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One-dot Theory Described, Explained, Inferred, Justified, and Applied
by Peter Kien-hong YuThe ancient Chinese scholars are fond of applying the Yin and Yang diagram to correlate almost everything. This book continues that tradition and uses the model to study other non-"dialectical" theories and models. The major finding qua contribution in this publication is to point out that the four diagrams are equivalent to the BaGua or BaGuaTu (BG), a set of eight ancient China symbolic notations/gossip. Another finding is that dialectical/crab and frog motion remark is just the opposite of a non-dialectical/crab and frog motion (usually deductive, linear, or cause and effect) remark, or, at best, they must meet half-way. The two major tasks of this book are to, first, apply the author's one-dot theory, which is shored up by the crab and frog motion model, to convert other theories and models as well as studies and, second, apply his theory and model to reinvent some well-known western-derived theories and models and studies, such as game theory. The attempt is to narrow down the gap between the East and the West scholarship/XueShu, broadly defined, making the book of interest to Eastern and Western philosophers and scholars alike.
One-of-a-Kind Production
by Yiliu Tu Paul DeanDespite the numerous competitive advantages of one-of-a-kind production (OKP), the low efficiency and high costs associated with OKP companies threaten to push their business opportunities into the hands of cheaper overseas suppliers. One-of-a-Kind Production introduces a novel strategy and technology to help OKP companies to efficiently mass-produce customized products. In One-of-a-Kind Production, case studies from OKP companies are used to validate the feasibility and effectiveness of the OKP strategy and technology. These case studies include: a structural steel construction company,a manufacturer of specifically ordered compressors and refrigeration systems,a customized high pressure vessel manufacturing company, anda custom window and door manufacturer.To help readers understand OKP strategy and technology, the authors offer a year's free access to the OKP Management and Control Software System. This system is based on a new integrated production control and management concept, namely product production structure. It is a useful tool - and One-of-a-Kind Production is a valuable guide - for production engineers and managerial staff in manufacturing companies, as well as for university researchers and graduate students.
OneShot. OneLife.®: The Ultimate Success Formula to Help You Win At Anything In Life
by Doug FitzgeraldOneShot. OneLife.® helps people start achieving real and meaningful success in every area of their lives. Readers learn how to use five powerful principles that have been proven over and over again to help people succeed, specifically in the vital areas of Money, People, Faith, Work and Health. The Success Formula will help establish clear priorities in these vital areas, find a proven plan to achieve each priority, and apply critical secrets needed to stay persistent in implementing plans to completion. Readers also discover &“The Multipliers,&” two bonus principles that provide an edge and help multiply overall success. Whatever goals or dreams people have for their lives, OneShot. OneLife.® is the proven roadmap to help them stop worrying, start winning at anything in life, and achieve those dreams.
OneTen: One Million Careers for Black Talent
by Boris Groysberg V. Kasturi Rangan Kerry Herman Annelena LobbThe OneTen case study examines the nonprofit organization's origin story. Its founding team includes a roster of corporate superstars-Ken Chenault (former CEO of American Express), Ken Frazier (former CEO of Merck), Charles Phillips (chair of Infor), Ginni Rometty (former CEO of IBM), and Kevin Sharer (former CEO and chair of Amgen). In May 2020, soon after the murder of George Floyd, this group came together to form a nonprofit that would partner with companies, talent developers, and Black talent, with the goal of hiring one million Black people in the U.S. into jobs with family-sustaining wages over the next 10 years. Equally important is an emphasis on the promotion of talented Black employees within existing companies. The case is set in late 2020, just after the hire of OneTen's first CEO, Maurice Jones; it explores how the organization was established, structured, and staffed, and how it has so far built its partnerships.
OneTen: One Million Opportunities in Ten Years
by V. Kasturi Rangan Courtney HanIn the wake of George Floyd's killing in May 2020, and widespread protests for social justice in the United States, OneTen was formed by a coalition of 40 large companies to provide one million jobs for African-Americans in 10 years. The case describes the background of the labor market in the U.S. and specifically the disparity in opportunities for Black Americans, which was further exacerbated by the COVID-19 pandemic. It describes the effort by government agencies and particularly a nonprofit-YearUp-to address the labor market gaps. The case asks students to analyse the underlying problems and formulate recommendations. The case allows students to understand and distinguish between a system level problem and one that manifests itself at an organizational level. It calls for action planning at an organizational level but one calling for considerable coordination and collaboration across the entire labor supply eco-system.
Oneness vs. the 1%: Shattering Illusions, Seeding Freedom
by Vandana Shiva Kartikey ShivaWith a new epilogue about how we can resist the billionaires&’ war on lifeWidespread poverty, social unrest, and economic polarization have become our lived reality as the top 1% of the world&’s seven-billion-plus population pushes the planet―and all its people―to the social and ecological brink.In Oneness vs. the 1%, Vandana Shiva takes on the billionaire dictators of Gates, Buffet, and Mark Zuckerberg, as well as other modern empires like Big Tech, Big Pharma, and Big Ag, whose blindness to the rights of people, and to the destructive impact of their construct of linear progress, have wrought havoc across the world. Their single-minded pursuit of profit has undemocratically enforced uniformity and monocultures, division and separation, monopolies and external control―over finance, food, energy, information, healthcare, and even relationships.Basing her analysis on explosive facts, Shiva exposes the 1%&’s model of philanthrocapitalism, which is about deploying unaccountable money to bypass democratic structures, derail diversity, and impose totalitarian ideas based on One Science, One Agriculture, and One History. Instead, Shiva calls for the resurgence of:Real knowledgeReal intelligenceReal wealthReal workReal well-beingWith these core goals, people can reclaim their right to: Live Free. Think Free. Breathe Free. Eat Free.&“All of us who care about the future of Planet Earth must be grateful to Vandana Shiva. Her voice is powerful, and she is not afraid to tackle those corporate giants that are polluting, degrading and ultimately destroying the natural world.&”—Jane Goodall, UN Messenger of Peace
Ongewone Sukses
by Gabriël AgboOngewone Sukses! God het jou bestem om suksesvol te wees. Dit is jou reg. Dit is jou natuur. Dit is reg hier in jou D.N.A. Jy het geen verskoning om ’n mislukking te wees nie. Alles was jy ooit nodig mag kry om dit in hierdie lewe te maak, is alreeds in jou geplant en is ook in die gebed. Waarheid. Hierdie boek sal jou oë oopmaak tot hierdie ewige waarheid. Jy kannie deur dit gaan en dieselfde bly nie. Hier sal jy onderwerpe vind soos: Jy Kan Slaag, Dinge Is Nie Wel Nie? O Here, God van Hemel, Hy Hou Sy Verbond, Luister Na My Gebed, Ken Sukses en Guns aan My toe, Visie-Plan-Werk, Tydsberekening, Oorkom Struikelblokke, Dit is Gedoen! U sal die geheime ontdek van die rykste man wat ooit geleef het, die sterkste man en die mees invloedryke koning. Daar is ook gebede wat jou outomaties op die pad na sukses sit. God het jou nie ontwerp om te misluk nie. Hy het jou na Sy ewebeeld geskape. Dit beteken eenvoudig dat as Hy ’n sukses is, dan moet ons ook wees. Jy is gebore en gered om te slaag! Lees en word getransformeer.
Ongoing Crisis Communication: Planning, Managing, and Responding
by Timothy CoombsOngoing Crisis Communication: Planning, Managing, and Responding provides an integrated and multi-disciplinary approach to the entire crisis communication process. Drawing on his extensive firsthand experience, Dr. Timothy Coombs uses a three-staged approach to crisis management (pre-crisis, crisis, and post-crisis), explains how crisis management can prevent or reduce the threats of a crisis, and provides guidelines for how best to act and react in an emergency situation. The book includes new coverage of social media, social networking sites, and terrorist threats while drawing from recent works in management, public relations, organizational psychology, marketing, organizational communication, and computer-mediated communication research.
Ongoing Crisis Communication: Planning, Managing, and Responding
by Timothy CoombsOngoing Crisis Communication: Planning, Managing, and Responding provides an integrated approach to crisis communication that spans the entire crisis management process and crosses various disciplines. A truly integrative and comprehensive text, this book explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. The Fifth Edition includes new coverage of social media, social networking sites, and terrorist threats and includes expanded discussions of internal crisis communication and intuition in decision making.
Ongoing Crisis Communication: Planning, Managing, and Responding
by Timothy CoombsOngoing Crisis Communication: Planning, Managing, and Responding provides an integrated approach to crisis communication that spans the entire crisis management process and crosses various disciplines. A truly integrative and comprehensive text, this book explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. The Fifth Edition includes new coverage of social media, social networking sites, and terrorist threats and includes expanded discussions of internal crisis communication and intuition in decision making.
Ongoing Crisis Communication: Planning, Managing, and Responding
by Timothy CoombsOngoing Crisis Communication: Planning, Managing, and Responding provides an integrated approach to crisis communication that spans the entire crisis management process and crosses various disciplines. A truly integrative and comprehensive text, this book explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. The Sixth Edition includes new coverage of artificial intelligence and risk management, social media, resilience training for the community, and draws upon recent work from management, public relations, organizational psychology, marketing, organizational communication, and computer-mediated communication research.
Ongoing Crisis Communication: Planning, Managing, and Responding
by Timothy CoombsOngoing Crisis Communication: Planning, Managing, and Responding provides an integrated approach to crisis communication that spans the entire crisis management process and crosses various disciplines. A truly integrative and comprehensive text, this book explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. The Sixth Edition includes new coverage of artificial intelligence and risk management, social media, resilience training for the community, and draws upon recent work from management, public relations, organizational psychology, marketing, organizational communication, and computer-mediated communication research.
Online Auction Markets
by Pai-Ling YineBay, Yahoo!, and Amazon.com entered the online auction market within four years of one another, along with a host of smaller Web sites. Five years later, eBay clearly outstripped its competitors, despite the fact that Yahoo! and Amazon both had a huge installed base of users. Why? Presents background on the entry and strategies of the top three players to discuss the economics of the online auction market, why the market tipped to eBay, and where the industry will go from here.
Online Brand Communities
by Francisco J. Martínez-López Rafael Anaya-Sánchez Rocio Aguilar-Illescas Sebastián MolinilloThis book presents and analyzes the concept of online brand communities, an emerging and exciting topic in marketing and eCommerce. First, it lays out the foundations like the evolution of the Web and the so-called Social Web, its utility for users and businesses, and the evolution of the marketing mind-set to adapt the Social Web. On this basis, the book then presents a detailed analysis of online brand communities, examining the concept of virtual community with a specific focus on virtual brand communities. In this context the book also explores recent trends related to branding and brand management. Next, it proposes a classification system for online brand communities, taking into account questions like the motivating factors for consumers to join, participate and stay in a community. The process of value creation in communities is examined from both business and consumer perspectives. The book draws to a close with a brief presentation of the process broadly accepted for the successful development of online brand communities.
Online Business All-In-One For Dummies
by Dan MatthewsTurn your business dreams into profitable reality with this straightforward guide to setting up and running an online business. It walks you step-by step through the entire process, from researching the market and designing your Web site, to marketing your product online and trading securely. Whether you're starting out or looking to expand an existing business online, this up to- date book provides you with all the support and expert advice you need to successfully build your own online empire.
Online Consumer Behavior: Theory and Research in Social Media, Advertising and E-tail (Marketing and Consumer Psychology Series)
by Angeline G. CloseSocial media (e.g., Facebook, LinkedIn, Groupon, Twitter) have changed the way consumers and advertisers behave. It is crucial to understand how consumers think, feel and act regarding social media, online advertising, and online shopping. Business practitioners, students and marketers are trying to understand online consumer experiences that help instill brand loyalty. This book is one of the first to present scholarly theory and research to help explain and predict online consumer behavior.
Online Consumer Psychology: Understanding and Influencing Consumer Behavior in the Virtual World
by Curtis P. Haugtvedt Karen A. Machleit Richard YalchOnline Consumer Psychology addresses many of the issues created by the Internet and goes beyond the topic of advertising and the Web to include topics such as customization, site design, word of mouth processes, and the study of consumer decision making while online. The theories and research methods help provide greater insight into the processes underlying consumer behavior in online environments. Broken into six sections, this book: focuses on community and looks at the Internet's ability to bring like-minded individuals from around the world into one forum; examines issues related to advertising, specifically click-through rates and advertising content placed within gaming online and wireless networks; provides readers with reasons why consumers customize products and the benefits of customization; discusses the psychological effects of site design; asks the question of whether the Internet empowers consumers to make better decisions; and discusses research tools that can be used online.
Online Counselling and Guidance Skills: A Practical Resource for Trainees and Practitioners
by Jane EvansAdditional online material can be found by clicking on the button above. 'A very practical text that provides professionals new to this arena with a good introduction to what they can expect to encounter in online work. The book contains numerous thought-provoking examples and exercises for those contemplating work in virtual arenas' - Terry Hanley, Lecturer in Counselling, University of Manchester `It's tempting to think that face-to-face experience translates straightforwardly to online work. But it doesn't. Jane Evans shows how many different aspects there are to counselling on-line... My advice would be, don't attempt it until you have worked through this book' - Professor Michael Jacobs, author of Psychodynamic Counselling in Action Counsellors - and other professionals who provide emotional support and guidance - are increasingly working online. The difference between online and face-to-face interaction with clients is vast and practitioners need to equip themselves with specialist knowledge and skills to ensure that they are being effective. Online Counselling and Guidance Skills is the first book to deal with the practicalities of this mode of working. It looks at how practitioners need to adapt their basic counselling skills to the online environment and guides them through the process of setting up, defining and maintaining a working relationship with a client within professional, ethical and legal boundaries. Case studies and extracts from online sessions show how the skills are put into practice, while practical exercises and points for further consideration help readers to develop their own knowledge and skills. Until now, books and articles have generally focused on the therapeutic work done by counsellors online. However, this book addresses people who use counselling skills in a wide range of contexts; including counselling, education, mental health, social care and careers guidance.
Online Coupon or Daily Deal Business
by Rich Mintzer Entrepreneur MagazineUnlike old-school "design your own coupon book" titles, this book moves straight into computer technology and proceeds to the latest trend in couponing... apps, which provide deals to mobile users wherever they may be. Of particular interest are the sections describing how to make a splash in the highly lucrative, but also competitive daily deal segment of the market, where Groupon and LivingSocial reign supreme. Included within, readers will how to: Build an online network of followers which can translate into customers Attract merchants Join affiliate coupon or daily deal programs Find your niche market Create an aggregator site, in which you present the best of the best from daily deal or coupon websites. Market your coupon or daily deal site through the social mediaOf particular interest is a chapter devoted to working closely with your merchants to provide coaching and guidance on how the daily deal industry works from their perspective. Many daily deal businesses do not work to enhance the experience for their merchants. Readers, however, can learn how to do so. Experts in the industry are also included such as Marc Horne, co-creator of Daily Deal Builder, who discusses what it takes to build a daily deal site, David Teichner, CEO of Yowza!! who brought deal apps to iPhones and several business owners who have tried their luck at running daily deal. They discuss what they have learned from the process.Currently there are few, if any, other books on how to start a daily deal business and the coupon books focus on how to use coupons and even on extreme couponing, but not on running an online coupon business. This is a unique title which provides those who enjoy offering deals and discounts to get started in an industry that is still growing.All Entrepreneur Step-By-Step Startup Guides Include: Essential industry-specific startup steps with worksheets, calculators, checklists and more Bestselling title,Start Your Own Business by Entrepreneur Media Inc., a guide to starting any business and surviving the first three years Downloadable, customizable business letters, sales letters, and other sample documents Entrepreneur's Small Business Legal Toolkit
Online Dispute Resolution for Consumers in the European Union (Routledge Research in Information Technology and E-Commerce Law)
by Pablo CortésA PDF version of this book is available for free in open access via www.tandfebooks.com as well as the OAPEN Library platform, www.oapen.org. It has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 3.0 license and is part of the OAPEN-UK research project. E-commerce offers immense challenges to traditional dispute resolution methods, as it entails parties often located in different parts of the world making contracts with each other at the click of a mouse. The use of traditional litigation for disputes arising in this forum is often inconvenient, impractical, time-consuming and expensive due to the low value of the transactions and the physical distance between the parties. Thus modern legal systems face a crucial choice: either to adopt traditional dispute resolution methods that have served the legal systems well for hundreds of years or to find new methods which are better suited to a world not anchored in territorial borders. Online Dispute Resolution (ODR), originally an off-shoot of Alternative Dispute Resolution (ADR), takes advantage of the speed and convenience of the Internet, becoming the best, and often the only option for enhancing consumer redress and strengthening their trust in e-commerce. This book provides an in-depth account of the potential of ODR for European consumers, offering a comprehensive and up to date analysis of the development of ODR. It considers the current expansion of ODR and evaluates the challenges posed in its growth. The book proposes the creation of legal standards to close the gap between the potential of ODR services and their actual use, arguing that ODR, if it is to realise its full potential in the resolution of e-commerce disputes and in the enforcement of consumer rights, must be grounded firmly on a European regulatory model.
Online Dispute Resolution in China: Institutional Analysis and Legal Practice
by Wei GaoThis book provides an up-to-date and comprehensive institutional analysis of online dispute resolution (ODR), with a focus on the developments in China as well as their doctrinal and practical implications globally.In the book, a wide range of ODR mechanisms, including online arbitration, online litigation, online mediation, crowdsourced ODR, and blockchain escrow services and more, are thoroughly examined and compared through an original analytical framework that highlights the evolutionary trajectories of dispute resolution in the digital era. The author leverages several empirical studies and her experience working with the Supreme People’s Court on formulating the rules for online courts. She presents an insightful, panoramic overview of ODR practices across Chinese courts, arbitration commissions, and online businesses, including detailed case studies and critical analyses of major digital platforms such as Taobao and the internet courts, which informs not only a new conception of justice adapted to the internet society but also different developmental paths for both established and emerging methods of ODR.This book will appeal to scholars, practitioners and policymakers with an interest in online dispute resolution, online courts, law and technology, as well as digital platforms and the internet economy.
Online Education Business
by Entrepreneur MagazineTeaching Goes High-TechOnline education is experiencing a huge growth spurt. The number of students taking online classes increased 24 percent in the past year-and this growth is only expected to continue. Don't let this lucrative opportunity pass you by. Take your teaching global by offering courses online.Learn everything you need to know to set up a successful online education business:Find financing, write a business plan, choose a business structure and learn other business basicsDevelop exciting courses in the four most popular areas-IT, health care, education and business-as well as niche marketsPromote your business and attract students through online newsletters, search engine optimization and other innovative techniquesDesign a user-friendly website and provide high-quality tech supportTrain instructors in this new education medium, or teach courses yourselfAnd more!Real-life stories from successful entrepreneurs show you exactly what you need to do to set up and run a profitable business. Now's the perfect time to get started with an online education business-and with this book, you're well on your way to success.The First Three YearsIn addition to industry specific information, you'll also tap into Entrepreneur's more than 30 years of small business expertise via the 2nd section of the guide - Start Your Own Business. SYOB offers critical startup essentials and a current, comprehensive view of what it takes to survive the crucial first three years, giving your exactly what you need to survive and succeed. Plus, you'll get advice and insight from experts and practicing entrepreneurs, all offering common-sense approaches and solutions to a wide range of challenges. Pin point your target market Uncover creative financing for startup and growth Use online resources to streamline your business plan Learn the secrets of successful marketing Discover digital and social media tools and how to use them Take advantage of hundreds of resources Receive vital forms, worksheets and checklistsFrom startup to retirement, millions of entrepreneurs and small business owners have trusted Entrepreneur to point them in the right direction. We'll teach you the secrets of the winners, and give you exactly what you need to lay the groundwork for success.BONUS: Entrepreneur's Startup Resource Kit!Every small business is unique. Therefore, it's essential to have tools that are customizable depending on your business's needs. That's why with Entrepreneur is also offering you access to our Startup Resource Kit. Get instant access to thousands of business letters, sales letters, sample documents and more - all at your fingertips!You'll find the following:The Small Business Legal ToolkitWhen your business dreams go from idea to reality, you're suddenly faced with laws and regulations governing nearly every move you make. Learn how to stay in compliance and protect your business from legal action. In this essential toolkit, you'll get answers to the "how do I get started?" questions every business owner faces along with a thorough understanding of the legal and tax requirements of your business.Sample Business Letters1000+ customizable business letters covering each type of written business communication you're likelyto encounter as you communicate with customers, suppliers, employees, and others. Plus a complete guide to business communication that covers every question you may have about developing your own business communication style.Sample Sales LettersThe experts at Entrepreneur have compliled more than 1000 of the most effective sales letters covering introductions, prospecting, setting up appointments, cover letters, proposal letters, the all-important follow-up letter and letters covering all aspects of sales operations to help you make the sale, generate new customers and huge profits.
Online Education During COVID-19 and Beyond: Opportunities, Challenges and Outlook (CSR, Sustainability, Ethics & Governance)
by Samuel O. Idowu Silvia PuiuThis book aims to provide sustainable solutions for better understanding and management of online education in different parts of the world. In this context, it explores the attitudes and perceptions of stakeholders, such as students, faculty, and other actors on issues related to online education. In particular, it examines the challenges they have faced over the years when online courses were introduced due to the COVID-19 pandemic. A model is proposed that includes five variables: specific communication issues in online education, the ability of professors to offer online courses, the quality of online education, students' perceived stress during online education, and the technical requirements of online education.The book will be of interest to anyone concerned with the new and future ways of teaching and learning.Chapter “When a Phenomenon-Based University Course Went Online: Students’ Experiences and Reflections After Sauna Bathing” is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
Online Film Production in China Using Blockchain and Smart Contracts: The Development of Collaborative Platforms for Emerging Creative Talents (International Series on Computer Entertainment and Media Technology)
by Patrice PoujolThis book explores the use of Blockchain and smart contract technologies to develop new ways to finance independent films and digital media worldwide. Using case studies of Alibaba and in-depth, on-set observation of a Sino-US coproduction, as well as research collected from urban China, Hong Kong, Europe, and the USA, Online Film Production in China Using Blockchain and Smart Contracts explores new digital platforms and what this means for the international production of creative works. This research assesses the change in media consciousness from young urban audiences, their emergence as a potential participative and creative community within dis-intermediated, decentralised and distributed crowdfunding and crowdsourcing models. This research proposes solutions on how these young emerging local creative talents can be identified and nurtured early on, particularly those who now produce creative and artistic audiovisual content whether these works are related to film, Virtual Reality (VR), video game, graphic novels, or music. Ultimately, a new media content finance and production platform implementing blockchain is proposed to bring transparency in the film sector and open doors to emerging artists in digital media. Appropriate for both professionals and academics in the film industry as well as computer science.
Online Fundraisers: Targeted Planning and Successful Implementation
by Sonja Harken Martin HodsmanThis book is intended as a practical guide for (online) fundraisers who would like to implement online fundraising in their organization or are already working with it and would like to expand their knowledge. Numerous best practice examples and empirical findings from an underlying study explain the various management and marketing aspects of the fundraising product. Which distribution and communication channels are suitable? How can the different target groups be addressed precisely? How can initiators and campaign donors be bound for further campaigns? These and other questions are answered comprehensively.A "need to read" for all fundraisers, fundraising organizations, and NPOs looking to conduct online fundraisers!