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Nostalgia isn't what it used to be. For many of us, modern memory is shaped less by a longing for the social customs and practices of the past, or family heirlooms handed down over generations, and more by childhood encounters with ephemeral commercial goods and media moments. This phenomenon has given rise to communities of nostalgia built around narrow age groups whose members remain loyal to the toys, television, and music of their youth and return to the theme parks and pasttimes of their upbringing, hoping to reclaim that feeling of childhood wonder or teenage freedom. While the romantic recollection of objects and experiences is not new, consumed nostalgia took definite shape in the 1970s, spurred by an increase in the turnover of consumer goods, the commercialization of childhood, and the skillful marketing of nostalgia. Gary Cross immerses readers in this fascinating and often delightful history, and talks to collectors, car afficionados, and others to unpack the cultural dynamics that turn pop tunes into oldies and childhood toys into valuable commodities. He compares the limited appeal of heritage sites such as Colonial Williamsburg to the perpetually attractive power of a Disney theme park and reveals how consumed nostalgia sometimes interferes with our ability to cope with change. Today nostalgia can be owned, collected, and easily accessed, making it less elusive than in the past, but its commercialization has turned meaning into a commodity, accentuating escape, distorting memory, and complicating some of the positive goals of recollection. By unmasking the fascinating, idiosyncratic character of modern nostalgia, Cross helps us remember the rituals of recall that extend beyond bought things and experiences.
What's the best day to advertise groceries? Does a lookalike damage the brand it mimics? Do your long-term customers recommend you more than others? How damaging is negative word of mouth? Should retailers use 9-ending prices? These are some of the fascinating questions you will explore in this text.<P> The text is written by respected marketing academics across the globe with a strong focus on the use of research to help higher-level students develop analytical and evidence-based thinking in marketing. It extends beyond a psychological approach to provide an empirical understanding of the subject for success in industry roles or further research in the field, and takes into consideration not just the individual but the market environment.<P> New to this second edition:<P> - Fully updated with contemporary, global examples and case studies to encourage an international readership<P> - Further coverage of cross-cultural comparison, including a new chapter on Consumer Differences which also incorporates age and gender differences<P> - Study features such as exercises, questions/answers, and a fully updated companion website with lecturer and student resources - www.sagepub.co.uk/east2e <P> This textbook is essential reading for postgraduate students (MA, MSc, MBA) taking courses in consumer behaviour and undergraduate students specialising in consumer behaviour.<P>
Why do you choose the things you buy - such as this textbook, a smartphone or an item of clothing? How often, where, and instead of what? What do you consider a boring necessity or a fun luxury? What do you do with products once you've purchased them? When do you decide to chuck them and why?<P> As a consumer you make conscious and unconscious decisions, nonstop, every day of your life. This is Consumer Behaviour!<P> This friendly, lively full colour text will support you through your course and help you to get the best possible grade for future employment. It even has How to Impress Your Examiner boxes in each chapter. There are lots of case studies along the way from global brands such as Facebook, Apple and Amazon Kindle, and Consumer Behaviour in Action boxes in every chapter to show you how it works in the real world.<P> If you want to be top of the class you can push yourself that little bit further by reading the Challenging the Status Quo asides which will help your critical thinking and problem solving skills. These are key skills that employers look for in graduates, so practicing now will help set you apart from the pack and boost your employability. You could also dip into the Further Reading resources to help you with essays and exam revision - using these is a sure route to better grades.<P> Visit the companion website www.sagepub.co.uk/blythe for extra materials including multiple choice questions to test yourself and Jim's pick of Youtube videos that make the examples in each chapter come alive!
'A thought-provoking text that challenges readers to consider consumer behaviour in new and refreshing ways. The approach is distinctive. Readers are encouraged to reflect on their own experiences, as well as appreciate the insights provided by scholarship in psychology, sociology and marketing science. The authors not only discuss complex, one-off decisions, but also help us to understand routine behaviours that occupy so much of daily life - buying brands, patronising stores, watching adverts, making recommendations' - Professor Mark Uncles, Deputy Dean, Australian School of Business, University of New South Wales, Sydney What's the best day to advertise groceries? Does a lookalike damage the brand it mimics? Do your long-term customers recommend you more than others? How damaging is negative word of mouth? Should retailers use 9-ending prices? These are some of the fascinating questions you will explore in this text. The text is written by respected marketing academics across the globe with a strong focus on the use of research to help higher-level students develop analytical and evidence-based thinking in marketing. It extends beyond a psychological approach to provide an empirical understanding of the subject for success in industry roles or further research in the field, and takes into consideration not just the individual but the market environment. New to this second edition: - Increased accessibility for a truly international readership - Fully updated with contemporary, global examples and case studies - Further coverage of cross-cultural comparison, including a new chapter on Consumer Differences which also incorporates age and gender differences - Increased study features such as exercises, questions/answers, and a fully updated companion website with lecturer and student resources - www. sagepub. co. uk/east2e This textbook is essential reading for postgraduate students (MA, MSc, MBA) taking courses in consumer behaviour and undergraduate students specialising in consumer behaviour.
The first edition of this contemporary classic can claim to have put 'consumer culture' on the map, certainly in relation to postmodernism. This expanded new edition includes: a fully revised preface that explores the developments in consumer culture since the first edition a major new chapter on 'Modernity and the Cultural Question' an update on postmodernism and the development of contemporary theory after postmodernism an account of multiple and alternative modernities the challenges of consumer culture in Japan and China. The result is a book that shakes the boundaries of debate, from one of the foremost writers on culture and postmodernism of the present day.
The first step in taking charge of your financial life is to figure out who you are.What are your talents and skills? What are you interested in? What are your values? What type of personality do you have? How do you learn best? Setting goals for yourself, both short-term and long-term goals, will help you decide what's important in life.You will be more likely to achieve your goals if they are: your own goals, realistic, stated in a positive way, reachable in a specific period of time, and shared with someone you trust.
This book provides an understanding of how the marketplace works, what our role is in it, and how our choices affect our lifestyles.
Consumer Education & Economics is a comprehensive consumer education program covering three broad areas: understanding our economy, managing family and personal finances, and making well-informed purchasing decisions. The up-to-date content includes credit, identity theft, new investment options, estate planning, using financial software, consumer ethics, and choosing child and adult care services. Updated content is particularly time sensitive, with many recent developments being addressed: new consumer laws, changes in our health care system, and the rapid growth of Internet resources. Skill development in critical thinking, decision-making, and resources management is emphasized. Colorful charts and graphs summarize information in easy-to-grasp, visually interesting ways.
Increasing the energy efficiency of your home can save you money, help the environment, and enhance your comfort, but how do you decide which improvements are the most beneficial and cost-effective? Completely revised to incorporate the latest developments in green technology, The Consumer Guide to Home Energy Savings is the definitive resource for consumers who want to better their home's performance while reducing their energy bills. Well-organized and highly readable, The Consumer Guide to Home Energy Savings begins with an overview of the relationships between energy use, economics, and the environment. Updated and expanded chapters focus on specific aspects of any home, such as heating and cooling, ventilation, electronics, lighting, cooking, and laundry, and provide helpful explanations for each, including: Energy use characteristics Comparisons between available technologies Cost-effective repair and replacement options Step-by-step guidance for finding the right equipment This comprehensive resource is packed with tips on improving existing equipment and guidance for when and why to invest in new purchases, as well as a reminder to check local government and utilities for purchase or retrofit grants or incentives. It is a must-read for anyone concerned about reducing both their energy bills and their environmental impact. Jennifer Thorne Amann is the buildings program director at the American Council for an Energy-Efficient Economy (ACEEE). Alex Wilson is the founder of BuildingGreen, Inc, executive editor of Environmental Building News, and author of Green Building Products and Your Green Home Katie Ackerly is a researcher at the Center for the Built Environment and a graduate student in architecture ate the University of California, Berkeley.
Every day, in households across the country, people engage in behavior to improve their current health, recover from disease and injury, or cope with chronic, debilitating conditions. Innovative computer and information systems may help these people manage health concerns, monitor important indicators of their health, and communicate with their formal and informal caregivers. Human factors is an engineering science dedicated to understanding and improving the way people use technology and other things in the environment. Consumer Health Information Technology in the Home introduces designers and developers to the practical realities and complexities of managing health at home. It provides guidance and human factors design considerations that will help designers and developers create consumer health IT applications that are useful resources to achieve better health.
Prepare your students for making financial decisions with instruction about credit card charges, taxes, interest on loans and savings, personal banking, and costs of transportation, food, clothing, utilities, insurance, and filling out income tax forms. Being a good steward of the Lord's money is the primary emphasis. The student text presents concepts with numerous examples and step-by-step explanations. Each section contains five cumulative review problems, and each chapter contains a chapter review.
The book helps students understand the terminology of consumer mathematics. Interest rates, prices, tax tables, and new nutrition information have been incorporated into the new edition.
Welcome to Consumer Mathematics. This book includes many of the math skills that you will need now and later in life. Why do you need these skills? Think about the world of mathematics around you. When you buy something, you use math to count money. When you measure something, you use numbers to calculate units of measurement. Buying food, paying taxes, banking, and managing a household all require at least some sort of math.
This book on Consumer Mathematics will be very useful for day-to-day dealings. The chapters included are: Earning Money, Buying Food, Shopping for Clothes, Managing a Household, Buying and Maintaining a Car, Working with Food, Improving your Home, Traveling, Budgeting your Money, Banking and Investing, Paying Taxes, and Preparing for Careers
Learn about the basics of Mathematics, money, net pay, personal banking, budgeting, making a purchase, buying food, buying clothing, buying a car, public transportation, renting an apartment, buying a house and much more.
In 2008, the Japanese consumer payments landscape featured ongoing widespread use of cash, limited use of credit cards and rapid rise of e-money systems based on contactless technology embedded in cards and especially mobile phones. The case details the alliances that created new products, as well as the regulations that sometimes stood in the way. Throughout, the case identifies incentives for both consumers and merchants, including direct costs, efficiency benefits, rebates, and treatment in case of loss or fraud.
In 2008, the US consumer payments landscape was characterized by the ongoing prevalence of credit and debit card networks, the decline of checks, the rise of stored value cards, and the growth of new payment methods such as PayPal, Bill Me Later and decoupled debit. This case presents the structure of these payment methods, focusing on incentives for both consumers and merchants, including direct costs, efficiency benefits, rebates, and treatment in case of loss or fraud.
A report from the International Monetary Fund.
Now available in English for the first time, Jean Baudrillard's classic text was one of the first to focus on the process and meaning of consumption in contemporary culture. Originally published in 1970, the book still makes a vital contribution to current debates on consumption. Many of the themes which would make Baudrillard famous appear here for the first time. The book includes Baudrillard's most organized discussion of mass media culture, the meaning of leisure and anomie in affluent society. A chapter on the body demonstrates Baudrillard's extraordinary prescience for flagging vital subjects in contemporary culture long before others. This English translation begins with an introductory essay by George Ritzer.
This books features a range of key discussions about consumer society. Included are much-discussed work by leading ritics such as Jean Baudrillard, Susan Bordo, Dick hebdige, bell hooks, and Janice Radway. Also included are a full range of classics, such as Frankfurt School writers Adorno and Horkheimer on the Culture Industry; Thorstein Veblen's oft-cited writings on "conspicuous consumption"; Betty Friedan on the housewife's central role in consumer society; John K. Galbraith's influential analysis of the "affluent society"; and Pierre Bourdieu on the notion of "taste".
This interdisciplinary study presents compelling evidence for a revolutionary idea: that to understand the historical entrenchment of gentility in America, we must understand its creation among non-elite people: colonial middling sorts who laid the groundwork for the later American middle class. Focusing on the daily life of Widow Elizabeth Pratt, a shopkeeper from early eighteenth-century Newport, Rhode Island, Christina J. Hodge uses material remains as a means of reconstructing not only how Mrs. Pratt lived, but also how these objects reflect shifting class and gender relationships in this period. Challenging the "emulation thesis," a common assumption that wealthy elites led fashion and culture change while middling sorts only followed, Hodge shows how middling consumers were in fact discerning cultural leaders, adopting genteel material practices early and aggressively. By focusing on the rise and emergence of the middle class, this book brings new insights into the evolution of consumerism, class, and identity in colonial America.
In "Consumers and Citizens, " N(r)stor Garc a Canclini, the best-known and most innovative cultural studies scholar in Latin America, maps the critical effects of urban sprawl and global media and commodity markets on citizens-and shows at the same time that the complex results mean not only a shrinkage of certain traditional rights (particularly those of the welfare or client state) but also new openings for expanding citizenship. Garc a Canclini focuses on the diverse ways in which democratic societies recognize markets of citizen opinions, however heterogeneous and dissonant, as in the fashion and entertainment industries. He shows how identity issues, brought to the fore by the aligning of citizenship and consumption, can no longer be understood strictly within the purview of territory or nation. Rather, the postmodern citizen-consumer inhabits a transterritorial and multilingual space, structured more along the lines of markets than states. Defining this space, Garc a Canclini seeks to formulate a participatory and critical approach to consumption in which national culture, far from being extinguished, is reconstituted in transnational, cultural interactions. "
The fifth edition of this classic guide, first published in 1978, continues the tradition of being the most up-to-date, complete, and trusted reference for taking the guesswork out of choosing safe and effective cosmetics and toiletries. The more than 6,000 entries include 1,400 newly developed chemicals (along with hundreds more whose names have been changed by the manufacturers since the last edition of this book was published in 1994). Virtually every chemical found in toiletries and cosmetics, from body and face creams to toothpaste, hand lotion, shaving cream, shampoo, soap, perfume, and makeup, is evaluated, including those ingredients marketed as being all natural, for children, and for people of color. The book's alphabetical arrangement makes it easy to look up the ingredients in the products you use. With more substances than ever in products we use every day--and with the continuing deregulation of the cosmetics industry--this book is more indispensable than ever.
A Consumer’s Dictionary of Cosmetic Ingredients: Complete Information About the Harmful and Desirable Ingredients Found in Cosmetics and Cosmeceuticalsby Ruth Winter
Everything you need to know about the safety and efficacy of cosmetics and cosmeceuticals. Is it a cosmetic? A drug? A nutrient? It's becoming more and more difficult to tell the difference with the cosmetic companies combining the three. And unlike with food additives, the FDA has little control over what goes into the products that claim to make you look more beautiful-even though cosmeceuticals (cosmetics that purport to have druglike benefits) have skyrocketed into a multibillion-dollar industry. So before you slather on that "wrinkle-reducing" cream or swallow a "skin-rejuvenating"vitamin, find out what's in your health and beauty products with A Consumer's Dictionary of Cosmetic Ingredients. This updated and expanded edition gives you the facts you need to protect yourself and your family from possible irritants, confusing chemical names, and the exaggerated claims of gimmicky additives. With 800 new ingredients found in toiletries, cosmetics, and cosmeceuticals-everything ranging from shampoo to shaving cream, bath lotions to Botox-this alphabetically organized guide evaluates them all, and includes targeted information for children and for people of color.A Consumer's Dictionary of Cosmetic Ingredients is more indispensable than ever to anyone who cares about the health of themselves and their loved ones.From the Trade Paperback edition.
An Essential Household Reference...Revised and Updated With our culture's growing interest in organic foods and healthy eating, it is important to understand what food labels mean and to learn how to read between the lines. This completely revised and updated edition of A Consumer's Dictionary of Food Additives gives you the facts about the safety and side effects of more than 12,000 ingredients-such as preservatives, food-tainting pesticides, and animal drugs-that end up in food as a result of processing and curing. It tells you what's safe and what you should leave on the grocery-store shelves.In addition to updated entries that cover the latest medical and scientific research on substances such as food enhancers and preservatives, this must-have guide includes more than 650 new chemicals now commonly used in food. You'll also find information on modern food-production technologies such as bovine growth hormone and genetically engineered vegetables.Alphabetically organized, cross-referenced, and written in everyday language, this is a precise tool for understanding food labels and knowing which products are best to bring home to your family.From the Trade Paperback edition.
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