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Conquering Innovation Fatigue
by Jeffrey Lindsay Cheryl A. Perkins Mukund KaranjikarThis practical guide reveals the nine major "fatigue factors" that can block the path to innovation success, along with solutions to energize innovation. Original advances in innovation practice and new case studies are applied to guide inventors, entrepreneurs, companies, universities, and even policy makers in conquering innovation fatigue. Cost-effective solutions include guidance on intellectual assets, dealing with disruptive innovation, and driving innovation using the "Horn of Innovation" and "Circuit of Innovation" models. A surprising view of DaVinci as an engine of open innovation is presented. Throughout the book, a unique aspect is exploring the journey of innovators, including corporate employees and entrepreneurs, at the often-overlooked personal level using the metaphor of immigrants in a strange land to identify barriers and solutions.
Conquering Resources: The Growth and Decline of the PLA's Science and Technology Commission for National Defense
by Benjamin C. Ostrov Richard P. SuttmeierThis case study seeks to explain how organizations grow and the limits to that growth when an organization engaged in policy implementation lacks the resources necessary to achieve policy goals. The discussion of the basis of conflict that emerges from this study is of lasting significance. For years, studies of this issue have pointed to various models of factionalism, stressing the informal character of the groups involved. In Professor Ostrov's study, however, conflict is shown to have a supra-Cultural Revolutionary institutional basis in this and other key units.
Conquering the Chaos
by Ravi VenkatesanIndia: A Defining Choice for Your BusinessIndia is on the minds of business leaders everywhere. Within a few decades, India will be the world's most populous nation and one of its largest economies. But it is also a complex and challenging market, with a reputation for corruption, uncertainty, and stultifying bureaucracy.The initial infatuation with India is over and reality has set in. But India is not a market that can be ignored. So why take a chance in this extraordinary and complex region? What does it take to win in India? How do you deal with the chaos-and even prosper from it?Ravi Venkatesan, the former Chairman of Microsoft India, offers inside advice on how your firm can overcome the unique challenges of the Indian market. He argues that chaotic India is in fact an archetype for most emerging markets, many of which present similar challenges but not the same potential. Succeeding in India therefore becomes a litmus test for your ability to succeed in other emerging markets. If you can win in India, you can win everywhere.Hard as these markets are, Venkatesan says, for most multinational firms the bigger challenge to success in emerging markets may well be the internal culture and mind-set at headquarters. The unwillingness to make a long-term commitment to the new market or to adequately trust local leadership, combined with the propensity to rigidly replicate the products, business models, and operating systems that have worked at home drives many companies to a "midway trap" that results in India remaining an irrelevantly small contributor to global growth and profits.Combining his personal experience with in-depth research and interviews with CEOs and senior leaders at dozens of companies-including Nokia, GE, JCB, Dell, Honeywell, Volvo, Bosch, Deere, Unilever, and Nestlé-Venkatesan shows you how to tackle slowing growth, policy uncertainty, and corruption and enable your firm to thrive in India. He proves that you can break through successfully, but it takes a very different type of leadership, both locally and at headquarters.If you want to succeed in the twenty-first century, you must succeed in emerging markets. This practical book, written by one of India's most respected CEOs, will give you the keys to win in India, other emerging markets, and beyond.
Conquering the Crash
by Robert Rougelot Prechter Jr.Excellent analysis of current economic and financial dangers facing the U.S. and consequently the world. This June 2002 book is a must read for anyone concerned with protecting his/her wealth.
Conquering the Seven Summits of Sales
by Susan Ershler John WaechterTwo experts who have summited the tallest mountain on each of the seven continents--and scaled the highest peaks in corporate sales and business--examine what it takes to achieve success.In making the grueling journey to the top of Mount Everest, Susan Ershler and John Waechter joined the elite group of climbers who had conquered the Seven Summits--the tallest mountains on each of the seven continents. This same determination has made them star performers in corporate sales and established them as business leaders. And both of them cherish the deep sense of satisfaction that comes from attaining a seemingly impossible goal through focus and persistence.In this unique guide, Susan and John draw on concrete experience to inspire sales professionals--as well as all team members--to overcome limitations and reach new heights of success, illustrating how anyone can achieve peak performance. They will show you how to define your goals clearly, commit to a vision, "choose the right sherpa" (build the right team), "travel light" (manage time), and "measure the mountain" (track progress).Weaving together stories from harrowing climbs and lessons of indomitable perseverance with actual tested methods for high achievement in sales, business, and life, Conquering the Seven Summits of Sales proves that anyone can overcome limitations and accomplish something real and meaningful in business and in life.
Conquests and Rents: A Political Economy of Dictatorship and Violence in Muslim Societies (Political Economy of Institutions and Decisions)
by Faisal Z. AhmedTragically, dictatorship and civil strife have led to less developed, less democratic, and more conflict-prone contemporary Muslim-majority societies. Ahmed argues, however, neither Islam nor aspects of Muslim culture are the cause. Grounded in a positive political economy approach, Conquests and Rents investigates why these societies are predisposed to political violence and low levels of development. Focusing on the role of political institutions and economic rents, Ahmed argues that territories where Islam spread via military conquest developed institutions and practices impervious to democracy and more prone to civil war, while societies in non-conquered territories developed governance structures more susceptible to democracy when rents decline. Conquests and Rents introduces a novel theoretical argument, with corroborative qualitative and statistical analysis, to examine the interplay of the historical legacy of institutions from the premodern period and contemporary rent streams in Muslim-majority societies.
Conquistadores de la Calle: Child Street Labor In Guatemala City
by Thomas A. OffitThe first comprehensive, book-length study of its kind, Conquistadores de la Calle presents the findings of nearly two years of ethnographic research on the streets of Guatemala City, toppling conventional wisdom that the region's youth workers are solely victims, or that their labor situations are entirely the result of poverty and family breakdown. Documenting the voices and experiences of the city's working children, this fascinating study reveals counterintuitive motivations for those who choose to abandon schooling in favor of participating more fully in their families' economies. The processes of developing skills and planning for their social and economic futures are covered in depth, presenting evidence that many members of this population operate well above survival level and are decidedly not marginalized or members of an underclass. Conquistadores de la Calle also makes important distinctions between these young workers-a generation of Maya and Ladino boys and girls-and the homeless children or gang youth who have been so much more widely studied. Contextualizing a variety of data, ranging from detailed ethnographic portraits of the children's lives and the monthly income of children engaged in common street vocations (such as shining shoes or serving as porters) to educational histories and socialization activities, Thomas Offit has produced a rich trove of findings in a significant segment of urban economics that is tremendously important for anthropologists, Latin Americanists, and those interested in the lives and labors of children in the cities of the developing world.
Conquistadores de la Calle: Child Street Labor in Guatemala City
by Thomas A. OffitThe first comprehensive, book-length study of its kind, Conquistadores de la Calle presents the findings of nearly two years of ethnographic research on the streets of Guatemala City, toppling conventional wisdom that the region's youth workers are solely victims, or that their labor situations are entirely the result of poverty and family breakdown. Documenting the voices and experiences of the city's working children, this fascinating study reveals counterintuitive motivations for those who choose to abandon schooling in favor of participating more fully in their families' economies. The processes of developing skills and planning for their social and economic futures are covered in depth, presenting evidence that many members of this population operate well above survival level and are decidedly not marginalized or members of an underclass. Conquistadores de la Calle also makes important distinctions between these young workers-a generation of Maya and Ladino boys and girls-and the homeless children or gang youth who have been so much more widely studied. Contextualizing a variety of data, ranging from detailed ethnographic portraits of the children's lives and the monthly income of children engaged in common street vocations (such as shining shoes or serving as porters) to educational histories and socialization activities, Thomas Offit has produced a rich trove of findings in a significant segment of urban economics that is tremendously important for anthropologists, Latin Americanists, and those interested in the lives and labors of children in the cities of the developing world.
Conscience Economy: How a Mass Movement for Good is Great for Business
by Steven S. OvermanA generation of people around the world, from Boston to Bangkok, from New York to New Delhi, are making everyday choices in ways that defy traditional logic. They are judging where and how their clothes were made, not just how they fit. They are thinking global but buying local. They are spending their money and their time, forming loyalties, casting votes and even enjoying entertainment based increasingly upon their desire to make a positive impact on others and the world around them. This new generation believes they can and must make the world better, and they expect business and government to get with the program. The implications of the Conscience Economy are not "soft." Ignore it, and your consumer or voter base will rebel, using a host of free tools and cheap connectivity to spread their rejection to peers around the world in real time. Leverage it, and Conscience Culture is a wellspring of financial upside. The Conscience Economy is the must-read guide to this unprecedented shift in human motivation and behavior. Author Steven Overman, Chief Marketing Officer for Kodak, provides context, inspiration and some basic tools to help readers reframe how they evolve and grow whatever it is they lead--whether it's a community, a business, a product, or a marketing campaign. From the boardroom to the startup loft, from the State Department to the pulsing marketplaces of the developing world, The Conscience Economy will help international leaders, influencers, investors and decision-makers to manage, innovate and thrive in a new world where "doing good" matters as much as "doing well."
Conscience Incorporated: Pursue Profits While Protecting Human Rights
by Michael H. PosnerA guide for business leaders working to create socially conscious, sustainable companies—while pursuing profitsAmid growing international concerns about income inequality, labor abuses, racial injustice, and disinformation online, Conscience Incorporated examines the gaps in current corporate social responsibility measures and what more needs be done to address these challenges. The rise of new technologies such as smartphones and social media have made it easier than ever to document and spread awareness of corporate actions. Despite these developments, large corporations often fail to meaningfully address the human rights abuses linked to their business models and practices. In Conscience Incorporated, Michael Posner addresses what lies at the root of these challenges, drawing on his extensive personal experience as a human rights lawyer, State Department official under President Obama, chair of the Fair Labor Association and Director of the Center for Business and Human Rights at NYU Stern School of Business.Drawing from research into the history of business ethics and anchoring his argument with examples of companies publicly accused of human rights abuses—Nike, Coca-Cola, Walmart, Meta, and more—Posner provides a blueprint for global business leaders to navigate human rights challenges and adopt sustainable corporate practices. Conscience Incorporated highlights the need for increased protections for outsourced workers in faraway nations, greater attention to harmful online content, and prioritization of human rights by investors. He argues that growing public awareness has not been enough to enforce ethical practices for global businesses. As a result, governments, especially in Europe, are becoming more involved in regulating global business practices in various industries.Posner proposes a series of concrete reforms and argues compellingly for why businesses need to devote greater time and resources to protecting basic human rights. Conscience Incorporated is a powerful challenge to the status quo and advocates for a fundamental shift in the principles that govern global businesses.
Conscientious Equity: An American Entrepreneur's Solutions to the World's Greatest Problems
by Neal AsburyNeal Asbury argues that moving away from intransigent political ideologies and toward a world driven by international commerce allows us to address and in fact solve economic instability, the destruction of the environment, crushing poverty, and crippling corruption all over the planet.
Conscious Business in Deutschland: Bewertung des Status quo und Ausblick auf ein neues Paradigma in Wirtschaft und Gesellschaft
by Nicolas Josef Stahlhofer Christian Schmidkonz Patricia KraftDieses Buch stellt Conscious Business im Sinne eines bewussten Wirtschaftens als einen sich ständig erweiternden und kraftvollen Ansatz vor, um Organisationen neu zu erfinden und auf eine menschliche und nutzbringende Weise zu gestalten. Es untersucht insbesondere die Charakteristika, Haupttreiber und Herausforderungen von Conscious Businesses in Deutschland. Das Buch bietet einen strukturierten Überblick über die aktuelle Situation des Konzepts und skizziert wichtige Aspekte, die es zu beachten gilt, um eigenständige Entscheidungen zu treffen. Vier Fallstudien erfolgreicher bewusster Unternehmen - unterschiedlich in Größe, Branche, Rechtsform und internationaler Ausrichtung - zeigen konkrete Best-Practice-Beispiele auf und belegen die Fähigkeit des Ansatzes, zielführende und zugleich profitable Geschäftsmodelle zu entwickeln.
Conscious Business in Germany: Assessing the Current Situation and Creating an Outlook for a New Paradigm (CSR, Sustainability, Ethics & Governance)
by Nicolas Josef Stahlhofer Christian Schmidkonz Patricia KraftThis book presents conscious business as a constantly expanding and powerful approach to reinvent and shape organizations in a human and beneficial manner. In particular it examines the core characteristics, main drivers and challenges of conscious businesses in Germany. The book offers a structured overview of the current situation of the concept and outlines important issues that need to be considered in order to make independent decisions. Four case studies of successful conscious companies - differing in terms of their size, industry, legal form and international orientation - reveal concrete best practices and provide evidence for the approach's ability to deliver business paradigms that are simultaneously purposeful and profitable.
Conscious Capitalism
by Bill George Rajendra Sisodia John MackeyAs seen on Oprah's Super Soul SundayA New York Times and Wall Street Journal BestsellerIn this book, Whole Foods Market cofounder John Mackey and professor and Conscious Capitalism, Inc. cofounder Raj Sisodia argue for the inherent good of both business and capitalism. Featuring some of today's best-known companies, they illustrate how these two forces can-and do-work most powerfully to create value for all stakeholders: including customers, employees, suppliers, investors, society, and the environment.These "Conscious Capitalism" companies include Whole Foods Market, Southwest Airlines, Costco, Google, Patagonia, The Container Store, UPS, and dozens of others. We know them; we buy their products or use their services. Now it's time to better understand how these organizations use four specific tenets-higher purpose, stakeholder integration, conscious leadership, and conscious culture and management-to build strong businesses and help advance capitalism further toward realizing its highest potential.As leaders of the Conscious Capitalism movement, Mackey and Sisodia argue that aspiring leaders and business builders need to continue on this path of transformation-for the good of both business and society as a whole.At once a bold defense and reimagining of capitalism and a blueprint for a new system for doing business grounded in a more evolved ethical consciousness, this book provides a new lens for individuals and companies looking to build a more cooperative, humane, and positive future.
Conscious Capitalism
by David A. SchwerinConscious Capitalism shows how the principles of ancient wisdon are directly relevant to modern day business. Drawing on thirty years of financial and executive experience, Schwerin addresses contemporary issues faced regularly by people worldwide. Personal experiences, corporate field trip, and interviews with top executives bring both the anguish and the triumph of our business world to life. Conscious Capitalism's most significant contribution is its practical integration of formerly enshrouded principles with todays's frenetic world of investing and commerce.
Conscious Capitalism, With a New Preface by the Authors
by Bill George Rajendra Sisodia John MackeyAs seen on Oprah's Super Soul SundayThe bestselling book, now with a new preface by the authorsAt once a bold defense and reimagining of capitalism and a blueprint for a new system for doing business, Conscious Capitalism is for anyone hoping to build a more cooperative, humane, and positive future.Whole Foods Market cofounder John Mackey and professor and Conscious Capitalism, Inc. cofounder Raj Sisodia argue that both business and capitalism are inherently good, and they use some of today's best-known and most successful companies to illustrate their point. From Southwest Airlines, UPS, and Tata to Costco, Panera, Google, the Container Store, and Amazon, today's organizations are creating value for all stakeholders-including customers, employees, suppliers, investors, society, and the environment.Read this book and you'll better understand how four specific tenets-higher purpose, stakeholder integration, conscious leadership, and conscious culture and management-can help build strong businesses, move capitalism closer to its highest potential, and foster a more positive environment for all of us.
Conscious Change: How to Navigate Differences and Foster Inclusion in Everyday Relationships
by Jean Kantambu Latting V. Jean Ramsey Stephanie Foy Amy Foy HagemanEvery day, most of us interact with people of disparate backgrounds, beliefs, and experiences—individuals who hold different expectations than we do of the people and world around them. How does one navigate these often-turbulent waters?In Conscious Change, nineteen authors describe how they have applied the principles of Conscious Change within multicultural, diverse environments to overcome difficult and emotionally draining challenges—and, in doing so, provide a road map to shifting one’s own story when moving through similarly demanding situations in all areas of life. These practical case studies reveal how transformational the Conscious Change tools can be, leading to a stronger sense of one’s personal capacity as a leader, better interpersonal relationships, and the beginnings of greater equity and inclusion. Illuminating and instructive, these stories are vivid illustrations of the skills today’s leaders need in their multicultural organizations and settings, where issues of diversity, equity, and inclusion are, and will increasingly be, front and center.
Conscious Collaboration: Re-Thinking The Way We Work Together, For Good
by Ben EmmensWhen collaboration works, the results can be breath-taking! But it doesn't always deliver on its potential. Collaboration has been defined as "an unnatural act practiced by non-consenting adults". And often that's exactly what it is! Some collaboration can be painfully difficult with the result that problems are either ignored or smoothed over until the collaboration falters or disintegrates, or self-interest and personal agendas take over and conflict quickly arises. Collaboration and partnerships work well in the aid sector because they have to - no one body has the resources to solve massive problems on their own. Business often sees the advantages of collaboratively sharing costs without fully recognizing the shift in mindset that is required to take managers with a "winner takes all" worldview and get them performing effectively in a win-win world. Part of the solution lies in bringing consciousness to the workplace and developing it as a core competence. A conscious approach to business relationships, planning, and delivery can enable individuals and organizations to truly think about what they are doing, make changes where needed, and become more effective. It is a particularly effective way of managing the multiple and occasionally conflicting stakeholder objectives inherent in any collaborative project. The author draws on his experience in the aid sector and with non-profit organizations to describe the building blocks that underpin successful collaboration, and inspires us to re-think the way we work together, for good.
Conscious Culture: How to Build a High Performing Workplace through Values, Ethics, and Leadership
by Joanna BarclayWith employee engagement between 26-30 percent leaders are looking for ways to engage untapped employee potential and maximize their capital investment in HR. A new business paradigm is emerging in the twenty-first century where an organization's culture is the most important and valuable asset a company has to attract, engage, and retain top talent. The most successful corporations in the world are values-driven and consciously invest in building their workplace culture so that it aligns with the personal values of their people. Values are a source of life-force energy that come from within. They inspire and motivate us and embody our heart and soul. Study of contextual cardiology has demonstrated the existence and power of the heart's energy. We experience this in the form of emotional intelligence and intuition. The more leaders practice connecting with their emotional intelligence (emotions such as love, compassion, loyalty, and trust), the more effective they will be at leading themselves and others. This is because employees are looking for leaders they can trust and who care for others, want to make a difference, and contribute to society. A facilitative leadership style is the key to transforming an organization and creating a culture of engagement. It moves people from being focused on "me" (self-interest) to "we" (common good). Facilitative leaders unify the organization, connect hearts and minds, empower employees to bring their best selves to work, and create a WOW culture where employees love what they do. The book contains unique tools for inner and outer transformation, along with case studies and worksheets to support leaders' journeys of culture change to measure, map, and manage cultural transformation. What you measure you can manage. Organizational transformation begins with the personal transformation of the leaders because organizations don't change; it's the people in them who do. Leaders learn how to "walk the talk" and be the change they want to see.
Conscious Dwelling: For Transdisciplinary Cityscapes (Springer Series in Design and Innovation #20)
by Anna AnzaniThrough a transdisciplinary perspective, this book examines the complex urban dimension, in front of increasing density, soil consumption, abandoned places, and the recent pandemic which proved megacities particularly inadequate to provide healthy psychophysical conditions. Assuming bodily and emotional comfort as a reference horizon, it tends to inspire the design research overcoming a paradoxical binary logic that separates public and private, outside and inside, culture and nature, mind and places. The first part of the work explores built spaces and addresses sustainable strategies not only to overcome an ecologic and systemic crisis but also to improve places liveability in our contemporary city. The second part deals with our perception of aesthetic spaces, welcoming the stimuli coming from neuro-aesthetics studies on affordances and atmosphere and encouraging the intersection between interior architecture and design culture and arts. The third part examines relational spaces and how they influence human behaviour, starting from psychological, anthropological, and philosophical perspectives. The book benefits scholars and practitioners interested in interior architecture and design, as well as researchers involved in the relationship between people and places. The new challenge posed by the recent pandemic requires more than ever to rely on consciousness, culture and creativity to increase the intelligence of our surroundings, allowing our sense of belonging and improving our personal and mutual well-being.
Conscious Leadership in the Workplace: A Guidebook to Making a Difference One Person at a Time
by Rosalie ChamberlainConscious Leadership in the Workplace is a guidebook for individuals and leaders to lead more effectively and to support and create dynamic, successful, and inclusive environments, by taking a deeper dive into the importance of addressing individual unconscious bias. Unconscious bias can impact the diversity of the workforce and the success of an organization in a global marketplace. Conscious Leadership in the Workplace gives helpful tips for leaders to consider how they currently lead, address their unconscious biases and behaviors, and transform their leadership to effectively lead themselves and others.
Conscious Leadership: Elevating Humanity Through Business
by Carter Phipps John Mackey Steve McintoshFrom Whole Foods CEO John Mackey and his coauthors, a follow-up to groundbreaking bestseller Conscious Capitalism—revealing what it takes to lead a purpose-driven, sustainable business.John Mackey started a movement when he founded Whole Foods, bringing natural, organic food to the masses and not only changing the market, but breaking the mold. Now, for the first time, Conscious Leadership closely explores the vision, virtues, and mindset that have informed Mackey&’s own leadership journey, providing a roadmap for innovative, value-based leadership—in business and in society. Conscious Leadership demystifies strategies that have helped Mackey shepherd Whole Foods through four decades of incredible growth and innovation, including its recent sale to Amazon. Each chapter will challenge you to rethink conventional business wisdom through anecdotes, case studies, profiles of conscious leaders, and innovative techniques for self-development, culminating in an empowering call to action for entrepreneurs and trailblazers—to step up as leaders who see beyond the bottom line.
Conscious Marketing
by Carolyn TateIn the modern economy, businesses must have heart The marketing industry is broken. Consumers are tired of interruption, push, mass media and the manipulation of marketing and advertising generally. They want to deal with honest, ethical companies that have heart and purpose and that care about serving all their stakeholders instead of their pockets. Conscious Marketing proves that marketing can really work if the paradigm is shifted--radically. In Conscious Marketing: How to Create an Awesome Business With a New Approach to Marketing, author Carolyn Tate demonstrates just how beneficial this shift can be. By practising the four tenets of conscious marketing, companies can raise their brand's profile and attract customers for life. The book shows how building a business with a higher-purpose can lead to sustainability, profitability and industry leadership. Conscious marketing works for both multinational corporations and cash-strapped small business alike. In the modern market, a business that does well and contributes to the elevation of humanity and the planet attracts the best customers, employees, suppliers and investors. These people evangelize, and the brand reach expands exponentially further and to a more loyal audience than traditional marketing will ever capture. This concept and other topics in the book include: What's wrong with marketing and why it doesn't work What "conscious" means to the consumer, business, leader and marketer The who, what, why and how of conscious marketing Navigating the shift from traditional to conscious practices The book includes a three-part guide to crafting an actionable plan, including where to find help. Marketing doesn't have to be the budgetary dead weight it has become. It can be fun, human and inspiring for everyone involved, but change requires a deep shift in thinking and behaviour that goes way beyond the transaction or the sale. To stay relevant in the modern economy, businesses must show what's at their core, why they do what they do and why it matters. Conscious Marketing is a comprehensive guide to fixing the problem, with a sustainable solution.
Conscious Money: Living, Creating, and Investing with Your Values for a Sustainable New Prosperity
by Patricia AburdeneWhy not make money and make a difference, too? A revolutionary blueprint for growing wealth, finding fulfillment, and changing the world by living your values. In the emerging era of Conscious Money, we achieve prosperity by tapping into the power of values, consciousness, and sound economic principles. By applying the wisdom of Conscious Money to your personal finances, you can build a foundation for sustainable wealth and true fulfillment. No longer will you need to choose between your core values and your paycheck. Instead you'll expand on-the-job creativity, grow income through conscious practices, and change the world as you: * identify your unique personal values; * break down barriers to financial success; * partner with companies that reflect your values; * express your values through conscious shopping; * tap into higher consciousness at the office; * harness your intuition to clarify financial choices; and * invest in enterprises that honor the planet.
Conscious: The Power of Awareness in Business and Life
by Bob Rosen Emma-Kate SwannConscious is a deeply human approach to personal change Our world is changing faster than our ability to adapt. Ambushed by speed, complexity, and uncertainty, many of us are unprepared for this acceleration. We act on autopilot as new challenges confront us. We are too reactive to problems and miss out on opportunities. We get hijacked by conflicting values and polarizing relationships. We face uncertainty with fear and mistrust. Stress and burnout are pervasive as many of us do not perform up to our potential. Organizations are not adapting well either. Seventy percent of change efforts fail. Slow execution, unrealized growth, unhealthy cultures, and obsession with short-term results undermine long-term success. Inside communities, there is more tension, diminishing trust in our institutions, and a growing inability to solve our most complex social problems. The primary culprit for these maladies is our lack of awareness. Let’s face it: Our current approach to change is running out of steam. And the cost of unaware people is too high to pay. In this age of acceleration, we need a fresh approach to living and leading. CONSCIOUS is our wake-up call – to be aware, awake, and accountable. Nothing is more important than understanding ourselves, our relationships, and our surroundings. Being conscious helps us think deeper, learn faster, and collaborate better. The more conscious we are, the faster we adapt, and the higher performing we become. Conscious is the new smart. As one of the premier global experts on leadership and transformation, Bob Rosen and Healthy Companies have revealed a profound truth about modern-day change: the most successful people, at all levels of society, follow four powerful practices of being conscious: Go Deep – Discover your inner self Think Big – See a world of possibilities Get Real – Be honest and intentional Step Up – Act boldly and responsibly Conscious is your personal roadmap through transformation – helping you adapt and accelerate into the future. To create sustainable change for yourself and your business. Why not be the one with your head lights on while others are driving in the dark?