Specworld: Folds, Faults, and Fractures in Embedded Creator Industries

By: John Thornton Caldwell

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Synopsis: John Thornton Caldwell’s landmark Specworld demonstrates how twenty-first-century media industries monetize and industrialize creative labor at all levels of production. Through illuminating case studies and rich ethnography of colliding social-media and filmmaking practices, Caldwell takes readers into the world of production workshopping and trade mentoring to show media production as an untidy social construct rather than a unified, stable practice. This messy complex system, he argues, is full of discrete yet interconnected parts that include legacy production companies, marketers and influencers, aspirant online producers, data miners, financiers, talent agencies, and more. Caldwell peels away the layers of these embedded production systems to examine the folds, fault lines, and fractures that underlie a risky, high-pressure, and often exploitative industry. With insights on the ethical and human predicament faced by industry hopefuls and crossover creators seeking professional careers, Caldwell offers new interpretive frames and research methods that allow readers to better see the hidden and multifaceted financial logics and forms of labor embedded in contemporary media production industries.

Book Quality:: Publisher Quality
Book Size:: 400 Pages
ISBN-13:: 9780520388994
Related ISBNs:: 9780520388970, 9780520388987
Publisher:: University of California Press
Date of Addition:: 01/03/23
Copyrighted By:: John Thornton Caldwell
Adult content:: No
Language:: English
Has Image Descriptions:: No
Categories:: Entertainment, Nonfiction, Art and Architecture, Business and Finance, Social Studies
Submitted By:: Bookshare Staff
Usage Restrictions:: This is a copyrighted book.