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Beaver Creek
by Laura Chiappetta ThompsonSince 1883, Beaver Creek has attracted adventurous individuals. The allure of precious minerals brought miners to the valley, and many stayed after the illusion of striking it rich began to fade. Those folks homesteaded and farmed or ranched. Ranching flourished for a few families until the early 1970s. Two men credited with developing the Vail ski area set their sights on the Beaver Creek drainage for a new ski resort. Political battles over permits stretched from Denver to Washington, DC. In addition, environmental issues burgeoning in the early 1970s added another layer of complexity to the proposed ski area. Dark days were looming as interest rates hit 18 percent and a recession hit the national economy. A silver lining in all the turmoil at the fledgling resort occurred when former president Gerald R. Ford bought one of the first residential lots, making Beaver Creek his address. The original visionaries' goal to build a world-class resort was on its way to completion after years of challenges.
Beaver Falls: Gem Of Beaver County (Images of America)
by Kenneth Britten Beaver Falls Historical SocietyBeaver Falls, known as Brighton before itsincorporation, is located in the western corner ofPennsylvania. During its first one hundred fifty years, residents of the town built it into a self-supporting community committed to family values. Extensive industrial development occurred during this period, and the city was described as "one of the most well-established manufacturing towns in western Pennsylvania." Carefully preserved images from the Beaver Falls Historical Society are combined with revealing and informative text in Beaver Falls. This fascinating new history includes some of the homes and businesses of early Beaver Falls families, and the railroad, canal, and river that connected Beaver Falls to the rest of the state. Newly discovered images and sources of the community's history make this exciting new book a rare and timeless keepsake.
Beaverhead County (Images of America)
by Stephen C. Morehouse Beaverhead County MuseumBeaverhead County, located in southwest Montana, sits at the top of the Missouri River drainage. In 1805, Lewis and Clark navigated the river 20 miles south of Dillon and met peacefully with the Shoshone tribe. Settlement was sparse until the discovery of gold in 1862, when the town of Bannack sprang up overnight to become the first territorial capital. The number of towns in the county grew quickly with new discoveries of gold, silver, lead, and copper. Other settlers came to raise cattle and sheep and to cultivate hay and grain. As these new arrivals flooded the area, the resident Shoshone and Bannock tribes were displaced from their land and banished to a reservation in Idaho. The first railroad came up from Corinne, Utah, in 1880, and new communities were established along the tracks. While the mining settlements eventually declined, the rail towns survived, and today many ghost towns remain in Beaverhead County as a reminder of the not-so-distant past.
Beazley's Design and Detail of the Space between Buildings
by A. PinderA new edition of a book widely regarded as a classic of landscape architecture, it deals with the 'bits' that go in between the different parts of the urban landscape. A completely updated text makes it suitable for both the professional and student.
Because I Love You Sew: 17 Handmade Gifts for Everyone in Your Life
by Trish PrestonUse your sewing superpower to create holiday, special occasion, and just because presents for moms, dads, kids, friends, and others! Don&’t just say it . . . sew it! Show everyone in your life how much you love them with this gift-making book, Because I Love You Sew, by Trish Preston. Its charming collection of 17 projects features quilts, stylish totes, pretty holiday decor, and more! Includes patterns for all skill levels, step-by-step directions, and plenty of inspiring ideas for making each gift even more personal. &“Inspires us anew to appreciate the &‘why&’ of these creations formed with our hands and hearts. We enjoyed the insight into Trish&’s family, her thoughts on gift giving and her lovely projects.&”—Generation Q Magazine &“Give the gift of handmade this holiday. Pick from vintage ice skate Christmas stockings and small projects, such as a fabric bicycle basket or a recipe binder cover. Or commemorate a special occasion with a wedding memories collage, birthday celebration shirt, and family tree crazy quilt.&”—Quilts & More
Because I Tell a Joke or Two: Comedy, Politics and Social Difference
by Stephen WaggBecause I Tell a Joke or Two explores the complex relationship between comedy and the social differences of class, region, age, gender, sexuality, ethnicity and nationhood. It shows how comedy has been used to sustain, challenge and to change power relationships in society. The contributors, who include Stephen Wagg, Mark Simpson, Stephen Small, Paul Wells and Frances Williams, offer readings of comedy genres, texts and performers in Britain, the United States and Australia. The collection also includes an interview with the comedian Jo Brand. Topics addressed include: * women in British comedies such as Butterflies and Fawlty Towers * the life and times of Viz, from Billy the Fish to the Fat Slags * queer readings of Morecambe and Wise, the male double act * the Marx brothers and Jewish comedy in the United States * black radical comedy in Britain * The Golden Girls, Cheers, Friends and American society.
Beckett and Musicality
by Nicholas Till Sara Jane BailesDiscussion concerning the ’musicality’ of Samuel Beckett’s writing now constitutes a familiar critical trope in Beckett Studies, one that continues to be informed by the still-emerging evidence of Beckett’s engagement with music throughout his personal and literary life, and by the ongoing interest of musicians in Beckett’s work. In Beckett’s drama and prose writings, the relationship with music plays out in implicit and explicit ways. Several of his works incorporate canonical music by composers such as Schubert and Beethoven. Other works integrate music as a compositional element, in dialogue or tension with text and image, while others adopt rhythm, repetition and pause to the extent that the texts themselves appear to be ’scored’. But what, precisely, does it mean to say that a piece of prose or writing for theatre, radio or screen, is ’musical’? The essays included in this book explore a number of ways in which Beckett’s writings engage with and are engaged by musicality, discussing familiar and less familiar works by Beckett in detail. Ranging from the scholarly to the personal in their respective modes of response, and informed by approaches from performance and musicology, literary studies, philosophy, musical composition and creative practice, these essays provide a critical examination of the ways we might comprehend musicality as a definitive and often overlooked attribute throughout Beckett’s work.
Beckett and Politics: Politics, Propaganda And A 'universe Become Provisional' (New Directions in Irish and Irish American Literature)
by William Davies Helen BaileyThis collection of essays reveals the extent to which politics is fundamental to our understanding of Samuel Beckett’s life and writing. Bringing together internationally established and emerging scholars, Beckett and Politics considers Beckett’s work as it relates to three broad areas of political discourse: language politics, biopolitics and geopolitics. Through a range of critical approaches, including performance studies, political theory, gender theory, historicizing approaches and language theory, the book demonstrates how politics is more than just another thematic lens: it is fundamentally and structurally intrinsic to Beckett’s life, his texts and subsequent interpretations of them. This important collection of essays demonstrates that Beckett’s work is not only ripe for political engagement, but also contains significant opportunities for understanding and illuminating the broader relationships between literature, culture and politics.
Beckett's Intuitive Spectator: Me to Play (New Interpretations of Beckett in the Twenty-First Century)
by Michelle ChiangBeckett’s Intuitive Spectator: Me to Play investigates how audience discomfort, instead of a side effect of a Beckett pedagogy, is a key spectatorial experience which arises from an everyman intuition of loss. With reference to selected works by Henri Bergson, Immanuel Kant and Gilles Deleuze, this book charts the processes of how an audience member’s habitual way of understanding could be frustrated by Beckett’s film, radio, stage and television plays. Michelle Chiang explores the ways in which Beckett exploited these mediums to reconstitute an audience response derived from intuition.
Beckett, Deleuze and Performance: A Thousand Failures and A Thousand Inventions (Performance Philosophy)
by Daniel KoczyThis book draws on the theatrical thinking of Samuel Beckett and the philosophy of Gilles Deleuze to propose a method for research undertaken at the borders of performance and philosophy. Exploring how Beckett fabricates encounters with the impossible and the unthinkable in performance, it asks how philosophy can approach what cannot be thought while honouring and preserving its alterity. Employing its method, it creates a series of encounters between aspects of Beckett’s theatrical practice and a range of concepts drawn from Deleuze’s philosophy. Through the force of these encounters, a new range of concepts is invented. These provide novel ways of thinking affect and the body in performance; the possibility of theatrical automation; and the importance of failure and invention in our attempts to respond to performance encounters. Further, this book includes new approaches to Beckett’s later theatrical work and provides an overview of Deleuze’s conception of philosophical practice as an ongoing struggle to think with immanence.
Beckett’s Imagined Interpreters and the Failures of Modernism (New Interpretations of Beckett in the Twenty-First Century)
by Nick WoltermanSamuel Beckett’s work is littered with ironic self-reflexive comments on presumed audience expectations that it should ultimately make explicable sense. An ample store of letters and anecdotes suggests Beckett’s own preoccupation with and resistance to similar interpretive mindsets. Yet until now such concerns have remained the stuff of scholarly footnotes and asides. Beckett’s Imagined Interpreters and the Failures of Modernism addresses these issues head-on and investigates how Beckett’s ideas about who he writes for affect what he writes. What it finds speaks to current understandings not only of Beckett’s techniques and ambitions, but also of modernism’s experiments as fundamentally compromised challenges to enshrined ways of understanding and organizing the social world. Beckett’s uniquely anxious audience-targeting brings out similarly self-doubting strategies in the work of other experimental twentieth-century writers and artists in whom he is interested: his corpus proves emblematic of a modernism that understands its inability to achieve transformative social effects all at once, but that nevertheless judiciously complicates too-neat distinctions drawn within ongoing culture wars. For its re-evaluations of four key points of orientation for understanding Beckett’s artistic ambitions—his arch critical pronouncements, his postwar conflations of value and valuelessness, his often-ambiguous self-commentary, and his sardonic metatheatrical play—as well as for its running dialogue with wider debates around modernism as a social phenomenon, this book is of interest to students and researchers interested in Beckett, modernism, and the relations between modern and contemporary artistic and social developments.
Becky Chan: A Novel
by Jared MitchellBecky Chan’s life gets off to a rocky start. She is born into a poor family, with a ne’er-do-well father. But by 1967, she is the reigning queen of the Hong Kong film industry, and her life is frequently confused by her public with the roles that she plays, including the Goddess of Mercy. In the city, Communist factions are setting bombs and kidnapping people. In mainland China, itself in the throes of the Cultural Revolution, rival factions of the Communist Party are terrorizing the nation. In the midst of this turmoil, Becky Chan disappears.Told from the point of view of an aging Canadian expatriate residing in the colony, Becky Chan is an absorbing and intriguing story that is entirely set in the Hong Kong film world. Woven into Becky’s life story, itself the stuff of a Mandarin movie, are the plots of several of her 190 films.
Become a Chess Champion: Learn the Basics from a Pro
by Neon Squid James Canty IIIKids will learn how to master the basics of the classic board game in this fun beginner’s guide from professional chess player James Canty III.Become a Chess Champion is structured like a chess course, with knowledge carefully introduced as readers turn the pages – assisted by hilarious chess pieces illustrated by Brian Lambert. The emphasis is on fun: James Canty III uses mini games and chess puzzles to teach important concepts and avoid overwhelming beginners. Kids will learn key skills like how to play the perfect opening and trick their opponents to bring about checkmate. By the end of the book readers should be able to confidently take on their parents, guardians or grandparents in a competitive game of chess!Become a Chess Champion also introduces kids to the wonderful world of chess. They’ll meet the chess player who didn’t lose a game for 30 years, the priest who invented the folding chess board, and the astronauts on the International Space station who had a chess match with people back on Earth!As well as being great fun, chess also helps kids develop key skills such as strategising, patience, and logic, and helps them excel in school subjects such as mathematics.The cover features gold foil, making this book the perfect gift. Check it out!
Becoming Audible: Sounding Animality in Performance (Animalibus)
by Austin McQuinnBecoming Audible explores the phenomenon of human and animal acoustic entanglements in art and performance practices. Focusing on the work of artists who get into the spaces between species, Austin McQuinn discovers that sounding animality secures a vital connection to the creatural.To frame his analysis, McQuinn employs Gilles Deleuze and Félix Guattari’s concept of becoming-animal, Donna Haraway’s definitions of multispecies becoming-with, and Mladen Dolar’s ideas of voice-as-object. McQuinn considers birdsong in the work of Beatrice Harrison, Olivier Messiaen, Céleste Boursier-Mougenot, Daniela Cattivelli, and Marcus Coates; the voice of the canine as a sacrificial lab animal in the operatic work of Alexander Raskatov; hierarchies of vocalization in human-simian cultural coevolution in theatrical adaptations of Franz Kafka and Eugene O’Neill; and the acoustic exchanges among hybrid human-animal creations in Harrison Birtwistle’s opera The Minotaur. Inspired by the operatic voice and drawing from work in art and performance studies, animal studies, zooarchaeology, social and cultural anthropology, and philosophy, McQuinn demonstrates that sounding animality in performance resonates “through the labyrinths of the cultural and the creatural,” not only across species but also beyond the limits of the human.Timely and provocative, this volume outlines new methods of unsettling human exceptionalism during a period of urgent reevaluation of interspecies relations. Students and scholars of human-animal studies, performance studies, and art historians working at the nexus of human and animal will find McQuinn’s book enlightening and edifying.
Becoming Audible: Sounding Animality in Performance (Animalibus: Of Animals and Cultures #18)
by Austin McQuinnBecoming Audible explores the phenomenon of human and animal acoustic entanglements in art and performance practices. Focusing on the work of artists who get into the spaces between species, Austin McQuinn discovers that sounding animality secures a vital connection to the creatural.To frame his analysis, McQuinn employs Gilles Deleuze and Félix Guattari’s concept of becoming-animal, Donna Haraway’s definitions of multispecies becoming-with, and Mladen Dolar’s ideas of voice-as-object. McQuinn considers birdsong in the work of Beatrice Harrison, Olivier Messiaen, Céleste Boursier-Mougenot, Daniela Cattivelli, and Marcus Coates; the voice of the canine as a sacrificial lab animal in the operatic work of Alexander Raskatov; hierarchies of vocalization in human-simian cultural coevolution in theatrical adaptations of Franz Kafka and Eugene O’Neill; and the acoustic exchanges among hybrid human-animal creations in Harrison Birtwistle’s opera The Minotaur. Inspired by the operatic voice and drawing from work in art and performance studies, animal studies, zooarchaeology, social and cultural anthropology, and philosophy, McQuinn demonstrates that sounding animality in performance resonates "through the labyrinths of the cultural and the creatural," not only across species but also beyond the limits of the human.Timely and provocative, this volume outlines new methods of unsettling human exceptionalism during a period of urgent reevaluation of interspecies relations. Students and scholars of human-animal studies, performance studies, and art historians working at the nexus of human and animal will find McQuinn’s book enlightening and edifying.
Becoming Beatriz
by Tami CharlesBeatriz dreams of a life spent dancing--until tragedy on the day of her quinceañera changes everything.Up until her fifteenth birthday, the most important thing in the world to Beatriz Mendez was her dream of becoming a professional dancer and getting herself and her family far from the gang life that defined their days--that and meeting her dance idol Debbie Allen on the set of her favorite TV show, Fame. But after the latest battle in a constant turf war leaves her brother, Junito, dead and her mother grieving, Beatriz has a new set of priorities. How is she supposed to feel the rhythm when her brother's gang needs running, when her mami can't brush her own teeth, and when the last thing she can remember of her old self is dancing with her brother, followed by running and gunshots? When the class brainiac reminds Beatriz of her love of the dance floor, her banished dreams sneak back in. Now the only question is: will the gang let her go? Set in New Jersey in 1984, Beatriz's story is a timeless one of a teenager's navigation of romance, her brother's choices, and her own family's difficult past. A companion novel to the much-lauded Like Vanessa.
Becoming Beautiful: Ballroom Dance in the American Heartland
by Joanna BosseIn Becoming Beautiful, Joanna Bosse explores the transformations undergone by the residents of a Midwestern town when they step out on the dance floor for the very first time. Bosse uses sensitive fieldwork as well as her own immersion in ballroom culture to lead readers into a community that springs up around ballroom dance. The result is a portrait of the real people who connect with others, change themselves, and join a world that foxtrots to its own rules, conventions, and rewards. Bosse's eye for revealing, humorous detail adds warmth and depth to discussions around critical perspectives on the experiences the dance hall provides, the nature of partnership and connection, and the notion of how dancing allows anyone to become beautiful.
Becoming Centaur: Eighteenth-Century Masculinity and English Horsemanship (Animalibus)
by Monica MattfeldIn this study of the relationship between men and their horses in seventeenth- and eighteenth-century England, Monica Mattfeld explores the experience of horsemanship and how it defined one’s gendered and political positions within society.Men of the period used horses to transform themselves, via the image of the centaur, into something other—something powerful, awe-inspiring, and mythical. Focusing on the manuals, memoirs, satires, images, and ephemera produced by some of the period’s most influential equestrians, Mattfeld examines how the concepts and practices of horse husbandry evolved in relation to social, cultural, and political life. She looks closely at the role of horses in the world of Thomas Hobbes and William Cavendish; the changes in human social behavior and horse handling ushered in by elite riding houses such as Angelo’s Academy and Mr. Carter’s; and the public perception of equestrian endeavors, from performances at places such as Astley’s Amphitheatre to the satire of Henry William Bunbury. Throughout, Mattfeld shows how horses aided the performance of idealized masculinity among communities of riders, in turn influencing how men were perceived in regard to status, reputation, and gender.Drawing on human-animal studies, gender studies, and historical studies, Becoming Centaur offers a new account of masculinity that reaches beyond anthropocentrism to consider the role of animals in shaping man.
Becoming Centaur: Eighteenth-Century Masculinity and English Horsemanship (Animalibus: Of Animals and Cultures #9)
by Monica MattfeldIn this study of the relationship between men and their horses in seventeenth- and eighteenth-century England, Monica Mattfeld explores the experience of horsemanship and how it defined one’s gendered and political positions within society.Men of the period used horses to transform themselves, via the image of the centaur, into something other—something powerful, awe-inspiring, and mythical. Focusing on the manuals, memoirs, satires, images, and ephemera produced by some of the period’s most influential equestrians, Mattfeld examines how the concepts and practices of horse husbandry evolved in relation to social, cultural, and political life. She looks closely at the role of horses in the world of Thomas Hobbes and William Cavendish; the changes in human social behavior and horse handling ushered in by elite riding houses such as Angelo’s Academy and Mr. Carter’s; and the public perception of equestrian endeavors, from performances at places such as Astley’s Amphitheatre to the satire of Henry William Bunbury. Throughout, Mattfeld shows how horses aided the performance of idealized masculinity among communities of riders, in turn influencing how men were perceived in regard to status, reputation, and gender.Drawing on human-animal studies, gender studies, and historical studies, Becoming Centaur offers a new account of masculinity that reaches beyond anthropocentrism to consider the role of animals in shaping man.
Becoming Clara Schumann: Performance Strategies and Aesthetics in the Culture of the Musical Canon
by Alexander StefaniakWell before she married Robert Schumann, Clara Schumann was already an internationally renowned pianist, and she concertized extensively for several decades after her husband's death. Despite being tied professionally to Robert, Clara forged her own career and played an important role in forming what we now recognize as the culture of classical music.Becoming Clara Schumann guides readers through her entire career, including performance, composition, edits to her husband's music, and teaching. Alexander Stefaniak brings together the full run of Schumann's concert programs, detailed accounts of her performances and reception, and other previously unexplored primary source material to illuminate how she positioned herself within larger currents in concert life and musical aesthetics. He reveals that she was an accomplished strategist, having played roughly 1,300 concerts across western and central Europe over the course of her six-decade career, and she shaped the canonization of her husband's music. Extraordinary for her time, Schumann earned success and prestige by crafting her own playing style, selecting and composing her own concerts, and acting as her own manager.By highlighting Schumann's navigation of her musical culture's gendered boundaries, Becoming Clara Schumann details how she cultivated her public image in order to win over audiences and embody some of her field's most ambitious aspirations for musical performance.
Becoming Cleopatra: The Shifting Image of an Icon
by Francesca T. RoysterCleopatra is one of our icons of “exotic” femininity. Sexy, political, and racially ambiguous--since the time of Shakespeare she has been a central character in popular culture. And, more often than not, Cleopatra has been imagined as the epitome of dangerous female sexuality. Moving fluidly from Shakespeare's England to contemporary Los Angeles, Francesca Royster looks at the performance of race and sexuality in a wide range of portrayals of Cleopatra. Royster begins with Shakespeare's original appropriation of Plutarch, and then moves on to analyze performances of the Cleopatra icon by Josephine Baker, and the on screen performances of Elizabeth Taylor, Tamara Dobson (Cleopatra Jones), and Queen Latifah (in Set It Off).
Becoming Colorado: The Centennial State in 100 Objects
by William WeiCopublished with History Colorado In Becoming Colorado, historian William Wei paints a vivid portrait of Colorado history using 100 of the most compelling artifacts from Colorado’s history. These objects reveal how Colorado has evolved over time, allowing readers to draw multiple connections among periods, places, and people. Collectively, the essays offer a treasure trove of historical insight and unforgettable detail. Beginning with Indigenous people and ending in the early years of the twenty-first century, Wei traces Colorado’s story by taking a close look at unique artifacts that bring to life the cultures and experiences of its people. For each object, a short essay accompanies a full-color photograph. These accessible accounts tell the human stories behind the artifacts, illuminating each object’s importance to the people who used it and its role in forming Colorado’s culture. Together, they show how Colorado was shaped and how Coloradans became the people they are. Theirs is a story of survival, perseverance, enterprise, and luck. Providing a fresh lens through which to view Colorado’s past, Becoming Colorado tells an inclusive story of the Indigenous and the immigrant, the famous and the unknown, the vocal and the voiceless—for they are all Coloradans.
Becoming Criminal: Transversal Performance and Cultural Dissidence in Early Modern England
by Bryan ReynoldsIn this book Bryan Reynolds argues that early modern England experienced a sociocultural phenomenon, unprecedented in English history, which has been largely overlooked by historians and critics. Beginning in the 1520s, a distinct "criminal culture" of beggars, vagabonds, confidence tricksters, prostitutes, and gypsies emerged and flourished. This community defined itself through its criminal conduct and dissident thought and was, in turn,officially defined by and against the dominant conceptions of English cultural normality.Examining plays, popular pamphlets, laws, poems, and scholarly work from the period, Reynolds demonstrates that this criminal culture, though diverse, was united by its own ideology, language, and aesthetic. Using his transversal theory, he shows how the enduring presence of this criminal culture markedly influenced the mainstream culture's aesthetic sensibilities, socioeconomic organization, and systems of belief. He maps the effects of the public theater's transformative force of transversality, such as through the criminality represented by Shakespeare, Jonson, Middleton, and Dekker, on both Elizabethan and Jacobean society and the scholarship devoted to it.
Becoming Dr. Seuss: Theodor Geisel and the Making of an American Imagination
by Brian Jay JonesThe definitive, fascinating, all-reaching biography of Dr. Seuss Dr. Seuss is a classic American icon. Whimsical and wonderful, his work has defined our childhoods and the childhoods of our own children. The silly, simple rhymes are a bottomless well of magic, his illustrations timeless favorites because, quite simply, he makes us laugh. The Grinch, the Cat in the Hat, Horton, and so many more, are his troupe of beloved, and uniquely Seussian, creations. Theodor Geisel, however, had a second, more radical side. It is there that the allure and fasciation of his Dr. Seuss alter ego begins. He had a successful career as an advertising man and then as a political cartoonist, his personal convictions appearing, not always subtly, throughout his books—remember the environmentalist of The Lorax? Geisel was a complicated man on an important mission. He introduced generations to the wonders of reading while teaching young people about empathy and how to treat others well. Agonizing over word choices and rhymes, touching up drawings sometimes for years, he upheld a rigorous standard of perfection for his work. Geisel took his responsibility as a writer for children seriously, talking down to no reader, no matter how small. And with classics like Green Eggs and Ham, and One Fish, Two Fish, Red Fish, Blue Fish, Geisel delighted them while they learned. Suddenly, reading became fun. Coming right of the heels off George Lucas and bestselling Jim Henson, Brian Jay Jones is quickly developing a reputation as a master biographer of the creative geniuses of our time.
Becoming Elizabeth Arden: The Woman Behind the Global Beauty Empire
by Stacy A. CorderyA sweeping biography of one of the most influential and successful business-women in American history, BECOMING ELIZABETH ARDEN opens the Red Door to a world of wealth, glamor, and the profitable business of beautyElizabeth Arden was a household name on six continents and a millionaire several times over before her death in 1966. Arden counted British royalty and social elites from the overlapping worlds of New York, Hollywood, London, and Paris among her clients. She revolutionized skin care and cosmetics, making it acceptable for all women to embrace glamour and wear makeup—not just actresses and prostitutes. She created a successful international business empire before women gained the vote and at a time when virtually no woman owned or ran a national company. She developed the first luxury spa and insisted on a holistic understanding of health and beauty. Unconventional and driven, Arden fervently believed that every woman could be beautiful.Acclaimed biographer Stacy Cordery does full justice to one of America&’s greatest entrepreneurs. Canadian-born Florence Nightingale Graham turned herself into Elizabeth Arden, using her uncanny sense of the possible to take full advantage of everything New York City offered, building her company and becoming one with her brand. In an astounding rags-to-riches tale, Elizabeth Arden came to personify sophistication and refinement. Her hard work and innovation made makeup, fitness, and style not only acceptable but de rigueur. Arden prospered throughout the Depression, reimagined women&’s needs during two World Wars, and by pioneering new approaches to marketing and advertising, ushered beauty into the modern era. Cordery delivers a compelling picture of a modern CEO whose career provides a model for aspiring businesses to this day.