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Media Essentials
by Richard Campbell Bettina Fabos Christopher R. Martin Shawn HarmsenMedia Essentials focuses on the most pivotal aspects of mass communication, and its new edition is more effective than ever at helping students understand the everchanging mass-media landscape. It features new Media Convergence and Media Literacy boxes plus specific, detailed case studies; a newly integrated chapter on the history of journalism; and an expanded program of video clips on LaunchPad that drive home the book's approach to media literacy and analysis.
Media Events: A Critical Contemporary Approach
by Bianca Mitu Stamatis PoulakidakosMedia Events: A Critical Contemporary Approach proposes an interdisciplinary and multicultural approach of Dayan and Katz's theory of media events (1992) by applying it to contemporary situations. The contributing authors come from a range of countries (UK, USA, Mexico, Germany, Finland, Italy, Greece, Portugal, Ukraine) and analyse the theory of media events from different perspectives, incorporating social media and offering a re-positioning of Dayan and Katz's theory of media events. By bringing new perspectives into this field, the proposed volume is an important contribution as it grounds the intervention and rethinking of the theory into further empirical research. This volume has the potential to function as a 'cross-generational' link between one of the 'early classics' of media and communication studies on the one hand and the present generation of researchers on the other.
Media Interview Techniques
by Robert TaylorAny individual preparing for an interview with the media, however practised or well-rehearsed they are, understandably feels a sense of trepidation over failing to convey the essential points, or encountering that awkward question in the glare of public scrutiny. As media channels multiply by the day, offering ever more opportunities for exposure, so they also present a growing probability of finding oneself in front of the camera, webcam, or microphone in a make-or-break encounter where every word, gesture or expression counts. Never has media training been more relevant, or more in demand. Media Interview Techniques is the authoritative guide to giving successful media interviews, combining the author's own unique models and techniques with a survey of published research and influential opinion to help you prepare for that occasion when you are called upon to represent your organization publicly. Supported throughout with insightful anecdotes and transcripts of good and bad interviews given by George W. Bush, Prince Philip and other notable figures, this book presents the author's methodology which has been proven across the spectrum of industry sectors both nationally and internationally, and will apply whether you are speaking for a commercial company, a charity or NGO, public services or as a subject expert. No PR executive or press officer can afford to be without a copy for briefing clients prior to an interview.
Media Literacy
by Dr W. James PotterIn this media-saturated world, we must learn how to navigate through the overwhelming flood of information so we can avoid the risks and maximize its potential to help us. Media Literacy, Eighth Edition shows readers how. Drawing from thousands of media literature studies, bestselling author W. James Potter explores the key components to understanding the fascinating world of mass media. In this updated, revised, and reorganized new edition, Potter presents numerous examples and facts for readers to understand how the media operate, how they attract attention, and how they influence us on a day-to-day basis.
Media Literacy
by Dr W. James PotterIn this media-saturated world, we must learn how to navigate through the overwhelming flood of information so we can avoid the risks and maximize its potential to help us. Media Literacy, Eighth Edition shows readers how. Drawing from thousands of media literature studies, bestselling author W. James Potter explores the key components to understanding the fascinating world of mass media. In this updated, revised, and reorganized new edition, Potter presents numerous examples and facts for readers to understand how the media operate, how they attract attention, and how they influence us on a day-to-day basis.
The Media Syndrome
by David AltheideOver the past 45 years, award-winning sociologist David L. Altheide has illuminated how media formats and media logic affect our understanding of social issues, of how political decisions are made, and of how we relate to each other. In this masterful, summative work, Altheide describes the media syndrome: how these factors shape our expectations of, and reactions to, both public and personal events. Ideal for courses on mass media and political communication, the book provides a detailed description of the media syndrome and its impact on daily life; uses historical and contemporary examples from Watergate to Edward Snowden; includes the changes in the ecology of communication from mass media to social media and its social impact.
Media Transatlantic: Developments in Media and Communication Studies between North American and German-speaking Europe
by Norm FriesenThis book reflects recent scholarly and theoretical developments in media studies, or Medienwissenschaft. It focuses on linkages between North America and Germanâe speaking Europe, and brings together and contextualizes contributions from a range of leading scholars. In addition to introducing Englishâe language readers to some of the most prominent contemporary German media theorists and philosophers, including Claus Pias, Sybille Krämer and Rainer Leschke, the book shows how foundational North American contributions are themselves inspired and informed by continental sources. This book takes Harold Innis or Marshall McLuhan (and other members of the "Toronto School") as central points of reference, and traces prospective and retrospective lines of influence in a cultural geography that is increasingly global in its scope. In so doing, the book also represents a new episode in the international reception and reinterpretation of the work of Innis and McLuhan, the two founders of the theory and study of media.
Mediating Emergencies and Conflicts
by Federico M. FedericiContributors to this volume discuss different types of emergencies and conflicts and how challenging these multilingual operational environments are for linguists. The growth in reach and number of international relief operations has exposed the limits of current research into these challenges. Evidence in disaster management studies suggests communication remains a major operational issue. This book calls for enhanced focus on the role of translators and interpreters in emergencies by discussing existing research and questions which have emerged from experience in the field. Contributions in this volume undeniably demonstrate the need for multidisciplinary studies in mediating multilingual emergencies. They consider emergencies in hospitals (Cox and Lázaro Gutiérrez), in disaster response (Dogan), in bespoke training to translators in fast-developing crises (O'Brien), and in planning responses in predictably dangerous habitats (Razumovskaya & Bartashova). The volume also illustrates scenarios in which discourse on language mediation shows bias by limiting political dialogues (Al Shehari), by conditioning news reporting (Skorokhod), and by enforcing stereotypical notions of linguists in wars (Gaunt).
Meetings That Get Results (The Brian Tracy Success Library)
by Brian TracyMeetings don't have to be a waste of time. When managed right, they are a powerful tool for solving problems, making decisions, exchanging ideas--and getting results fast.Based on years of experience consulting for companies around the world, Brian Tracy has learned firsthand what works in meetings--and what doesn't. Now, in this pocket-sized guide, he reveals simple, proven ideas you can use to make meetings shorter, more effective, and more satisfying to everyone in attendance. Readers will find out how to:Structure different types of meetings: one-on-one or group, informational or problem-solving, internal or externalClearly define the purpose and the desired outcomeEstablish prioritiesSet an achievable agendaPrepare and participateEncourage open communicationKeep discussions on trackAvoid groupthinkPress for closureSummarize discussion points and decisionsGain agreement on action steps, assign responsibility, and set deadlinesDetermine the ideal room layoutMake effective presentationsMaximize the return on time investedAnd moreMeetings are management in action--superiors and subordinates alike will assess your performance. Meetings That Get Results will help you shine.
Metric Power
by David BeerThis book examines the powerful and intensifying role that metrics play in ordering and shaping our everyday lives. Focusing upon the interconnections between measurement, circulation and possibility, the author explores the interwoven relations between power and metrics. He draws upon a wide-range of interdisciplinary resources to place these metrics within their broader historical, political and social contexts. More specifically, he illuminates the various ways that metrics implicate our lives - from our work, to our consumption and our leisure, through to our bodily routines and the financial and organisational structures that surround us. Unravelling the power dynamics that underpin and reside within the so-called big data revolution, he develops the central concept of Metric Power along with a set of conceptual resources for thinking critically about the powerful role played by metrics in the social world today.
Microelectronics, Electromagnetics and Telecommunications
by Suresh Chandra Satapathy N Bheema Rao S Srinivas Kumar C Dharma Raj V Malleswara Rao G V K SarmaThis volume contains 73 papers presented at ICMEET 2015:International Conference on Microelectronics, Electromagnetics andTelecommunications. The conference was held during 18 - 19 December, 2015 atDepartment of Electronics and Communication Engineering, GITAM Institute ofTechnology, GITAM University, Visakhapatnam, INDIA. This volume contains papersmainly focused on Antennas, Electromagnetics, Telecommunication Engineering andLow Power VLSI Design.
The Million Dollar Blog
by Natasha Courtenay-SmithIn a world where everyone wants to blog and blog posts are ubiquitous, how do you stand out? How do you blog your way from nobody to somebody?How do you make money blogging, how do you start your own blogging business, and how do you, as a business owner, use content to build your brand and drive your success? What do the world's most successful bloggers know that you don't know (yet)? No matter who are you - a mum at home, a budding fashion blogger, a lifestyle blogger, a food blogger, a big business owner or a small business owner - The Million Dollar Blog is about blogging the smart way. It is the ultimate guide to:*Starting a successful blog*Blog writing*How to monetise your blog*How to develop a personal brand that grows your blog*How to blog for business*How to write*How take your existing blog to the next levelLearn to blog, learn to monetise your blog, discover how to build a successful blog for your business and hear the insider view from those in the blogosphere who are already making big incomes blogging. Plus, discover revenue streams beyond advertising and see how the income of million dollar bloggers is structured for maximum profit. Through a combination of practical advice and interviews with some of the world's most famous and successful bloggers, vloggers and content strategists, including Seth Godin, Lily Pebbles, Grant Cardone and Madeleine Shaw and dozens more, entrepreneur and digital strategist Natasha Courtenay Smith shows you how to build a blog that will increase your profile, create new opportunities, earn money and change your life. No wonder The Million Dollar Blog has been described by leading and award winning mummy blogger Vicky Psarias from Honest Mum as 'Brilliantly written, engaging and inspiring'.
Ministering Cross-Culturally: A Model for Effective Personal Relationships
by Sherwood G. Lingenfelter Marvin K. MayersWith more than 125,000 copies in print, this model for effective personal relationships in a multicultural and multiethnic world has proven successful for many. <p><p> On the occasion of its thirtieth anniversary, this contemporary classic has been thoroughly updated to reflect Sherwood Lingenfelter's mature thinking on the topic and to communicate with modern readers, helping them minister more effectively to people of different cultural and social backgrounds. It is accessible, practical, and applicable to many ministry situations. An accompanying interactive questionnaire, designed to help students reflect on their own cultural values, is available online through Baker Academic's Textbook eSources.
Missed Information: Better Information for Building a Wealthier, More Sustainable Future
by David Sarokin Jay SchulkinHow better information and better access to it improves the quality of our decisions and makes for a more vibrant participatory society. Information is power. It drives commerce, protects nations, and forms the backbone of systems that range from health care to high finance. Yet despite the avalanche of data available in today's information age, neither institutions nor individuals get the information they truly need to make well-informed decisions. Faulty information and sub-optimal decision-making create an imbalance of power that is exaggerated as governments and corporations amass enormous databases on each of us. Who has more power: the government, in possession of uncounted terabytes of data (some of it obtained by cybersnooping), or the ordinary citizen, trying to get in touch with a government agency? In Missed Information, David Sarokin and Jay Schulkin explore information—not information technology, but information itself—as a central part of our lives and institutions. They show that providing better information and better access to it improves the quality of our decisions and makes for a more vibrant participatory society.Sarokin and Schulkin argue that freely flowing information helps systems run more efficiently and that incomplete information does just the opposite. It's easier to comparison shop for microwave ovens than for doctors or hospitals because of information gaps that hinder the entire health-care system. Better information about such social ills as child labor and pollution can help consumers support more sustainable products. The authors examine the opacity of corporate annual reports, the impenetrability of government secrets, and emerging techniques of “information foraging.” The information imbalance of power can be reconfigured, they argue, with greater and more meaningful transparency from government and corporations.
Misunderstanding the Internet (Communication and Society)
by James Curran Des Freedman Natalie FentonThe growth of the internet has been spectacular. There are now more than 3 billion internet users across the globe, some 40 per cent of the world’s population. The internet’s meteoric rise is a phenomenon of enormous significance for the economic, political and social life of contemporary societies. However, much popular and academic writing about the internet continues to take a celebratory view, assuming that the internet’s potential will be realised in essentially positive and transformative ways. This was especially true in the euphoric moment of the mid-1990s, when many commentators wrote about the internet with awe and wonderment. While this moment may be over, its underlying technocentrism – the belief that technology determines outcomes – lingers on and, with it, a failure to understand the internet in its social, economic and political contexts. Misunderstanding the Internet is a short introduction, encompassing the history, sociology, politics and economics of the internet and its impact on society. This expanded and updated second edition is a polemical, sociologically and historically informed guide to the key claims that have been made about the online world. It aims to challenge both popular myths and existing academic orthodoxies that surround the internet.
Mobile Phone Security and Forensics
by Iosif I. AndroulidakisThis new edition provides both theoretical and practical background of security and forensics for mobile phones. The author discusses confidentiality, integrity, and availability threats in mobile telephones to provide background for the rest of the book. Security and secrets of mobile phones are discussed including software and hardware interception, fraud and other malicious techniques used "against" users. The purpose of this book is to raise user awareness in regards to security and privacy threats present in the use of mobile phones while readers will also learn where forensics data reside in the mobile phone and the network and how to conduct a relevant analysis. The information on denial of service attacks has been thoroughly updated for the new edition. Also, a major addition to this edition is a section discussing software defined radio and open source tools for mobile phones.
Modern Radio and Audio Production: Programming and Performance (Tenth Edition)
by Carl Hausman Frank Messere Lewis B. O'Donnell Philip BenoitIntegrating cutting-edge technologies with explanations of traditional equipment and practices, MODERN RADIO AND AUDIO PRODUCTION, 10e, offers current, comprehensive coverage of radio production and programming. A clear writing style, excellent descriptions and explanations, and attention to detail make this book easy to read and understand. An all-new chapter on writing walks you step by step through the entire process, while a new chapter on ethics helps you think through possible ethical dilemmas before you encounter them in the workplace. In addition, an all-new chapter on mobile radio explores the next frontier.
MOJO: How to Make Broadcast Videos with an iPhone or iPad
by Stephen Quinn Ivo BurumMOJO: The Mobile Journalism Handbook is the first book devoted specifically to training citizens, journalism students and media professionals to produce professional-quality videos with only a mobile device. As journalism becomes increasingly competitive, students and emerging professionals need a broader skillset to make themselves more employable, whether as mainstream or entrepreneurial journalists. This book by Dr. Ivo Burum and Dr. Stephen Quinn, world experts in mobile journalism, provides comprehensive coverage of all the skills and practices needed to be a mobile journalist. Key features: Burum and Quinn underline the importance of story and storytelling, the crucial context journalists always need to keep in mind. Other books and tutorials merely offer step-by-step guidance to mobile technology and apps. The book synthesizes the knowledge and more than 70 years of combined expertise of two of the world’s leading mobile journalism practitioners, offering sage advice and tips from people who have trained mojos in more than 20 countries. Companion Website: How-to videos on the companion website offer powerful ways for learners to absorb the content easily, walking them through the key mojo components of research, shooting, scripting, voice-over, editing and post-production. www.routledge.com/cw/burum Ivo Burum is an award-winning writer, director and television executive producer. He has more than 30 years’ experience working across genres including frontline international current affairs. A pioneer in UGS creation, Dr. Burum lectures in multimedia journalism. This is his second book about mojo. He runs Burum Media, a mojo and web TV consultancy that provides training for journalists, educators and remote communities internationally. Stephen Quinn was a journalist for 20 years before he became a university professor in 1996. Dr. Quinn taught journalism in five countries until he returned to journalism in 2011 in Hong Kong. His UK-based company MOJO Media Insights trains mobile journalists around the world. This is his twenty-first print book. He has also produced 5 iBooks. He co-writes a weekly column syndicated to seven countries.
Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age
by Shama HyderMarketing in today's digital age has become overwhelmingly complex-but it doesn't have to be. Success lies in stepping above of the clutter and understanding the new principles of digital marketing.To this complicated and fast-moving world, bestselling author, renowned marketer, and award-winning entrepreneur Shama Hyder brings her uniquely Zen approach-separating out the critical from the trivial and the foundational rules from the ephemeral gimmicks. Offering five essential principles that crack the code on marketing successfully in today's ecosystem, Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age will help you not only regain your sanity, but learn how to spot opportunities to grow your organization and brand in the midst of marketplace chaos.In Momentum, Shama draws on her experience guiding clients ranging from small businesses to Fortune 100s to demystify the marketing landscape and provide you with the digital foresight you need to operate effectively in an increasingly digital world. Using key principles, she demonstrates how to transform your current approach into an effective, struggle-free, ROI-driven strategy.Before you invest in another marketing strategy, take a step back. Don't waste enormous amounts of time, energy, and money on the wrong strategies and approach for your customers, industry, and market. Whether you're a young business or an established company, let Momentum teach you how to thrive.
Moodle 2.7 LTS Administration - Third Edition
by Alex BuchnerThe book takes a problem-solution approach to fall in line with your day-to-day operations. This is a one-stop reference for any task you will ever come across when administering a Moodle site of any shape and size. If you are a technician, systems administrator, or part of academic staff, this is the book for you. This book is ideal for anyone who has to administer a Moodle system. Whether you are dealing with a small-scale local Moodle system or a large-scale multi-site Virtual Learning Environment, this book will assist you with any administrative task. Some basic Moodle knowledge is helpful, but not essential.
Moodle 3.x Teaching Techniques - Third Edition
by Susan Smith NashCreative ways to build powerful and effective online courses with Moodle 3.0 About This Book * Unleash your teaching talents and develop exciting, dynamic courses * Put together effective online courses that motivate students from all backgrounds, generations, and learning styles * Find powerful insights into developing more successful and educational courses Who This Book Is For If you want to unleash your teaching talents and develop exciting, dynamic courses that really get students moving forward, then this book is for you. Experienced Moodlers who want to upgrade to Moodle 3.0 will find powerful insights into developing more successful and educational courses. What You Will Learn * Create a dynamic learning environment using different techniques * Motivate your students to collaborate and demonstrate what they are learning and to create projects together * Develop materials you can re-use in your future courses * Create online workshops and galleries for your students to make presentations about what they have learned * Engage your students in team work that helps them connect course content with their experiences and prior learning * Develop high-quality courses that will last to create a personal inventory you can use and re-use In Detail Moodle, the world's most popular, free open-source Learning Management System (LMS) has released several new features and enhancements in its latest 3.0 release. More and more colleges, universities, and training providers are using Moodle, which has helped revolutionize e-learning with its flexible, reusable platform and components. This book brings together step-by-step, easy-to-follow instructions to leverage the full power of Moodle 3 to build highly interactive and engaging courses that run on a wide range of platforms including mobile and cloud. Beginning with developing an effective online course, you will write learning outcomes that align with Bloom's taxonomy and list the kinds of instructional materials that will work given one's goal. You will gradually move on to setting up different types of forums for discussions and incorporating multi-media from cloud-base sources. You will then focus on developing effective timed tests, self-scoring quizzes while organizing the content, building different lessons, and incorporating assessments. Lastly, you will dive into more advanced topics such as creating interactive templates for a full course by focussing on creating each element and create workshops and portfolios which encourage engagement and collaboration Style and approach With clear, step-by-step instructions, this book helps you develop good, solid, dynamic courses that will last by making sure that your instructional design is robust, and that they are built around satisfying learning objectives and course outcomes. Packed with plenty of screenshots and practical examples, you will get solid understanding of developing courses that are a success in the real world.
The Most Famous Writer Who Ever Lived: A True Story of My Family
by Tom ShroderAn award-winning veteran of The Washington Post and The Miami Herald, Tom Shroder has made a career of investigative journalism and human-interest stories, from those of children who claim to have memories of past lives, in his book Old Souls, to that of a former Marine suffering from debilitating PTSD and his doctor pioneering a successful psychedelic drug treatment in Acid Test. Shroder's most fascinating subject, however, comes from within his own family: his grandfather MacKinlay Kantor was the world-famous author of Andersonville, the seminal novel about the Civil War. As a child, Shroder was in awe of his grandfather's larger-than-life character. Kantor's friends included Ernest Hemingway, Carl Sandburg, Gregory Peck, and James Cagney. He was an early mentor to the novelist John D. MacDonald and is credited with discovering the singer Burl Ives. Kantor wrote the novel Glory for Me, which became the multi-Oscar-winning film The Best Years of Our Lives. He ghostwrote General Curtis LeMay's memoirs, penning the infamous words "We're going to bomb them back into the Stone Age," referring to North Vietnam. Kantor also suffered from alcoholism, an outsize ego, and an abusive and publicly embarrassing personality where his family was concerned; he blew through several small fortunes in his lifetime, and died nearly destitute. In The Most Famous Writer Who Ever Lived, Shroder revisits the past--Kantor's upbringing, his early life, his career trajectory-- and writes not just the life story of one man but a meditation on fame, family secrets and legacies, and what is remembered after we are gone.From the Hardcover edition.
Motherhood in the Media: Infanticide, Journalism, and the Digital Age (Routledge Research in Cultural and Media Studies)
by Barbara BarnettThis book examines contemporary media stories about women who kill their children. By analyzing media texts, motherhood blogs, and journalistic interviews, the book seeks to understand better maternal violence and the factors that lead women to harm their children. The central thesis of this book is that media practices have changed dramatically during the past 50 years, as has society’s views on "appropriate" feminine behavior, yet definitions of characteristics of good mothers remain largely defined by 1950s sit coms, Victorian ideals, and Christian theology. The book contends that in spite of media saturation in American society, and the media’s increased opportunities to tell complex and nuanced stories, news media narratives continue to situate maternal violence as rare, unfathomable, and unpredictable. The news media’s shift in focus—from public service to profit-making industry—has encouraged superficial coverage of maternal violence as reporters look for stories that sell, not stories that explain. Motherhood blogs, in contrast, offer an opportunity for women to tell their own stories about motherhood, based on experience. Interviews with journalists offer insights into how the structure of their jobs dictates media coverage of this intimate form of violence.
Motherless Tongues: The Insurgency of Language amid Wars of Translation
by Vicente L. RafaelIn Motherless Tongues, Vicente L. Rafael examines the vexed relationship between language and history gleaned from the workings of translation in the Philippines, the United States, and beyond. Moving across a range of colonial and postcolonial settings, he demonstrates translation's agency in the making and understanding of events. These include nationalist efforts to vernacularize politics, U.S. projects to weaponize languages in wartime, and autobiographical attempts by area studies scholars to translate the otherness of their lives amid the Cold War. In all cases, translation is at war with itself, generating divergent effects. It deploys as well as distorts American English in counterinsurgency and colonial education, for example, just as it re-articulates European notions of sovereignty among Filipino revolutionaries in the nineteenth century and spurs the circulation of text messages in a civilian-driven coup in the twenty-first. Along the way, Rafael delineates the untranslatable that inheres in every act of translation, asking about the politics and ethics of uneven linguistic and semiotic exchanges. Mapping those moments where translation and historical imagination give rise to one another, Motherless Tongues shows how translation, in unleashing the insurgency of language, simultaneously sustains and subverts regimes of knowledge and relations of power.
The Motivated Job Search: A Proven System to Help You Stand Out (The Motivated Series)
by Brian E. Howard<p><i>The Motivated Job Search</i> is a practical no-nonsense guide to getting the job offers you want in the shortest time possible! Brian Howard provides as proven and systematic approach for conducting a real-world job search based on years of front line recruiting experience helping thousands of job seekers find hidden job market openings, acing interviews, and winning job offers! <p><i>The Motivated Job Search</i> gives you a distinctive competitive edge by teaching time-tested and proven techniques that will make you stand out from other job seekers. <i>The Motivated Job Search</i> covers meaningful topics like how to correctly prepare for a job search, profiling your next job, understanding the employer's mind, branding, elevator speech, success stories, LinkedIn, networking, social media, the hidden job market, interviewing along with a myriad of useful job search tools not otherwise written about in other job search books. <p><i>The Motivated Job Search</i> promotes a self-motivated job search approach where you take charge by proactively engaging the job market in various ways to discover opportunities. The self-motivated approach teaches impactful ways to engage employers that leads to interviews resulting in job offers!<p>