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Sure-Fire, Can't-Miss Tips, Techniques, and Ideas for Building Lifelong Customer Loyalty / Imagine having the customer-service secrets of the world's most successful businesses right at your fingertips. With this book you can! Authors Donna Greiner and Theodore Kinni spent five years uncovering how Nordstrom, Southwest Airlines, Ritz-Carlton, American Express, and other world-class companies keep their customers for life. The result is 1,001 timely, entertaining, and brilliantly inventive customer-retention ideas. Inside, you'll discover the secrets to: ·Creating products/services tailored to your customers' needs·Recognizing and rewarding your most profitable trophy customers ·Using three kinds of guarantees to build customer trust ·Turning first-time customers into frequent buyers ·And much more!(From the Trade Paperback edition.)
The 100 Absolutely Unbreakable Laws of Business Success explains a series of practical proven methods, techniques, principles and "laws" that underlie virtually all business activity.
If there's one thing that we know about the future, it's this: It has already begun. The changes that will shape our lives in the next ten to twenty years are already in motion-from demographic changes to new technology, and from social trends to novel ways of doing business. The pace of change can be overwhelming, and until now, there hasn't been an accessible reference guide that summarizes the most important trends in every industry.
Filled with hundreds of letters that help simplify complicated correspondence with banks, insurance companies, schools, government agencies, large corporations, and much more, "1001 Letters for All Occasions" is an ideal reference for both home and office.
Dear Reader, Welcome to fictional Smalltown, Ohio--where every resident knows how to write clear, concise, attention-grabbing letters. With more samples than any other book, 1001 Letters for All Occasions is the resource any time written communication is in order. Letters are still the best way to communicate, and the residents of Smalltown are happy to share their best examples with you. We provide letters for every personal and business need, including apologies, business proposals, complaints, congratulations, cover letters, invitations, condolences, thanks, and travel letters in three languages. Whether you are writing to your bank, your child's school, or a large government agency, our picture-perfect sample letters will get you the response you want! Sincerely, Corey Sandler and Janice Keefe
Documenting hundreds of potential money-making schemes, ploys, and backyard startups, learn how to make a quick buck - if you dare.
101 Best Businesses to Start: The Essential Sourcebook of Success Stories, Practical Advice, and the Hottest Ideas (3rd Edition)by Russell Roberts
To succeed in starting your own business you need real, innovative solutions. If you've ever thought of running your own business as an alternative to the corporate workplace or working for someone else, 101 Best Businesses to Start provides a wealth of practical advice, as well as the inspiration to make your dreams a reality. Each carefully selected entry includes a full business description, guidelines for start-up and operating costs, profit projections, working strategies and staffing needs, plus real-life stories that highlight both the challenges and the rewards of starting a business--as well as secrets for success.
No matter how good you look, how effective your resume, how perfectly you fit the job description, if you're not prepared with great answers to the tough interview questions, you won't get the job. For years, interviewees have relied on Ron Fry's 101 Great Answers to the Toughest Interview Questions. In fact, more than 500,000 people have used the prior editions to help them develop their interview techniques...to help them understand exactly what the interviewer is getting at with each and every question he or she asks. This brand-new Fourth Edition of 101 Great Answers to the Toughest Interview Questions is thoroughly updated to reflect the realities of today's job market. You can still expect to be asked to tell a little bit about yourself, but you should also be able to talk coherently about your experience with the Internet and with the latest software. Ron Fry gives you a preview of the questions you're most likely to face during an interview and helps you prepare winning answers for each of them. The book begins with an overview of the interviewing process. Then, questions are grouped by chapter to cover the full range of possible interview topics- everything from "Why are you thinking of leaving your current job?" to "When can you start?"
Even with a terrific project management program in place, problems can arise to derail your team's hard work. The last thing you need in the heat of battle is academic theory. You need field-proven fixes, practical answers to urgent questions, and simple strategies for navigating around obstacles. "101 Project Management Problems and How to Solve Them" explores a wide range of these real-world challenges, including how to: keep a project on track despite unavoidable interruptions; prevent unreliable outside collaborators from jeopardizing the entire project; manage project teams who have little or no project management experience; make up for lost time without cutting corners; and succeed in the face of threatened budget cuts. Filled with plan-ahead strategies as well as on-the-fly solutions, this helpful guide is the ultimate project adviser and on-the-job troubleshooter in one!
Fry shows you how to take charge of the interview process, and in so doing, present yourself as the self-managing, versatile, and confident individual most employers seek. He demonstrates how to use the interview process to sell the company on you while obtaining necessary information to make sure you are sold on them.Asking questions the smart way will also proclaim that you are interested in the job. Silence or a lack of questions indicates disinterest or apathy. So don't become tongue-tied in the most crucial phase of the interview process. Grain the job seeker's advantage with 181 SMART QUESTIONS 10 ASK Oil WW INTERVIEW no matter what your age, your experience, or your goals may be.
What you don't know about economics can hurt you - now more than ever. This easy-to-understand guide answers all the questions you need to know to secure your financial future, such as: What does it mean to my paycheck when the Fed lowers or raises interest rates? What's the difference between bonds, securities, and derivatives - and which should I invest in now? What does Keynesian economics have to do with my savings? For those people whose heads spin when reading the business pages of the newspaper, here's a roadmap through the economic jungle. In simple, plain language, Peter Sander explains how economies work, why they grow, how they contract, and what the government can and can't do to help them. Most important, he tells you how all this affectsyou- and what kind of changes you're going to see in your finances as a result. Economics has been called the "dismal" science. But it doesn't need to be gloomy or impenetrable. This book is an essential guide for anyone who wants to understand where the economy is today, where it's going, and what it means for the rest of us.
Inappropriate attire, lateness, sexually offensive behavior, not to mention productivity and communication issues . . . these are just a few of the uncomfortable topics bosses must sometimes discuss with their employees. 101 Tough Conversations to Have with Employeesoffers realistic sample dialogues managers can use to facilitate clear, direct interactions with their employees, helping them sidestep potential awkwardness and meet issues head-on. This practical, solution-oriented book walks readers through some of the most common - as well as the most serious - employee problems they are likely to encounter. Covering everything from substandard performance reviews to personal hygiene to termination meetings, this handy guide helps managers treat their people with dignity, focusing not just on what to say but also on how to say it. This helpful bookprovides proven techniques managers can use to protect themselves and their organizations. . . and get the very best from their people.
101 Ways to Make Every Second Count goes beyond the usual time-management books to bring you a broad range of strategies and tactics for more success with less stress...for getting more done in less time. You'll learn how to maximize your time by setting priorities, creating useful schedules, and overcoming procrastination. Robert Ely describes how proper diet, exercise, and sleep-or lack thereof-affect our energy levels. And how using the latest technology allows us to manage information and to communicate more efficiently and effectively.
You may have the most outstanding business, product, idea or talent in the world, but in order to be successful, you have to let the world know about it. Raleigh Pinskey offers you a crash course on how to get the attention you need.
This popular guide demystifies the process of crafting cover letters by providing revolutionary advice in six brief chapters
Whether you're a seasoned professional or a recent graduate, a job search can take many months. Now, in 150 Jobs You Can Start Today, Deborah Jacobson reveals 150 ways you can take charge of your career, start making money, and put your unique skills and talents to work--right now. From Real Estate Appraiser to Wedding Planner, these flexible, off-the-beaten-path professions can be tailored to suit your personality and schedule, whether you're looking to bridge the gap between jobs, launch a new career, pay your way through school, or simply make some extra cash. Each job profiled includes a detailed overview of the necessary skills, expected salary or income, real-world benefits and pitfalls, and easy-to-use resources for getting started. The ultimate handbook for today's economy,150 Jobs You Can Start Today gives you everything you need to beat the job market and fuel your own prosperity and success. Massage Therapist * Wedding Planner * Apartment Manager * Real Estate Appraiser * Private Tutor * Web Designer * Seasonal Tax Accountant * Party Promoter * Personal Shopper * Focus Group Organizer * Home Clothing Sales * Music Teacher * Start Your Own 900 Number * Catering * Artist's Model * Telemarketing * Cruise Ship Entertainer * Personal Assistant * Script Reader * Web Page Designer * Yoga Teacher * House Painter * Personal Trainer * Home Remodeler * Sports Referee * City Tour Guide * Traffic School Teacher * Pet Care * Professional Companion * Proofreader and many more.
From Enron and WorldCom to the Catholic Church and Major League Baseball, reputation crises have never been more widespread. Now Ronald J. Alsop, a veteran Wall Street Journal authority on branding and reputation management, explains the dangers -- and gives organizations the eighteen crucial laws to follow in developing and protecting their reputations. Consider this example of a simple decision made by a low-ranking employee: When rescue workers at the site of the World Trade Center disaster sought bottled water from a nearby Starbucks outlet, they complained that an employee charged them for it. In a matter of hours, the Internet had picked up the story and Starbucks' carefully cultivated worldwide reputation was quickly besmirched. This is just one instance among many of how the business world, ever more global and competitive, has become increasingly difficult to navigate. Studies have demonstrated the powerful impact of reputation on profits and stock prices, and yet less than half of all companies have a formal system for measuring reputation. Clearly, companies in every industry -- from Dow Chemical to Disney to DaimlerChrystler -- have much more to learn. It is still the rare company that realizes the full value of its reputation: how corporate reputation can enhance business in good times, become a protective halo in turbulent times, and be destroyed in an instant by people at the lowest or highest levels of the corporate ladder. Mr. Alsop provides eighteen thoroughly documented lessons based on years of experience covering every aspect of corporate reputation, with a clear distillation of the complex principles at the heart of a reputation. He explains: How to protect your reputation when the inevitable crisis hits How to cope with the many hazards in cyberspace How to create a reputation for vision and industry leadership How to establish a culture of ethical behavior How to measure and monitor your ever-changing public image How to make employees your reputation champions How to decide when it's time to change your name The result is a book that is important not only for business executives, consultants, and advertising, public relations, and marketing professionals but also for anyone eager to learn more about the companies they work for, buy from, and invest in.
The Role of Government Expenditure and Relative Prices
This completed revised and update 2nd edition profiles 200 of the best and most profitable businesses that you can run from your home
Since 1975, Artist's & Graphic Designer's Market has been the most complete resource for fine artists, illustrators, designers and cartoonists who want to show and sell their work. This essential guide gives creatives completely updated contact and submission information for more than 1,500 art markets such as greeting card companies, magazine and book publishers, galleries, art fairs, ad agencies and more. Informative interviews with successful artists and art buyers offer advice on how to make contacts and succeed in the competitive art industry. Readers will also discover valuable resources for obtaining grants, marketing and promoting their work, and networking with fellow artists.
Since 1975, Artist's & Graphic Designer's Market has been the most complete resource for fine artists, illustrators, designers and cartoonists who want to show and sell their work. This essential guide gives you completely updated contact and submission information for more than 1,500 art markets such as greeting card companies, magazine and book publishers, galleries, art fairs, ad agencies and more. Informative interviews with successful artists and art buyers offer advice on how to make contacts and succeed in the competitive art industry. You'll also discover valuable resources for obtaining grants, marketing and promoting their work, and networking with fellow artists.
If you long to see your stories or artwork in the hands of young readers--from toddlers to teens--this is the book you'll need. Our 2009 edition includes 700+ updated listings for book publishers, magazines, agents, art reps, and others who may be interested in your work. Also includes articles and interviews with National Book Award winner Sherman Alexie; best-selling authors Scott Westerfeld and Katherine Applegate, and many others including more than half a dozen new authors. Listings for organizations, conferences, workshops, contests, awards, grants and more of interest to children's writers and illustrators included. Get perspective and insight into the writing, revising, and submitting of your work, negotiating contracts, working with agents, and more. This could be the year your writing dreams comes true.
For 28 years, Novel & Short Story Writer's Market has been the only resource of its kind exclusively for fiction writers. Covering all genres from romance to mystery to horror and more, this resource helps you prepare your submissions and sell your work. This must-have guide includes listings for over 1,300 book publishers, magazines, literary agents, writing contests and conferences, each containing current contact information, editorial needs, schedules and guidelines that save you time and take the guesswork out of the submission process. With more than 100 pages of listings for literary journals alone and another 100 pages of book publishers, plus special sections dedicated to the genres of romance, mystery/thriller, speculative fiction, and comics/graphic novels, the 2009 edition of this essential resource is your key to successfully selling your fiction.
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