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Creating a Strategic Energy Reduction Plan
by CEM OffermannThis book outlines a simple and easy-to-follow process for auditing building operation to identify and reduce energy consumption. It explains the operational and cost-based opportunities, assessing the current conditions, analyzing the opportunities, and reporting the findings and documenting the plan. The book discusses the different building components and systems and how they affect energy efficiency and describes the operational energy efficiencies that can be gained by implementing no cost changes or alternate maintenance activities already funded. Capital improvement opportunities, and evaluating Return on Investment and life cycle replacement of equipment are also covered.
Creating a Strategic Energy Reduction Plan
by Scott OffermannThis book provides a simple, easily followed process for auditing building operations to identify and reduce energy consumption that leads to measurable carbon reduction. The crucial steps of this process involve assessing the facility’s current conditions, understanding, and analyzing the operational and cost-based opportunities that increase carbon output. Taking this information to report the findings and then document a multiyear energy and carbon reduction plan. The book discusses the full scope of building components and systems, including how each system affects energy efficiency. It describes the operational energy efficiencies that are gained by implementing no-cost changes or alternative maintenance activities already funded. The book includes the process for identifying capital improvement opportunities, along with evaluating return on investment and life cycle replacement options for equipment. The four-step process described in this book will serve as a valuable tool for every building operator seeking to improve energy performance and reduce carbon output.
Creating a Successful Craft Business
by Rogene A. Robbins Robert RobbinsFrom writing a business plan and financing an idea to choosing the most cost-efficient production method and best-suited sales approach, Creating a Successful Crafts Business provides a sound blueprint for turning a beloved hobby into a lucrative career. Written by two experienced craftspeople who have been through the trials, tribulations, and triumphs of running a crafts business, readers will learn, step by step, how to negotiate with bankers, choose the ideal retail location, promote the business on-line, expand into lucrative new markets, and much more. Filled with the infectious spirit of people who have "been there," this down-to-earth book will bring fledging craft businesses to new levels of profits and success.
Creating a Successful Digital Presence: Objectives, Strategies and Tactics
by Gordon Fletcher Noel AdolphusIncreasingly graduates, and anyone who is entering employment, need an individual digital presence to stand out and showcase themselves to secure their first professional role. This book takes an employability approach to encourage those currently studying, or about to enter the world of work, to develop a set of skills that enables them to recognise and deliver an effective digital presence, firstly for themselves and then for the organisations who would employ them. It does not assume any prior technical knowledge and emphasises the value and benefits of creating a presence to actively participate in the digital economy. By structuring the chapters incrementally, the reader is guided through the development of their own presence while also being given the concepts and tools that will enable them in the future to scale this activity to suit the needs of a startup, an SME or a social business. By using well-established business principles to design a strategy, the reader is guided through the creation of a personal Theory of Change that will enable them to turn an abstract goal into an individual digital presence through a defined series of stages and intermediate change objectives. The book then proposes a series of tactics to draw out concrete actions. A range of examples and case studies from around the world feature in each chapter to showcase the range of different types of digital presence that can be created. By using a strategic and systematic process, this book draws together academic thinking with tangible and highly practical outcomes. It is essential reading for advanced undergraduate and postgraduate students studying any discipline related to the digital world, particularly digital marketing and digital business, entrepreneurship and strategy, as well as those taking employability and personal professional development programmes.
Creating a Sustainable Brand: A Guide to Growing the Sustainability Top Line (Doshorts Ser.)
by Henk CampherSustainable brands may have started as "doing less harm" and shaving costs off the bottom line. But brands today, supported by over a decade of phenomenal changes in sustainability, are looking for the holy grail of sustainable business – a fusion of products and branding that can actually drive sustainability and grow the business top line.Consumers have already joined the party. Just look at TOMS, Patagonia, Method, Seventh Generation, Dove and many more. What is missing isn’t the consumer but a better understanding of what fully-rounded consumers really want in their quest for a healthy, fulfilling life.This guide by sustainable brand expert Henk Campher is the model for creating a sustainable brand that people can trust, buy and above all, advocate for. Campher cuts through the myths and noise to offer an experienced expert's 101 for creating an irresistible brand, clearly setting out: what makes a product or service sustainable; the basic elements of sustainable branding strategy and a deep understanding of how consumers connect with a brand; an original model for assessing the sustainability of your brand, and; a host of examples of sustainable brands, drawing on the author's firsthand experience as part of the team at Edelman and Oxfam and founder of the Nelson Mandela initiated Proudly South African campaign.
Creating a Sustainable Economy: An Institutional and Evolutionary Approach to Environmental Policy (Routledge Studies In Ecological Economics Ser. #21)
by Gerardo MarlettoThis book is designed for those scholars, students, policy-makers – or just curious readers– who are looking for heterodox thinking on the issue of environmental economics and policy. Contributions to this book draw on multiple streams of institutional and evolutionary economics and help build an approach to environmental policy that radically diverges from mainstream prescriptions. No 'silver bullet' solutions emerge from the analyses. Even market-based tools – such as green taxes or tradable pollution permits – are bound to fail if they are not incorporated into an integrated, multi-dimensional and multi-actor policy for structural change.
Creating a Sustainable Organization: Approaches for Enhancing Corporate Value Through Sustainability
by Peter A. SoykaOrganizations that prioritize environmental, health, and safety (EHS) issues are well placed to attract better customers, better talent, and today's growing number of socially responsible investors. But, to gain these benefits, companies must choose the right sustainability strategies, and then manage and measure them well. Now, leading business sustainability consultant Peter Soyka offers a complete and actionable guide to driving greater value through sustainability. In Creating a Sustainable Organization, Soyka bridges the disparate worlds of the EHS/sustainability professional and the investor/analyst. Readers will learn what the evidence says about linkages between sustainability and value… how to manage key stakeholder relationships influencing corporate response to EHS and social equity issues… how to effectively manage sustainability throughout the business… how to evaluate sustainability posture and performance from the standpoint of external investors and internal management… how to maximize the influence of organizational actors focused on sustainability, and much more. This book will be invaluable for all environmental, health, and safety decision-makers and professionals concerned with improving sustainability and value; for executives and strategists seeking long-term competitive advantage; for stock analysts evaluating potential investments; and for researchers and MBA candidates currently studying the techniques and potential of corporate sustainability.
Creating a Thriving Business: How to Build an Immensely Profitable Business in 7 Easy Steps
by George HorriganA practical plan for entrepreneurs that &“takes you by the hand and leads you to success as a business owner&” (Jay Conrad Levinson, national-bestselling author of Guerrilla Marketing). Most business owners and leaders have expectations for today, hopes for tomorrow, and dreams for down the road. But how do they get from here to there? Using a systematic, structured methodology build upon George Horrigan&’s experience with over 1,200 businesses over the past seventeen years, Creating a Thriving Business shows business owners, leaders, and managers how to solve real-world problems and get the kind of results they want. With a proven, practical, and comprehensive methodology that is simple to understand, straightforward, easy to implement, and extremely effective, readers can achieve their goals faster, thereby turning today&’s problems into tomorrow&’s promise. Creating a Thriving Business shows, step by step, how to create a successful business by reducing the guesswork, trial and error, and uncertainty associated with trying to beat the competition and increase profitability.
Creating a World Without Poverty: Social Business and the Future of Capitalism
by Muhammad YunusIn this newly updated national bestseller, Nobel Peace Prize?winner Muhammad Yunus outlines his vision of a new business model that combines the power of free markets with the quest for a more humane world.
Creating an EVEN Greater Whole: Becoming an Emotionally Intelligent Leader
by Susan G. SchwartzLeadership is not a solo sport; it’s about people and how they engage with one another. True leadership isn’t driven by an individual’s ego, but by the ability to connect, understand, and inspire others. Emotional Intelligence (EQ) enables leaders to shift their mindset, empowering their teams to reach their highest potential. Creating an Even Greater Whole: Becoming an Emotionally Intelligent Leader offers managers a fresh perspective and practical tools to navigate their leadership journey.
Creating an Effective Management System: Integrating Policy Deployment, TWI, and Kata
by Patrick Graupp Skip Steward Brad Parsons"The decades of experience-based wisdom that Graupp, Steward and Parsons share will set you on a new path to a more joyful organization and the tangible results it will produce." Rich Sheridan, CEO, Menlo Innovations; author of Joy, Inc. and Chief Joy Officer "A fine book by skilled practitioners that integrates Kata and TWI, with Strategy Deployment in pursuit of an integrated management system. Well done, Skip, Brad and Patrick." Pascal Dennis, president, Lean Pathways Inc.; author of Lean Production Simplified, Andy & Me, Andy & Me and the Hospital, Getting the Right Things Done, and The Remedy "In this practical and engaging book, Patrick Graupp, Skip Steward, and Brad Parsons give a concise and extremely clear explanation of what systems thinking looks like in a healthcare setting. And they do so in a way that translates easily to any type of organization. Highly recommended!" Alan Robinson, co-author of Ideas Are Free and The Idea-Driven Organization Despite the vast library of knowledge on Lean tools and models, the majority of Lean implementations fail to sustain themselves over time for lack of a functioning management system. In turn, when organizations try to apply a prescribed, one-size-fits-all, management system they inevitably find that what works for others may not work quite as well in their unique situation. Putting the right pieces in the right places is the prime challenge for every organization and no two successful management systems will, or should, be the same. This book provides and examines core principles that must be in place for an organization to find what an effective management system should constitute for them. It outlines key elements and how they work together as a necessary system to achieve overall success. Based on their extensive experience with organizational development and hands-on leadership in policy deployment, TWI and Kata, the authors describe their own journey in helping organizations discover and develop systems that function like well-designed and smooth-running machines while capturing the humanistic aspects of the foundational skills that emphasize the inherent synergy of the system. Readers will learn to help their own organizations "connect the dots" between the various pieces of Lean methodology and effectively create their own management systems that ultimately fulfil customers’ needs and expectations.
Creating an Effective Public Sector
by Pippa Bourne Mike BourneThis book offers an in-depth look at developing effectiveness in the public sector and how to achieve the best possible outcomes for people rather than just good or efficient outputs. In 15 comprehensive chapters, the authors present structured ideas and practical approaches for achieving a more effective public sector. The book sets out a framework for visualising success in complex situations with multiple stakeholders. Topics include how you stimulate change and influence people to adopt changes, how you manage politics, set targets and standards, and measure them, and how you create a culture of high performance with a focus on getting the right things done. Effectiveness does not arise from excellence in one area alone and the book weaves together ideas on leadership, managing expectations, and keeping focus on the longer term. Creating an Effective Public Sector will be of interest to decision makers in the public sector, project managers working on central and local government projects, and senior civil servants. It will also be invaluable for advanced undergraduate and post-graduate students studying in the fields of government, project management, and public-sector management.
Creating an Environment for Successful Projects, 3rd Edition: The Quest To Manage Project Management (Business And Management Ser.)
by Robert J. Graham Randall EnglundNow in its third edition, this project management classic has been updated with an array of field-tested tools to help upper management ensure the success of projects within organizations. For over twenty years, Creating an Environment for Successful Projects has been a staple for upper managers who want to help projects succeed. This new edition includes case studies from companies that have successfully applied the approach, along with practical tools such as templates, surveys, and benchmark reports for savvy leaders who want to ensure project success throughout their organizations. The insights in this book will help management speed projects along instead of getting in their way. All too often, well-intentioned managers put roadblocks in the team's way instead of empowering them with the tools they need to succeed. This approach to project environments, grounded in decades of research and practice, will help you make your organization the most project-friendly it's ever been. Organizational changes rarely work unless upper management is heavily involved. Although project managers are most closely responsible for the success of projects, upper managers are the ones who ultimately create an environment that supports those projects. The way upper managers define, structure, and act toward projects has an important effect on the success or failure of those projects and, consequently, the success or failure of the organization. This book helps all managers understand the need for project management changes and shows how to develop project management as an organizational practice.
Creating an HR Scorecard
by Dave Ulrich Brian E. Becker Mark A. HuselidA comprehensive HR Scorecard, though unique to each company, should cover four major themes: key human resource deliverables that will highlight HR's role in your firm's overall strategy, a High-Performance Work System, the alignment of that system with firm strategy, and the efficiency with which deliverables are generated. Guiding HR professionals through these steps, this chapter covers the essentials for constructing an HR Scorecard that will establish a balance between cost control and value creation.
Creating an Herbal Bodycare Business (Making A Living Naturally Ser.)
by Sandy MaineStart a profitable company making the natural products you love. Professional soapmaker Sandy Maine shares her business-building methods and inspiring philosophy to help you turn your passion into a vocation. Taking the mystery out of entrepreneurship, Maine provides clear advice on how to develop a sound business plan, identify your client base, create attractive packaging, set prices, manage an accounting system, employ staff, and much more. Get ready to take your herbal product to the marketplace.
Creating an LGBT+ Inclusive Workplace: The Practical Resource Guide for Business Leaders
by Kryss ShaneSetting out best practices and professional guidance for creating LGBT+ inclusive workplaces, this approachable and easy to follow book guides current and future leaders of all industries toward appropriate and proven ways to create safer working environments, update company policies, enhance continuing education and training, and better support LGBT+ people in the workplace. Featuring real-life situations and scenarios, a glossary, and further resources, Creating an LGBT+ Inclusive Workplace enables professionals in all aspects of professional roles to integrate foundational concepts into their everyday interactions with staff at all levels as well as within the community to create an overall workplace culture that nurtures a welcoming, inclusive, and affirming environment for all. This book includes postcards from PostSecret as its foreword and more than a dozen exclusive interviews from the world’s top leaders in a variety of industries with world-renowned reputations. Enabling professionals in a variety of business roles to create an overall workplace culture that nurtures a welcoming, inclusive, and affirming environment for all, this book is an essential resource for independent readers, department teams, and entire corporations.
Creating and Implementing Public Policy: Cross-sectoral debates (Routledge Critical Studies in Public Management)
by Gemma Carey Kathy Landvogt Jo BarraketIn order to address major social policy problems, governments need to break down sectoral barriers and create better working relationships between practitioners, policymakers and researchers. Currently, major blockages exist, and stereotypes abound. Academics are seen as out-of-touch and unresponsive, policymakers are perceived to be justifying policy decisions, and the community sector seeks more funding without demonstrating efficacy. These stereotypes are born out of a lack of understanding of the work and practices that exist across these three sectors. Drawing on ground-breaking research and partnerships, with contributions from senior public servants, this book explores the competing demands of different actors involved in policy change. It challenges current debates, assumptions and reflects a unique diversity of experiences. Combined with differing theoretical perspectives, it provides a uniquely practical insight for those seeking to influence public policy. This innovative text provides essential reading for community sector practitioners, academics and advanced level students in public policy, social policy and public administration, as well as for public service professionals.
Creating and Implementing Your Strategic Plan
by John M. Bryson Farnum K. AlstonCreating and Implementing Your Strategic Plan is the best-selling companion to John Bryson's landmark book, Strategic Planning for Public and Nonprofit Organizations. This new edition of the workbook is completely revised and updated and can be used as a stand-alone resource or as a companion to Strategic Planning for Public and Nonprofit Organizations. A step-by-step guide to putting strategic planning to work in public and nonprofit organizations, this indispensable workbook includes easy-to-understand worksheets and clear instructions for creating a strategic plan tailored to the needs of the individual organization. From setting up the meeting room to establishing a vision of the future, every step of the strategic planning process is covered. The workbook shows how to:Refine your organization's mission and valuesAssess your internal and external environmentIdentify and frame strategic issuesFormulate strategies to help manage the issuesCreate, review, and adopt the strategic planAssess the strategic planning process
Creating and Managing a CRM Platform for your Organisation
by Richard BoultonMore than ever, organisations are facing a data avalanche from various sources, be they in electronic or hard copy format. How an organisation manages this ever-increasingly important resource – data – can benefit or hinder its ability to achieve its objectives. Creating and Managing a CRM Platform for Your Organisation not only covers how the principles of data management, including data quality and data security, can be applied to an organisation’s customer relationship management (CRM) platform, but also highlights how aspects of data management, marketing and technology are needed to operate, develop and manage a CRM platform in order to carry out tasks such as reporting and analysis, developing data plans, undertaking data audits, data migrations and campaign mailings which will result in an organisation using data effectively in order to achieve its goals and objectives. The issues and topics covered apply to all organisations that use a CRM platform and the data it contains as part of their business activities, regardless of the industry sector or size of the organisation. A comprehensive overview of the practices that can be effectively implemented when managing a CRM platform, this book is essential reading for professionals involved in the administration of the CRM platform within their organisation and data management.
Creating and Marketing New Products and Services
by Rosanna GarciaThis textbook teaches the key business and marketing principles needed to successfully design and launch new products and services in an international marketplace. The book emphasizes marketing research techniques that can help firms identify the voice of the customer and incorporate these findings into their new product development process. It addresses the role of social networks in innovation, open innovation strategies, and international co-development efforts of new products and services.
Creating and Re-Creating Corporate Entrepreneurial Culture
by Alzira SalamaEntrepreneurship is often considered only in the context of new venture creation, small business issues, and the profiles and personalities of individual entrepreneurs. The emphasis in Creating and Re-Creating Corporate Entrepreneurial Culture is very much on the 'corporate', it focuses on the creation and maintenance of an entrepreneurial management culture that accelerates growth and enhances effectiveness and competitiveness in large organizations. Alzira Salama explains what constitutes entrepreneurial behaviour, how it is facilitated by organizational culture and why entrepreneurial corporate culture is fundamental to business success. She takes you through ways of identifying prevailing cultures and explains how cultures are reinforced or changed. Drawing on exemplary case studies from around the world, she tells the stories both of successful and unsuccessful interventions made in response to the need to move on from bureaucratic or authoritarian cultures. These include specific instances where the context has been privatization, merger and acquisition, transition in the wider economy, or a combination of any of these circumstances. This enlightening book will help managers and consultants, business educators, higher level students and those on executive programmes to understand the nature of an organization's culture, why it is as it is, whether it needs to change, and how it might be changed. Alzira Salama offers real world examples of how to create or re-create an entrepreneurial culture together with tools that will enable corporations to achieve it.
Creating and Sustaining Competitive Advantage
by Chandra S. MishraThis book develops a unified framework to explain the phenomena of competitive advantage and firm value creation in dynamic environments. Through a new strategic value creation theory, it explores how a firm can measure and sustain its competitive advantage through management incentives, capital market forces, organizational culture and structure, and social complexity. It also considers how management can utilize their resources and capabilities, shadow options, product market forces, customer needs, and organizational learning as a means to differentiate them from the competition. With an innovative approach to theory and research, it will be positioned to inform both scholars and practitioners in management, business strategy, and entrepreneurship on the process of competitive and sustainable value creation.
Creating the Corporate Soul: The Rise of Public Relations and Corporate Imagery in American Big Business
by Roland MarchandMarchand discusses how some companies came to recognize a need to enhance their social and moral legitimacy, and how they dealt with that realization during the twentieth century.