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Business Campaigning: Was Unternehmen von NGO-Kampagnen lernen können

by Peter Metzinger

Dieses Buch ist die dritte Auflage von Business Campaigning, einem 1998 durch Peter Metzinger entwickelten Konzept. Es basiert auf der Erfahrung des Autors aus mehr vier Jahrzehnten Campaigning-Praxis auftun ist dabei auch stark vom Denken des Physikers geprägt. Business Campaigning ist ein Meta-Konzept, das dabei hilft, die öffentliche Meinung oder das Verhalten von Zielgruppen zu beeinflussen, um geschäftliche oder politische Ziele zu erreichen. Es umfasst die Planung und Durchführung von Veränderungsprozessen – auch Kampagnen sind Veränderungsprozesse –, mittels einer Systematik, die sowohl für Politik, als auch Change Management, Marketing und Unternehmenskommunikation geeignet ist. Der Schlüssel zum erfolgreichen Business Campaigning liegt in der systematischen und strukturierten Vorgehensweise.

Business Case Analysis with R: Simulation Tutorials To Support Complex Business Decisions

by Robert D. Brown III

This tutorial teaches you how to use the statistical programming language R to develop a business case simulation and analysis. It presents a methodology for conducting business case analysis that minimizes decision delay by focusing stakeholders on what matters most and suggests pathways for minimizing the risk in strategic and capital allocation decisions. Business case analysis, often conducted in spreadsheets, exposes decision makers to additional risks that arise just from the use of the spreadsheet environment. R has become one of the most widely used tools for reproducible quantitative analysis, and analysts fluent in this language are in high demand. The R language, traditionally used for statistical analysis, provides a more explicit, flexible, and extensible environment than spreadsheets for conducting business case analysis. The main tutorial follows the case in which a chemical manufacturing company considers constructing a chemical reactor and production facility to bring a new compound to market. There are numerous uncertainties and risks involved, including the possibility that a competitor brings a similar product online. The company must determine the value of making the decision to move forward and where they might prioritize their attention to make a more informed and robust decision. While the example used is a chemical company, the analysis structure it presents can be applied to just about any business decision, from IT projects to new product development to commercial real estate. The supporting tutorials include the perspective of the founder of a professional service firm who wants to grow his business and a member of a strategic planning group in a biomedical device company who wants to know how much to budget in order to refine the quality of information about critical uncertainties that might affect the value of a chosen product development pathway. What You’ll LearnSet up a business case abstraction in an influence diagram to communicate the essence of the problem to other stakeholdersModel the inherent uncertainties in the problem with Monte Carlo simulation using the R languageCommunicate the results graphicallyDraw appropriate insights from the resultsDevelop creative decision strategies for thorough opportunity cost analysisCalculate the value of information on critical uncertainties between competing decision strategies to set the budget for deeper data analysisConstruct appropriate information to satisfy the parameters for the Monte Carlo simulation when little or no empirical data are available Who This Book Is For Financial analysts, data practitioners, and risk/business professionals; also appropriate for graduate level finance, business, or data science students

Business Cases in Organisation Behaviour and HRM: Perspectives from India (Springer Business Cases)

by Gopal P. Mahapatra

This book provides perspectives on various dimensions of organizational behavior (OB) and human resource management (HRM) in an ever-changing world. The world has been experiencing disruptions and technological changes at an unprecedented level in the last two decades. This book is a collection of handpicked cases and teaching notes on the various critical dimensions of OB, such as organization transformation, leadership, organization culture, training and development, innovation, CSR, competencies for enhancing entrepreneurship, and women leadership. These dimensions have been covered extensively with an emphasis on COVID-19 pandemic in a few cases. While academicians can use this book to cover the critical concepts and dimensions of change, leadership, and innovation, they can highlight its relevance for young professionals in their journey of growth and development. Through these cases, the postgraduate students are likely to benefit enormously from the recent changes in various industries, MNCs, and Indian organizations operating during changing times. Overall, this book of OB & HRM cases is a great value addition to the management field, equally for the teachers, practitioners, and students. It is a valuable supplement to popular OB & HRM textbooks.

Business Cases in der Hochschullehre: Eine Analyse des didaktischen Designs betriebswirtschaftlicher Fallstudien

by Christian Hofmeister

Das Spannungsfeld zwischen praxisnaher und -ferner Studierendenausbildung ist ein wichtiges Thema der Managementlehre. Immer mehr Unternehmen erwarten von den Hochschulen eine hohe Anwendungsorientierung der Studieninhalte. Um neben der reinen Vermittlung von Fachinhalten eine ideale Berufsvorbereitung der Studierenden erreichen zu können, greifen Hochschullehrende zur Vermittlung berufsvorbereitender Kompetenzen vermehrt auf den Ansatz der Fallstudienmethode zurück. Dieser stellt praktische Erfahrungen, reale Probleme und Bedürfnisse sowie die Wirklichkeit von Unternehmensprozessen dar und ermöglicht den Studierenden einen aktiven Lernprozess. Durch die Methode sollen die Studierenden Anstöße zum reflexiven und entscheidungsorientierten Handeln bekommen. Obwohl der Fallstudieneinsatz in der Managementlehre bewährt ist, wurde die Frage danach, welche didaktischen Kriterien eine Fallstudie zur Erreichung der damit verfolgten Lehr-Lernziele erfüllen sollte, bislang nur unzureichend erörtert. Der Fokus dieser Arbeit liegt daher auf der Frage, welche didaktischen Bestandteile eine Fallstudiensituation in der Hochschullehre besitzen sollte und ob die didaktische Aufbereitung sowie Gestaltung in bereits existenten betriebswirtschaftlichen Fallstudien ausreichend berücksichtigt wird.

Business Cases: Ein anwendungsorientierter Leitfaden

by Andreas Taschner

Dieses Buch beschreibt detailliert die Voraussetzungen und den Prozessablauf von Business Cases. Diese stellen in der Praxis das wichtigste Instrument dar, um unternehmerische Entscheidungen auf ihre Vorteilhaftigkeit zu analysieren. Um einen ad#65533;quaten Business Case zu erstellen, reicht allerdings die reine Beherrschung der relevanten Methoden der Investitionsrechnung nicht aus. Andreas Taschner gibt hilfreiche Anleitungen und Tipps zur Methodenwahl und Ergebnisdarstellung und erl#65533;utert weitergehende Fragen, wie die Ber#65533;cksichtigung von Unsicherheit oder die Einbeziehung nicht-monet#65533;rer Faktoren. Die Orientierung am idealtypischen Prozess hilft beim Erarbeiten eigener Business Cases und liefert einen Leitfaden f#65533;r die ersten selbstst#65533;ndigen Arbeiten. Anwendungsbezogene Fragen und Antworten vertiefen die Thematik. ,,Business Cases" wendet sich an Unternehmenspraktiker in den Bereichen Investition, Controlling, Planung und Unternehmensf#65533;hrung. Studierende der Wirtschaftswissenschaften an Fachhochschulen und Universit#65533;ten, insbesondere mit den Schwerpunkten Controlling und Unternehmensf#65533;hrung, profitieren von der kompakten Wissensvermittlung.

Business Cat: Money, Power, Treats (Adventures of Business Cat)

by Tom Fonder

The only big-business tycoon boasting his own private executive litter box and luxury mega cat condo, the dashing Business Cat misses meetings because he&’s stuck in trees, sends emails while napping on keyboards, and demands to be let out, then in, then out again.This debut volume of the popular online comic The Adventures of Business Cat collects all the fan favorites plus a generous bonus of all-new material, for value-added experience and high employee satisfaction. Cat lovers and office workers of the world: meet in the break room and unite!

Business Challenges in the Changing Economic Landscape - Vol. 1: Proceedings of the 14th Eurasia Business and Economics Society Conference (Eurasian Studies in Business and Economics #2/2)

by Mehmet Huseyin Bilgin Hakan Danis Ender Demir Ugur Can

This book is the first of the two volumes featuring selected articles from the 14th Eurasia Business and Economics conference held in Barcelona, Spain, in October 2014. Peer-reviewed articles in this first volume present latest research breakthroughs in the areas of Accounting, Corporate Governance, Finance and Banking, Institutional and International Economics, and Regional Studies. The contributors are both distinguished and young scholars from different parts of the World.

Business Chemistry: How to Build and Sustain Thriving Businesses in the Chemical Industry

by Jens Leker Carsten Gelhard Stephan Von Delft

Business Chemistry: How to Build and Sustain Thriving Businesses in the Chemical Industry is a concise text aimed at chemists, other natural scientists, and engineers who want to develop essential management skills. Written in an accessible style with the needs of managers in mind, this book provides an introduction to essential management theory, models, and practical tools relevant to the chemical industry and associated branches such as pharmaceuticals and consumer goods. Drawing on first-hand management experience and in-depth research projects, the authors of this book outline the key topics to build and sustain businesses in the chemical industry. The book addresses important topics such as strategy and new business development, describes global trends that shape chemical companies, and looks at recent issues such as business model innovation.

Business Chemistry: Practical Magic for Crafting Powerful Work Relationships

by Kim Christfort Suzanne Vickberg

A guide to putting cognitive diversity to work Ever wonder what it is that makes two people click or clash? Or why some groups excel while others fumble? Or how you, as a leader, can make or break team potential? Business Chemistry holds the answers. Based on extensive research and analytics, plus years of proven success in the field, the Business Chemistry framework provides a simple yet powerful way to identify meaningful differences between people’s working styles. Who seeks possibilities and who seeks stability? Who values challenge and who values connection? Business Chemistry will help you grasp where others are coming from, appreciate the value they bring, and determine what they need in order to excel. It offers practical ways to be more effective as an individual and as a leader. Imagine you had a more in-depth understanding of yourself and why you thrive in some work environments and flounder in others. Suppose you had a clearer view on what to do about it so that you could always perform at your best. Imagine you had more insight into what makes people tick and what ticks them off, how some interactions unlock potential while others shut people down. Suppose you could gain people’s trust, influence them, motivate them, and get the very most out of your work relationships. Imagine you knew how to create a work environment where all types of people excel, even if they have conflicting perspectives, preferences and needs. Suppose you could activate the potential benefits of diversity on your teams and in your organizations, improving collaboration to achieve the group’s collective potential. Business Chemistry offers all of this--you don’t have to leave it up to chance, and you shouldn’t. Let this book guide you in creating great chemistry!

Business Class: Etiquette Essentials for Success at Work

by Jacqueline Whitmore

Have you forgotten a person's name two minutes after being introduced? Have you wondered which fork to use or how to discreetly pay the check while attending an important business dinner? Have you insulted an international client by mistake and didn't realize it until it was too late? Making these types of errors can get in the way of getting ahead. However, these faux pas can be avoided by exercising a little bit of business etiquette.Business etiquette is a powerful, practical, and profitable skill you can use when it most counts to get a job, keep a job, or succeed on the job. It is a set of rules and guidelines that makes your professional relationships more harmonious, productive, manageable, and meaningful.International etiquette expert Jacqueline Whitmore provides tips, tactics, and cautionary tales—gleaned from the experience of a multitude of successful CEOs and top managers—as well as information on how to:· Be more polished and professional in the boardroom or at the dining table· Master the art of mingling, networking, and remembering names· Communicate effectively via technology· Keep in touch, nurture professional relationships, and turn contacts into contracts· Write effective thank-you notes and send the perfect business gift every time· Be more "global-minded" and enhance international relationshipsBusiness Class will teach you the nuances of treating colleagues, clients, and customers with courtesy and respect, which in turn will increase your visibility, credibility, and profitability.

Business Climate Shifts: Profiles Of Change Makers

by Warner Burke William Trahant Richard Koonce

First published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.

Business Clusters: An International Perspective (Routledge Studies in Business Organizations and Networks)

by Martin Perry

Clusters of specialized businesses are being promoted around the world, aided by high-profile examples such as Silicon Valley. Using evidence from high- and low-income economies, as well as detailed case studies that show the special conditions behind successful clusters, this book provides a new vantage point on this high-interest topic, making it ideal for students of business location, policy-makers and managers seeking a real-world understanding of clustering.

Business Clusters: Partnering for Strategic Advantage

by C. Jayachandran

The book contains a selection of papers on business clusters in its multiple perspectives. It has evolved from the research symposium organized by the The Society for Global Business and Economic Development (SGBED), an international group of academicians, at Dubai during January 2009. It begins with an introduction to the concept of clusters, and then examines their link to a host of strategic issues, such as their nexus to competitive advantage, their performance vis-à-vis their competitors who are not similarly agglomerated, and the challenges in measuring the performance of clusters. Regional economic clusters have serious policy implications. Governments, local as well as national, have used clusters as the unit for investment and infrastructure upgrading policies. It focuses on the normative aspects as well as practices and provides pointers on how public policies can help the development and growth of regional economic clusters. With numerous examples and cases from a host countries such as Dubai, Mexico, Spain and Karnataka (India), the book is a must read for all students of business strategy.

Business Coaching & Mentoring For Dummies

by Marie Taylor Steve Crabb

Tailor your own coaching and mentoring program Transform both yourself and your team Gain tips and strategies with bonus online videos Build morale and boost your bottom line Leaders exist in every generation—Baby Boomers, Generation X, and Millennials. With each generation comes something new and important to the workplace. This updated guide is filled with insight on key coaching concepts. It offers an impressive range of tools and techniques, supported by helpful companion videos, that help you transform both yourself and your team. Filled with insights on key coaching concepts, this guide will show business coaches and anyone in business how to radically improve their results. Inside … Be an effective mentor Develop relationships Engage, inform, and influence Boost coaching effectiveness Mentor any generation Create loyal employees Improve efficiency and effectiveness

Business Coaching and Mentoring For Dummies

by Marie Taylor Steve Crabb

Don't fall behind—Coach your business toward success! Business Coaching & Mentoring For Dummies explores effective coaching strategies that guide you in coaching and mentoring your colleagues. With insight into key coaching concepts and an impressive range of tools, this easy-to-use resource helps you transform your team—and yourself in the process! Written from the perspective of a business coach, this comprehensive book explores the practical coaching skill set, tools, and techniques that will help you along your way, and explains how to identify who to coach, what to coach, how to coach, and when to coach. Whether you have experience in a coaching and mentoring role or you're new to the coaching game, this is a valuable must-have resource. The right approach to business coaching can take your company from good to great—it can also improve employee satisfaction, employee loyalty, team morale, and your bottom line. The trick is to approach business coaching in a way that is effective and flexible, ensuring that you achieve results while meeting the unique needs of your team. This comprehensive text will help you: Understand the foundational concepts of business coaching and mentoring Discover how proper coaching and mentoring methods can help get a business on the right track Identify and leverage tools to develop your business leadership mindset Create a successful personal and business identity with the support and guidance of a coach Business Coaching & Mentoring For Dummies is an essential resource for business owners, business leaders, coaches, and mentors who want to take their skills to the next level.

Business Coaching für Dummies (Für Dummies)

by Marie Taylor Steve Crabb

Sie möchten als Coach oder als Vorgesetzter jemanden dabei begleiten, eine andere Perspektive einzunehmen und sein Mind-Set zu verbessern? Visionen und Strategien zu entwickeln und daraus konkrete umsetzbare Pläne abzuleiten? Oder eine eigene Business-Identität zu formen? Dieses Buch erklärt Ihnen, was Coaching ausmacht, und stellt Ihnen wirkungsvolle Ansätze, Techniken und Werkzeuge vor. Damit alle vom Coaching profitieren: der Gecoachte, der Coach und das Unternehmen!

Business Coaching: Achieving Practical Results Through Effective Engagement

by Peter J. Shaw Robin Linnecar

The aim of this book is primarily to enable those wanting to invest in coaching to be able to do so in the most effective way whether they are doing this as an organisation or as an individual. It illustrates the impact coaching can have and identifies changes in leadership and management demands and expectations. We consider what a coachee gets out of coaching, different formats for coaching and its potential value at Board level, including for the Chief Executive Officer, and for other individuals or groups such as new recruits or those who have just been promoted. We look at the difference between coaching and mentoring and the potential benefits that both can have, especially in combination. We look at how coaching programmes can be introduced effectively and how a leader might introduce coaching in their organisation. We address the international dimension with many organisations looking to ensure that leadership is based on similar values throughout its global reach. This book is unashamedly about business coaching. Quality coaching engagement will impact into an individual's wider life priorities and use of time and energy. But the effective delivery of business priorities has to be at the basis of introducing business coaching. Chapter headings: Effective Engagement The Impact Coaching Can Have Coaching in Context: Changes in Leadership and Management Demands and Expectations What Makes a Good Coach What a Coachee Gets Out of Engaging with Coaching Different Formats for Coaching Coaching and the Chief Executive Different Focuses of Individual Coaching The Difference Between Coaching and Mentoring Meeting Business Priorities Introducing Coaching Programmes in a Whole Organisation Running Coaching in Your Organisation The International Dimension

Business Communication

by A.C. "Buddy" Krizan; Merrier Patricia Logan Joyce P. Williams Karen Schneiter

The new, cutting-edge BUSINESS COMMUNICATION, 8e helps take your communication skills to a higher level by combining up-to-date technology with stellar content to give you the foundations needed for success in business. Reflecting today's e-inundated marketplace, this comprehensive text covers the basics for all forms of business communication, from letters to e-mail, business plans to presentations, listening skills to nonverbal messages, diversity to teamwork, visual aids to Web blogs, interpersonal communication to twitter, and everything in between.

Business Communication

by Kitty O. Locker Jo Mackiewicz Jeanine Elise Aune Donna S. Kienzler

Business Communication supports the high standard of business communication that is relevant to today’s modernized workplace. While staying true to its tradition, the 13th edition vastly streamlines and updates the chapter content and organization, making the text more elegant and usable. The text’s foundation is its rhetorical approach, underscoring in each chapter the importance of analyzing each communication situation in terms of audience, purpose, and context. This approach empowers students to shape their messages effectively―no matter the channel. Besides numerous chapter-ending exercises, McGraw Hill's Connect provides exercises that further reinforce the concepts.

Business Communication

by Harvard Business School Press

With advice and tools for improving a wide array of communication skills--from delivering an effective presentation to drafting proposals to the effective use of e-mail--Business Communication helps managers deliver information effectively.

Business Communication

by S. M. Urmila Rai

PART-A: AUDITING UNIT - I CHAPTER - 1: Introduction CHAPTER - 2: Classification of Audits CHAPTER - 3: Standard Auditing Practices UNIT - II CHAPTER - 4: Audit Programme and Planning CHAPTER - 5: Internal Check, Internal Control and Internal Audit CHAPTER - 6: Vouching of Cash and Trade Transaction CHAPTER - 7: Verification and Valuation of Assets and Liabilities CHAPTER - 8: Audit of Sole Trader and Partnership Firms UNIT - III CHAPTER - 9: Audit of Limited Companies CHAPTER - 10: Liabilities of an Auditor CHAPTER - 11: Professional Conduct and Ethics CHAPTER - 12: Investigation CHAPTER - 13: Auditors Report PART-B: BUSSINESS COMMUNICATIONS UNIT - IV CHAPTER - 1: Basic Elements of Communication CHAPTER - 2: Types of Communication CHAPTER - 3: Media of Communication CHAPTER - 4: Barriers to Communication UNIT - V CHAPTER - 5: Organisational Communication CHAPTER - 6: Verbal Communication CHAPTER-7: Non- Verbal Communication

Business Communication

by Thomas L. Means

Equip students with the communication tools needed for success in today's workplace with this comprehensive, business-savvy text! Business Communication 2e has an exciting new contemporary design with clear easy-to-follow instructions guiding students through the chapters. Two new chapters have been added to this edition, increasing the emphasis on English Grammar and Writing Mechanics. Help students master the basics of workplace communication with proven instructional techniques, time-tested learning approaches, and complete teacher support. Topics such as exchanging information via telecommunications software, electronic mail, images and multimedia, and on-line information services are presented. Students refine writing, listening, speaking, computing, and research skills while using the latest technology tools. This text is ideal for the year-long business communication class. Business Communication 2e is the total solution for teachers who want comprehensive coverage of business document preparation.

Business Communication Essentials

by John V. Thill Courtland V. Bovee

Business Communication Essentials equips students with fundamental skills for a career in the modern, mobile workplace. With comprehensive coverage of writing, listening, and presentation strategies in a contemporary context, this text balances basic business English, communication approaches, and the latest technology in one accessible volume. Over the last two decades, business communication has been in constant flux, with email, web content, social media, and now mobile changing the rules of the game. In the Seventh Edition, Bovee and Thill provide abundant exercises, tools, and online resources to prepare students for the new reality of mobile communications and other emerging trends, ensuring a bright start in the business world.

Business Communication In A Week: Communicate Better In Seven Simple Steps

by Martin Manser

The ability to communicate clearly in business situations is crucial to anyone who wants to advance their career. Written by Martin Manser, a leading experts on business communication, this book quickly teaches you the insider secrets you need to know to in order to be understood. The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience. So what are you waiting for? Let this book put you on the fast track to success!

Business Communication In A Week: Communicate Better In Seven Simple Steps

by Martin Manser

The ability to communicate clearly in business situations is crucial to anyone who wants to advance their career. Written by Martin Manser, a leading experts on business communication, this book quickly teaches you the insider secrets you need to know to in order to be understood. The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience. So what are you waiting for? Let this book put you on the fast track to success!

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Showing 13,226 through 13,250 of 100,000 results