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Criptomoneda: Una Guía Simple Para Dominar La Criptomoneda
by Jonathan SmithA partir de lo básico, paso a explicar todo lo que necesita saber para decidirse por el potencial, las fortalezas, las debilidades y las limitaciones de Bitcoin, las criptomonedas, la tecnología de blockchain (la cadena de bloques) y cómo cambiarán el mundo. Al familiarizarse con el contenido de este libro, no solo está adquiriendo más conocimientos sobre las criptomonedas, sino que también se posiciona en una plataforma que le brinda más libertad financiera, más oportunidades para superar a sus contemporáneos y más estrategias de marketing. No esperes más para descubrir TU LLAVE a una vida nueva y mejor.
Criptomonedas Desde Principiante A Profesional Remunerado: La ruta del experto a la independencia Financiera
by Bolakale AremuEste libro nos dice porqué y cómo comercializar criptomonedas puede ser saludable Este es un libro que nunca hubiera pensado escribir. Es un libro que no solo tú, tu esposa o tus hijos deberían leer. Compártelo con todos tus seres queridos, ya que podría cambiar sus vidas para siempre. Si mi libro pudiera salvar a una persona financieramente, vale la pena cada palabra. Este es el trato. Te regalo Bitcoins por valor de 500 dólares si lees este libro hasta el final. Si quieres lograr que 2024 sea tu año más redituable que nunca, debes leer este libro. Podrías pensar que estoy loco, pero este libro puede ser tu llave a un paraíso financiero potencial. En 1801 Thomas Jefferson dijo: “La oportunidad rara vez llama a la puerta más de una vez”. Y en 2010 Mark Zuckenberg dijo: “El mayor riesgo es no asumir ningún riesgo. En un mundo que cambia a gran velocidad, la única estrategia que garantiza el fracaso es no asumir riesgos”.
Criptomonedas: La Guía Fundamental para el Comercio, la Inversión y la Minería de Bitcoins
by Jorge Ledezma Millán Felix Jansson¡LA GUÍA FUNDAMENTAL (NO INSENSATA) PARA INICIAR CON LAS CRIPTOMONEDAS! Para ser leída en tu PC, Mac, smartphone, tablet o dispositivo Kindle. En el interior encontrarás todo lo que necesitas para iniciar con las criptomonedas de manera exitosa, incluyendo un simple desglose de sus puntos clave para mostrarte por qué todos están hablando de esta nueva tecnología. También aprenderás sobre el Bitcoin, la criptomoneda más rentable y popular, así como las diversas estrategias para aprovecharla al máximo. Ya sea mediante la inversión o mediante la verificación de las transacciones de otros a cambio de un pago. Así que, ¿qué estás esperando? Oportunidades como esta solo surgen una vez en décadas... ¡No pierdas esta oportunidad de una sola vez en la vida! Cuando se escriban los libros de la historia de comienzos del siglo XXI, se hablará de la criptomoneda de la misma manera en que se habla del Internet hoy en día. Más dinero flotando del que se puede utilizar, seguido de un gran choque y la quema de la mayoría de los contendientes. Aún no es tarde para colocarse del lado de los ganadores y aún tener tiempo de salirse del juego mientras siga la abundancia, siempre que sepas lo que estás haciendo, ¡es ahí donde Criptomonedas: La Guía Fundamental para el Comercio, la Inversión, la Minería de Bitcoins en Cadena de Bloques y Más, entra en el juego! Aquí está una vista previa de lo que aprenderás... Las criptomonedas, aparte del Bitcoin, que no debes perder de vista La importancia de elegir la billetera de criptomonedas correcta y como localizar las más seguras La estrategia más efectiva en lo relativo a la inversión en bitcoins Lo que debes esperar acerca de la criptomoneda que la Reserva Federal lanzará pronto en línea. Y mucho, mucho más… DEJA DE ESPERAR A QUE LLEGUE EL "MOMENTO ADECUADO
Criptomonedas: Las mejores estrategias para invertir en bitcoins, ICO y tokens
by Gonzalo ArzuagaEl dinero, finalmente, evolucionó y se adaptó a los tiempos que corren. Bienvenidos al nuevo mundo del dinero digital, líquido y programable. Este libro es la guía que necesitan todos aquellos que quieran comprender y aprovechar los alcances de esta nueva revolución tecnológica. Cómo nacieron las criptomonedas. Transferir dinero digital. De la internet de los datos a la internet del dinero. Por qué el dinero, como lo usamos hoy, no tiene sentido. Países en vías de desarrollo, los grandes aliados. Un nuevo activo financiero que genera fuertes resistencias. Las limitaciones del sistema actual. ¿Sabías que tu dinero está en peligro? Por qué las blockchains se comerán el mundo. Bitcoin, la punta del iceberg. Tu primera inversión en criptomonedas. Cómo y dónde comprarlas y guardarlas. Abriendo una cuenta en un exchange. Las criptomonedas en un portfolio integral de inversión. Dónde ver las cotizaciones. Los riesgos. Estrategias y oportunidades para ganar en la próxima década. Acerca de las burbujas. Grandes áreas de oportunidad para invertir a largo plazo. Glosario. Direcciones útiles. Videos, podcasts, influencers, sitios web y grupos. Los líderes de opinión.
Criptomonedas: Una Guía Completa Para Invertir En Bitcoin, Altcoin, Litecoin Y Más
by Saadettin SnyderHay muchas guías en el mercado que tratan acerca del presente tópico, ¡gracias de nuevo por haber elegido esta! Hemos hecho todos los esfuerzos para garantizar que le brinde la mayor cantidad de información útil posible. Las preguntas no siempre se responden con la debida diligencia en el mar de titulares que se ocupan de las monedas digitales que utilizan la cadena de bloques. Como resultado, muchas personas se quedan sin una comprensión completa acerca de esta nueva tecnología y sus enormes implicaciones para el futuro. ¡Descargue su copia hoy mismo haciendo clic en el botón ubicado en la parte superior de esta página!
Criptomonedas: Una Guía Sencilla Para Invertir Poco Y Ganar Mucho
by Neil CaroLa tecnología puede parecer complicada; Puede parecer fuera de su área de especialización, pero la verdad es que este mercado no es tan difícil de entender, y con mis explicaciones tendrá un panorama claro de cómo funciona hoy la economía digital, cómo obtener ganancias de ella, y cómo será en el futuro. Bien, si quiere saber sobre todo lo mencionado anteriormente, en ese caso ¡este libro es perfecto para usted! Bitcoin es una forma de moneda digitalizada y se considera la mejor inversión en el bloque en la actualidad. Los bitcoins existen desde 2009. Sin embargo, recientemente han ganado popularidad. Los bitcoins son el futuro de los sistemas monetarios y de las oportunidades de inversión. Obtenga este libro hoy y comience a minar.
Criptovaluta Da Principiante A Professionista Retribuito: La tabella di marcia degli esperti della Libertà finanziaria
by Bolakale AremuIl libro illustra come e perché il trading di criptovalute può creare ricchezza Criptovaluta da Principiante a Professionista Retribuito Questo è un libro che pensavo non avrei mai scritto. È un libro che non dovreste leggere solo voi, il vostro coniuge o i vostri figli. Condividetelo con tutte le persone a cui tenete, perché potrebbe potenzialmente cambiare la loro vita per sempre. Se il mio libro può salvare una persona dal punto di vista economico, allora ogni parola merita di essere spesa. Ecco la proposta. Se leggerete questo libro fino alla fine, vi regalerò 500 dollari in Bitcoin. Se volete che il 2024 sia il vostro anno più redditizio di sempre, dovete leggere questo libro. Potreste pensare che io sia completamente fuori di testa, ma questo libro potrebbe essere la soluzione per accedere a un potenziale paradiso finanziario. Nel 1801 Thomas Jefferson ha detto: "Raramente l'opportunità bussa più di una volta". E nel 2010 Mark Zuckerberg ha detto: "Il rischio più grande è non correre alcun rischio. In un mondo che cambia molto rapidamente, l'unica strategia che garantisce il fallimento è quella di non correre rischi".
Criptovalute: Diventa Un Esperto Scegliendo Questo Manuale
by Steve JohnsonQuesto manuale ti aiuterà ad iniziare i tuoi investimenti sulle valute digitali, sul forex, sulle opzioni e sul trading. Se stai cercando di uscire dalla vita frenetica ti serviranno soldi per supportarti e costruire abbastanza entrate passive per vivere i tuoi sogni. Questo libro ti fornisce le conoscenze su come investire e raggiungere la libertà finanziaria. Immagina un mondo dove le automobili sono controllate tramite accesso remoto, dove puoi davvero comunicare con un'altra automobile online per evitare incidenti e congestioni. Dove le automobili sono in grado di capire ciò che le circonda per guidarsi autonomamente ad una velocità ottimale in sicurezza. Dove tutti i dispositivi elettronoci hanno i loro profili online e possono essere attivati in remoto. Non sei a casa in tempo per registrare il tuo programma preferito? Vai online dall'ufficio e premi il pulsante di registrazione da lì. Prendi oggi la tua copia cliccando sul link all'inizio di questa pagina!
Criptovalute: Guida al negoziare, investire e fare mining della blockchain con Bitcoin e molto altro
by E. Franzoni Felix JanssonLA GUIDA FONDAMENTALE E PRATICA PER INIZIARE A USARE LE CRIPTOVALUTE! Leggetela sul vostro PC, Mac, smartphone, tablet o Kindle. Al suo interno troverete tutto il necessario per iniziare a usare le criptovalute con successo, compreso un esame di tutti i loro punti chiave di cui si parla tanto, per capire perché tutti sono interessati a questa sconvolgente nuova tecnologia. Imparerete anche cosa sono i Bitcoin, la criptovaluta più popolare e profittevole, e come sfruttarla investendoci o verificando le transazioni di altri e venendo pagati per questo. Allora, cosa state aspettando? Le occasioni come questa si presentano solo una volta ogni svariati decenni! Non vi perdete l'opportunità di una vita! Quando verranno scritti i libri di storia del ventunesimo secolo, si parlerà delle criptovalute come ora accade dei primi tempi di Internet. In giro più soldi di quanti chiunque possa spendere, seguiti da un crash terribile, con la maggior parte dei contendenti che sono stati bruciati. Non è troppo tardi per saltare sul carro dei vincitori e riuscire a uscirne finché i profitti sono buoni, se sapete cosa fare. Ed è qui che "Criptovalute: La guida fondamentale per negoziare, investire e fare il mining della blockchain con Bitcoin e molto altro" vi viene in aiuto! Ecco un'anteprima di ciò che imparerete: Le criptovalute oltre a Bitcoin che dovreste tenere sott'occhio più avanti L'importanza di scegliere il portafoglio giusto e come trovare quelli più sicuri La strategia più efficace quando si parla di investire in Bitcoin Quando ci si aspetta che la criptovaluta della Federal Reserve appaia sul mercato e molto, molto altro... BASTA ASPETTARE IL MOMENTO GIUSTO... PRENDETE IL CONTROLLO DEL VOSTRO FUTURO FINANZIARIO E SCARICATE LA VOSTRA COPIA OGGI!
Criptovalute: La guida di cui avevate bisogno
by Martin SuttonQuesto libro è stato scritto per guidarvi nel mare di informazioni necessarie per comprendere il funzionamento delle criptovalute. Imparerete tutte le basi per investire nelle criptovalute e per ottenere i risultati migliori da questo settore in crescita. Sempre più aziende in crescita utilizzano le criptovalute come metodi di pagamento. Dalla nascita del Bitcoin una decina di anni fa, più di 1.400 criptovalute sono state rilasciate nel mercato, dimostrando che le valute virtuali saranno parte del nostro futuro. Di conseguenza sempre più aziende sentono di dover implementare lo sviluppo di una Criptovaluta per poter essere competitive nel prossimo futuro. Non perdete altro tempo! Venite a scoprire la chiave per una vita migliore!
Crises and Cycles in Economic Dictionaries and Encyclopaedias (Routledge Studies In The History Of Economics Ser. #130)
by Daniele BesomiThis book aims at investigating from the perspective of the major economic dictionaries the notions of economic crisis and cycle. The project consists in giving an extensive summary of a number of significant entries on this subject, with an introductory essay to each entry placing them (and the dictionary to which they belong) in their context, giving some details on the author of the dictionary entry, and assessing the entry’s (and its author’s) contribution. The broad picture (including the history of these encyclopedic tools) will be examined in the introductory essays.
Crises and Disruptions in International Business: How Multinational Enterprises Respond to Crises (JIBS Special Collections)
by Alain Verbeke Rajneesh Narula Irina Surdu Murad A. MithaniCrises and disruptions can lead to important changes in economic, social and institutional environments. This collection of influential JIBS articles and original commentaries highlights that MNEs are affected by, and respond to, crises and disruptions differently than domestic firms due to their geographically dispersed operations and wider range of experiences from being active in diverse environments. MNEs can exhibit greater flexibility to ‘avoid’ locations characterised by crises and disruptions, and when affected, they can deploy a more refined set of responses relative to domestic firms.Each article is accompanied by a brand new editorial piece, bringing the research right up to date and reflecting on the impact of the article today. In this way, the book offers an integrated perspective on the antecedents, outcomes and potential opportunities associated with a variety of crises and disruptions such as disease outbreaks, natural disasters, climate change and political unrest.An ideal resource for students and researchers, this book offers new perspectives, policy and practical recommendations as well as a discussion of future trends. The volume concludes with a novel analysis on how businesses can move forward in a post-Covid world.
Crises and Transformation in the Mediterranean World: Lessons from Catalonia (Palgrave Studies in Economic History)
by Jordi Catalan VidalThis edited collection presents an economic history of Catalonia and its economic crises, from Roman times to the political difficulties of the present day. It considers how the strong identity of the Catalan people has been reinforced in critical episodes such as the commercial revolution of the Late Medieval Age, the 1640 rebellion, the Succession War of 1705-1714, the industrial revolution of the eighteenth and nineteenth centuries, and the strong repression during early Francoism. The book also explores how historical parallels from Catalonia’s past might shed light on the long-term consequences of the Great Recession of 2007-9 and recovery in the EU, showing how the typical Mediterranean approach of adjusting to crises by depreciating currencies and expanding public deficits has been less straightforward during the most recent financial crisis. A particularly deep slump has contributed to fostering the claim for independence of Catalonia in recent times, echoing larger dissatisfaction with EU monetary policy. With a comprehensive overview of major events in Catalonian economic history and their broader implications to European political economy and development, this book will be of interest to students and academics in economic history, social history, and monetary economics.
Crises and Uncertainty in the Economy
by Jean-Luc Prigent Hachmi Ben Ameur Zied Ftiti Wael LouhichiThis book explores how the economic sphere has experienced an ultimate shape after the occurrence of several crises, since 2000s. The subprime crisis has trigged the transition from conventional to unconventional frameworks in most industrialised and emerging economies. This book highlights how the sovereign debt crisis has exacerbated the economic environment and raised economic uncertainty. This book asserts that markets integration have boosted contagion and risk spillovers among financial markets. Moreover, the Brexit and US-China trade tension has intensified uncertainty and the economic challenges. This book examines in recent times how humanity has experienced the most dramatic health crisis and their economic effects. This pandemic lockdowns several countries and caused an economic and financial collapse. This book expands on these crises, with different origins and mechanisms, have shaped the economic systems in several ways: monetary policy, macroeconomic imbalance, economic growth, economic integration, financial risk, volatility and trade effects.The main aims of this book cover the topical issues related to crises and uncertainty and the economic consequences. This book is drawn from academics and practitioners presenting high-quality original research papers, presented in the Financial and Economic Meeting conference 2021.
Crises at Work: Economy, Climate and Pandemic (Understanding Work and Employment Relations)
by Steve Williams Mark EricksonIt is impossible to view the news at present without hearing talk of crisis. This timely book looks at how three major crises – the economy, pandemic and climate – are related to the crisis of work, making it more precarious, intense and unequal. Providing an original and critical synthesis of recent trends in the field, expert scholars offer a programme for transcending the crisis of work. Offering a timely contribution to understanding the important issues facing the world, this book presents an important new way of thinking about work in contemporary societies.
Crises in Europe in the Transatlantic Context: Economic and Political Appraisals (Routledge Studies in the Modern World Economy)
by Bruno Dallago John McGowanThe adoption and management of the common currency has led the Eurozone to a critical point. This book analyzes in an interdisciplinary way the fundamental causes of distress, making sure to relate economic issues to the social and political aspects of the problem. The book explores the reasons why the Eurozone has fallen into a policy trap, as well as what Europe did and should do to exit the crisis, and why this is proving to be so difficult. The book also considers what role the United States has played, and could play to help foster a solution for the Eurozone. The main topics explored are the complex nature of the crisis, the short circuit between policies and the given institutional architecture, the controversial role of Germany, and the importance of an active role of the US. The book brings together a transatlantic group of scholars in order to offer an interdisciplinary analysis of the deep causes of the Eurozone distress. The authors recognize that the Eurozone countries have contrasting situations and interests and face different problems with complex consequences for the vexed question of national sovereignty within the EU; and pay attention to the social and political consequences of the economic and financial distress and of the perceived strain of the common currency.
Crises of Global Economy and the Future of Capitalism: An Insight into the Marx's Crisis Theory (Routledge Studies In The Modern World Economy)
by Nobuharu Yokokawa Kiichiro Yagi Shinjiro Hagiwara Gary A. DymskiRecent events in the global financial markets and macro economies have served as a strong reminder for a need of a coherent theory of capitalist crisis and analysis. This book helps to fill the gap with well-grounded alternative articulations of the forces which move today's economic dynamics, how they interact and how ideas of foundational figures in economic theory can be used to make sense of the current predicament. The book presents a comprehensive collection of reflections on the origins, dynamics and implications of the interlinked crises of the U.S. and global economies. The book is a thoughtful collaboration between Japanese heterodox economists of the Japan Society of Political Economy (JSPE) and non-Japanese scholars. It provides a unique immersion in different, sophisticated approaches to political economy and to the crisis. The book illustrates with the understanding of Marx's crisis theory and how it can serve as a powerful framework for analyzing the contemporary sub-prime world crisis. The book explains the subprime loan crisis as a crisis in a specific phase of the capitalist world system and concludes that it is a structural one which destroys the existing capital accumulation regime. It pays attention to structural changes and to how these changes beget profound and controversial consequences. The result is a must-read - one which truly contributes to the resurgence of radical analyses of the political economy, free from the market optimism of the main-stream economics.
Crises, Creativity and Innovation (Palgrave Studies in Creativity and Innovation in Organizations)
by Roni Reiter-Palmon Min Tang Zorana Ivcevic Magdalena G. GrohmanThis book aims to provide a better understanding of the different practices of creativity and innovation under crisis situations. Drawing on theories and studies by scholars in psychology, education, and organizational behavior, this edited collection brings together renowned international experts to explore the active and reactive adaptations to the transformations caused by crises. It discusses how abrupt changes in personal, social, political, economic, or environmental affairs are an integral part of our individual and social lives, which drive people and organizations to adapt and change. With flexibility, adaptability, and problem-solving at the core of its nature, creativity and innovation have the potential to help people cope with harsh and uncertain circumstances caused by crises. This book delves into the positive relationship between the experience of crisis and creativity and innovation, presenting theoretical inquiries, empirical studies, and their practical implications for a constructive shift in crisis management, coping mechanisms, and individual and societal wellbeing. A must read for researchers in psychology, philosophy, sociology, economy and politics, interested in crisis and disaster studies.
Crisis Ahead: 101 Ways to Prepare for and Bounce Back From Disasters, Scandals, and Other Emergencies
by Edward SegalHow many splashy scandals and crisis situations have befallen companies and public figures in the past week alone? How did the organizations and people at the center of those crises manage the situation? Did they survive with their reputations intact or are they facing an ongoing public nightmare that keeps building on itself in the era of social media?This new book from veteran public relations expert Edward Segal is based on the following premise: it's not a matter of IF a scandal or crisis will hit, it's WHEN. How a company deals with it will have lasting impact on their reputation, profits, and more. But for most organizations, when a crisis hits, they're caught off guard and ill-prepared. While essential, crisis plans are worthless unless properly executed, as the stories and examples featured throughout Crisis Ahead attest. Edward Segal's vivid and memorable accounts underscore the benefits of practicing and updating crisis plans at least once a year. The book also provides a template for creating a customizable crisis management plan.Crisis Ahead is for CEOs, senior staff, corporate communication professionals, HR and legal teams, boards of directors, and front-line employees who need to know what to do in the moment: what levers to pull and what moves to make in real time when faced with a crisis, scandal, or disaster. This book is written with the need for speed in mind. It's concise and practical with a light touch and occasional humor to help people on the front lines prepare for, survive, and bounce back from a crisis. It includes dozens of anecdotes, stories, and lessons about how companies, organizations, and individuals - ranging from Amazon, Apple, and the European Union, to Disney, Starbucks, and entrepreneur Elon Musk - have prepared for, created, managed, and communicated about crisis situations.
Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals and Other Emergencies
by Edward SegalHow many splashy scandals and crisis situations have befallen companies and public figures in the past week alone? How did the organizations and people at the center of those crises manage the situation? Did they survive with their reputations intact or are they facing an ongoing public nightmare that keeps building on itself in the era of social media?This new book from veteran public relations expert Edward Segal is based on the following premise: it's not a matter of IF a scandal or crisis will hit, it's WHEN. How a company deals with it will have lasting impact on their reputation, profits, and more. But for most organizations, when a crisis hits, they're caught off guard and ill-prepared. While essential, crisis plans are worthless unless properly executed, as the stories and examples featured throughout Crisis Ahead attest. Edward Segal's vivid and memorable accounts underscore the benefits of practicing and updating crisis plans at least once a year. The book also provides a template for creating a customizable crisis management plan.Crisis Ahead is for CEOs, senior staff, corporate communication professionals, HR and legal teams, boards of directors, and front-line employees who need to know what to do in the moment: what levers to pull and what moves to make in real time when faced with a crisis, scandal, or disaster. This book is written with the need for speed in mind. It's concise and practical with a light touch and occasional humor to help people on the front lines prepare for, survive, and bounce back from a crisis. It includes dozens of anecdotes, stories, and lessons about how companies, organizations, and individuals - ranging from Amazon, Apple, and the European Union, to Disney, Starbucks, and entrepreneur Elon Musk - have prepared for, created, managed, and communicated about crisis situations. p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'; color: #454545}
Crisis And Embodied Innovations
by Volodymyr RyaboshlykThis book introduces embodied innovations into the circle of already recognised causes of economic crises. The author shows how issues of investment, accumulation and structural change associated with embodied innovations can be used to monitor potential crisis. The author argues that crises are predictable and manageable in depth.
Crisis Communication Cases from Asia: A Cultural Approach
by Krishnamurthy Sriramesh Su Lin YeoThis book analyzes crisis communication in Asia, focusing on how culture (broadly defined) plays a central role in the way a crisis develops and is resolved.Using the case study method, this book offers the reader glimpses of the variety of cultures in the continent, displaying the complexity of the cross-cultural process of conducting crisis communication in this diverse environment. Each of these cases addresses the onset, evolution, and resolution of the crisis. The contributors are seasoned practitioners who have done crisis communication work in this continent and have used the same framework of five environmental variables that define culture in this book: political culture, economic systems, societal culture, media systems, and activist environments.This edited volume is ideal for scholars and advanced students in public relations and strategic communication generally and crisis communication specifically.
Crisis Communication Planning and Strategies for Nonprofit Leaders
by Brittany “Brie” Haupt Lauren AzevedoCrisis Communication Planning and Strategies for Nonprofit Leaders examines the unique position of nonprofit organizations in an intersection of providing public services and also being a part of Emergency and crisis management practices. This text discusses the evolution of crisis communication planning, the unique position of nonprofit organizations and the crises they face, along with provision of conceptual and theoretical frameworks to generate effective crisis communication plans for nonprofit organizations to utilize within diverse crises. Through the use of innovative real-life case studies investigating the impact of crisis communication plans, this book provides the foundational knowledge of crisis communication planning, theoretically supported strategies, crisis typology and planning resources. Each chapter focuses on critical strategic planning concepts and includes a summary of key points, discussion questions and additional resources for each concept. With this text, nonprofit organizations will be able to strategically plan for organization-specific and emergency management related crises, develop effective crisis communication plans, garner internal and external support and generate assessment strategies to maintain the relevancy of these plans within their future endeavors. Crisis Communication Planning and Strategies for Nonprofit Leaders offers a new and insightful approach to crisis communication planning to assist nonprofit organizations that are called upon to fulfill a variety of community needs, such as sheltering, food distribution, relief funding, family reunification services, volunteer mobilization and much more. It is an essential resource for nonprofit organizations.
Crisis Communication Strategies: How to Prepare in Advance, Respond Effectively and Recover in Full
by Amanda ColemanCrisis communication is high stakes work. For communications managers and PR professionals, it's likely to be the most stressful time of their working life. Crisis Communication Strategies is a must-have handbook for laying the groundwork before a crisis hits, meaning that when the inevitable day comes, the company already has policies and procedures in place to leap into meaningful action without delay. Crisis Communication Strategies is unique in the way it equips readers to deal with any kind of crisis - whether caused by internal error, customer action, natural disasters, terrorism or political upheaval. Moving chronologically, the book opens by looking at the skills, policies and procedures that should be set up in advance, during times of normal business operations. It then moves on to look at how those procedures can be activated when a crisis occurs and during the immediate response. Finally, it delivers strategies for true long-term recovery for both the company itself and, where necessary, the wider community. Packed with actionable tips, checklists and global case studies, Crisis Communication Strategies is the essential guide to protecting your company and building true, long-term resilience.
Crisis Communication Strategies: Prepare, Respond and Recover Effectively in Unpredictable and Urgent Situations
by Amanda ColemanIs your company equipped to deal with any kind of crisis - whether caused by internal error, customer action or social media mishap? This bestselling guide gives readers the skills, tools and knowledge to respond effectively to high-stake situations and protect your brand from disaster.Crisis Communication Strategies is a must-have guide that covers the whole span of a crisis from preparing and laying the groundwork before it occurs, during the incident and the aftermath, including the move to recovery and beyond. It guides readers through each phase, providing details of what to consider, what should be done, tips and checklists for improved responses.This second edition of Crisis Communication Strategies provides new sections on managing long-running crises. It also contains new content looking at the phases of crises, behavioural communication as a tactic and how to ensure diversity and inclusivity in tumultuous times.Supported by brand new case studies and examples from responses to events including the British Post Office scandal, Burger King's misfired International Women's Day campaign, Yorkshire cricket's racism scandal and Peloton's crises, it also explores the role of leadership in developing a crisis communication response that has people at its heart. This is an essential guide for PR and communications professionals who wish to protect their company and build long-term resilience.