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Acumen Fund: Measurement in Impact Investing (A)
by V. Kasturi Rangan Alnoor EbrahimAcumen Fund is a global venture capital firm with a dual purpose: it looks for a return on its investments, and it also seeks entrepreneurial solutions to global poverty. This case examines Acumen's new projects in Kenya. The organization's investment committee and its chief investment officer, Brian Trelstad, must decide whether or not to fund two for-profit ventures. The first provides clean and accessible shower and toilet facilities in urban areas, serving a critical need for low-income populations - its financial sustainability, however, is less clear. The second investment is a network of successful private health clinics that primarily serve middle-income populations but which have the potential to reach low-income markets. On what basis should Acumen decide whether or not to invest? What performance metrics should it use? As the investment committee nears a decision, political and social unrest breaks out in Kenya following a highly contested presidential election. Acumen Fund must now also consider the political risks of investing.
Acumen Fund: Measurement in Impact Investing (B)
by V. Kasturi Rangan Alnoor EbrahimAs Acumen Fund, a global venture philanthropy firm, moves forward with an investment portfolio exceeding $22 million, it runs into two critical measurement problems. First, how should it track the performance of each investment when its interest is not just the bottom line, but also social impact? What should its performance tracking system look like to enable ease of comparison, and to identify problems before they become too significant to fix? The second challenge involves attracting investors. Acumen wants to build the field of "social investing" by creating a new asset class for investors who care about social impact. Doing so will require working with competitors in the field in order to establish benchmarks and standards of measurement. How can Acumen build industry-wide benchmarks when peer organizations are concerned about confidentiality of data? Without such comparisons, how will Acumen attract investors to the field?
Acumen and Lean Data 2018
by V. Kasturi Rangan Shawn Cole Alnoor Ebrahim Caitlin Lindsay Reimers BrummeCase
Acxiom
by John DeightonAcxiom built the market for personal data, yet sales have been flat for a decade during which marketing's appetite for data has exploded. Will the acquisition of a digital data onboarder, LiveRamp, give marketers what they want from a data broker?
Ad Classification at Right Media
by Benjamin EdelmanRight Media considers systems and policies to make sure that ads are only shown on web sites where they are appropriate, and vice versa. Setting standards is particularly challenging given the large and growing marketplace, the numerous participants, their diverse requirements, and the dynamics of policy enforcement when market participants are competing intensely.
Ad Law: The Essential Guide to Advertising Law and Regulation
by Richard LindsayThe implications of breaching UK advertising laws or regulations can be both costly and time-consuming. If a campaign is found to be potentially offensive, harmful or misleading, for example, all of the creative work and strategic planning may have to be withdrawn or changed. That is not only expensive but likely to attract very negative publicity to the brand. Ad Law is the essential practical guide to the law and regulation of advertising and marketing communications, offering level-headed advice on everyday questions encountered when designing and running promotional campaigns. Spanning legal issues such as intellectual property, privacy and defamation as well as the self-regulatory framework in the UK to which advertisers must adhere, Ad Law expertly leads readers through the most applicable laws and regulations, explains how to comply and points out common pitfalls. In addition, guidance on the practical side of the business of advertising is included, discussing the new industry-standard client/agency agreement, for example. Ad Law contains guidance based on real-world experiences from media and advertising lawyers and the IPA legal team, making it the ideal companion for advertising and marketing professionals as well as lawyers in the sector.
Ad Nauseam: A Survivor's Guide to American Consumer Culture
by Carrie McLaren Jason TorchinskyWith the style and irreverence of Vice magazine and the critique of the corporatocracy that made Naomi Klein's No Logo a global hit, the cult magazine Stay Free!—long considered the Adbusters of the United States—is finally offering a compendium of new and previously published material on the impact of consumer culture on our lives. The book questions, in the broadest sense, what happens to human beings when their brains are constantly assaulted by advertising and corporate messages. Most people assert that advertising is easily ignored and doesn't have any effect on them or their decision making, but Ad Nauseam shows that consumer pop culture does take its toll. <p><p> In an engaging, accessible, and graphically appealing style, Carrie McLaren and Jason Torchinsky (as well as contributors such as David Cross, The Onion's Joe Garden, The New York Times's Julie Scelfo, and others) discuss everything from why the TV program CSI affects jury selection, to the methods by which market researchers stalk shoppers, to how advertising strategy is like dog training. The result is an entertaining and eye-opening account of the many ways consumer culture continues to pervade and transform American life.
AdValue: Twenty Ways Advertising Works For Business
by Leslie ButterfieldAdvalue is organised into four sections, according to where the advertising effect is to be seen:* Company value effects* Business performance effects* Customer effects* Brand effectsIn addition, there is a brief introductory section and each chapter is prefaced by a short executive summary describing 'the argument in brief'.The individual authors are leading experts in their fields drawn from the advertising industry, the client community and the academic world. The book is aimed both at an advertising audience and at a general business audience - spanning from Finance to Marketing - who need to tie advertising spend to tangible outcomes.
Adam Baxter Co./Local 190: 1978 Negotiation, Baxter Management Confidential Information
by Victoria Medvec Kathleen L. McGinnIncludes a series of three negotiation exercises portraying management/labor relations at ABC over a period of seven years. ABC, initially a family-owned business, had prided itself on its cooperative relationship with its union, Local 190. With the skyrocketing inflation of the 1970s, management considered drastic changes. Management and labor would undergo a series of negotiations over wages, benefits, and work conditions at ABC's main plant in Deloitte, Iowa.
Adam Baxter Co./Local 190: 1978 Negotiation, Baxter Management Confidential Information
by Victoria Medvec Kathleen L. McginnIncludes a series of three negotiation exercises portraying management/labor relations at ABC over a period of seven years. ABC, initially a family-owned business, had prided itself on its cooperative relationship with its union, Local 190. With the skyrocketing inflation of the 1970s, management considered drastic changes. Management and labor would undergo a series of negotiations over wages, benefits, and work conditions at ABC's main plant in Deloitte, Iowa.
Adam Baxter Co./Local 190: 1978 Negotiation, Local 190 Confidential Information
by Victoria Medvec Kathleen L. McGinnIncludes a series of three negotiation exercises portraying management/labor relations at ABC over a period of seven years. ABC, initially a family-owned business, had prided itself on its cooperative relationship with its union, Local 190. With the skyrocketing inflation of the 1970s, management considered drastic changes. Management and labor would undergo a series of negotiations over wages, benefits, and work conditions at ABC's main plant in Deloitte, Iowa. .
Adam Baxter Co./Local 190: 1978 Negotiation, Local 190 Confidential Information
by Victoria Medvec Kathleen L. McginnExercise
Adam Baxter Co./Local 190: 1983 Negotiation, Baxter Management Confidential Information
by Victoria Medvec Kathleen L. McGinnIncludes a series of three negotiation exercises portraying management/labor relations at ABC over a period of seven years. ABC, initially a family-owned business, had prided itself on its cooperative relationship with its union, Local 190. With the skyrocketing inflation of the 1970s, management considered drastic changes. Management and labor would undergo a series of negotiations over wages, benefits, and work conditions at ABC's main plant in Deloitte, Iowa.
Adam Baxter Co./Local 190: 1983 Negotiation, Baxter Management Confidential Information
by Victoria Medvec Kathleen L. McginnExercise
Adam Baxter Co./Local 190: 1983 Negotiation, Local 190 Confidential Information
by Victoria Medvec Kathleen L. McGinnIncludes a series of three negotiation exercises portraying management/labor relations at ABC over a period of seven years. ABC, initially a family-owned business, had prided itself on its cooperative relationship with its union, Local 190. With the skyrocketing inflation of the 1970s, management considered drastic changes. Management and labor would undergo a series of negotiations over wages, benefits, and work conditions at ABC's main plant in Deloitte, Iowa.
Adam Baxter Co./Local 190: 1983 Negotiation, Local 190 Confidential Information
by Victoria Medvec Kathleen L. McginnExercise
Adam Baxter Co./Local 190: 1985 Negotiation, Baxter Management Confidential Information
by Victoria Medvec Kathleen L. McGinnIncludes a series of three negotiation exercises portraying management/labor relations at ABC over a period of seven years. ABC, initially a family-owned business, had prided itself on its cooperative relationship with its union, Local 190. With the skyrocketing inflation of the 1970s, management considered drastic changes. Management and labor would undergo a series of negotiations over wages, benefits, and work conditions at ABC's main plant in Deloitte, Iowa.
Adam Baxter Co./Local 190: 1985 Negotiation, Baxter Management Confidential Information
by Victoria Medvec Kathleen L. McginnIncludes a series of three negotiation exercises portraying management/labor relations at ABC over a period of seven years. ABC, initially a family-owned business, had prided itself on its cooperative relationship with its union, Local 190. With the skyrocketing inflation of the 1970s, management considered drastic changes. Management and labor would undergo a series of negotiations over wages, benefits, and work conditions at ABC's main plant in Deloitte, Iowa.
Adam Baxter Co./Local 190: 1985 Negotiation, Local 190 Confidential Information
by Victoria Medvec Kathleen L. McGinnIncludes a series of three negotiation exercises portraying management/labor relations at ABC over a period of seven years. ABC, initially a family-owned business, had prided itself on its cooperative relationship with its union, Local 190. With the skyrocketing inflation of the 1970s, management considered drastic changes. Management and labor would undergo a series of negotiations over wages, benefits, and work conditions at ABC's main plant in Deloitte, Iowa.
Adam Baxter Co./Local 190: 1985 Negotiation, Local 190 Confidential Information
by Victoria Medvec Kathleen L. McginnExercise
Adam Smith
by Ryan Patrick HanleyAdam Smith (1723-90) is perhaps best known as one of the first champions of the free market and is widely regarded as the founding father of capitalism. From his ideas about the promise and pitfalls of globalization to his steadfast belief in the preservation of human dignity, his work is as relevant today as it was in the eighteenth century. Here, Ryan Hanley brings together some of the world's finest scholars from across a variety of disciplines to offer new perspectives on Smith's life, thought, and enduring legacy.Contributors provide succinct and accessible discussions of Smith's landmark works and the historical context in which he wrote them, the core concepts of Smith's social vision, and the lasting impact of Smith's ideas in both academia and the broader world. They reveal other sides of Smith beyond the familiar portrayal of him as the author of the invisible hand, emphasizing his deep interests in such fields as rhetoric, ethics, and jurisprudence. Smith emerges not just as a champion of free markets but also as a thinker whose unique perspective encompasses broader commitments to virtue, justice, equality, and freedom.An essential introduction to Adam Smith's life and work, this incisive and thought-provoking book features contributions from leading figures such as Nicholas Phillipson, Amartya Sen, and John C. Bogle. It demonstrates how Smith's timeless insights speak to contemporary concerns such as growth in the developing world and the future of free trade, and how his influence extends to fields ranging from literature and philosophy to religion and law.
Adam Smith (Routledge Library Editions: Adam Smith)
by R. H. Campbell A. S. SkinnerThis reissued biography of Adam Smith, first published in 1982, presents both an intellectual and personal portrait of the man. It is not intended as a full-scale scholarly biography burdened with heavy footnotes. Although written by two of the world's foremost authorities on Adam Smith, the book is intended as an accessible study of a great thinker and philosopher which will help to introduce the reader to both his ideas and his period.
Adam Smith And The Character Of Virtue
by Ryan Patrick HanleyRecent years have witnessed a renewed debate over the costs at which the benefits of free markets have been bought. This book revisits the moral and political philosophy of Adam Smith, capitalism's founding father, to recover his understanding of the morals of the market age. In so doing it illuminates a crucial albeit overlooked side of Smith's project: his diagnosis of the ethical ills of commercial societies and the remedy he advanced to cure them. Focusing on Smith's analysis of the psychological and social ills endemic to commercial society - anxiety and restlessness, inauthenticity and mediocrity, alienation and individualism - it argues that Smith sought to combat corruption by cultivating the virtues of prudence, magnanimity, and beneficence. The result constitutes a new morality for modernity, at once a synthesis of commercial, classical, and Christian virtues and a normative response to one of the most pressing political problems of Smith's day and ours. Ryan Patrick Hanley is Assistant Professor of Political Science at Marquette University. His research in the history of political philosophy has appeared in the American Political Science Review, the American Journal of Political Science, the Review of Politics, History of Political Thought, the European Journal of Political Theory, and other academic journals and edited volumes. He is also the editor of the forthcoming Penguin Classics edition of Adam Smith's Theory of Moral Sentiments, featuring an introduction by Amartya Sen, and a co-editor, with Darrin McMahon, of The Enlightenment: Critical Concepts in History.
Adam Smith Reconsidered: History, Liberty, and the Foundations of Modern Politics
by Paul SagarA radical reinterpretation of Adam Smith that challenges economists, moral philosophers, political theorists, and intellectual historians to rethink him—and why he mattersAdam Smith has long been recognized as the father of modern economics. More recently, scholars have emphasized his standing as a moral philosopher—one who was prepared to critique markets as well as to praise them. But Smith&’s contributions to political theory are still underappreciated and relatively neglected. In this bold, revisionary book, Paul Sagar argues that not only have the fundamentals of Smith&’s political thought been widely misunderstood, but that once we understand them correctly, our estimations of Smith as economist and as moral philosopher must radically change.Rather than seeing Smith either as the prophet of the free market, or as a moralist who thought the dangers of commerce lay primarily in the corrupting effects of trade, Sagar shows why Smith is more thoroughly a political thinker who made major contributions to the history of political thought. Smith, Sagar argues, saw war, not commerce, as the engine of political change and he was centrally concerned with the political, not moral, dimensions of—and threats to—commercial societies. In this light, the true contours and power of Smith&’s foundational contributions to western political thought emerge as never before.Offering major reinterpretations of Smith&’s political, moral, and economic ideas, Adam Smith Reconsidered seeks to revolutionize how he is understood. In doing so, it recovers Smith&’s original way of doing political theory, one rooted in the importance of history and the necessity of maintaining a realist sensibility, and from which we still have much to learn.
Adam Smith and Modernity: 1723–2023 (Routledge Studies in Eighteenth-Century Philosophy)
by Alberto BurgioThis volume features 19 original essays on Adam Smith’s conception of modernity. The contributions demonstrate the relevance of Smith as the great interpreter of modernity 250 years after the publication of The Wealth of Nations. The chapters in Part 1 focus on structural aspects of Smith’s work. They cover topics such as Smith as theorist of spontaneous order, the systematic dimension of Smith’s theoretical construction, and Smith’s role as a historian of economic thought. Part 2 addresses Smith’s conception of modern subjectivity between Lectures on Rhetoric and Belles-Lettres, Theory of Moral Sentiments and Wealth of Nations. Here the contributors consider the figure of the Smithian "merchant" and the importance of ridicule and satire for understanding modern civility, and comment on the role of sympathy, imagination and moral judgement in developing a sense of self, the condition of the modern man in society, and the virtue of self-command. Part 3 focuses on the crucial question of the relationship between ethics and economics discussing the link between efficiency, equity and justice, the nature of Smith's theory of value, and the ethical connotation of Smith's critique. Part 4 deals with topics inherent to the functional dynamics and development process of the Smithian "commercial society". These topics include law and authority, the relationship between work and freedom, the parable of the "poor man’s son", and the economic and political consequences of the new secular orthodoxy. Finally, the chapters in Part 5 explore themes related to history and the Smithian idea of progress. They focus on the link between trade and progress of civilization, Smith’s modern sociological vision of mass commercial societies, Smith's judgment on “savage” and premodern societies, and the controversial question of the immanentistic or providentialist perspective from which Smith considers both the social dynamics and the historical process. Adam Smith and Modernity will appeal to scholars and advanced students on 18th-century philosophy, the history of economic thought, and the history of social and political philosophy.