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Creating and Implementing Public Policy: Cross-sectoral debates (Routledge Critical Studies in Public Management)
by Gemma Carey Kathy Landvogt Jo BarraketIn order to address major social policy problems, governments need to break down sectoral barriers and create better working relationships between practitioners, policymakers and researchers. Currently, major blockages exist, and stereotypes abound. Academics are seen as out-of-touch and unresponsive, policymakers are perceived to be justifying policy decisions, and the community sector seeks more funding without demonstrating efficacy. These stereotypes are born out of a lack of understanding of the work and practices that exist across these three sectors. Drawing on ground-breaking research and partnerships, with contributions from senior public servants, this book explores the competing demands of different actors involved in policy change. It challenges current debates, assumptions and reflects a unique diversity of experiences. Combined with differing theoretical perspectives, it provides a uniquely practical insight for those seeking to influence public policy. This innovative text provides essential reading for community sector practitioners, academics and advanced level students in public policy, social policy and public administration, as well as for public service professionals.
Creating and Implementing Your Strategic Plan
by John M. Bryson Farnum K. AlstonCreating and Implementing Your Strategic Plan is the best-selling companion to John Bryson's landmark book, Strategic Planning for Public and Nonprofit Organizations. This new edition of the workbook is completely revised and updated and can be used as a stand-alone resource or as a companion to Strategic Planning for Public and Nonprofit Organizations. A step-by-step guide to putting strategic planning to work in public and nonprofit organizations, this indispensable workbook includes easy-to-understand worksheets and clear instructions for creating a strategic plan tailored to the needs of the individual organization. From setting up the meeting room to establishing a vision of the future, every step of the strategic planning process is covered. The workbook shows how to:Refine your organization's mission and valuesAssess your internal and external environmentIdentify and frame strategic issuesFormulate strategies to help manage the issuesCreate, review, and adopt the strategic planAssess the strategic planning process
Creating and Managing a CRM Platform for your Organisation
by Richard BoultonMore than ever, organisations are facing a data avalanche from various sources, be they in electronic or hard copy format. How an organisation manages this ever-increasingly important resource – data – can benefit or hinder its ability to achieve its objectives. Creating and Managing a CRM Platform for Your Organisation not only covers how the principles of data management, including data quality and data security, can be applied to an organisation’s customer relationship management (CRM) platform, but also highlights how aspects of data management, marketing and technology are needed to operate, develop and manage a CRM platform in order to carry out tasks such as reporting and analysis, developing data plans, undertaking data audits, data migrations and campaign mailings which will result in an organisation using data effectively in order to achieve its goals and objectives. The issues and topics covered apply to all organisations that use a CRM platform and the data it contains as part of their business activities, regardless of the industry sector or size of the organisation. A comprehensive overview of the practices that can be effectively implemented when managing a CRM platform, this book is essential reading for professionals involved in the administration of the CRM platform within their organisation and data management.
Creating and Marketing New Products and Services
by Rosanna GarciaThis textbook teaches the key business and marketing principles needed to successfully design and launch new products and services in an international marketplace. The book emphasizes marketing research techniques that can help firms identify the voice of the customer and incorporate these findings into their new product development process. It addresses the role of social networks in innovation, open innovation strategies, and international co-development efforts of new products and services.
Creating and Re-Creating Corporate Entrepreneurial Culture
by Alzira SalamaEntrepreneurship is often considered only in the context of new venture creation, small business issues, and the profiles and personalities of individual entrepreneurs. The emphasis in Creating and Re-Creating Corporate Entrepreneurial Culture is very much on the 'corporate', it focuses on the creation and maintenance of an entrepreneurial management culture that accelerates growth and enhances effectiveness and competitiveness in large organizations. Alzira Salama explains what constitutes entrepreneurial behaviour, how it is facilitated by organizational culture and why entrepreneurial corporate culture is fundamental to business success. She takes you through ways of identifying prevailing cultures and explains how cultures are reinforced or changed. Drawing on exemplary case studies from around the world, she tells the stories both of successful and unsuccessful interventions made in response to the need to move on from bureaucratic or authoritarian cultures. These include specific instances where the context has been privatization, merger and acquisition, transition in the wider economy, or a combination of any of these circumstances. This enlightening book will help managers and consultants, business educators, higher level students and those on executive programmes to understand the nature of an organization's culture, why it is as it is, whether it needs to change, and how it might be changed. Alzira Salama offers real world examples of how to create or re-create an entrepreneurial culture together with tools that will enable corporations to achieve it.
Creating and Sustaining Competitive Advantage
by Chandra S. MishraThis book develops a unified framework to explain the phenomena of competitive advantage and firm value creation in dynamic environments. Through a new strategic value creation theory, it explores how a firm can measure and sustain its competitive advantage through management incentives, capital market forces, organizational culture and structure, and social complexity. It also considers how management can utilize their resources and capabilities, shadow options, product market forces, customer needs, and organizational learning as a means to differentiate them from the competition. With an innovative approach to theory and research, it will be positioned to inform both scholars and practitioners in management, business strategy, and entrepreneurship on the process of competitive and sustainable value creation.
Creating the Corporate Soul: The Rise of Public Relations and Corporate Imagery in American Big Business
by Roland MarchandMarchand discusses how some companies came to recognize a need to enhance their social and moral legitimacy, and how they dealt with that realization during the twentieth century.
Creating the Demand Landscape: How Frito-Lay Positioned an Existing Brand to Intersect with Consumers' Daily Life--A New Approach to Measuring Consumer Behavior
by Erich JoachimsthalerRather than segmenting customers according to age, lifestyle, and regional and social characteristics, creating a demand landscape maps the intersection of behavior (activities, projects, tasks, and to-dos driven by goals, needs, urges, sensations, and desires in the social-cultural context) with the capacity of an innovation to fit in and embed itself in the way in which people operate every day. This chapter provides a step-by-step guide to creating a demand landscape for your company.
Creating the Discipline of Knowledge Management: The Latest In University Research
by Michael StankoskyIn this book Dr. Michael Stankosky, founder of the first doctoral program in knowledge management, sets out to provide a rationale and solid research basis for establishing Knowledge Management (KM) as an academic discipline. While it is widely known that Knowledge is the driver of our knowledge economy, Knowledge Management does not yet have the legitimacy that only rigorous academic research can provide. This book lays out the argument for KM as a separate academic discipline, with its own body of knowledge (theoretical constructs), guiding principles, and professional society. In creating an academic discipline, there has to be a widely accepted theoretical construct, arrived at by undergoing scholarly scientific investigation and accompanying rigor. This construct becomes the basis for an academic curriculum, and proven methodologies for practice. Thus, the chapters in this book bridge theory and practice, providing guiding principles to those embarking on or evaluating the merits of a KM program. As a methodology itself for undertaking the development of a body of knowledge, a KM Research Map was developed to guide scholars, researchers, and practitioners. This book presents this map, and showcases cutting-edge scholarship already performed in this nascent field by including the dissertation results of eleven KM scholar/practitioners.
Creating the French Behavioral Insights Team
by Emilie Billaud Michael Luca Ariella KristalThis case explores how neuroscientist Mariam Chammat helped set up the first behavioral insights team at the center of the French government, and encouraged French administrations to innovate and create policy initiatives based on psychological theories of influence and persuasion. Students are asked to assess 35 projects ripe for behavioral intervention and pick the winning proposals.
Creating the Guiding Coalition: Overcoming Barriers to Organizational Change
by John P. KotterBecause major change is so difficult to accomplish, a powerful force is required to sustain the process. A strong guiding coalition is always needed-one with the right composition, level of trust, and shared objective. This chapter was originally published as Chapter 4 of "Leading Change."
Creating the Impossible: How to Get Any Project Out of Your Head and into the World in Less Than 90 Days
by Michael NeillAre you ready to make your dreams come true?Michael Neill is widely recognized as one of the world’s leading life coaches, and his teachings have impacted everyone from housewives to CEOs and from gang members in prison to leaders at the United Nations. For the last decade, he has been sharing the principles that will allow you to create far more than you ever thought possible with far less struggle than you expected.Thousands of people from all over the world have already used the principles behind this 90-day program to reconnect with their creative spark and get their most important ideas and projects out of their head and into the world. Now it’s your turn…What if you could accomplish more than you ever imagined without the constant stress and pressure associated with "high achievement?"What if creating what you want to see in the world isn’t dependent on believing in yourself, or even believing that it’s possible?Whether you want breakthrough results for your business, yourself, or your life, this book will change the way you see yourself as you learn to make the impossible possible!
Creating the Market University: How Academic Science Became an Economic Engine
by Elizabeth Popp BermanWhen science adopts the logic of the marketAmerican universities today serve as economic engines, performing the scientific research that will create new industries, drive economic growth, and keep the United States globally competitive. But only a few decades ago, these same universities self-consciously held themselves apart from the world of commerce. Creating the Market University is the first book to systematically examine why academic science made such a dramatic move toward the market. Drawing on extensive historical research, Elizabeth Popp Berman shows how the government—influenced by the argument that innovation drives the economy—brought about this transformation.Americans have a long tradition of making heroes out of their inventors. But before the 1960s and '70s neither policymakers nor economists paid much attention to the critical economic role played by innovation. However, during the late 1970s, a confluence of events—industry concern with the perceived deterioration of innovation in the United States, a growing body of economic research on innovation's importance, and the stagnation of the larger economy—led to a broad political interest in fostering invention. The policy decisions shaped by this change were diverse, influencing arenas from patents and taxes to pensions and science policy, and encouraged practices that would focus specifically on the economic value of academic science. By the early 1980s, universities were nurturing the rapid growth of areas such as biotech entrepreneurship, patenting, and university-industry research centers.Contributing to debates about the relationship between universities, government, and industry, Creating the Market University sheds light on how knowledge and politics intersect to structure the economy.
Creating the Modular Organization, by Michael Shank
by Stephan H. HaeckelSense-and-respond organizations are modular organizations, and in modular organizations, strategy becomes structure as businesses seek to seize competitive advantage through modularity, using it to customize large numbers of profitable responses to individual customers. In this chapter, Michael Shank defines and describes the modular organization and outlines the choices executives must make when transforming their firms for successful modularity.
Creating the Nazi Marketplace
by S. Jonathan WiesenWhen the Nazis came to power in 1933, they promised to build a vibrant consumer society. But they faced a dilemma. They recognized that consolidating support for the regime required providing Germans with the products they desired. At the same time, the Nazis worried about the degrading cultural effects of mass consumption and its association with "Jewish" interests. This book examines how both the state and private companies sought to overcome this predicament. Drawing on a wide range of sources - advertisements, exhibition programs, films, consumer research, and marketing publications - the book traces the ways National Socialists attempted to create their own distinctive world of buying and selling. At the same time, it shows how corporate leaders and everyday Germans navigated what S. Jonathan Wiesen calls "the Nazi marketplace. " A groundbreaking work that combines cultural, intellectual, and business history, Creating the Nazi Marketplace offers an innovative interpretation of commerce and ideology in the Third Reich.
Creating the New Worker: Work, Consumption and Subordination
by Jean-Pierre DurandThis book explores the relationship between the changing nature of capitalism and the creation of the new worker. In a changing global economy, work - as the activity that structures individuals in capitalism both socially and psychologically - is being undermined. Combining a Gramscian critique of contemporary patterns of capitalist labour control with Lacanian psychoanalysis, Durand examines what kinds of human beings are emerging in and through modern work, or on its margins. Creating the New Worker will be of interest to students and scholars who engage in the sociology and psychology of work, economics, and labour.
Creating the Perfect Design Brief: How to Manage Design for Strategic Advantage
by Peter L. PhillipsIn the only book of its kind, now revised and updated with the latest research on the topic, veteran design consultant Peter L. Phillips offers the tools for success gained from nearly thirty years of developing corporate and brand identity programs. Readers will discover the most effective formats for design briefs, how to structure the best possible team, what distinguishes a great design brief from an adequate one, how to use the brief in project tracking, as a measuring tool, as a means of getting approval for a design solution, and much, much more. By covering all of the essential elements of an effective design brief, this unique and empowering guide will help you to ensure that the goals of your corporate design strategy are met.
Creating the Precondition for Innovation
by Rowan Gibson Peter SkarzynskiWhere does innovation actually come from? In this chapter, the authors begin to demystify the innovation process by identifying three critical preconditions for making breakthroughs happen. Questions to help you assess your organization's innovation capabilities are also provided.
Creating the Productive Workplace: Places to Work Creatively
by Derek Clements-CroomeThe built environment affects our physical, mental and social well-being. Here renowned professionals from practice and academia explore the evidence from basic research as well as case studies to test this belief. They show that many elements in the built environment contribute to establishing a milieu which helps people to be healthier and have the energy to concentrate while being free to be creative. The health and well-being agenda pervades society in many different ways but we spend much of our lives in buildings, so they have an important role to play within this total picture. This demands us to embrace change and think beyond the conventional wisdom while retaining our respect for it. Creating the Productive Workplace shows how we need to balance the needs of people and the ever-increasing enabling technologies but also to take advantage of the healing powers of Nature and let them be part of environmental design. This book aims to lead to more human-centred ways of designing the built environment with deeper meaning and achieve healthier and more creative, as well as more productive places to work.
Creating the Reflective Habit: A Practical Guide for Coaches, Mentors and Leaders
by Michelle LucasReflection is a critical skill which can enhance the quality of our professional and domestic lives. Yet in a world of "busy," reflective practice often falls to the bottom of the list. We are not alone in the struggle to use the pause button well. This book is here to help. The book offers a practical toolkit which shows you how to create a sustainable reflective habit. We begin by exploring the meaning and territory of reflection, drawing from the literature to provide context and understanding. The following chapters contain prompts and exercises which will appeal to different processing preferences. The intention throughout this book is firstly, to show that reflection means so much more than journaling, and secondly, to encourage an appetite for experimentation that results in a desire to reflect on a regular and sustainable basis. We invite you into an immersive experience, playing with the multitude of reflective possibilities on offer. It is only through repeated trial and error, enlightenment and frustration that we will come to create our own reflective habit. Written by a coach and coach supervisor, this practical book is an invaluable resource for helping practitioners, but will also be immensely helpful to anyone and everyone who wants to get their pause button in good working order. The book also provides Learning & Development professionals with a suite of tools and materials to help build the reflective practice skill set in their organisation.
Creating the Sacred Landscape: Pilgrimages and Ritual Practices (Contributions to Regional Science)
by Darius LiutikasThis book explores the enduring significance of sacred landscapes in an increasingly globalized world, with a particular focus on the Christian sacred landscape and its connection to pilgrimage and rituals. Drawing on the latest research, it examines the interplay between global societal changes and historical traditions, offering a rich analysis of how sacred spaces shape and reflect cultural and social identities. Through a multidisciplinary lens encompassing cultural geography, anthropology, sociology of tourism, and religious geography, the book illuminates the role of pilgrimage in fostering community identity and preserving historical continuity. By comparing sacred sites and practices across diverse cultural contexts, it provides readers with a deeper understanding of their universal and localized meanings. This work also offers a comprehensive historical perspective, tracing the evolution of sacred landscapes over time and across regions. Accessible and thought-provoking, it invites readers from various disciplines to engage with the cultural, social, and spiritual dimensions of these powerful spaces.
Creating the Social Venture
by Susan Coleman Dafna KarivSocial entrepreneurship is a growing area, and we frequently hear of new ventures committed to social change. In academia, however, social entrepreneurship has typically been taught as a ‘version’ of entrepreneurship, ignoring the unique structure, challenges and goals of the social venture. In their new book, Coleman and Kariv draw on the latest theory and research to provide boundaries to the definition of social entrepreneurship, discussing both what it is, and what it is not. The book answers several key questions: Who are social entrepreneurs? What is the process for identifying and solving a social need? What are the differences between for-profit and not-for-profit social ventures? What is the role of innovation? How do we develop high performing firms? How do we measure success? The focus on context allows students to appreciate how social entrepreneurship develops and operates in different countries and cultures, lending a global perspective to the book. Combined with rich pedagogy and a companion website, it provides students with all the learning tools they need to grasp this important subject.
Creating the Strategy-Focused Organization
by Robert S. Kaplan David P. NortonRelying on case studies and evidence gathered from over 200 companies, the authors of "The Balanced Scorecard," show how strategy-focused organizations have used The Balanced Scorecard to place strategy at the center of their management processes, focusing and aligning their executive teams, business units, human resources, information technology, and financial resources to their organization's strategy. This chapter introduces the five principles of strategy-focused organizations, from translating your company's strategy to operational terms to making strategy everyone's everyday job to mobilizing change through strong, effective leadership.