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Aesthetic Practices in African Tourism (Routledge Advances in Tourism and Anthropology)
by Ruti TalmorAesthetic Practices in African Tourism explores "Rastahood", a community, youth culture, and new tourist art form created by young men on the margins of the Ghanaian economy as they came of age at the turn of the millennium. This book focuses on art, music, and affective experience created within tourism contexts, which enabled young men without educational or class capital to achieve mobility through work with foreigners, transforming the temporal horizon by expanding the geographic one. It traces the path that led young men down the path to Rastahood and investigates how they created an art form in, and of, a particular place and then used it to propel themselves far beyond its confines. The book ends with a leap forward into the present, out of Ghana, and beyond Rastahood, as men, now in middle age, look back upon the path that Rastahood created. It explores the social effects of neoliberal capitalism, specifically the rise of neoliberal subjectivities, collectivities, and socialities. The book will be of interest to researchers in the fields of anthropology, cultural studies, tourism, art, African and Africana Studies, popular culture; gender studies; migration; youth studies and those interested in African cities.
Aesthetic Sustainability: Product Design and Sustainable Usage (Routledge Studies in Sustainability)
by Kristine H. HarperWhy do we readily dispose of some things, whereas we keep and maintain others for years, despite their obvious wear and tear? Can a greater understanding of aesthetic value lead to a more strategic and sustainable approach to product design? Aesthetic Sustainability: Product Design and Sustainable Usage offers guidelines for ways to reduce, rethink, and reform consumption. Its focus on aesthetics adds a new dimension to the creation, as well as the consumption, of sustainable products. The chapters offer innovative ways of working with expressional durability in the design process. Aesthetic Sustainability: Product Design and Sustainable Usage is related to emotional durability in the sense that the focus is on the psychological and sensuous bond between subject and object. But the subject–object connection is based on more than emotions: aesthetically sustainable objects continuously add nourishment to human life. This book explores the difference between sentimental value and aesthetic value, and it offers suggestions for operational approaches that can be implemented in the design process to increase aesthetic sustainability. This book also offers a thorough presentation of aesthetics, focusing on the correlation between the philosophical approach to the aesthetic experience and the durable design experience. The book is of interest to students and scholars working in the fields of design, arts, the humanities and social sciences; additionally, it will speak to designers and other professionals with an interest in sustainability and aesthetic value.
Aesthetics and Business Ethics (Issues in Business Ethics #41)
by Daryl Koehn Dawn ElmLudwig Wittgenstein famously said, "Ethics is aesthetics." It is unclear what such a claim might mean and whether it is true. This book explores contentious issues arising at the interface of ethics and aesthetics. The contributions reflect on the status of aesthetic en ethical judgments, the relation of aesthetic beauty and ethical goodness and art and character development. The book further considers the potential role art could play in ethical analysis and in the classroom and explores in what respects aesthetics and ethics might be intertwined and even mutually supportive.
Aesthetics and Human Resource Development: Connections, Concepts and Opportunities (Routledge Studies in Human Resource Development #Vol. 13)
by Stephen GibbThe first book to look at both aesthetics and human resource development, this timely and original work investigates existing, as well as possible future, connections and relations between the two areas. Well structured and expertly written, The Aesthetic Challenges of Human Resource Development is undoubtedly a valuable reference for students of human resource management, business and management, and aesthetics.
Aesthetics and Politics in the Mexican Film Industry
by Misha MaclairdAesthetics and Politics in the Mexican Film Industry is the first English-language analysis of what some called a "renaissance" at the turn of the twenty-first century. It examines the years surrounding Mexicos presidential elections in 2000 and the fall of the ruling party after seventy one years in power in order to better understand a moment when politics and cinema shared the limelight. Moving beyond the international blockbusters, the research evaluates a broad selection of films, produced from the early 1990s to the present, to help demystify this period for scholars and students. It explains in clear language how production methods, audience demographics, and aesthetic approaches have changed throughout the past two decades of Mexican cinema and how these changes relate to Mexico's transitions to a democratic political system and free-market economy. "
Aesthetics in Marketing
by Rajat K Baisya G. Ganesh DasA book for Indian designers and brand marketers, Aesthetics in Marketing primarily deals with understanding aesthetics beyond its visual association and making it relevant to product designing strategies. It is the first attempt of its kind to understand the influence of aesthetics in the context of two very important sectors of the industry—consumer durables and automobile. The book analyses various aesthetic attributes, qualities and elements in a product and deliberates on the important of each of these and the kind of balance necessary among them for designing successful products. It stands out on account of the theory, concepts and models discussed, which have a strong foundation in the authors` primary research. Through real-life case studies, interviews, and company and consumer surveys, the authors have brought to the fore the important of aesthetics in various aspects of marketing, like cultivation of a brand image, and have focused on the role played by demographic variables in influencing product buying decisions. Bringing a whole new meaning to the adage `beauty is in the eye of the beholder`, this book will certainly lead to introspection on the importance of `aesthetics` in the market value of a product.
Aesthetics, Organization, and Humanistic Management (Humanistic Management)
by Monika KosteraThis book is a reaction to the reductionist and exploitative ideas dominating the mainstream contemporary management discourse and practice, and an attempt to broaden the horizons of possibility for both managers and organization scholars. It brings together the scholarly fields of humanistic management and organizational aesthetics, where the former brings in the unshakeable focus on the human condition and concern for dignity, emancipation, and the common good, while the latter promotes reflection, openness, and appreciation for irreducible complexity of existence. It is a journey towards wholeness undertaken by a collective of management and organization theorists, philosophers, artists, and art curators. Reading this book’s contributions can help both academics and practitioners work towards building organizational practices aimed at (re)acquiring wholeness by developing aesthetic awareness allowing for more profound understandings of performativity, insights into the dynamics of power, appreciation of ambiguity and ambivalence, and a much needed grasp of complexity. The varied ways of engaging with art explored by the authors promote imaginative insights into and reflection on the beauty and vicissitudes of organizing, of management knowledge and collective expression. It will be of interest to researchers, academics, practitioners, and students in the fields of organizational theory and practice, business and management history, human resource management, and culture management.
Aesthetics: A Case Study in Motorcycles (Design Science and Innovation)
by Sushil ChandraThis book addresses a perennial challenge for product planners and designers alike: how to objectively specify and quantify the aesthetics of products. It provides automotive product planners with a framework for the grammar of aesthetics and a tool for quantifying the aesthetics of an intended product. Further, it equips styling designers with a tool for connecting engineering and aesthetics. Given the author's extensive experience in motorcycle design, the motorcycle has been chosen as the frame of reference for automobiles. Specifically in the field of automobile design, where engineering and aesthetics go hand in hand, it also becomes important to clearly and objectively define the relationship between engineering design and aesthetics. Accordingly, this book (1) clearly establishes the objective parameters of aesthetics, (2) puts forward a method for quantifying aesthetics, (3) identifies the engineering design parameters affecting aesthetics, and (4) determines the relationship between parameters of aesthetics and engineering design. As such, it offers a useful guide not only for design professionals, but also for students and researchers of design.
Aetna and the Transformation of Health Care
by Rebecca Henderson Russell A. Eisenstat Matthew PrebleMark Bertolini, chairman and CEO of the health insurer Aetna, faces a number of questions as he seeks to transform Aetna from a classic insurance company into a business that will engage much more deeply with its members around their personal health goals. His strategy depends on Aetna’s ability to facilitate behavioral changes amongst its members to live healthier lives and requires very significant investments in digital capabilities and on-the-ground community-orientated health care resources. Will it work? Can he implement it? The case explores both the strategic issues inherent in this potential transformation and the organizational and leadership questions that it raises. Bertolini is a highly purpose-driven leader, and the case allows for a rich discussion of the degree to which this changes both his strategic and his organizational options.
Afdeling Duizendschoon: Werkboek voor kwalificatieniveau 3, deelkwalificatie 309 (Zorggericht)
by J. Korhorn W. Vries-PrinsZorgcategorie: Geriatrische zorgvrager Setting: WoonzorgcentrumKorte inhoud: De afdeling Duizendschoon is een afdeling in een verpleeghuis. De bewoners hebben psychogeriatrische problemen. Ze kunnen niet meer thuis wonen. Bij een blijvende opname wordt de woning verkocht of de huur opgezegd en alle eigendommen en meubels worden door de familie weggedaan. De verpleegafdeling is echt de laatste woonplaats. De mensen die op een psychogeriatrische afdeling in dit verpleeg- huis wonen delen hun kamer met drie andere mensen. Het enige dat zij nog voor zichzelf hebben is een bed, een kledingkast en een nachtkastje. En daarvan kunnen zij niet onthouden dat het van hen is, als ze dement zijn.
Affairs of China: A Survey of the Recent History and Present Circumstances of the Republic of China
by Eric TeichmanFirst published in 1938, this book aims to be a ‘true and objective’ account of China’s recent history and its present circumstances at the time, drawing on the author’s thirty years of experience as a member of the British consular service in China. The recurrent themes of the period are examined: the efforts of the Chinese leadership to build a new China out of the ruins of the old, their efforts to claim a place of equality among the nations of the world, and the development of the conflict between a resurgent China and the ambitions of Japan. Some of the issues studied were in the process of change and others definitely closed by war — nearly all were affected to some degree.
Affect in Organization and Management (Routledge Focus on Women Writers in Organization Studies)
by Carolyn Hunter Nina KivinenAffect in Organization and Management asks how affect theory understands everyday working lives through embodied, social and political practice. Discussing a range of dimensions and perspectives on affect, the book considers how subjects are formed through their connections with others, both human and non- or more-than-human. The six women writers on affect presented in this series (Sara Ahmed, Kathleen Stewart, Donna Haraway, Jane Bennett, Karen Barad and Rosalyn Diprose) all speak to important themes in organization studies, including power, politics and ethics. Each chapter explores how these thinkers have already influenced organization scholars, as well as how their work can extend our understanding of pressing organizational issues around gender, race, the environment, leadership and ethics. Feminism is a core feature of this collection, highlighting feminist writing with affective, connected and intersubjective possibilities. Each woman writer is introduced by experts on affect and organization studies. The chapters also suggest further reading and accessible resources. The book is suitable for students, academics and practitioners in business and management, organization studies and critical management studies who want to think differently about organizations.
Affected: Emotionally Engaging Customers in The Digital Age
by Cara Wrigley Karla StrakerHow can you create meaningful connections with customers in the digital space? The rapid emergence of new technologies has revolutionized the way companies build relationships and interact with their customers. Today, it’s more important than ever to have an emotional understanding of customers and how they feel about a product, service, or business, even when your primary interactions are via digital channels. Affected goes beyond influencing behaviors to understanding cognition and emotion as a way to better connect with customers in the digital space. In it, Wrigley and Straker offer a new approach—one that examines channel relationships and useful concepts for clarifying and refining the emotional meaning behind company strategy and their relationship to corresponding channels. Using case study examples from and over a decade of primary research in the area, they discuss the process and impact of such emotionally aware channel designs. Spanning entrepreneurial start-up techniques of wunderkind artist Cj Hendry through to the lucrative retail sector of luxury brand Burberry, this seminal book offers multi-channel design approach that can show companies how to select, design, and maintain digital engagements based on their strategy and industry needs. Shows businesses how they can better understand and engage with customers digitally Demonstrates how to gain competitive advantage by integrating design methods into corporate strategy Provides multi-channel approaches for how businesses can select, design, and maintain digital engagements Establishes a clear framework for analysing and applying the right strategy for your digital engagement Connecting and engaging with customers is pivotal to business success, but in the digital space the old methods just won’t cut it. With Affected, you’ll find the tools and techniques you need to find your customers where they are.
Affected: On Becoming Undone and Potentiation
by Rick IedemaThis book explores the implications and relevancies of personal affect and organisational complexity for navigating organisational processes, relationships, changes and aspirations. In today’s climate, worker roles, relations and responsibilities are becoming increasingly complex and variable. Using personal experiences of organisational conflict as a point of departure, this book reflects on organisational change, complexity and research.It moves from experiential towards theoretical and methodological issues, exploring the question of how to confront and intervene in organisational complexity. Among others, the main theories brought to bear on this question include complexity theory, affect theory and sphere theory (or ‘spherology’). The research approaches and methodologies discussed include anthropology/ethnography, discourse studies, visual research and (the turn to) participatory enquiry.The book’s main message is to advocate for a collaborative, affective, visualised and future-oriented research agenda that rejects the conventional objectivist break and ‘division of learning’ characterising researcher-researched relationships. It will appeal to students and academics working in the fields of alternative research methods, the social sciences, organisational studies and management theory.
Affective Architectures: More-Than-Representational Geographies of Heritage (Critical Studies in Heritage, Emotion and Affect)
by Jacque Micieli-Voutsinas Angela M. PersonHow do places manipulate our emotions? How are spaces affectious in their articulation and design? This book provides theoretical frameworks for exploring affective dimensions of architectural sites based on the notion that heritage, as an embodied experience, is embedded in places and spaces. Drawing together an interdisciplinary collection of essays spanning geographically diverse architectural sites — including Ford’s Theater, the site of President Lincoln’s assassination; the Estadio Nacional of Santiago, Chile, where 12,000 detainees were held following the ouster of President Salvador Allende; and Unit 731, the site of a biological and chemical warfare research unit of the Imperial Japanese army in Harbin, China, amongst others — this edited collection assembles critical dialogue amongst scholars and practitioners engaging in affective and other more-than-representational approaches to cultural memory, heritage, and identity-making. Broken into three main sections: Affective Politics; Embedded Geographies; and Affective Methodologies, this book draws together multidisciplinary perspectives from the arts, social sciences and humanities to understand the role of architecture in generating embodied experiences at places of memory. This book offers interdisciplinary perspectives on fundamental questions of memory, identity and space. It will be of interest to students and scholars in the fields of geography, architecture, cultural studies, and museum and heritage studies.
Affective Capitalism: For a Critique of the Political Economy of Affect
by Hangwoo LeeDrawing on Tarde's and Deleuze’s monadology, this book investigates the affective turn of contemporary capitalism. The concept of affect provides critical insight to overcome the limitations of social constructivism and cognitive capitalism. Affective capitalism transforms the population’s everyday bodily experiences into quantitative metrics that can be observed, measured, and processed on a non-conscious register, turning them into dividuals prepared to react and be affected by specific information at a given moment. In an era where social wealth increasingly relies on the 'social factory,' algorithms and big data constitute the living labor beyond employment. This book argues that affect also holds a potential for dismantling today’s real subsumption of life by capital. The network effect, mostly actualized as a company's market capitalization, is constantly traversed by the molecular becoming of affect, leading to new assemblages, such as free software movement, decentralized platforms, peer-to-peer networking, blockchain, and universal basic income.
Affective Decision Making Under Uncertainty: Risk, Ambiguity and Black Swans (Lecture Notes in Economics and Mathematical Systems #691)
by Donald J. BrownThis book is an exploration of the ubiquity of ambiguity in decision-making under uncertainty. It presents various essays on behavioral economics and behavioral finance that draw on the theory of Black Swans (Taleb 2010), which argues for a distinction between unprecedented events in our past and unpredictable events in our future. The defining property of Black Swan random events is that they are unpredictable, i.e., highly unlikely random events. In this text, Mandelbrot’s (1972) operational definition of risky random unpredictable events is extended to Black Swan assets – assets for which the cumulative probability distribution or conditional probability distribution of random future asset returns is a power distribution. Ambiguous assets are assets for which the uncertainties of future returns are not risks. Consequently, there are two disjoint classes of Black Swan assets: Risky Black Swan assets and Ambiguous Black Swan assets, a new class of ambiguous assets with unpredictable random future outcomes. The text is divided into two parts, the first of which focuses on affective moods, introduces affective utility functions and discusses the ambiguity of Black Swans. The second part, which shifts the spotlight to affective equilibrium in asset markets, features chapters on affective portfolio analysis and Walrasian and Gorman Polar Form Equilibrium Inequalities. In order to gain the most from the book, readers should have completed the standard introductory graduate courses on microeconomics, behavioral finance, and convex optimization. The book is intended for advanced undergraduates, graduate students and post docs specializing in economic theory, experimental economics, finance, mathematics, computer science or data analysis.
Affective Economies, Neoliberalism, and Governmentality
by Anne-Marie D’AoustAdvanced capitalism is characterized by a level of symbolic production that not only results in a dematerialization of labor, but also increasingly relies on highly emotional components, ranging from consumption desire to workforce management. Feelings as varied as love, anger, and desire are integral to neoliberal processes, though not in unproblematic and monolithic ways. Whereas some accounts decry capitalism’s hold on the emotional realm, as the commodified search for soul mates through online dating sites or Starbucks’ promotion of fair-trade coffee suggest, others counter that emotions represent a privileged site of resistance to market rationality. Relying on different case studies ranging from drone strikes, the 2008 economic crisis in Ireland, and marriage migration management, this volume builds on this productive tension between subjection and resistance through the lenses of the concept of governmentality. Developed by Michel Foucault, governmentality sheds light on the ways in which economic and political life are now being managed through logics of security and economic calculations. This volume explores how individuals might become emotionally attached to regimes of power that are detrimental to them, how neoliberal processes are concomitant with the valorization of certain emotional dispositions, and how affective economies might provide a site of resistance. This book was published as a special issue of Global Society.
Affective Governmentality: Neoliberal Education Advertisements in Singapore (Cultural Studies and Transdisciplinarity in Education #9)
by Andrew Joseph PereiraThis book investigates the subjectivities in education arising from the triumphant mobilisation of care as portrayed in educational advertisements, and provides a novel theory of affective governmentality based on empirical research on affect, neoliberalism, and governmentality. It also takes the bold step of encouraging the re-imagination of the central and pressing question of school marketisation in Singapore, and problematises the seemingly innocuous portrayals of care in light of neoliberal governmentality seeking to perform cultural work on preferred identities and subjectivities. Using a judicious selection of media artefacts, the book scrutinises the creation of emotional technologies through an ethic of caring, harnessing vulnerabilities and triumphalism. As such it not only equips readers to understand the role of emotional technologies but also offers a critical and alternative view of hope and aspirations for transforming society.
Affective Politics of the Global Event: Trauma and the Resilient Market Subject (RIPE Series in Global Political Economy)
by James BrassettMarket life is increasingly conducted in the shadow of global events like 9/11, the Sub-Prime crisis and Brexit. Within International political economy (IPE) two broad positions can be discerned: either the event is ‘just an event’, a superficial spectacle in an otherwise straightforward story of power and hierarchy; or the event is large enough to be considered a ‘crisis’. While sympathetic to such arguments, this book develops a more performative politics of the global event, arguing that the very idea of the event must be placed in question. How is the event constructed? How are market subjects performed in relation to the event? This book argues that emotional and psychological discourses of ‘trauma’ and ‘resilience’ provide an important affective register for understanding how the global event is ‘known’, how it is governed, and how the affective dimensions of market life might be lived. By identifying the contingent rise of these discourses, the author de-stabilises and re-politicises the apparent existential veracity of the global event. The critical possibilities and limits of the affective turn in market life can then be rendered according to classic questions of IPE: who wins, who loses, and how might it be changed? An important work for advanced scholars and students of international political economy, ‘everyday and cultural political economy’, crisis and resilience, as well as broader debates on globalisation.
Affective Tourism: Dark routes in conflict (Contemporary Geographies of Leisure, Tourism and Mobility)
by Dorina Maria BudaThis book brings together, explores and expands socio-spatial affect, emotion and psychoanalytic drives in tourism for the first time. Affect is to be found in visceral intensities and resonances that circulate around and shape encounters between and amongst tourists, local tourism representatives and places. When affect manifests, it can ‘take shapes’ in the form of emotions such as fun, joy, fear, anger and the like. When it remains a visceral force of latent bodily responses, affect overlaps with drives as expounded in psychoanalysis. The aim of the title, therefore, is to explore how and in what ways affects, emotions and drives are felt and performed in tourism encounters in places of socio-political turmoil such as Jordan, Palestine/Israel, with a detour to Iraq. Affective Tourism is highly innovative as it offers a new way of theorising tourism encounters bringing together, critically examining and expanding three areas of scholarship: affective and emotional geographies, psychoanalytic geographies and dark tourism. It has relevance for tourism industries in places in the proximity of ongoing conflicts as it provides in-depth analyses of the interconnections between tourism, danger and conflict. Such understandings can lead to more socio-culturally and politically-sustainable approaches to planning, development and management of tourism. This ground breaking book will be of valuable reading for students and researchers from a number of fields such as tourism studies, geography, anthropology, sociology and Middle Eastern studies.
Affective Urbanism (SpringerBriefs in Geography)
by Daniel PaivaThe book poses key questions on the contemporary practices of experience-oriented urbanism from the perspective of the affective turn. Departing from a critique of the imposition of the experience economy on contemporary urbanism, the book seeks alternative narratives and praxis for the co-creation of experiences in the city by looking at how different urban curators play with rhythms, atmospheres, and worlds to improve their communities. In this sense, the book offers practical pathways for urbanists interested in using experience co-creation as a tool for fostering communities and fulfilling the right to the city. The book is mainly targeted to researchers, postgraduate students, and practitioners. The topic of affective urbanism is of interest to scholars in urban studies, architecture, geography, anthropology, and sociology.
Affiliate Marketing For Dummies
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Affiliate Marketing: Bouw uw eigen affiliate marketing bedrijf op terwijl u de wereld rondreist
by Adidas WilsonAffiliate marketing is het promoten van producten die andere mensen maken voor bedrijven zoals reizen, financiën, krediet, etc. Marketeers publiceren links online op meerdere sites. Affiliates promoten uw producten en zodra ze een verkoop hebben gedaan, verdienen ze commissies. Affiliate marketing is succesvol omdat veel nieuwe klanten uw producten zien. De interesse van de klant bereikt een piek wanneer hij of zij een product steeds weer ziet. Er zijn twee manieren om affiliate marketing te doen. Start uw partnerprogramma of word een partner van een ander bedrijf. Voor elke verkoop die u doet vanwege partnerinspanningen, betaalt u een commissie. Als u ervoor kiest om uw partnerprogramma te hebben, betekent elke aankoop dat u een commissie betaalt. Als u ervoor kiest om een ander bedrijf op uw site te promoten, verdient u een commissie voor elke verkoop die u doet.
Affiliate Marketing: Come Guadagnare Con L'advertising Online
by Alain CarolineCome imparare a guadagnare soldi online Per tutte le persone che possiedono conoscenze base di informatica, dedicano una o due ore al giorno e vogliono guadagnare qualche soldo senza alcun investimento utilizzando solamente il proprio computer e alcuni strumenti appositi. Il mio obiettivo è quello di farvi guadagnare e rendervi più felici. Questa guida vi condurra verso i numerosi lavoratori di affiliate marketing che guadagnano migliaia di dollari al mese, direttamente da casa.