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China And Global Capitalism
by Lin ChunIn this concise historical and conceptual analysis of China's evolving position in a world defined predominantly by global capitalist development, Lin offers a critical review of relevant debates and discusses the imperative and feasibility of a socialist Chinese model, reconstructed, as an alternative to standardized modernity at an impasse.
China Automotive Low Carbon Action Plan (2022): Low Carbon Development Strategy and Transformation Path for Carbon Neutral Automotive
by Automotive Data of China Co., LtdThis book studies the low-carbon transformation path of the automotive industry. It makes a quantitative analysis of the emission reduction potential of the transformation path based on the systemic accounting of the carbon emissions in the whole life cycle of automobiles. The content puts forward scientific and reasonable suggestions on Chinese automobiles' low-carbon development strategy and transformation path.This book is used as a reference for professionals in the automotive industry who are engaged in automotive life cycle assessment, carbon footprint research, carbon neutrality planning research, etc. It is also used as a reference book for students in automotive in universities.
China Branding: Cases from Zhejiang
by Martin J. Liu Jun LuoThis book provides an overview of the brand construction process of manufacturing enterprises in Zhejiang province, China. There are now a number of industry-leading enterprises that are trying to build their own brands and manufacture products of higher quality in Zhejiang. The first chapter focuses on the place branding strategy employed by the Zhejiang Provincial Government in launching the “ZhejiangMade” brand to improve the perception of products made by Zhejiang manufacturing firms and promote them in the domestic and international markets. In the following nine chapters, the editors bring together case studies from nine leading enterprises in Zhejiang, including Baoxiniao, Shuanghuan, Feida, ROBAM, Xinhai, Yinlun, Weixing, Deli and Fotile, providing an analysis of their branding process.
China Business 2.0: Analyze the Economy, Understand the Society, and Manage Effectively (Management for Professionals)
by Henk R. Randau Olga MedinskayaChina is entering a new stage of economic and societal development, called China 2. 0, a new era that is characterized by China's diminishing low-cost advantage and increased local competition. Succeeding in the China 2. 0 era will require western managers to reposition their businesses. Inspired by their extensive experience in doing business in China, the authors present more than 40 key issues in a compact format suitable for time-constrained executives. The book covers the overall effects on the economy, highlights future challenges, gives first-hand advice on how to manage a business in China, and helps the reader to understand the Chinese culture. China Business 2. 0 also contains valuable insight sections in which top executives and consultants share their on-the-ground experiences in China. In addition, it features numerous practical tips that will help managers to be effective in China.
China Business: Der Ratgeber zur erfolgreichen Unternehmensführung im Reich der Mitte
by Birgit ZinziusDas Werk informiert Investoren, Unternehmer, Manager, Politiker und Berater umfassend und praxisnah über den aktuellen Stand der Chancen und Risiken eines geschäftlichen oder beruflichen China-Engagements. Die dritte Auflage zeigt, wie drastisch China sich wirtschaftlich und kulturell in den letzten Jahren verändert hat. Das Buch liefert eine aktuelle Beschreibung und langfristige Perspektive des Landes, das die weltweite Wirtschaft des 21. Jahrhunderts dominiert. Chinesischen Initiativen wie dem Ausbau der Seidenstraße One Belt One Road und Made in China 2025 stehen europäische und amerikanische Politiker geradezu machtlos gegenüber, wie Wirtschaftszahlen und Prognosen verdeutlichen. „China Business“ bietet einzigartige Einsichten und Erfahrungen aus mehr als drei Jahrzehnten für jeden, der sein Engagement mit China strategisch auf die Zukunft ausrichten will, ebenso wie für China-Interessierte, die mehr über das Land erfahren wollen.
China Buys the World: Analyzing China's Overseas Investments
by Andrew CollierThis book discusses the strategies that will define China’s overseas expansion in the coming years. China is spending billions of dollars acquiring overseas companies and assets, from the Chicago Mercantile Exchange to the Hinkley Point nuclear station. Will this corporate buying binge continue? In this book, Collier argues that state control will occur only among certain strategically key acquisitions while many of the corporate acquisitions will be done by smaller, private firms. However, China’s rising debt load may restrict the ability of many firms to obtain capital, including from China’s shadow banking sector. A key to understanding China’s strategy is to look at how the state intervenes in private business. Collier ably brings clarity to the “gray area” between state and private economic activity in this complex landscape. As the West faces China’s growing investments abroad, this book will be required reading for executives and decision makers, journalists, and policy makers.
China CEO
by Juan Antonio Fernandez Laurie UnderwoodCHINA CEO: Voices of Experience From 20 International Business Leaders is based on interviews with 20 top executives and eight experienced consultants based in China. The book is packed with first-hand, front-line advice from veterans of the China market. Hear directly from the top executives heading up the China operations of Bayer, British Petroleum, Coca-Cola, General Electric, General Motors, Philips, Microsoft, Siemens, Sony and Unilever, plus expert China-based consultants at Boston Consulting Group, Korn/Ferry International, McKinsey & Company, and many more.Each chapter provides practical tips and easy to grasp models that will help new managers in China to be effective. In CHINA CEO, we deliver what other Western authors can't - first-hand reflections based on over 100 years' collective experience in China. The book presents this rich knowledge in a readable, conversational style suitable for time-constrained executives. Each chapter gives specific advice on how to manage Chinese employees, work with Chinese business partners, communicate with headquarters, face competitors, battle intellectual property rights infringers, win-over Chinese consumers, negotiate with the Chinese government, and adapt yourself (and your family) to life in China.
China CEO
by Juan Antonio Fernandez Liu ShengjunCHINA CEO: A Case Guide for Business Leaders in ChinaSome Western business leaders are moving into China without any clear knowledge of the many pitfalls they will encounter: the weak rule of law, forceful governmental intervention, a scarcity of managerial talent, the likelihood of counterfeiting, the fast paced business environment and surprisingly aggressive local competitors. This book uses case studies to both illuminate and examine these key managerial challenges. Each case focuses on a specific topic and is complemented with commentaries from professors and executives who have extensive front-line experience in China. The cases are the product of three-year research and are well-tested in MBA and executive courses.The authors' philosophy is that readers can learn most effectively through the experience of others captured in real cases! The book includes a broad range of companies, such as Emerson, Eli Lily, General Motors, Peugeot, Carrefour, Daimler-Chrysler, Picanol. It also includes more personal experiences concerning the many challenges of expatriate-living in China , some of whom have started their own businesses.The book provides concise but insightful analysis to help readers to get the most from the case studies. As a result, this book will help you get better prepared to face the varied challenges you will find in China. These cases complement the material presented in a previous work, China CEO: Voices of Experience from 20 International Business Leaders, also published by John Wiley & Sons.
China CEO II: Voices of Experience from 25 Top Executives Leading MNCs in China
by Juan Antonio Fernandez Laurie UnderwoodStraight from the China CEO: Advice on leading operations in the world’s fastest-moving, highest stakes market. 25 top executives leading high-profile multinational companies in China, as well as seasoned and respected China-based consultants, give their front-line advice on succeeding in this market. Soaring spending power among the world’s largest consumer population, radical digital transformation creating a cash-less, ‘always on’ society, severe generation gaps – these are just some of the factors which have completely transformed China since 2006, the year when the first volume of China CEO was published. And these are three of the main reasons the authors have again teamed up to put together this second volume – collecting entirely new content via in-depth, exclusive interviews with the heads of 25 high-profile CEOs of multinational companies in China, as well as a number of highly respected consultants who have built their careers by delivering advice on succeeding in the market. In this book, CEOs and experts share their strategies for overcoming the most pressing issues faced by business leaders in China now, including: fierce competition from strong, globalized Chinese companies; working with the powerful, complex Chinese government; and successfully attracting the nation’s wealthy but fickle and tech-savvy domestic consumers. Top executives and consultants also divulge their secrets for keeping up with China’s astoundingly broad and rapid digital transformation in which the nation is now leading the world in mobile payment, online shopping, social media, Artificial Intelligence, and facial and voice recognition. They also discuss trends including localization of top positions in China, the rise of female top executives in the country and the challenge of attracting the nation’s highly international, purpose driven millennials. Hear directly from the China CEOs of: ABB, AB InBev, Bayer, Bosch, Carrefour, Coca-Cola, IKEA, Korn Ferry, Lego, L’Oreal, NIIT, Mango, Manulife, Marriott, Maserati, Microsoft, Philips, Scania, SAP, Sony, Standard Chartered, Tata, Udacity, Victoria’s Secret (Lbrands Int’l), Volvo, etc. Learn from seasoned China experts at McKinsey & Co, Economist Group, and more Written in a practical, easy-to-read format ideal for busy professionals, educators, and students China CEO II: Voices of Experience from 25 Top Executives Leading MNCs in China is an invaluable resource for any professionals seeking to work in or with China, or executives expanding their responsibilities in China, and those involved in international business, finance or executive programmes.
China Cloud Rising: China's Journey Towards Technology Supremacy
by Jinzy ZhuIn twenty years, China's expenditures for research and development will surpass those of the United States, a trend that epitomizes nationalistic ambitions to regain intellectual prestige for a country that had once invented paper and gunpowder. Tens of billions of dollars have been poured into a new technology superstructure as China seeks to transform its economy from a crippling reliance on manufacturing outsourcing. Cloud computing represents a dynamic foundation for the new superstructure that can foster the growth of a socio-capitalistic ecosystem, creating a new class of green exports in the form of highly sophisticated software and services. With Cloud computing, China is seeking to establish a new Silk Road, where its cultural products will once again change the world.
China Commerce 2020
by William R. Kerr Daniel O'Connor Nathaniel SchwalbChina's digital commerce platforms engage billions of consumers daily across a number of routine tasks from banking, retail purchases, travel, gaming, payments, and more. These platforms are the most sophisticated/informed and highest performing/capable in the world. While often business leaders refer to Amazon as a leader in digital exchange, this case highlights the vital areas where the Chinese platforms lead. Of special note is the merging of the retailers' on and offline capabilities into a unified consumer experience. Retailers like Walmart China have fundamentally altered their business model and federated with these Chinese platforms to build a better consumer experience, sell more, and manage costs and investment. While not all of these practices are globalizing, the non-china platforms are copying them fast to reach the new global standards. Leaders need to be informed and respond.
China Confronts Climate Change: A bottom-up perspective (Routledge Advances in Climate Change Research)
by Peter H. KoehnChina is an integral actor in any movement that will stabilize the global climate at conditions suited to sustainable development for its own population and for people living around the world. Assessments of China’s climatic-system consequences, impact, and responsibilities need to take into account the strengths, weaknesses, and potential of subnational governments, non-governmental organizations, transnational non-state connections, and the urban populace in reducing greenhouse-gas emissions. A multitude of recent local initiatives that have engaged subnational China in actions that mitigate emissions can be enhanced by powerful framings that appeal to citizen concerns about air pollution and health conditions. China Confronts Climate Change offers the first fully comprehensive account of China’s response to climate change, based on engagement with the global climate governance literature and current debates over responsibility along with specific insights into the Chinese context. Responsible implementation of any overarching climate agreement depends on expanding China’s subnational contributions. To remain fully informed about GHG-emissions mitigation, China watchers and climate-change monitors need to pay close attention to bottom-up developments. The book provides a valuable contemporary resource for students, scholars, and policy leaders at all levels of governance who are concerned with climate change, environmental politics, and sustainable urban development.
China Constructing Capitalism: Economic Life and Urban Change (International Library of Sociology)
by Jakob Arnoldi Scott Lash Michael Keith Tyler RookerChina has been growing at over ten per cent annually since 1978, but this has only come to very widespread notice in the past decade. This received wisdom about China has been largely of two types, both of which – more or less – understand China in the context of neoliberalism. The more business- or business studies-oriented literature seems to argue that if China does not adapt the rule of clear and distinct property and contract law – in short, of Western institutions – its economy will stall. The second set of voices is more clearly from the left, arguing that the Chinese economy, and city, is neo-liberal. For them, China does not diverge widely from the Anglo-American model that, from 2008, has brought the world economy to its knees. China Constructing Capitalism takes issue with these analyses. The authors argue that it is not Western neo-liberalism that is constructing the Chinese economy, but instead that China is constructing its own version of capitalism. The two central theses of their argument are: economic life – neo-liberal economic life is individualized and disembedded, while the China model is relational and situated urban change – China has created a form of ‘local state capitalism’ which stands in contrast to neoliberal versions of the city. This book analyses China as a 'risk culture', examining among others Chinese firms and political ties, property development, migrant urbanisms and share trading rooms. It scrutinises the ever-present shadow of the risk-averse (yet uncertainty-creating) state. China Constructing Capitalism is a must-read for social scientists, policy makers and investors.
China Construction America (A): The Road Ahead
by Regina Abrami Weiqi ZhangHow did a Chinese state-owned construction company strike one deal after another in South Carolina despite political backlash and in New York where well-established competitors dominate? The case examines the U.S. market entry strategy of the CSCEC, China's leading state-owned construction company. It does so by way of the CEO of its U.S. subsidiary and his challenge to sustain the company's exceptional growth in the face of an unprecedented slowdown in the U.S. construction industry. The case also offers a window into the processes and related issues associated with the accelerated overseas expansion of Chinese state-owned businesses.
China Construction America (A): The Road Ahead
by Regina Abrami Weiqi ZhangHow did a Chinese state-owned construction company strike one deal after another in South Carolina despite political backlash and in New York where well-established competitors dominate? The case examines the U.S. market entry strategy of the CSCEC, China's leading state-owned construction company. It does so by way of the CEO of its U.S. subsidiary and his challenge to sustain the company's exceptional growth in the face of an unprecedented slowdown in the U.S. construction industry. The case also offers a window into the processes and related issues associated with the accelerated overseas expansion of Chinese state-owned businesses.
China Cultural and Creative Industries Reports 2013 (Understanding China)
by Hardy Yong Xiang Patricia Ann WalkerThis collection provides access to up to date, very high quality research and critical perspectives on China's CCIs on an industry by industry basis. Industries dealt with by this collection include: advertising, architecture, art and antiques, computer games, crafts, design, designer fashion, film and video, music, performing arts, publishing, software, TV and radio, digital media. The collection combines recently translated work by acknowledged experts on individual sectors of the creative industries from within China with more critical work by internationally-based experts on China's CCIs and their implications beyond China. The collection draws on the expertise of research academics and of industry based practitioners. China's Creative and Cultural Industries Reports is a Lens on China providing fresh, new material and perspectives on a key area of cultural and economic development in one of the world's fastest growing economies. Publication in the form of a collection, which could be sold in multiple of traditional and digital formats, either as a volume or as individual reports, makes it possible for readers to select the format most relevant to their interests.
China Dawn: The Story of Technology and Business Revolution
by David SheffImagine living through the breakthrough moments of Bill Gates, Steve Jobs, and the other icons of today's new economy. The kind of technological revolution that they led in Silicon Valley is now sweeping through China, but with much more dramatic implications. The dynamic entrepreneurs who are using technology to radically transform business and cultural life in China are fighting not only outdated business models and a tumultuous economy but also an unpredictable government that has a love-hate relationship with the Net, at once pushing its expansion at a feverish pace and censoring it. As Duncan Clark, cofounder of BDA, an Internet consulting company in Beijing, told author David Sheff, "This environment -- the regulations, the competition, the political uncertainties -- makes these the fastest, most courageous, nimblest-thinking people globally. To deal with this level of risk and still sleep is no small accomplishment. But they're hooked on it like some Chinese are becoming hooked on Starbucks cappuccino."In this irresistible, groundbreaking book, Sheff takes us into the trenches of the Chinese technology revolution, introducing the major and minor players who are leading China into the twenty-first century. Players like Bo Feng, the charismatic former sushi chef who is now one of the leading venture capitalists in China. And Edward Tian, a national hero who has been described as China's Steve Jobs and Bill Gates combined, who left his own start-up on the eve of its IPO in order to lead the government's attempt to bring broadband to the entire nation, in the process leapfrogging the United States, Europe, and the rest of Asia with the longest and fastest network in the world. As the U.S. technological revolution wanes, business leaders will be looking to the billion-plus potential customers in China for new growth. In addition, the world's newest member of the World Trade Organization will no longer be a bystander in the global economy; it will be a fierce competitor. And when hundreds of million Chinese have access to unprecedented information and communication, China itself will be profoundly altered. Jay Chang, an analyst who covers China for Credit Suisse First Boston, sums the seismic nature of the changes: "What happens when China successfully transforms from a mainly agrarian/industrial nation into one that has significant input from the information technology industry? What happens when eighty percent of the state-owned enterprises in China are able to link economically to the global Internet on fast pipes? What happens when China's engineering talent pool is able to gain access to high-end computing resources and exchange ideas and information easily with their global peers? What happens when fifty percent of the Chinese population gets wired in ten years -- six hundred million people, the largest number of Internet users in the world?" With its compelling, character-driven story, researched over the course of three years, China Dawn will be the definitive book on the subject.
China Engages Latin America: Distorting Development and Democracy?
by R. Evan EllisThis book explores China’s engagement with Latin America and the Caribbean as a case study of its broader effort to use commercial tools and instruments of state to create a global economic order that functions to its benefit, while neutralizing challenges from institutions, states, and others that would oppose it. Unlike the common representation of the Cold War as a political-military struggle, this work uniquely examines China’s current efforts as primarily seeking to dominate global value chains, with supporting political, technological, and military components. In this regard, it both leverages and goes beyond works based on dependency theory, which has played a key role in the academic and popular discourse in the region.The book examines evidence for China’s economically-focused strategy within Latin America and the Caribbean, including the interrelationships and coordination between China’s activities in different sectors, and between commercial, political, and other dimensions in the region. It further looks at the supporting role played by a diverse range of Chinese initiatives, from China’s Belt and Road initiative, to people-to-people diplomacy, soft power, security engagement, and the PRC struggle with Taiwan for diplomatic recognition in the region, among others. The book highlights the implications for Latin America and the Caribbean, and for the U.S. whose prosperity and security is intimately tied to the region.
China Entrepreneur
by Juan Antonio Fernandez Laurie UnderwoodLaunching a business in China? Give yourself a "second mover advantage." China-bound entrepreneurs and small business owners: learn from experienced China hands before you bring your business to the world's largest and most dynamic consumer market.Preparing to manage a small business in China, the world's largest, most dynamic consumer market? Hundreds of thousands of other international businesspeople are too, but only a small percentage of them will succeed in bringing their start-up dreams to life in the Middle Kingdom.Give yourself a huge head-start by learning directly from experienced China pioneers. CHINA ENTREPRENEURS delivers street-tested advice on launching, growing, and operating your own business in China. Authors Juan Antonio Fernandez, professor of Management at the China Europe International Business School, and Laurie Underwood, accomplished journalist and Director of External Communications at CEIBS, use their combined 26 years of China experience to interview 40 successful international entrepreneurs who have launched and built businesses in China.These entrepreneurs share their first-hand advice, anecdotes and best practices in tackling the key challenges of winning in the China market, from negotiating with government and winning necessary start-up approvals, to hiring and keeping the right staff, to collecting payments and to safeguarding intellectual property. In addition, the experiences of the entrepreneurs will be juxtaposed against insights from experienced China consultants who assist start-ups in operating in China. Thus the book will balance extensive, on-the-ground business advice against the insights of consultants who have risen to prominence in the China business environment by advising SME business operators on succeeding in China.
China Environment Fund: Doing Well by Doing Good
by Christopher Marquis Nancy Hua DaiIn early 2010, cleantech investment pioneer Tsing Capital was planning for the China Environment Fund IV and considering how to maintain its commitment to social and environmental practices. Tsing Capital embraced its philosophy of "Doing Well by Doing Good" and developed a proprietary system to manage social & environmental functions throughout the investment process. Some of the specific questions examined in the case are: with a more diversified investor base, how could the firm balance the different expectations of investors and continue to achieve "Doing Well by Doing Good"? Despite the increasing importance of social & environmental practices, they also had a cost for the firm and its portfolio companies. How could the firm most effectively motivate its portfolio companies to actively integrate social & environmental practices with their strategies?
China Environment Fund: Doing Well by Doing Good
by Christopher Marquis Nancy Hua DaiIn early 2010, cleantech investment pioneer Tsing Capital was planning for the China Environment Fund IV and considering how to maintain its commitment to social and environmental practices. Tsing Capital embraced its philosophy of "Doing Well by Doing Good" and developed a proprietary system to manage social & environmental functions throughout the investment process. Some of the specific questions examined in the case are: with a more diversified investor base, how could the firm balance the different expectations of investors and continue to achieve "Doing Well by Doing Good"? Despite the increasing importance of social & environmental practices, they also had a cost for the firm and its portfolio companies. How could the firm most effectively motivate its portfolio companies to actively integrate social & environmental practices with their strategies?
China Ethnic Statistical Yearbook 2020
by Rongxing GuoThis fully updated edition of the China Ethnic Statistic Yearbook, comprised of entirely original research, presents data on the socioeconomic situation of China’s 56 ethnic groups. Although the majority of China’s population is of the Han nationality (which accounts for more than 90% of China’s population), the non-Han ethnic groups have a population of more than 100 million. China has officially identified, except for other unknown ethnic groups and foreigners with Chinese citizenship, 55 ethnic minorities. In addition, ethnic minorities vary greatly in size. With a population of more than 15 million, the Zhuang are the largest ethnic minority, and the Lhoba, with a population of only about three thousand, the smallest. China’s ethnic diversity has resulted in a special socioeconomic landscape for China itself. How different have China’s ethnic groups been in every sphere of daily life and economic development during China’s fast transition period? In order to answer these questions, we have created a detailed and comparable set of data for each of China’s ethnic groups. This book presents, in an easy-to-use format, a broad collection of social and economic indicators on China’s 56 ethnic groups. This useful resource profiles the general social and economic situations for each of these ethnic groups. These indicators are compiled and estimated based on the regional and local data gathered from a variety of sources up to 2016 with up to date analysis. This Yearbook also includes a new chapter on China’s spatial (dis)integration as a multiethnic paradox.
China Fast Forward
by Bill DodsonWill China Surpass the United States as an innovation nation? China is tirelessly working to overcome its technological deficiencies by driving R&D initiatives in government and business and adapting Western Internet platforms for domestic use. It is extending its technological reach through a major drive to rival India as a services outsourcing leader and projecting its high-tech brands into the companies and homes of other countries. But whether China succeeds will depend on how it handles such issues as demography, energy dependency, and resource limitations. The environmental challenges posed by China's vast manufacturing sector are well documented, but what isn't widely realized is that China is actually outstripping the West in all manner of green initiatives, renewable energy investments, research and development funding, and other areas essential to improving the health of the planet. However, omnipresent government intervention, environmental degradation, natural resource exhaustion, and other issues threaten to derail China's rise to superpower status. As the country meets global challenges on a scale that few nations can match, China Fast Forward takes a look at what lies ahead and why China's success is important to us all. In this book, Bill Dodson explores China's reincarnation from a closed, agrarian nation into a modern, high-tech superpower bent on literally cleaning up its act. Presents an on-the-ground survey and analysis of China's renewable and clean energy sector that identifies the kinds of projects and technologies Chinese enterprises and local governments are hungry for Includes a discussion on how successful Chinese companies are developing their brands to go head-to-head with the world's best-known companies Discusses how central government conflicts of interest are actually foiling corporate and official drives to innovation across a range of sectors Taking a look inside China's march toward becoming a sustainable superpower through innovation, China Fast Forward presents a balance sheet of the country's technological and social progress on its path to becoming a world leader.
China Fortunes
by John D. KuhnsA thoroughly modern global business storyIn the spirit of James Clavell, China Fortunes is a vast and sweeping story that addresses one of the hottest topics of the day, Chinese business.From a chaotic start in China to an embezzling Chinese company president on the run in Manilla, this book follows the monetary ups and downs of Jack Davis, an American financier drawn to the great Asian nation by the wealth of opportunities that accompanied the opening of the country to outsiders.Traces the beginnings of China's entry into the industrial age, as it hesitantly embraced capitalism while enthusiastically chased foreign dollarsTakes readers through the bond trading floors of Wall Street to the opaque world of investment boutiques, market crashes and business failures, IPOs, failing marriages, and multi-national hydro electric dealsWritten by a leading China businessman with deep connections in China and beyondDrawing on the experiences of one of the first western investment bankers to do business in China, this exciting tale brings you up close to the rising fortunes and risky business of the Middle Kingdom.
China Goes Global: The Impact of Chinese Overseas Investment on its Business Enterprises (Palgrave Macmillan Asian Business Series)
by Lu Miao Huiyao WangMainland China businesses are going global, transforming the country from a manufacturing export platform into an overseas investment powerhouse. China Goes Global is the most thorough and up-to-date empirical analysis of the accelerating effort of Chinese companies to go global by investing overseas. It details the overall trends of this activity with respect to its sectors, channels, overseas targets, and particular firms, along the role of Chinese Government policy in facilitating business enterprise globalization. The book offers readers an enterprise level of view outward expansion by Chinese firms that is focused not only on the big-names, but also less well-known, but equally important trailblazing enterprises. In doing so it offers practical suggestions on how firms can tackle the challenges encountered when expanding outward.