and tactics for better results. Discover the best tools for keyword research, tips on crafting winning ad copy, advanced PPC optimization tricks, winning bidding strategies, and much more. If you manage AdWords PPC accounts, you won't want to miss this expert, detailed instruction. Covers the essential and advanced capabilities of Google AdWords Explores keyword research, PPC optimization strategies, the intricacies of Content Nation, how to interpret results and reports, and much more Provides busy marketers, consultants, PR professionals, Web developers, and others with an invaluable, step-by-step guide of advanced concepts Goes well beyond the basics and offers tips and tactics that you can immediately apply to your own campaigns Reinforces concepts through fascinating, real-world case studies Includes a $25 Google Adwords Gift Card for new customers If you've been seeking a practical, expert book on Google AdWords, one that goes well beyond the basics, Advanced Google AdWords is it!

The 5 Mistakes Every Investor Makes and How to Avoid Them

by Peter Mallouk

Identify mistakes standing in the way of investment successWith so much at stake in investing and wealth management, investors cannot afford to keep repeating actions that could have serious negative consequences for their financial goals. The Five Mistakes Every Investor Makes and How to Avoid Them focuses on what investors do wrong so often so they can set themselves on the right path to success. In this comprehensive reference, readers learn to navigate the ever-changing variables and market dilemmas that often make investing a risky and daunting endeavor. Well-known and respected author Peter Mallouk shares useful investment techniques, discusses the importance of disciplined investment management, and pinpoints common, avoidable mistakes made by professional and everyday investors alike.Designed to provide a workable, sensible framework for investors, The Five Mistakes Every Investor Makes and How to Avoid Them encourages investors to refrain from certain negative actions, such as fighting the market, misunderstanding performance, and letting one's biases and emotions get in the way of investing success.Details the major mistakes made by professional and everyday investorsHighlights the strategies and mindset necessary for navigating ever-changing variables and market dilemmasIncludes useful investment techniques and discusses the importance of discipline in investment managementProvides additional content and resources on a companion websiteA reliable resource for investors who want to make more informed choices, this book steers readers away from past investment errors and guides them in the right direction.

Clinical and Laboratory Manual of Dental Implant Abutments

by Hamid R. Shafie

To fulfill the vision for his latest book, Dr. Hamid Shafie compiled technical information from a vast variety of sources, including implant manufacturers and designers, master dental technicians, implant researchers, and expert clinicians leading the field of implant dentistry worldwide. He and his expert contributors meticulously assembled each chapter to include only the most relevant and up-to-date content and procedures in a concise and simple format. Dr. Shafie follows the same easy-to-read, easy-to-understand format as his best-selling textbook Clinical and Laboratory Manual of Implant Overdentures.Starting with the material science behind implant abutments, the text then describes all of the relevant abutment solutions, providing a step-by-step guide to design and manufacturing of the CAD/CAM abutments and explaining how to adjust prefabricated abutments and one-piece titanium and zirconia implants. In addition to offering the ultimate procedural guide for clinical and laboratory preparation of dental implant abutments, this textbook is filled with useful tips on clinical practice management such as sterilization, instrumentation and trouble-shooting related to implant abutments. Clinical and Laboratory Manual of Dental Implant Abutmentsis the only text devoted exclusively to an in-depth look at implant abutments. Every dental implant clinician, technician, student, and implant industry insider needs this vital work in their library.

Adult Psychopathology and Diagnosis

by Michel Hersen Deborah C. Beidel B. Christopher Frueh

Proven Classic Updated to Reflect the DSM-5The accessible format, overview chapters on broader issues--such as interviewing--that affect all diagnoses, and case study approach provide the ideal support for students to examine and understand how diagnoses are reached and applied.Updated to reflect the latest neurobiological advancements in psychopathology, this edition follows the same proven chapter structure for the disorder chapters of previous editions to facilitate readers' understanding and learning. Updates include topics such as:The new Schizophrenic Spectrum designation and other psychotic disordersThe revised approach to eating disordersTwo new chapters reflect the unsettled nature of the DSM-5 for academics and clinicians alike: Chapter 21: Conditions for Further Study and Chapter 22: Alternative DSM-5 Model for Personality Disorders.Encompassing the most current research in the field, Adult Psychopathology and Diagnosis, Seventh Edition provides a thorough introduction to our current conceptualization of psychopathology and its application in clinical practice, including dimensional and categorical classifications.

The Business of Venture Capital

by Mahendra Ramsinghani

The definitive guide demystifying the venture capital business The Business of Venture Capital covers the entire spectrum of a venture capital business, from raising venture funds to structuring investments, value creation as board member and assessing exit pathways. Author Mahendra Ramsinghani covers the distinct aspects of the venture capital fund raising and investment process with insights and perspectives from leading experts. Interviewees include Limited Partners (LPs) such as Credit Suisse, Grove Street Advisors and General Partners (GPs) from Foundry Group, Spark Capital, Benchmark Capital, Norwest Venture Partners, Shasta Ventures and Bessemer Venture Partners. If you're curious about venture capital businesses, you've found the only book that covers it all. - The first book to address the full investment cycle of the venture capital business - Demystifies the key aspects of the business - raising venture funds, fund-level due diligence and fund terms, structuring investments, value creation, and exits - Foreword by Mark Heesen, President, National Venture Capital Association - Benefit from the experiences of the best-in-class practitioners, who have made investments in leading companies like Zynga, Twitter & Foursquare - Describes how venture capital is an art as well as a science In-depth and thorough, The Business of Venture Capital is the one book that includes insights, tools and real world examples every practitioner can benefit from.

Geriatric Dentistry

by Paula K. Friedman

Geriatric Dentistry: Caring for Our Aging Population provides general practitioners, dental students, and auxiliary members of the dental team with a comprehensive, practical guide to oral healthcare for the aging population. Beginning with fundamental chapters on the psychological, environmental, and social aspects of aging, the book approaches patient care from a holistic point of view. Subsequent chapters show the importance of this information in a practical context by discussing how it affects office environment, decision?-making and treatment planning, and the management and treatment of common geriatric oral conditions. Case studies and study questions are used to illustrate application of educational presentations to practice settings. Contributed by leaders in the field, Geriatric Dentistry will strengthen readers' understanding and clinical acumen in addressing this special population.

Arrow Pushing in Inorganic Chemistry

by Abhik Ghosh Steffen Berg

Involved as it is with 95% of the periodic table, inorganic chemistry is one of the foundational subjects of scientific study. Inorganic catalysts are used in crucial industrial processes and the field, to a significant extent, also forms the basis of nanotechnology. Unfortunately, the subject is not a popular one for undergraduates. This book aims to take a step to change this state of affairs by presenting a mechanistic, logical introduction to the subject. Organic teaching places heavy emphasis on reaction mechanisms - "arrow-pushing" - and the authors of this book have found that a mechanistic approach works just as well for elementary inorganic chemistry. As opposed to listening to formal lectures or learning the material by heart, by teaching students to recognize common inorganic species as electrophiles and nucleophiles, coupled with organic-style arrow-pushing, this book serves as a gentle and stimulating introduction to inorganic chemistry, providing students with the knowledge and opportunity to solve inorganic reaction mechanisms. * The first book to apply the arrow-pushing method to inorganic chemistry teaching * With the reaction mechanisms approach ("arrow-pushing"), students will no longer have to rely on memorization as a device for learning this subject, but will instead have a logical foundation for this area of study * Teaches students to recognize common inorganic species as electrophiles and nucleophiles, coupled with organic-style arrow-pushing * Provides a degree of integration with what students learn in organic chemistry, facilitating learning of this subject * Serves as an invaluable companion to any introductory inorganic chemistry textbook

The Breakthrough Challenge

by Jochen Zeitz John Elkington Sir Richard Branson

The world's most forward-looking CEOs recognize the real challenge facing business today: a fundamental shift in the nature of commerce. While sustainability programs, government action, and nonprofits are all parts of the solution, CEOs and other leaders must focus on social, environmental, and economic benefit--not only because it will make the world a better place, but because it will ensure lasting profitability and success in the business climate of tomorrow. The Breakthrough Challenge is both an inspiring call-to-action and a guide for this transformation, based on the work of The B Team, a major initiative uniting leaders in sustainability. As a founding advisor and member of The B Team, John Elkington and Jochen Zeitz map out an agenda for change. The most important goal for businesses must be redefining the bottom line to account for true long-term costs throughout the supply chain. To achieve this, leaders must rethink everything: what counts on balance sheets, how to incentivize performance, who does what in the C-suite, and even what inspires us. The Breakthrough Challenge draws on over 100 exclusive interviews to show this shift in action, sharing the pioneering work of leaders such as Paul Polman, CEO of Unilever; Arianna Huffington, founder and CEO of The Huffington Post; Peter Brabeck-Letmathe, chairman of the Nestlé Group; and Linda Fisher, pioneering Chief Sustainability Officer at DuPont, among many others. Change-as-usual strategies are not enough to move business from breakdowns to breakthroughs. The Breakthrough Challenge shows leaders how to achieve a true transformation and refocus the definition of profitability on the lasting wellbeing of people and planet--for the lasting success of their business.

Raspberry Pi User Guide

by Gareth Halfacree Eben Upton

Make the most out of the world's first truly compact computerIt's the size of a credit card, it can be charged like a smartphone, it runs on open-source Linux, and it holds the promise of bringing programming and playing to millions at low cost. And now you can learn how to use this amazing computer from its co-creator, Eben Upton, in Raspberry Pi User Guide. Cowritten with Gareth Halfacree, this guide gets you up and running on Raspberry Pi, whether you're an educator, hacker, hobbyist, or kid. Learn how to connect your Pi to other hardware, install software, write basic programs, and set it up to run robots, multimedia centers, and more.Gets you up and running on Raspberry Pi, a high-tech computer the size of a credit card Helps educators teach students how to program Covers connecting Raspberry Pi to other hardware, such as monitors and keyboards, how to install software, and how to configure Raspberry Pi Shows you how to set up Raspberry Pi as a simple productivity computer, write basic programs in Python, connect to servos and sensors, and drive a robot or multimedia center Adults, kids, and devoted hardware hackers, now that you've got a Raspberry Pi, get the very most out of it with Raspberry Pi User Guide.

Actionable Intelligence

by Keith B. Carter Clifford Siegel Donald Farmer

Building an analysis ecosystem for a smarter approach tointelligence Keith Carter's Actionable Intelligence: A Guide to DeliveringBusiness Results with Big Data Fast! is the comprehensive guideto achieving the dream that business intelligence practitionershave been chasing since the concept itself came into being. Writtenby an IT visionary with extensive global supply chain experienceand insight, this book describes what happens when team membershave accurate, reliable, usable, and timely information at theirfingertips. With a focus on leveraging big data, the book providesexpert guidance on developing an analytical ecosystem toeffectively manage, use the internal and external information todeliver business results.This book is written by an author who's been in the trenches forpeople who are in the trenches. It's for practitioners in the realworld, who know delivering results is easier said than done -fraught with failure, and difficult politics. A landscape wherereason and passion are needed to make a real difference.This book lays out the appropriate way to establish a culture offact-based decision making, innovation, forward lookingmeasurements, and appropriate high-speed governance. Readers willenable their organization to:Answer strategic questions fasterReduce data acquisition time and increase analysis time toimprove outcomesShift the focus to positive results rather than pastfailuresExpand opportunities by more effectively and thoughtfullyleveraging informationBig data makes big promises, but it cannot deliver without theright recipe of people, processes and technology in place. It'sabout choosing the right people, giving them the right tools, andtaking a thoughtful--rather than formulaic--approach.Actionable Intelligence provides expert guidance towardenvisioning, budgeting, implementing, and delivering realbenefits.

Secondary Ion Mass Spectrometry

by Paul van der Heide

Serves as a practical reference for those involved in Secondary Ion Mass Spectrometry (SIMS) * Introduces SIMS along with the highly diverse fields (Chemistry, Physics, Geology and Biology) to it is applied using up to date illustrations * Introduces the accepted fundamentals and pertinent models associated with elemental and molecular sputtering and ion emission * Covers the theory and modes of operation of the instrumentation used in the various forms of SIMS (Static vs Dynamic vs Cluster ion SIMS) * Details how data collection/processing can be carried out, with an emphasis placed on how to recognize and avoid commonly occurring analysis induced distortions * Presented as concisely as believed possible with All sections prepared such that they can be read independently of each other

The Wellbeing of Nations

by David J. Hand Paul Allin

What is national wellbeing and what is progress? Why measure these definitions? Why are measures beyond economic performance needed and how will they be used? How do we measure national wellbeing & turn the definitions into observable quantities? Where are we now and where to next? These questions are asked and answered in this much needed, timely book. The Wellbeing of Nations provides an accessible and comprehensive overview of the measurement of national well-being, examining whether national wellbeing is more than the sum of the wellbeing of everyone in the country, and identifying and reviewing requirements for new measures. It begins with definitions, describes how to operationalize those definitions, and takes a critical look at the uses to which such measures are to be put. The authors examine initiatives from around the world, using the UK 'measuring national wellbeing programme' as a case study throughout the book, along with case studies drawn from other countries, as well as discussion of the position in some countries not yet drawn into the national wellbeing scene.

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