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Becoming a Graphic Designer

by Steven Heller Teresa Fernandes

A revision to the bestselling visual guide to becoming a graphic designerBecoming a Graphic Designer, Fourth Edition provides a comprehensive survey of the graphic design market, including complete coverage of print and electronic media and the evolving digital design disciplines that offer today's most sought-after jobs. Featuring 65 interviews with today's leading designers, this visual guide has more than 600 illustrations and covers everything from education and training, design specialties, and work settings to preparing an effective portfolio and finding a job. The book offers profiles of major industries, coverage of careers in exhibition design and illustration, and new focus on designing across disciplines.Fully updated to include information on the latest trends in evolving design disciplinesNew coverage of digital editorial design, information design, packaging design, design management, and entrepreneurshipFrom an author of over 100 books on designComplete with compact, easy-to-use sections, useful sidebars, and sample design pieces, this outstanding guide is invaluable for anyone interested in launching or developing a career in graphic design.

Sustainable Infrastructure

by S. Bry Sarte

As more factors, perspectives, and metrics are incorporated into the planning and building process, the roles of engineers and designers are increasingly being fused together. Sustainable Infrastructure explores this trend with in-depth look at sustainable engineering practices in an urban design as it involves watershed master-planning, green building, optimizing water reuse, reclaiming urban spaces, green streets initiatives, and sustainable master-planning. This complete guide provides guidance on the role creative thinking and collaborative team-building play in meeting solutions needed to affect a sustainable transformation of the built environment.

Leading Organization Design

by Gregory Kesler Amy Kates

Praise for Leading Organization Design"Designing organizations for performance can be a daunting task. Kesler and Kates have done an admirable job distilling the inherent complexity of the design process into manageable parts that can yield tangible results. Leading Organization Design provides an essential hands-on roadmap for any business leader who wants to master this topic." -Robert Simons, Charles M. Williams Professor of Business Administration, Harvard Business School"Kesler and Kates have encapsulated their wealth of knowledge and practical experience into an updated model on organizational design that will become a new primer on the subject." -Neville Isdell, retired chairman and CEO, The Coca-Cola Company"In today's world of global business, organizational design is a critical piece of long-term success. Kesler and Kates have captured multiple approaches to optimize global opportunities, while highlighting some of the keys to managing through organizational transition. A great read for today's global business leaders." -Charles Denson, president, Nike Brand"Leading Organization Design has some unique features that make it valuable. It is one of the few and certainly only recent books to take us through an explicit process to design modern organizations. This is accomplished with the five-milestone process. The process is not a simple cookbook. Indeed, the authors have achieved a balance between process and content. In so doing, Kesler and Kates show us what to do as well as how to do it."-Jay Galbraith, from the Foreword"Sheds light on the challenges of organization design in a complex enterprise and more importantly provides aninsightful and practical roadmap for business decisions."-Randy MacDonald, SVP, human resources, IBM

Nexus One For Dummies

by Dan Gookin

Exploit the full power of the revolutionary Google Nexus One superphoneNexus One is Google's answer to Apple's iPhone and RIM's BlackBerry. Covering a range of how-to topics, from the most useful Nexus One features and tricks of the core applications, to techniques to get the most out of the device, Nexus One For Dummies is the practical user's guide to the Google Nexus One smartphone.Uses full-color to showcase all the features of the Nexus One, approaching each from the point of view of the user who is new to the technology or discouraged with the scant documentation and online supportCovers a broad range of topics, from setup and configuration, to texting, emailing, accessing the Internet, synching with a PC, using the camera, and expanding the phone's potential with new softwareWritten by the most popular For Dummies author, known throughout the world for his ability to make complex topics easy to understand with his fun and friendly writing styleNexus One For Dummies empowers you to maximize the performance of Google's superphone. After all, what's the point of buying the world's latest, greatest smartphone and never understanding how the thing works?

Photovoltaic Design and Installation For Dummies

by Ryan Mayfield

The fun and easy way to get a grip on photovoltaic design and installationDesigning and installing solar panel systems is a trend that continues to grow. With 'green collar' jobs on the rise and homeowners looking for earth-friendly ways to stretch their dollars and lesson their carbon imprint, understanding photovoltaic design and installation is on the rise.Photovoltaic Design & Installation For Dummies gives you a comprehensive overview of the history, physics, design, installation, and operation of home-scale solar-panel systems. You'll also get an introduction to the foundational mathematic and electrical concepts you need to understand and work with photovoltaic systems.Covers all aspects of home-scale solar-power systemsViable resource for professionals, students, and technical laymenCan be used to study for the NABCEP examWhether you're a building professional looking to expand your business and skills to meet the growing demand for solar power installation or are seeking a career in this rapidly expanding field, Photovoltaic Design & Installation For Dummies has you covered!

Wealth Building Strategies in Energy, Metals and Other Markets

by Chris Waltzek

How to find diverse investment opportunities in the emergent global economyThis just-in-time book will help any investor find safe havens that will turn the economic downturn into a unique wealth-building experience. As long as stocks continue to post new highs and surprising lows, investors will need dynamic strategies to make a profit. Wealth Building Strategies in Energy, Metals, and Other Markets explains that money management and long-term trend identification are the keys to investing success. This groundbreaking book includes a proprietary investing system that targets the widest possible array of global indexes with low correlations.Examines what's next for the housing and energy marketsBreaks down major topics such as banking, credit, inflation and deflation, and the mortgage bubble, and shows investors what to expectOffers a key to turning finances around and a path for continued successful investingThe author-host of the popular Goldseek Radio show-includes frequently asked questions and offers expert investing advice.

Workscripts

by Stephen M. Pollan Mark Levine

What to say in today's toughest workplace situationsWhatever trust previously existed between employer and employee has been torn into millions of pink slips, thanks to the latest recession. As a result, the rules for how managers and employees can successfully communicate have been irrevocably changed. Whether you're a manager or employee, Workscripts explains what to say in life's toughest situations at work, including:* Negotiating severance* Performance reviews* Responding to a pay cut* Asking for a raise or promotion* Terminating a friend* Job interviews* Dealing with difficult bosses* And many more

Innovative Corporate Performance Management

by Bob Paladino

Award-winning strategies to drive game changing meaningful results during the most challenging economy in decadesDrawing from executive and thought leader Bob Paladino's research and advisory experiences and collaboration with award-winning and high-performing organizations, this sequel his global best seller Innovative Corporate Performance Management: Five Key Principles to Accelerate Results provides a clear road map for executing enterprise strategy.Reveals a proven implementation model that has accelerated breakthrough resultsShares over 40 new, innovative best practices common to Malcolm Baldrige, Balanced Scorecard Hall of Fame, Sterling quality, Fortune 100 Best, APQC, and Forbes award winnersProvides a CPM Process Blueprint and diagnostic to score your organization and establish a plan for your award winning performanceOffers a fresh approach to integrating proven methodologies proven by case companies that have been awarded over 100 awardsIncludes key process maps, strategic planning frameworks, strategy maps, customer and competitor intelligence methods, balanced scorecards, comparative tables, project plans, testimonials, charts, graphs, and screen shots of CPM, CRM, BSC and KM systemsAll-new case studies and best practice research are included from world-renowned enterprises as well as insights from executives who have won the most globally recognized awards in business.

Emerging Market Real Estate Investment

by David J. Lynn Tim Wang

Emerging markets in real estate investing have been an increasing focus for institutional real estate investors worldwide. Part of the Fabozzi series, this book is an insightful overview of international real estate focusing on three of the BRICs: China, India, and Brazil. The authors provide a framework for thinking about these dynamic markets characterized by youthful populations, extraordinary demand, capital inefficiency, and aspiration. Also discussed are the sociopolitical issues, policy, and entry/exit strategies. Notably, the book makes a sanguine assessment of the risks and opportunities of alternative strategies in each country.

Agility

by Mark Mueller-Eberstein

Insider secrets to competing-and winning-in the tech-savvy marketplaceThe new generation of technology savvy workers is changing the way we look at productivity. Agility uniquely describes how technology agility impacts your business's performance and can become a critical success factor. A must-read for leaders defining business strategy and technology implementation, the methodology it describes will show how to measure and drive technology adoption and the derived impact on business results.Includes international cases of various industries, from industry leaders Incorporates the ideas of flexibility, balance, adaptability, and coordination under one umbrella Uniquely describes how technology agility impacts business performanceWhat differentiates Audi, BMW and Mercedes or GM? Understanding it can make or break the future of an organization. Agility makes it clear: the digital divide will be seen in those who take full advantage of the technology versus those merely have it.

Acceptance and Mindfulness in Cognitive Behavior Therapy

by James D. Herbert Evan M. Forman

Praise for Acceptance and Mindfulness in Cognitive Behavior Therapy: Understanding and Applying the New Therapies"One of the most fruitful aspects of the encounter between classical Buddhist knowledge and modern science has been the emergence of new therapeutic and educational approaches that integrate contemplative practice, such as mindfulness, and contemporary psychology methods, such as those of cognitive therapy. The systematic approach of this book, wherein the insights of both classical Buddhist and contemporary psychology are integrated, represents a most beneficial and powerful method of ensuring a healthy mind and heart."--His Holiness the Dalai Lama"What has been missing in the midst of partisan battles between orthodox CBT therapists and enthusiastic proponents of newer acceptance/mindfulness approaches is a reasoned, scientifically grounded discourse that would help researchers and clinicians alike sort through the various claims and counterclaims. This book, skillfully conceived and edited by James Herbert and Evan Forman, provides just such a sober and open-minded appraisal of a trend that has sometimes suffered both from too much hype from one side and too sweeping a rejection by the other. This volume encourages careful consideration of both positions and can advance evidence-based psychosocial therapy both conceptually and procedurally to the benefit of all."--From the Foreword by Gerald C. Davison, PhD, University of Southern CaliforniaAcceptance and Mindfulness in Cognitive Behavior Therapy: Understanding and Applying the New Therapies brings together a renowned group of leading figures in CBT who address key issues and topics, including:Mindfulness-based cognitive therapyMetacognitive therapyMindfulness-based stress reductionDialectical behavior therapyUnderstanding acceptance and commitment therapy in context

The Employee Benefits Answer Book

by Rebecca Mazin

Clear, concise, and comprehensive, this essential resource will help managers?from HR experts to those with minimal experience with benefits?create coherent policies based on a clearer understanding of all employee benefits. Organized by topical area, in an easy to follow question-and-answer format, The Employee Benefits Answer Book includes practical information needed for responding to issues that arise in day-to-day business. Topics discussed include the benefits package, paid time off, enrollment and changes, medical, dental, and vision plan basics; FSAs, transportation, and tuition assistance programs, life insurance and disability, COBRA, and cost control.

Ruthless

by Phil Trupp

Ruthless is a candid exploration of the criminal subculture of Wall Street, and one of the first books to speak for the victims of the financial meltdown. On February 14, 2008, author Phil Trupp received a call from one of his brokers telling him a large portion of his investments were frozen--on ice--turning his life and plans for retirement upside down. When the fog started to clear, Trupp realized he was one of many investors caught up in what experts called the greatest attempted securities fraud in modern Wall Street history--a $336 billion scam which made the savings and loan scandal of the 1980s look like a simple street mugging.The path to destruction, financial or otherwise, often begins with a simple proposition. For author Phil Trupp it came from one of his stock brokers: "Take it, Phil. It's free money." This free money came from auction-rate securities (ARS). Auction-Rate Securities are corporate or municipal bonds with a long-term maturity for which the interest rate is reset at frequent auctions. ARS interest rates were higher than money markets and were sold as completely safe, liquid, Triple-A rated "cash equivalents," a deceptive sales pitch that lured hundreds of thousands of investors to buy the securities. Since 2008, most auctions have failed leaving the market largely frozen. The victims ranged from individual investors to the Joffee Foundation, a nonprofit that can no longer fund programs that help prevent AIDS in Africa, to the Port Authority of New York.While this is a classic 21st century tale of Wall Street greed and betrayal, it is also a story of redemption and the life-altering struggle of American investors and others around the world who, in the end, beat the Wall Street fraud-masters. Ruthless is a story of how individual investors became mad as hell and joined together to reclaim their cash investments. So far they've reclaimed more than $200 billion and continue fighting for the rest. A lively, page-turning guide for any investor with a stunning lesson on how to fight back and win.

Ethics and Law for School Psychologists

by Timothy S. Hartshorne Dawn M. Decker Susan Jacob

The definitive text-completely revised-on the professional and legal standards of school psychology Fully revised and now in its sixth edition, the single best source of authoritative information on the ethical and legal issues associated with school psychological practice includes the most up-to-date standards and requirements of the profession. Citing recent legal rulings and publications as well as historical references, Ethics and Law for School Psychologists provides the most comprehensive foundation for scholarship in this area.A key reference for understanding and delivering ethically and legally sound services, the text combines the expertise of three leading professionals at the forefront of the field. Completely updated to reflect the National Association of School Psychologists' (NASP) revised 2010 Principles for Professional Ethics, the new edition of this classic text also addresses the final regulations in implementing the Individuals with Disabilities Education Act (IDEA) and the amended Americans with Disabilities Act (ADA). In addition, the Sixth Edition features:New material on the management of sensitive, private student information and a revised section on privileged communicationBroader coverage of ethical-legal issues in school-based intervention, including a new section on interventions in the general education classroomThe latest research and professional literature related to ethics and law in school psychologyCovering the ethical and legal issues that impact every school psychologist, and with numerous pedagogical features including case vignettes, end-of-chapter questions, and topics for discussion, Ethics and Law for School Psychologists, Sixth Edition is well suited for graduate students in school psychology and is a must-have resource for all practicing school psychologists, educators, and school administrators.

Essentials of Venture Capital

by Alexander Haislip

The first comprehensive guide for mastering venture capitalEssentials of Venture Capital is your guide to understanding how venture capital and technology finance works from the inside out. Author Alexander Haislip easily explains the most complex concepts in venture capital and how the business is evolving to meet modern market needs. He illuminates the opaque industry that drives innovation in Silicon Valley and beyond.Learn how venture capital firms are organized and managedDevelop techniques for fundraising and making high-growth investmentsUnderstand preferred stock provisions and startup valuation methodsNavigate recent regulatory changes and evaluate investment returnsThe author draws on more than half a decade of experience and interviews with high-level investors in the U.S. and abroad. Whether you are contemplating a career in this industry, hoping to raise money for an entrepreneurial endeavor, or are already a seasoned veteran of venture finance, the book's insights and real-world examples will cement your understanding. Essentials of Venture Capital is the first comprehensive book to explain venture capital, how it is changing and what it will look like in the future.

Financial Jiu-Jitsu

by Scott Ford

A unique approach to personal finance that tackles money like a jiu-jitsu fighter would tackle an opponentIn martial arts and personal finance, fundamentals are important. But while failing in Brazilian Jiu-Jitsu may be disappointing, it's nothing compared to failing to build wealth and creating a better future for your family.Nobody understands this better than Scott Ford, a top-ranked financial advisor and Jiu-Jitsu enthusiast. Now, in Financial Jiu-Jitsu, he shows you how to overcome your emotions and state of mind to excel at your investing endeavors. Along the way, Ford teaches you fundamental skills such as automating your savings and investments, the importance of paying yourself first, and managing credit wisely.Compares the patience and practice of the martial arts, specifically Jiu-Jitsu, to investingOffers an approach to adapting to financial change as you move through life, while maintaining the same guiding principlesAuthor Scott Ford is ranked in the top one percent of all financial advisorsThe guiding principles in this book are the foundation of your financial fight plan and the keys to reaching your financial dreams. No matter what punches the market or the economy throws at you, if you follow these principles you'll always react well in the face of adversity.

Epidemiology Foundations

by Peter J. Fos

Written by Peter J. Fos-an expert in epidemiology with more than twenty years teaching experience-Epidemiology Foundations offers an ideal introduction to the theory and practice of public health epidemiology. This important text discusses both the historical perspective and future trends of epidemiology, reviews health and disease, and explains how they are measured. The book's overview of epidemiological studies shows how they are used in practice. Epidemiology Foundations takes a social and community perspective and includes information about global diseases and epidemics. Emphasis on concepts such as population health, social determinants, and global health make this book especially interesting and accessible to those new to the subject. Each chapter is supplemented with problem-solving exercises and research assignments to aid readers in understanding its epidemiology principles. Reflecting and expanding on recommendations of the Association of American Colleges and Universities, Epidemiology Foundations is the ideal text for any course introducing epidemiology in public health.

The Business Analyst/Project Manager

by Robert K. Wysocki

A breakthrough game plan illustrating the need for better collaboration between Project Managers and Business AnalystsIn The Business Analyst/Project Manager, author Robert Wysocki draws on his forty-five years of professional experience as a PM/BA to shed light on the similarities and differences of the roles and responsibilities of these two positions, the need for greater collaboration, and how to staff a project with one or both of these professionals.Examines the boundaries and interactions between the BA and the PMLooks at how to identify the skill sets needed to make the project a successThe typical relationship of the BA and PM across the project management life cycleMaking the best configuration of leadership assignments based on project characteristicsWhere the responsibilities of the BA leave off and the PM's begins and where the two have collaborative responsibilitiesHow to use a PM/BA to enhance project performanceHow to foster a "dual career path" for PM/BAs developmentThe in-depth discussion of the synergies between the two roles and the advantages of a combined PM/BA makes The Business Analyst/Project Manager a valuable contribution in your ability to be successful on the complex projects of the 21st century.

Systems Theory in Action

by Shelly Smith-Acuña

"Smith-Acuña illuminates the structural hierarchy, roles, and boundaries that give a system structure. The relationship between parts and wholes is both simple and profound, and particularly important in looking at systems structure. These morsels of wisdom are good examples of Smith-Acuña's grace as a systems theory tour guide: one moment she's digging deeper into the nuances among the theories, the next moment she's simplifying without dumbing down, but in a manner that is enormously liberating. We enjoy the fun, full, and informed journey with her." -Frank S. Pittman III, MDA practical presentation of systems theory as a fundamental model for clinical practiceValuable for seasoned mental health professionals as well as those in training, Systems Theory in Action presents systems theory-the unifying principles surrounding the organization and functioning of systems-as it applies to individual, couples, and family therapy.This innovative book explores systems theory as an effective model for general mental health practice. It examines the role systems theory can play, specifically in understanding clients' presenting problems in context, within the various systems and subsystems in which the problems are embedded.Filled with realistic clinical stories illustrating relevant concepts that tie theory to technique, Systems Theory in Action takes an in-depth look at: Systems theory as a solid guide through the dynamic process of psychotherapy The multilayered value of observing human interactions through a systems view Systemic thinking, its core components, and how it serves to reveal a "big picture" view of clients and their presenting problemsSystems Theory in Action is a unique contribution to the field, translating the technical terminology of general systems thinking into common, everyday language.

Photographing New York City Digital Field Guide

by Andy Williams Jeremy Pollack

Take memorable photos of the most popular attractions in the Big Apple!Whether using a point-and-shoot or a high-end dSLR, this companion guide provides you with detailed information for taking amazing shots of one of one of the world's most photographed cities. Whether you aim to capture the regal Empire State Building, vibrant Times Square, historic Grand Central Station, massive Central Park, or one of New York City's many other landmarks, this portable resource goes where you go and walks you through valuable tips and techniques for taking the best shot possible. You'll discover suggested locations for taking photos, recommended equipment, what camera settings to use, best times of day to photograph specific attractions, how to handle weather challenges, and more. In addition, beautiful images of New York City's most breathtaking attractions and recognizable landmarks serve to both inspire and assist you as you embark on an amazing photographic adventure!Elevates your photography skills to a new level with photography secrets from professional photographer and SmugMug COO, Andy Williams Presents clear, understandable tips and techniques that span all skill levels, using all types of digital cameras, from full-featured compact cameras to high end DSLRsFeatures New York City's main attractions in alphabetical order as well as thumb tabs on the pages so you can quickly and easily access the information you are looking forShares detailed information and insight on critical topics, such as ideal locations to photograph from, the best time of day to shoot, camera equipment to have handy, weather conditions, and optimal camera settings to considerWhether you're a local familiar with the territory or a visitor seeing the Big Apple for the first time, this handy guide will help you capture fantastic photos!

Differentiated Assessment

by Deborah Meier Evangeline Harris Stefanakis

A comprehensive assessment system for working with underperforming studentsThis book describes a comprehensive assessment system especially appropriate for multilingual and "differentiated" classrooms with large numbers of underperforming students. Drawing from Multiple Intelligences theory, the approach is specifically aimed at helping teachers understand how each student learns and how best to tailor instruction to serve individual students' needs. Although the program makes use of conventional standardized tests and disability screenings, it places special importance on two approaches in particular: Student Portfolio Assessments and Personalized Learning Profiles.Provides detailed guidance and practical tools (including a DVD) for implementing successful portfolio and "profile" practices in the classroomIncludes real-world examples of model assessment programs from five schoolsExplains how to integrate assessment into the instructional process as well as how the portfolio program can be usedFormal profiles provide vital information about each student's cultural background, interests, strengths, and capabilities as well as their individual learning and language needs.

Trust Agents

by Chris Brogan Julien Smith

The New York Times and Wall Street Journal bestseller-now in a new, updated paperback editionToday's online influencers are Web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up or brings down businesses online. In Trust Agents, two social media veterans show you how to tap into the power of social networks to build your brand's influence, reputation, and, of course, profits.In this revised paperback version, learn how businesses are using the latest online social tools to build networks of influence and how you can use those networks to positively impact your business. Combining high-level theory and practical actions, this guide delivers actionable steps and case studies that show how social media can positively impact your business.New edition features specific first moves for entering social media for small businesses, educators, travel and hospitality enterprises, nonprofit organizations, and corporationsAuthors both have a major presence on the social Web as well as years of online marketing and new media experienceIf you want your business to succeed, don't sit on the sidelines while new markets and channels grow. Instead, use the Web to build trust with your consumers using Trust Agents.

Living Dairy-Free For Dummies

by Suzanne Havala Hobbs

Whatever the reason for not eating dairy, Living Dairy-Free For Dummies provides readers with the most up-to-date information on a dairy-free diet and lifestyle and will empower them to thrive without dairy while still getting the calcium, vitamin D and nutritional benefits commonly associated with dairy products.Living Dairy-Free For Dummies:Is a lifestyle manual, going beyond just recipes to present a full nutritional evaluation of what dairy-free life is likeContains more than 50 dairy-free recipes, along with how to set up a dairy-free kitchen and tips for eating out and remaining dairy-freePresents alternatives to dairy so readers can continue getting the nutritional value and tastes of dairy, without the side effects

Twitter For Dummies

by Laura Fitton Leslie Poston Michael Gruen

Twitter can boost your business and marketing efforts, and this guide shows you howTwitter, the simple-to-use microblogging service, offers immense benefits for businesses and organizations. Fire departments, political candidates, and C0EOs have used Twitter to share up-to-the-minute information. Laura Fitton, maybe better known by her Twitter handle - @Pistachio, has more than 10,000 followers on Twitter, and gives presentations on how to use Twitter to build business and personal opportunity. She's joined by Michael Gruen and Leslie Poston to share Twitter expertise in this easy-to-follow guide.You'll discover how to get set up on Twitter, build a follower list, and find a voice for your tweets. Then you'll learn to use third party tools to link Twitter to other sites and incorporate it into business communication models. This book coversThe basics of signing up and creating tweetsFollowing other users and adding followers to your own tweetsMastering the "Twecosystem"-the tools that tie Twitter to many other Web applications, including mobile devicesStrategies for enhancing business communication, marketing, and networking opportunities with TwitterTwitter For Dummies gets you up and running on this hot communications tool the fun and easy way.

About You

by Dick Staub

In About You, Dick Staub addresses irreligious, religious, spiritual seekers and all kinds of Christians and shows us that Jesus came to satisfy our universal longing for a fully human life, not to establish a narrow us versus them religion. In short, Jesus didn't come to make us Christian; Jesus came to make us fully human. In a fresh exploration of the ancient Biblical stories of creation, fall and redemption, Staub explains that salvation is not about going to heaven when we die; it is about a full and abundant life now. In practical, down-to-earth, language, About You deals with this concept on three levels: anthropologically (our common story and universal human needs), theologically (God's awareness and response to our needs), and practically (how we can attain and maintain a more complete and satisfying life).Staub's previous book (The Culturally Savvy Christian) was selected by Kirkus Reviews for their 2007 Religion and Spirituality edition. This new book is designed to help those who are seeking a way to integrate both a fully alive spirituality and a fully alive humanity--a way that is embodied in the often-misunderstood life and teaching of Jesus Christ. This groundbreaking book illuminates the path towards becoming the best version of yourself.

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