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Marketing Strategy: Text and Cases (Sixth Edition)
by O. C. Ferrell Michael D. HartlineThoroughly revised and updated, MARKETING STRATEGY, 6e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new cases, and photographs, the sixth edition delivers a practical, straightforward approach to analyzing, planning, and implementing marketing strategies--helping students learn to develop a customer-oriented market strategy and market plan. Students sharpen their analytical and creative critical thinking skills as they learn the key concepts and tools of marketing strategy. Continuing in the text's signature student-friendly style, the sixth edition covers essential points without getting bogged down in industry jargon--all in a succinct 10 chapters.
Markets, Ethics, and Business Ethics
by Steve ScaletMarkets, Ethics, and Business Ethics provides an introductory discussion on basic, challenging concepts of business ethics: markets, property rights, law, and corporations.This title presents a balance of institutional perspectives and the concrete decisions people make within those institutions. The text studies the rules and incentives of a business system as well as the ethical decisions that people confront within their roles as consumers, investors, managers, owners, employees, and citizens.
Marriages and Families: Intimacy, Diversity, and Strengths
by John Defrain Linda Skogrand David H. OlsonSince the first edition in 1994, Marriages and Families: Intimacy, Diversity, and Strengths has helped thousands of college students learn how to create and maintain enduring intimate relationships. Three distinctive themes of intimacy, marital and family strengths, and diversity are woven throughout the text, with the goal of integrating research, theory, and practical ideas to promote healthy and productive relationships.
Marty McGuire Has Too Many Pets! (Marty McGuire)
by Kate Messner Brian FlocaAn irrepressible third grader’s charity pet-sitting business gets out of hand in this witty chapter book.Marty McGuire really has her hands full this time—with a lazy boa, a hyper hamster, and a potty-mouthed parrot! Is her pet sitting business about to go OUT of business?After visiting a sanctuary for retired lab chimpanzees, Marty wants to follow in the footsteps of her idol Jane Goodall and help with their care. But “adopting a chimp” is expensive, so Marty and her third-grade pals hatch a plan to raise money by holding a talent show at school and opening a pet-sitting business in Marty’s basement. It turns out that each pet has a personality of its own, and wrangling them is much harder than Marty expected. How will Marty keep her latest great idea from going to the dogs?Praise for Marty McGuire Has Too Many Pets!“Messner makes the most of Marty’s story with a nicely differentiated cast of empathetic characters and plenty of dramatic range. The line-and-gray-wash illustrations by Caldecott Medal–winning artist Floca capture moments of anxiety, despair, and happiness with equal grace.” —Booklist
Maryland Science: A Closer Look, Grade 4
by Jay K. Hackett Richard H. Moyer Joanne VasquezNIMAC-sourced textbook
Maryland Science: A Closer Look [Grade 5]
by Jay K. Hackett Richard H. Moyer Joanne VasquezNIMAC-sourced textbook
Maryland Science: A Closer Look, Grade 3
by Jay K. Hackett Richard H. Moyer Joanne VasquezNIMAC-sourced textbook
Mastering Competencies in Family Therapy: Therapy A Practical Approach to Theories and Clinical Case Documentation, Second Edition
by Diane GehartMASTERING COMPETENCIES IN FAMILY THERAPY: A PRACTICAL APPROACH TO THEORY AND CLINICAL CASE DOCUMENTATION, 2nd Edition provides a competency-based approach to teaching clinical skills in marriage and family therapy-an approach adopted by the American Association for Marriage and Family Therapy (AAMFT). Using a light and inviting tone, author Diane R. Gehart offers a comprehensive five-step model for competent treatment, which guides readers through case conceptualization, clinical assessment (diagnosis) and case management, treatment planning, evaluation of progress, and documentation. The book also includes an introduction to the importance of theory and evidence-based practice in all five steps, and a set of useful clinical forms that can be applied in practice environments. Available with InfoTrac Student Collections http://gocengage.com/infotrac.
Mastering U. S. History
by James Killoran Stuart Zimmer Mark JarrettThis text contains the important concepts of the U.S. history that everyone should learn and remember.
Mastering The World Of Psychology
by Samuel E. Wood Ellen Green Wood Denise BoydMastering the World of Psychology, 5/e, provides students with more support than ever before, thanks to the Survey, Question, Read, Recite, and Review Learning Method, or SQ3R, which is integrated throughout the text. SQ3R shows students the relationship between psychological theory and learning. It is the strongest and most comprehensive program for measuring progress and attaining successful outcomes in Introductory Psychology.
Materials for Design 2
by Victoria Ballard Bell Patrick RandAs architecture and design programs throughout the world break out of the classroom and adopt the holistic methods of design/build programs, the need for a textbook that bridges the gap between construction materials and design sensibility is sorely needed. <p><p>In Materials for Design 2, authors Victoria Ballard Bell and Patrick Rand revisit the format of their award-winning first volume and present sixty new case studies of materials put to imaginative use by today's brightest architects. Bell and Rand introduce each material type—glass, concrete, wood, metal, plastic, and stone—with new text describing its history and significance. Accessible case studies highlight recent advances in design and construction around the world—from a wooden church in Finland and huts in Thailand to a bank encased in a glass cube in Denmark. <p><p>In a materials landscape that constantly changes to meet the demands of contemporary designers, Materials for Design 2 is an up-to-date guide to the best and most exciting materials at their disposal.
Materials Science And Engineering: An Introduction
by William D. Callister David G. RethwischMaterials Science and Engineering, 9th Edition provides engineers with a strong understanding of the three primary types of materials and composites, as well as the relationships that exist between the structural elements of materials and their properties. The relationships among processing, structure, properties, and performance components for steels, glass-ceramics, polymer fibers, and silicon semiconductors are explored throughout the chapters.
Math Accelerated: Interactive Study Guide, Your Common Core Edition, CCSS (Merrill Pre-Algebra Series)
by McGraw HillThe Glencoe Math Accelerated Interactive Study Guide engages students in the lesson, helps them stay on task, and strengthens their note-taking skills. Pages are 3-hole punched so they fit neatly into class binders.
Math In Focus: 1A
by Great Source Education Group StaffMath in Focus: Singapore Math: Student Workbook, Book a Grade 1
Mathematics class 10 - Andhra Pradesh Board
by Government of Andhra Pradesh HyderabadAndhra Pradesh board Mathematics text book for standard 10