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Essays on issues in American advertising.
This comprehensive volume provides and overview of the tensions, dilemmas,issues and possibilities that currently characterize education research.
A shimmering evocation, by turns intimate and panoramic, of one of the world's great cities, by its foremost writer. Orhan Pamuk was born in Istanbul and still lives in the family apartment building where his mother first held him in her arms. His portrait of his city is thus also a self-portrait, refracted by memory and the melancholy-or hüzün- that all Istanbullus share: the sadness that comes of living amid the ruins of a lost empire.With cinematic fluidity, Pamuk moves from his glamorous, unhappy parents to the gorgeous, decrepit mansions overlooking the Bosphorus; from the dawning of his self-consciousness to the writers and painters-both Turkish and foreign-who would shape his consciousness of his city. Like Joyce's Dublin and Borges' Buenos Aires, Pamuk's Istanbul is a triumphant encounter of place and sensibility, beautifully written and immensely moving.From the Trade Paperback edition.
This unique guide features seductive, colorful, and in-depth articles that illuminate the dazzling treasures of Istanbul, from the Grand Bazaar to the Sultans' palaces, the delights of Turkish cuisine, and the people and personalities that define it today.
The author reflects on his childhood in Istanbul.
It Ain't Cheating If You Don't Get Caught: Scuffing, Corking, Spitting, Gunking, Razzing, and Other Fundamentals of Our National Pastimeby Dan Gutman Lew Burdette
Stories of how people cheat at baseball.
Fascinating analysis of media making science.
This highly praised celebration of Springsteen's artistry & influence is the most perceptive portrait yet of the remarkably gifted musician who, since the media anointed him "the future of rock 'n' roll" in the mid-1970s, has redefined the image of the rock star & emerged an authentic American hero -- a man to whom millions of loyal fans look as a voice for their yearnings, hopes, fears, & dreams. "Part biography, part lyrical deconstruction, & part fan letter, Alterman's book locates the singer-songwriter's strength in his ability to connect the small struggles of the common man with the broad political & social forces that engulf us, & to do so with a human touch." --Time. "It Ain't No Sin to be Glad You're Alive celebrates Springsteen's enduring legacy & reaffirms his position as a recording artist & performer who personifies America in the same way that Woody Guthrie, Walt Whitman, John Steinbeck, & Bob Dylan have in their work." --Cleveland Plain Dealer. "Fascinating, well researched, & serious: three qualities not often found together in biographies of musicians. It Ain't No Sin to be Glad You're Alive ranks with Peter Guralnick's work & is an essential document in evaluating Springsteen's legacy." --Rosanne Cash.
In this anthology, black writers celebrate the complexity, power, danger, and glory of love in all its many forms: romantic, familial, communal, and sacred.
IN A HARROWING JOURNEY FROM DRUGGED-OUT GANG MEMBER TO ONE OF THE MOST REVERED FIGURES IN CHICANO LITERATURE AND AMERICAN LETTERS, LUIS J. RODRÍGUEZ CONTINUES THE REMARKABLE STORY OF HIS BESTSELLING MEMOIR, ALWAYS RUNNING. Hundreds of thousands of readers came to know Luis J. Rodríguez through his fearless classic, Always Running, which chronicled his early life as a young Chicano gang member surviving the dangerous streets of East Los Angeles. The longawaited follow-up, It Calls You Back, is the equally harrowing story of Rodríguez starting over, at age eighteen, after leaving gang life--the only life he really knew. It Calls You Back opens with Rodríguez's final stint in jail as a teenager and follows his struggle to kick heroin, renounce his former life, and search for meaningful work. He describes with heartbreaking honesty his challenges as a father and his difficulty leaving his rages and addictions completely behind. Even as he breaks with "la vida loca" and begins to discover success as a writer and an activist, Rodríguez finds that his past--the crimes, the drugs, the things he'd seen and done--has a way of calling him back. When his oldest son is sent to prison for attempted murder, Rodríguez is forced to confront his shortcomings as a father and to acknowledge how and why his own history is repeating itself, right before his eyes. Deeply insightful and beautifully written, It Calls You Back is an odyssey through love, addiction, revolutions, and healing.
Dear possible reader of this book, I want to be a writer, just like my uncle Harold, who wrote a bunch of books about our friend Bunnicula. So I wrote this story. And boy! Did I ever get into trouble! My friend Delilah stopped speaking to me because I put her in my book. Uncle Harold stopped speaking to me because I didn't put him in my book. A writer's life isn't easy! But back to my story: It's about how a talented and lovable (not to mention smart) wirehaired dachshund puppy named Howie saves the world from a disgusting, evil menace named...oops, that would give away the story. But trust me, this menace is disgusting and evil, all right!!! Your friend, Howie
With help from his uncle Harold, who wrote books about Bunnicula, Howie the wirehaired dachshund writes a story in which he saves the world from a science experiment gone awry.
Where Did THAT Come From? You know that dreaded, sinking, I-can't-believe-I-said-that-out-loud feeling? It's a disconnect between your attitude and your actions. Or is it? "For out of the overflow of the heart the mouth speaks," states Matthew 12:33. Scary, but true: The words you "accidentally" speak and the actions you later regret are actually in keeping with what's hiding in your heart. Andy Stanley's life-changing message examines four conditions at the root of sour attitudes, hurting relationships, and regretful actions: guilt, anger, greed, and jealousy. This book will help you disclose the true state of your heart and turn what'sterrifyinginto what'sterrific. You Can't Run from What Lurks Within More frightening than Frankenstein. More seductive than a vampire's kiss. More destructive than alien invaders from another planet. They will numb your soul, steal your life, and threaten your most treasured relationships. Who are these creatures? Where do they come from? At the fall of mankind they were unleashed on the world, wreaking havoc and sending countless thousands fleeing from their homes. And their lair is found in the last place anyone wants to look - the mysterious depths of the human heart. Youthinknobody knows the real you. Youthinkyour secret is safe. Beware! These forces gain strength from darkness. And left to their own, they will grow in power and influence, like a lab experiment gone terribly wrong. But these monsters have a weakness. Theycanbe defeated. You can escape their clutches and be forever free of their influence. Learn the truth-before it's too late! Are you afraid to look inside? Suddenlya young wife files for divorce. Suddenlya college student's grades drop and his attitude changes. Suddenlya man's harmless pastime becomes a destructive habit. Each looks for someone else to blame. But the real enemy lurks within. Each of these people is a victim, but not in the way they might think. An invader, a deadly parasite, has wrapped its powerful, controlling tentacles around each victim'sheart. The heart. Not the organ that pumps blood through our veins, but that invisible, intangible place where we experience love, compassion, contempt, and jealousy. Like the physical heart, this other heart is highly susceptible to attack-by four nightmarish foes, in particular. Four malevolent forces that, left unchallenged, have the power to lay waste our homes, trample our careers, and leave our relationships in fiery ruins. But hope is not lost. There is a way to fight back. In this smart, revealing book, you will be introduced to these four invaders of the heart. More importantly, you will be given four weapons designed specifically to destroy them. Writing with deep honesty and gentle humor, Andy Stanley shows how you can overcome these monsters and save your world, starting now. Story Behind the Book Andy Stanley is the senior pastor of three North Point Ministries campuses with a cumulative congregation of more than twenty thousand. In his role he sees a tremendous number of people struggling with the same basic issues. This book is based on a message he spoke to his congregation to help them better understand, work through, and move beyond the problems caused by a hurting heart. From the Hardcover edition.
As Christmas time settled quietly over the countryside, Navy SEAL William Crash Hawken was faced with a deadly conspiracy. And he had only one person to turn to -- the caring passionate Nell Burns. For though Crash had long ago accepted the fact that there was no place in his dangerous world for the simple pleasures of home and family, Nell had been the only woman who had ever tempted him to dream of another kind of life. . . Now, as he needed Nell more than ever before, he was beginning to see all that they could have together. What the future might be. If only he could be assured that they had one. . .
Betty Friedan writes on her experiences starting and maintaining the women's liberation movement.
Meet Ariel. Her glass is half empty . . . and leaking. If someone tells her everything will be okay, she asks: How do you know? If there's a wrong thing to say, she'll say it. If there's a downside to see, she'll see it. She lives in a permanent fear of what's to come. But at least she's prepared. In these witty and entertaining tales from the front lines of woe, Ariel highlights the humor in our everyday anxieties and delivers insight that will ring hilariously true if you are inclined to view the world through gray-tinted glasses. So whether you've been dumped by the love of your life, lost your job to the guy in the cubicle next to you, said the wrong thing at the party, or weren't invited to the party at all, Ariel is here to remind you that it could be worse, you could be her.
The severe economic downturn has been blamed on many things: deregulation, derivatives, greedy borrowers, negligent lenders. But could there be a deeper problem that is so severe, so long-lasting, and so dangerous that it makes these problems look like minor swerves in the road? Could we be facing an existential challenge to the promise of America, and to our system of government? Inequality in America has reached historical highs. Throughout human history, this level of disparity has proven intolerable, almost always leading to political upheaval. Though many believe that America will never face a second revolution, that our politics are stable, in It Could Happen Here, Yale School of Management senior faculty fellow Bruce Judson makes the case that revolution is a real possibility here, driven by a thirty-year, unprecedented rise of inequality through six presidencies, three Fed chairmen, three recessions, and many years of expansion. The last time inequality rivaled current levels was in 1928, just before the Crash and the Great Depression. Today we are in worse shape, divided into a tiny plutocracy of super-rich, on the one hand, and a fragile, indebted, unprotected "former middle class" on the other. As Judson shows, revolutions can occur suddenly, as happened with the Soviet Union's 1991 dissolution, and America today exhibits the central precursors to a collapse-extreme economic inequality and an increasingly impoverished middle class. He makes the most disturbing case yet for why our economics are leading us inevitably toward a devastating crisis. When Franklin Roosevelt faced a similar situa-tion, he was saved by World War II. This time, the conflict may be at home, not abroad.
Easy step-by-step exercises to develop better skill communicating with others.
Determined to leave her Manhattan past behind her, Jenny sets off to Waverly with big plans of reinventing herself. She'll be a goddess-she's a sophisticated city girl, after all!-and will find a boy who can properly worship her. But that's going to be a tricky since her self-absorbed new roommates, Callie Vernon and Brett Messerschmidt, aren't exactly there to help-unless there's something in it for them.
The development of IT governance - which recognises the convergence between business practicve and IT management - makes it essential for managers at all levels, and in organizations of all sizes, to understand how best to deal with information security risk. The new edition has been full updated to take account of the latest regulatory and technological developments, including the creation of the International Board for IT Governance Qualifications. IT Governance also includes new material on key international markets - including the UK and the US, Australia and South Africa.
This book provides practical guidance to help directors and boards master the most important business topic of the information age. It comes with a complimentary eBook version! This important book cuts through the hype that surrounds IT governance to provide directors, executives, managers and professional advisers with clear, pragmatic guidelines for ensuring that IT and the business work together to ensure enterprise success in the highly competitive, global information economy. Aligning IT with the business is a key objective for boards and executives. Organizations with effective IT governance consistently generate better returns for their shareholders than equivalent organizations with ineffective IT governance, and the directors of companies that effectively govern their IT are significantly less exposed to compliance and shareholder challenges than others. It links IT governance to today's corporate governance environment and assesses the corporate impact t
This book aims to do two things. The first is to set out for managers, executives and IT professionals the practical steps necessary to meet today's corporate and IT governance requirements. The second is to provide practical guidance on how board executives and IT professionals can navigate and deploy to best corporate and commercial advantage the numerous IT management and IT governance frameworks and standards - particularly ISO/IEC 38500 - that have been published over the course of the last ten years.
This pocket guide provides you with an insider's detailed description of Accenture's IT governance policy and details its governance structure. It will show how effective IT governance links IT strategy and IT decisions to Accenture's business strategy and business priorities. Following the best practices approach set out in this pocket guide will serve as an excellent starting point for any organization with ambitions to achieve high performance. Benefits to business include: *Boost productivity* How hard do you work in other areas of your business to cut costs and improve efficiency? In testing economic times, is the absence of a clear strategy for your business s IT governance still a realistic option? Learning from Accenture s proven approach will enable you to increase your organization's competitiveness over the longer term. * Coordinate your operations * To ensure effective decision-making and align your IT function with your broader business goals, you need to make the structure of your IT governance fit your overall corporate governance structure. That way, you can make your IT work for your business. * Manage change effectively * IT is crucial for realizing the changes you want your business to make. For this reason, you cannot afford to have these changes treated merely as IT projects that have been foisted on the company by the IT department. By bringing top management on board, and giving business leaders a formal role in the IT governance of your organization, you will make the success of any project with an IT component much more likely. * Keep a grip on budgets * The costs of IT projects are notoriously prone to overrun, while some IT development programs have promised more than they ever delivered. The Accenture way of doing business is different. Following the Accenture approach means ensuring that your IT investment is backed by a solid business case, and measuring the return on investment following project completion.
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