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Landing Page Optimization For Dummies

by Martin Harwood Mike Harwood

Turn landing pages into profits with the right tools Successful landing pages don't happen by accident, they follow a carefully crafted formula. If you want to convert visitors to your site into sales, it's crucial to understand how to design, monitor, and maintain your landing page. This straightforward, plain-English guide shows you how to cover all the bases-from the visual layout, to using language effectively, to linking strategies, and more. The book is packed with practical tips and techniques, it also identifies common mistakes and pitfalls you should avoid. The book features a valuable $50 coupon off the price of a site diagnosis and webinars on the author's website. Discover the power of language and how to use it as a call to action Start predicting customer browsing behavior Diagnose current problems with your landing page Create a unified marketing message between the search engine result and landing page Examine common optimization approaches Master specific tools for tracking results and follow strict maintenance procedures If you want to make your landing page more appealing, this book provides clear, hands-on explanations and information that you can put to use immediately.

Community-Based Health Interventions

by Kelly Sally Guttmacher Patricia J. Ruiz-Janecko Yumary

Community-Based Health Interventions covers the skills necessary to change health in a community setting through the reduction of disease, disease conditions, and risks to health, as well as create a supportive environment for the maintenance of the behavior changes. The first section provides background information about why interventions in communities are important, the history of several major community interventions, ethical issues in the design and implementation of interventions and the different types of interventions. The second section covers planning and activities needed to complete an intervention, along with the theoretical basis of interventions. The third section shows how to assess the needs and strengths of a particular community, gain community support, define the goals of an intervention and get started. This section also contains information on obtaining material and financial support and on strategies for continuing the intervention beyond its initial phase. The final section examines current work and problems encountered as well as projecting future trends. Each chapter includes practice exercises or activities useful to students learning to develop interventions at the population or community level, such as public health, social work and nursing.

Math Teacher's Survival Guide: Practical Strategies, Management Techniques, and Reproducibles for New and Experienced Teachers, Grades 5-12

by Muschla Judith A. Gary Robert Erin Muschla

Classroom-tested strategies to help new and experienced math teachers thrive Math teachers must not only instruct their students in basic mathematical skills and concepts, they must also prepare them for standardized tests, provide instruction in the use of technology, and teach problem-solving and critical-thinking skills. At the same time, they must also manage their other responsibilities - taking attendance, planning, grading, record-keeping, disciplining, and communicating with parents and administrators. This book provides efficient and practical information on the management skills necessary to succeed in this most challenging profession. Offers realistic suggestions and strategies for planning and delivering effective math instruction Helps math teachers achieve excellence and continue to be enthusiastic and successful in their teaching careers Includes reproducible forms to help math teachers stay on top of everything they need to do The Math Teacher's Survival Guide contains a wealth of useful tools and strategies that can help any math teacher succeed in the classroom.

Health Care in the United States

by Greenwald Howard P

Health Care in the United States combines an explanation of population health with a comprehensive introduction to health services delivery. The author, an expert on health care policy and management, shows how the U. S. health services system is organized, managed, financed, and evaluated. Filled with numerous examples and tables, this important resource illustrates key concepts, trends, and features of the system. It places special emphasis on recent health care reform legislation and its implications for the future. Health Care in the United States reviews the historical origins of health care, its resource requirements, costs, quality, and contributions to both individual and social well-being. By combining basic concepts in population health with coverage of health services, the book offers extraordinary breadth of information in a highly accessible, easy-to-read text. Along with an in-depth look at the origins and possible impact of recent health reform legislation, the book explains the ongoing dilemmas that face the health care system and highlights health and disease in the modern world, the fundamentals of epidemiology, and health behavior. Health Care in the United States also explains the special challenges of managing health service personnel and organizations. The author reviews key innovations in financing and delivery, explaining the outcomes of cost sharing, HMO enrollment, and rationing of services. This vital resource is written for students and professionals in health care management and policy, as well as public health, medical sociology, medical anthropology, social work, political science, and most, if not all, clinical fields.

Professional Twitter Development With Examples in .NET 3.5

by Daniel Crenna

Twitter is rapidly moving up the social networking food chain and is currently outranked by only Facebook and MySpace. It features a programming API that allows you to build Web sites and applications (both desktop and mobile) for reading and posting to Twitter, finding other Twitter users, aggregating Twitter content, and other uses. This book walks you through the process of combining many programming tools in order to build exciting, useful, and profitable applications. You'll begin with a look at RESTful services and examine how to structure your queries, handle asynchronous operations, use headers, and post binary data. From there, author and TweetSharp developer Daniel Crenna explains how to authenticate with the OAuth specification for Web and Windows applications. Twitter is growing in popularity at a rapid pace and this book shows you how to take advantage of its programming API to build applications Explains the various ways to design a Twitter application, including caching, third party application interoperability, real-time data binding, push vs. pull data scenarios, and more Takes an in-depth look at TweetSharp, a . NET library for developing Twitter applications-whose creator is also the author of this book Walks you through requesting and retrieving responses from Twitter's API Warns you of considerations to take into account regarding authentication and security Professional Twitter Development shows you how to get the most out of Twitter so that you can build your own applications for this exciting new platform.

Mastering the Instructional Design Process

by William J. Rothwell Kazanas H. C.

The fourth edition of Mastering the Instructional Design Process has been completely revised and updated and is based on the instructional design competencies of the International Board of Standards of Performance and Instruction (IBSTPI). The book identifies the core competencies of instructional system design and presents them in a way that helps to develop these competencies and apply them successfully in real-world settings. This comprehensive resource covers the full range of topics for understanding and mastering the instructional design process including: detecting and solving human performance problems; analyzing needs, learners, work settings, and work; establishing performance objectives and performance measurements; delivering the instruction effectively; and managing instructional design projects successfully.

Raising Chickens For Dummies

by Kimberly Willis Ludlow

Practical how-to advice for raising chickens in virtually any backyard!Raising chickens on a small scale is a popular-and growing-pastime. And Raising Chickens For Dummies provides an up-to-date, thorough introduction to all aspects of caring for chickens, including choosing and purchasing chickens, constructing housing, and proper feeding. Raising Chickens For Dummies provides authoritative, detailed information to make raising chickens for eggs, meat, or backyard entertainment that much easier.

The Spelling Teacher's Lesson-a-Day

by Fry Edward B.

The effective and fun-filled way to teach spelling to elementary students The Spelling Teacher's Lesson-a-Day gives teachers 180 engaging and ready-to-use lessons-one for each day of the school year-that boost spelling skills in students grades 3-6. These lessons may be used as "sponge" or "hook" activities (five-minute lessons to start off each school day) or teachers may simply pick and choose activities from within the book for the occasional spelling lesson. Fry teaches spelling patterns by contrasting homophones (like-sounding words) to help students recognize these spelling patterns in more complex words. He also boosts students' spelling skills by demystifying contractions, abbreviations, capitalization, silent letters, suffixes and prefixes, and more. Offers an easy-to-use method for teaching spelling that has been proven to be effective Includes 180 ready-to-use, reproducible lessons-one for each day of the school year A new volume in the new series 5-Minute FUNdamentals This book is designed to be used by classroom teachers, homeschoolers, tutors, and parents.

Fundamental Analysis For Dummies

by Matt Krantz

How to determine the true strength and stability of any business What's the key to multibillionaire Warren Buffett's five-decade run as the most successful investor in history? Fundamental analysis. Now, Fundamental Analysis For Dummies puts this tried and true method for gauging any company's true underlying value into sensible and handy step-by-step instructions. . In this easy-to-understand, practical, and savvy guide you'll discover why this powerful tool is particularly important to investors in times of economic downturn and how it helps you assess a business's overall financial performance by using historical and present data to forecast its future monetary value. You'll also learn how to use fundamental analysis to spot bargains in the market, minimize your risk, and improve your overall investment skills. Shows how to predict the future value of a business based on its current and historical financial data Helps you guage a company's performance against its competitors Covers evaluation of internal management Reveals how to determine if in a company's credit standing is any jeopardy Applies fundamental analysis to other investment vehicles, including currency, bonds, and commodities Matt Krantz is a writer and reporter for USA TODAY and USATODAY. COM where he covers investments and financial markets Read Fundamental Analysis For Dummies and find the bargains that could make you the next Warren Buffett!

Storm Proof Your Money

by Brett Arends

Accessible financial guidance for turbulent economic times With the stock market in a tailspin, real estate market continuing to drop, and the economy in recession, it's important to understand how you can get through these difficult times. Whether you're twenty-six or sixty-two, you still need to live and provide for your future. That's why you need Survive the Slump. As the personal finance columnist for the Wall Street Journal Online, author Brett Arends has become an authority for individuals who need to know how to best position themselves and their money. Now, with his new book, Arends has crafted a financial plan that anyone can put to work immediately. From protecting what you have to rebuilding what you've lost, Survive the Slump provides just the guidance needed. Outlines effective strategies for spending smarter, saving more, and making sure that your money grows reasonably Contains straightforward advice that highlights immediate savings opportunities Provides a timely financial action plan from a trusted Wall Street Journal columnist Written with every investor in mind, Survive the Slump will help you make smarter investment decisions and put you in a better position to survive and thrive under any economic condition.

The Official Alibaba.com Success Guide

by Debra Schepp Brad Schepp

The official guide to making a bundle buying and selling through Alibaba. com, the world's largest online B2B marketplace Alibaba. com is the world's leading global business-to-business online marketplace. People around the world use it every day to import and export products for big profits. But newcomers are often overwhelmed by the sheer number of products and the quantity of information available. The Official Alibaba. com Success Guide shows you how to ramp up your business or build an entirely new business, using the Alibaba. com brand and web site as your supplier. This practical guide provides simple answers for complex questions, from navigating the site, to finding products at the right price, to branding, and much more. Plus, the book includes best practices for importing, locating and vetting suppliers, and protecting yourself against online fraud. * An answer-packed guide for all your questions about doing business through Alibaba. com * Officially licensed and supported by Alibaba. com, this is the only guide you need * Includes inspirational profiles of people who have used Alibaba. com successfully to launch new businesses or revive old ones * The first and only step-by-step guide to using Alibaba. com effectively Alibaba. com gives you the opportunity to make real money online. Here, you'll find a wealth of inside information that will help you use Alibaba. com safely and profitably.

Implementing Word of Mouth Marketing

by Cakim Idil M.

Learn to capitalize on online word of mouth, leverage its power, and measure results of your initiatives Savvy, strategic, and right on time, Implementing Word of Mouth Marketing is the essential guide for any company or organization needing to understand the dynamics of online word of mouth. This powerful book will coach you to identify your own set of online influencers, craft the stories that will resonate with your consumers, and spread messages through cybercitizens who are social media experts. Guides you to identify and engage your online influencers to manage your reputation, promote your brands, and sell your products Reveals how word of mouth disperses online Explores strategies for your organization to engage its online advocates, tap into networks, and to mobilize the masses Explains how to design online word of mouth campaigns Includes measurement tools to gauge the impact word of mouth campaigns Filled with case studies, research, and check lists, this invaluable guide will definitively show you how to leverage the power of online advocates to pass along stories, deliver recommendations, and draw people to purchasing points.

Too Big to Save How to Fix the U.S. Financial System

by Robert J. Shiller Robert Pozen

Industry luminary Robert Pozen offers his insights on the future of U.S. financeThe recent credit crisis and the resulting bailout program are unprecedented events in the financial industry. While it's important to understand what got us here, it's even more important to consider how we should get out. While there is little question that immediate action was required to stabilize the situation, it is now time to look for a long-term plan to reform the United States financial industry.That is where Bob Pozen comes in. Perhaps more than anyone in the industry, Pozen commands the respect and attention of the public and private sector. In this timely guide, he outlines his vision for the new financial future and provides actionable advice along the way. To Pozen, there are four high-priority problems that must be addressed, and this book puts them in perspectiveAnalyzes alternative models for government stakes in banksRecommends a new board structure for large financial institutionsExamines the importance of broader Fed jurisdiction over systemic risksProposes a way to revive the securitization of loansWith Too Big to Save, you'll learn the likely future of the finance industry and understand why changes have to be made.

The Ask

by Laura Fredricks

A completely revised edition of the must-have resource for increasing your nonprofit's bottom lineThis thoroughly revised and updated edition of the best-selling book The Ask is filled with suggestions, guidelines, and down-to-earth advice that will give you the confidence to ask anyone for any size gift, for any purpose. Written in winning language, filled with sample dialogues, and offering a wealth of tips and tools, this book addresses common mistakes made when asking and shows how to correct each mistake, providing guidance and direction on how to make a great ask.Offers step-by-step guidance for learning personal solicitation skillsFilled with real-world tools and techniques for raising money or supportContains advice for overcoming situations such as hesitating to ask for money and following through on the askWritten for fundraisers from any size organizationIncludes information on how to apply asking skills to a fundraiser's personal and professional pursuits.Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Madoff with the Money

by Jerry Oppenheimer

An intriguing look at Bernie Madoff the man, and his scam Madoff with the Money is a deeply disturbing portrait of Bernie Madoff based on dozens of exclusive, news-making interviews. From the values Madoff was taught growing up in the working class town of Laurelton, Queens to his high-life on Wall Street and the super-rich enclaves of Palm Beach and the French Riviera, bestselling author Jerry Oppenheimer follows the disgraced money manager's trail as he works his way up the social and economic ladder, and eventually scams his trusting clients in a $50 billion Ponzi scheme. Through Oppenheimer's in-depth reporting, you'll discover new revelations in this startling case, and become familiar with the trusting victims-ranging from non-profit Jewish charities to the likes of seemingly sophisticated individuals such as actress Jane Fonda who would "like to shake Madoff until his teeth fall out," the scion of the Baskin-Robbins ice cream empire who lost a bundle and was forced to rent out rooms in his house, and New Jersey Senator Frank Lautenberg. There's even Madoff's own sister-in-law and talk show host Larry King, who apparently didn't ask the right questions when he invested. All lost their much-needed life savings, while others saw fortunes small and large evaporate in the greedy financial operations of one of history's all-time charlatans. Madoff With the Money Delves into the details of the illusive man that lost investors billions Weaves stories of Madoff's past with those of the present in an engaging and accessible style Explores how the financial scam that Madoff ran cost individuals and institutions billions of dollars Other titles by Oppenheimer: Toy Monster: The Big, Bad World of Mattel, and Just Desserts: Martha Stewart the Unauthorized Biography While there may be other books on the Bernie Madoff debacle, none digs as deep or goes as far to uncover the truth behind the man, and his incredible scam.

The Billion Dollar Mistake

by Weiss Stephen L.

Important investment lessons gleaned from the mistakes of accomplished professional investors and billionaire businessmen The Billion Dollar Mistake is an up-close account of the career-defining mistakes that some of the world's most brilliant billionaire investors have made, and a revealing look at what we can learn from them. Drawing on author Stephen Weiss' twenty-two years experience at some of Wall Street's most prestigious firms, the core of this book is based upon original research and interviews with these legendary investors, who discuss the most significant trade or investment that went against them, the magnitude of the loss, its effect on their businesses-and on their personal lives. To some, these fascinating accounts will read like a novel; to others, it will be a treasured and unique investment guide. This intriguing book skillfully examines the causal relationship between the quirks of each investor's personality and the mistakes they have committed. Along the way, Weiss provides a series of compelling narrative accounts of the individuals' road to success, the particular mistakes they made, the character flaws that led to them, and the lessons learned. While some investors made errors of judgment, others made errors of perception. The Billion Dollar Mistake Uncovers important lessons learned from the failures of some of the most enduring and accomplished investors, including Kirk Kerkorian, Bill Ackman, Aubrey McClendon and Leon Cooperman Discusses how to incorporate these lessons into your investment discipline and avoid the same missteps Reveals common mistakes made by bigger investors that the average investor can relate-the only difference is in magnitude with more zeros attached to the loss Includes insights on improving your investment endeavors by refining your approach to today's markets Learning from the missteps of the best in the investment business can help you succeed. With The Billion Dollar Mistake, you'll discover how.

The Art of Islamic Banking and Finance

by Yahia Abdul-Rahman

A detailed look at the fast-growing field of Islamic banking and financeThe Art of Islamic Banking and Finance is a modern American take on what it means to incorporate Islamic finance principles into everyday banking and investment techniques by introducing a new brand of banking for all people of all faiths: The Riba-Free (RF) banking.The author is considered the father of RF (Islamic) banking in America. He has been a banker and an Imam/scholar for over 40 years in America since 1968. He started the tedious process with a finance company, LARIBA, in Pasadena, California in 1987. This is the first book ever in the field to trace the origins of prohibiting the renting of money at a price called interest rate and over-indulging in debt. The book reviews in great details the theological foundations of prohibiting interest in the Jewish Bible, the Christian Bible, and the Qur'aan. The author then discusses money and how fiat money is created, the role of the Federal Reserve, and the banking system in America. The book also discusses for the first time ever how to include an important aspect of RF (Islamic) finance using commodity indexation and marking the items to be financed to market in order to avoid participating in economic "bubbles." The author discusses how these rules work, how they affect consumer behavior, and how they change the role of the banker/financier.Covers a new pioneering model that is based on the Law (Shari'aa) and how it is applied in every transaction from joint ventures and portfolio management to home mortgages and personal financingShows how to incorporate the Law (Shari'aa) into American financing and banking systemsPoints to RF (Islamic) finance and banking as a way to emphasize socially responsible investingThe Art of Islamic Banking and Finance also includes a discussion on the emergence of a culture of RF (Islamic) banking and finance today, which is based on the real Judeo-Christian-Islamic spirit and very effective when compared to twentieth-century models that use financial engineering and structuring techniques to circumvent the Law (Shari'aa). The book also includes case studies based on the actual experience of the author and detailed analysis of the superior results realized by applying this new brand of banking to financing.

Drawing Cartoons & Comics For Dummies

by Brian Fairrington

A unique reference for creating and marketing original cartoons and comics An original American art form, comics thrill millions of people across the globe. Combining step-by-step instruction with expert tips and advice, Drawing Cartoons & Comics For Dummies is a one-stop reference for creating and marketing original cartoons and comics. While many books tend to focus on specific characters or themes, this thorough guide focuses instead on helping aspiring artists master the basic building blocks of cartoons and comics, revealing step by step how to create everything from wisecracking bunnies to souped-up super villains. It also explores lettering and coloring, and offers expert marketing advice. The book's color insert provides guidance on how to add color to cartoon creations.

Getting Started In Employee Stock Options

by John F. Summa John Olagues

An A to Z guide for understanding employee stock options (ESOs).In Getting Started In Employee Stock Optionsauthors John Olagues and John Summa provide a full understanding of ESOs and demonstrate how to make the most of them. Page by page this author team, a highly experienced options market maker and a professional trader, share essential information that you're probably not hearing anywhere else. This book contains the keys to managing and hedging ESO opportunities in addition to important tax and valuation guidance appropriate for the highest executives to the non-officer managers and the newly arrived employee.Examines essential ESO issues, including tax consequences, risks, and industry pitfallsWritten by an experienced pair of stock option expertsEnables employees and executives to make more informed decisions regarding their stock options grantsWritten in a straightforward and accessible style, Getting Started In Employee Stock Options will help protect the value of your options, help you avoid costly mistakes, and allow you to take advantage of certain friendly tax rules. Some of the world's foremost authorities on options have endorsed Getting Started inEmployee Stock Options.

Warren Buffett on Business

by Richard J. Connors

The proven business principles of Warren BuffettWarren Buffett is one of the most admired and prolific investors and managers in corporate America. Warren Buffett on Business is a timeless guide to strategies that can help you run a successful business. This book is a one-of-a-kind collection of Buffett's letters to the shareholders of Berkshire Hathaway written over the past few decades, and in a clear, simple style distills the basic principles of sound business practices.Through Buffett's own remarkable words, this practical management handbook shares valuable insights on communicating with, and treating employees and shareholders fairly; responsible corporate governance; ethical behavior; patience and perseverance; admitting mistakes; and having a passion for work.Contains priceless pearls of business and management wisdom, woven into a delightful narrativeDesigned in an accessible manner and organized by business and management topics with strong lessons from BuffettProvides direct, hands-on information on major topics concerning managers, entrepreneurs, business students, and anyone interested in businessInformative and inspiring, this unique book puts Warren Buffett's business beliefs in perspective.

Single Point of Failure

by Gary S. Lynch

Over the past decade organizations have faced relentless customer demand for better value at less cost, individual customization, greater choice, faster delivery, higher quality, exceptional service, and more recently - increased environmental and social consciousness. The organization's weapon of choice to address this increasing demand has been the supply chain. However, as the supply chain footprint changed (e.g. outsourcing, off-shoring and customer/vendor empowerment) so did the organization's exposure to uncertainty. Organizations were taken by surprise since this exposure was unanticipated, complex and beyond their ability to manage. As customers become more demanding and change occurs at an even greater pace, supply chain risk continues to propagate like a parasite. Organizations and societies are at much greater risk of systemic failure because of the massive interdependency throughout global supply chains. The priority now is two-fold; play catch-up and address these massive gaps while deploying more intelligent and integrated strategies (i.e. social aware, instinctive, dynamic and predictive) for dealing with continuous change.Single Point of Failure: The 10 Essential Laws of Supply Chain Risk Management uses analogies and dozens of case histories to describe the risk parasite that infects all supply chains while revealing methods to neutralize that parasite. The book addresses the questions: What are the "single points of failure"? How exposed are customers, investors, other stakeholders and ultimately the organization? What is the measurable impact (i.e. brand, financial, strategic, and non-compliance)? Who establishes the "risk paradigm"? How does the organization efficiently and effectively allocate precious resources - time, people, management attention, and capital? How is success measured? This book is both technically powerful and effectively realistic, based on today's complex global economy.

Studio and Location Lighting Secrets for Digital Photographers

by Rick Sammon Vered Koshlano

Improve your photography with more than 200 lighting tips from a top photographerWritten by Canon Explorer of Light Rick Sammon and leading fashion and studio photographer Vered Koshlano, this guide is packed with professional advice on the essential element of photography: lighting. It provides detailed information and insider secrets that are bound to make you a better photographer.You'll learn the basics of studio lighting as well as how to achieve special effects. A 90-minute DVD is included, with additional tips on using reflectors, diffusers, accessory flashes, and more.Explores the basics of studio lighting in various situationsFeatures more than 200 lighting tips and secrets for planning and taking the most impressive digital images in the studioCompares available camera equipment, accessories, software, and printing optionsCovers post-shoot digital darkroom techniques and workflow tips and tricksCompanion DVD includes advice on making the most of accessories such as diffusers, reflectors, and accessory flashesWritten by two top professional photographers and illustrated with full-color examplesStudio and Location Lighting Secrets provides information from the pros to improve your photograpic skills.Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Governmental Accounting Made Easy

by Warren Ruppel

A hands-on guide to the ins and outs of governmental accounting--made easy!Governmental Accounting Made Easy, Second Edition equips you with the tools you need to run the financial and accounting operations within your organization. This complete and straightforward manual covers a broad range of governmental accounting topics that fall under the Governmental Accounting Standards Board, and its recently revised financial reporting model.Boiling down the complicated details of governmental accounting into manageable essentials, author Warren Ruppel, a leading authority on governmental accounting, offers practical information in easy-to-understand terminology. Even if you do not have a professional understanding of accounting principles and financial reporting, the Second Edition makes it all clear with accounting rules explained in terms anyone can understand, to help you better fulfill your managerial and fiduciary duties.Always practical and never over-technical, this helpful guide:Discusses basic accounting terminologyClearly explains fund accountingCovers the nuts and bolts of governmental financial statementsEquips you to understand the reporting entityDiscusses revenues from non-exchange transactionsHelps you become conversant in various accounting topicsThe recently adopted reporting model for governments resulted in a radical change in the way governmental financial statements are presented. Suitable for professional managers, budget preparers, school boards, city councils, state legislators, and comptrollers, Governmental Accounting Made Easy, Second Edition is your essential guide for a clear, concise, understandable explanation of government finances.

Neuropsychological Assessment and Intervention for Childhood and Adolescent Disorders

by Morris J. Cohen Jeremy R. Sullivan Cynthia A. Riccio

A compelling and compassionate case study approach to a broad range of neuropsychological disordersNeuropsychological Assessment and Intervention for Childhood and Adolescent Disorders focuses on the neuropsychological assessment and evidence-based practices available for assessing and treating children living with the etiological and neurological components of various disorders. Each chapter provides one or more case studies along with helpful background information, assessment results, and recommendations based on assessment data.Bridging science and practice, the book reviews the scientific literature, research on clinical implications, and evidence-based treatment of such disorders as:Dyslexia and DyscalculiaSpecific Language Impairment/DysphasiaAutism Spectrum DisordersAttention-Deficit/Hyperactivity DisorderTourette SyndromeTraumatic Brain InjuryChildhood CancerEpilepsyCerebrovascular DiseaseLow Birth WeightEnvironmental Toxin ExposureNeurotoxins, Pregnancy, and Subsequent DisordersChromosomal AnomaliesNeurocutaneous DisordersMetabolic DisordersEach case study complements the content of each chapter by illustrating how the assessment process can inform intervention efforts for children. In addition, the cases humanize the effects of various disorders and demonstrate the usefulness of neuropsychological information in treatment and intervention planning, especially within children's educational and social contexts.

Immigrant, Inc.

by Robert L. Smith Richard T. Herman

A provocative look at the remarkable contributions of high-skill immigrant entrepreneurs in AmericaBoth a revelation and a call-to-action, Immigrant, Inc. explores the uncommon skill and drive of America's new immigrants and their knack for innovation and entrepreneurship. From the techies who created icons of the new economy-Intel, Google, eBay and Sun Microsystems-to the young engineers tinkering with solar power and next-generation car batteries, immigrants have proven themselves to be America's competitive advantage.With a focus on legal immigrants and their odyssey from homeland to start-up, this unique bookExplores the psyche, cultural nuances, skills, and business strategies that help immigrants achieve remarkable successExplains how immigrants will create the American jobs of the future-if we let themWhether you are a CEO, a civic leader, or an entrepreneur yourself, Immigrant, Inc. warns of the peril of anti-immigrant attitudes and a hostile immigration process. It also explains how any American can tap their "inner immigrant" to transform their lives and their companies.Written by an immigration lawyer who represents immigrant entrepreneurs and a journalist who specializes in international culture, the authors have a front-row seat to this phenomenon, offering a fascinating glimpse into the mindset of the most persistent entrepreneurs of the era.

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