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Principles Of Macroeconomics
by Dirk Mateer Lee CoppockAn innovative instructor uses his tested insights and successful teaching practices to create a truly student-centered approach: real-world examples, pedagogy developed in his own classrooms, and problem solving tools that resonate with today's students.
Principles Of Macroeconomics (Sixth Edition)
by Robert H. Frank Ben S. Bernanke Ori Heffetz Kate L. AntonovicsProfessor Antonovics received her B.A. from Brown University in 1993 and her Ph.D. in economics from the University of Wisconsin in 2000. Shortly thereafter, she joined the faculty in the Economics Department at the University of California, San Diego, where she has been ever since.
Principles Of Marketing
by Gary Armstrong Philip T. KotlerIn a fast-changing, increasingly digital and social marketplace, it's more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing helps readers master today's key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives. To help individuals understand how to create value and build customer relationships, Kotler and Armstrong present fundamental marketing information within an innovative customer-value framework.
Principles Of Marketing
by Gary Armstrong Philip. Kotler Sridhar BalasubramanianIn a fast-changing, increasingly digital and social marketplace, it's more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing shows you how to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives. To help you master this key marketing challenge, the authors present the fundamentals of marketing within an innovative customer-value framework. The 19th Edition has been thoroughly revised to reflect the major trends impacting contemporary marketing. It's packed with stories illustrating how companies use new digital technologies to maximize customer engagement and shape brand conversations, experiences and communities.
Principles Of Micro-economics
by Ryan C. Amacher Richard J. Sweeney Lloyd M. ValentineIn the early 1970s, the economics profession and the teachers of introductory economics courses went through an exhaustive search for "relevance," in large part because students demanded it. Unfortunately, this search for relevance produced a large number of "cute" applications aimed superficially at catching students' (or instructors') eyes. <P><P>We learned, for example, that supply and demand can be applied to markets for illegal drugs and marketable sex. The results of this rush toward relevance, however, were predictable. Some students were offended, others were amazed, and many were bored. Instructors for the most part then fell back on the tested (and familiar) ways of approaching the subject of economics. <P><P>Our goal in writing this book has been to show students the relevance of the economic approach as it applies both to important real-world situations and to economic policymaking. This is not easily accomplished. Today's students are not deceived by slick marketing techniques. If the economic approach is a relevant way to approach social and political problems, students must be convinced through application and example. This book is intended to accomplish that difficult task.
Principles Of Microeconomics
by Robert H. Frank Ben BernankeA book that encourages students become "economic naturalists," people who employ basic economic principles to understand and explain what they observe in the world around them.
Principles Of Microeconomics
by Sharon Oster Karl Case Ray FairIntended primarily for the one semester principles of microeconomics course, this text also provides practical content to current and aspiring industry professionals.
Principles Of Microeconomics
by N. Gregory MankiwNow readers can master the principles of microeconomics with the help of the most popular introductory book in economics today that is widely used around the world -- Mankiw’s PRINCIPLES OF MICROECONOMICS, 8E. <P><P>With its clear and engaging writing style, this book emphasizes only the material that readers are likely to find most interesting about the economy, particularly if they are studying economics for the very first time. <P><P>Reader discover interesting coverage of the latest relevant microeconomic developments with real-life scenarios, useful economic facts, and clear explanations of the many ways microeconomic concepts play a role in the decisions that individuals make every day.
Principles Of Microeconomics (Seventh Edition)
by N. Gregory MankiwWith its clear and engaging writing style, PRINCIPLES OF MICROECONOMICS, Seventh Edition, continues to be one of the most popular books on economics available today. Mankiw emphasizes material that you are likely to find interesting about the economy (particularly if you are studying economics for the first time), including real-life scenarios, useful facts, and the many ways economic concepts play a role in the decisions you make every day.
Principles Of Responsible Management: Glocal Sustainability, Responsibility, And Ethics
by Oliver Laasch Roger ConawayPRINCIPLES OF RESPONSIBLE MANAGEMENT offers an international, scientifically sound, and strictly practice-related perspective. It is the first official textbook of the United Nations for the Principles for Responsible Management Education (PRME) academic network, and a reference book for companies of the United Nations Global Compact Initiative. It is a primary text for traditional business and society, business ethics, corporate social responsibility, and sustainability courses, or may serve as a practitioner handbook. Contributors are renowned academic professionals in their respective chapter topics as well as distinguished business practitioners who contribute highly relevant practice cases.
Principles Of Taxation For Business And Investment Planning
by Sally Jones Sandra R. Callaghan Shelley C. Rhoades-CatanachPrinciples of Taxation for Business and Investment Planning focuses on the role taxes play in business and investment decision, presenting the general roles of taxation and discussing its implications for all tax-paying entities before delving into a specific exception. The benefit of this approach is a strong grasp of the fundamental principles informing taxation rules: students comprehend the framework of the tax system, making future changes to the tax code easier to understand-no matter how many there are. <p><p> Unlike traditional introductory titles, Principles of Taxation for Business and Investment Planning downplays the technical detail that makes the study of Taxation convoluted and off-putting for business students. This title shows students that an understanding of Taxation is not only relevant, but critical to their success in the business world. Don't just teach your students the tax code; teach them how the tax code affects business decision making with the current edition!
Principles and Paradoxes of Sports Economics: Contributions in Honor of Rodney Fort (Sports Economics, Management and Policy #26)
by Stefan SzymanskiThis book is a Festschrift in honor or Professor Rod Fort, one of the leading contributors to the emerging field of sports economics in the past half century. Professor Fort’s path-breaking research in the 1990s and 2000s both laid down an agenda for research in sports economics and popularized the application of economic analysis to sports issues for lay readers. The contributors to the volume are among the leading scholars in modern sports economics. They put issues highlighted in Professor Fort’s research in the context of current issues. Topics discussed include competitive balance and outcome uncertainty estimation, gender-wage discrimination in US professional soccer, and the paradox of fan loyalty.
Principles and Patterns of Disruptive Innovation
by Scott D. Anthony Mark W. Johnson Joseph V. Sinfield Elizabeth J. AltmanThis chapter highlights key innovation traps and summarizes the processes and principles that will significantly increase your chances of creating growth through innovation.
Principles and Pluralist Approaches in Teaching Economics: Towards a Transformative Science (Routledge Advances in Heterodox Economics #41)
by Wolfram Elsner Samuel Decker Svenja FlechtnerThis volume is a state-of-the-art compilation of diverse and innovative perspectives, principles, and a number of practiced approaches of fields, courses, and methods of pluralist economics teaching. It fosters constructive controversy aiming to incite authors and commentators to engage in fruitful debate. The complex economic problems of the 21st century require a pluralist, real-world oriented, and innovative discipline of economics, capable of addressing and teaching those complex issues to students from diverse perspectives. This volume addresses a number of key questions: Which models could be taught outside the equilibrium and optimality paradigm? Which methods could help to improve our understanding of the complex globalized economy? How can qualitative and quantitative methods be combined in a fruitful way to analyze complex economic problems? How can the academic isolation of mainstream economics that has developed over many decades be overcome, despite its attempted transdisciplinary imperialism? What role should knowledge from other disciplines play in teaching economics, and what is the relevance of transdisciplinarity? Through examining these issues, the editors and authors have created a pluralist but cohesive book on teaching economics in the contemporary classroom, drawing from ideas and examples from around the world. Principles and Pluralist Approaches in Teaching Economics is a unique collection of diverse perspectives on the methodology and applications of pluralist economics teaching. It will be a great resource for those teaching economics at various levels as well as researchers and intermediate and advanced students searching for pluralism in economics.
Principles and Practice of Electrical Epilation
by Sheila GodfreyWritten for the practising electrolysist and student 'The Principles and Practice of Electrical Epilation' covers all aspects of electro-epilation and takes into account recent changes and advances in training and technology during the past decade. This new edition brings these changes into focus. Topics covered in the third edition of this book include: * improved standards of training * the Blend technique of electro-epilation * the development of pre-sterilized disposable needles * training * health and safety at work.A knowledge of endocrinology, the structure and growth cycle of hair, the skin, hygiene, electricity and basic first aid is essential to an understanding of why hair growth occurs, and this problem - which causes distress to very many people - can be treated both safely and efficiently. The book covers all these topics, and also gives advance on how to set up your own practice.
Principles and Practice of Impact Investing: A Catalytic Revolution (The Responsible Investment Series)
by Veronica Vecchi Stefano Caselli Luciano Balbo Manuela BrusoniImpact investing is gaining global attention from society, governments and businesses. Increasingly, it is seen as a new paradigm to deal with the economic crisis and curtailed public budgets, an answer to the diversified needs of society. It now ranks high on the policy agenda of governments and international organizations, and private investors are searching for new investment opportunities to channel the liquidity available. This book is the first to look at impact investing as a "refocus" of venture capital to sustain the development of societal impact enterprises. Principles and Practice of Impact Investing collects chapters from international experts on the subject, discussing the foundations of the movement, analysing leading international cases and debating future trends in the field. It also includes interviews with some of the most influential stakeholders of impact investing across the world. The book is an inspirational and practical guide for actors and stakeholders to enable better understanding of impact investing. Taking an international perspective, the chapters primarily deal with mature economies, setting it apart from the existing literature focused on emerging countries. The book will be of interests to practitioners and executives, as well as researchers and MBA students.
Principles and Practice of Islamic Leadership
by Mahazan Abdul Mutalib Ahmad Rafiki Wan Mohd Wan RazaliThis book elaborates the fundamental principles and practices of Islamic leadership and management by highlighting its underlying philosophies, key concepts, and sources. The book closely examines the relationship of Islamic leadership with spiritual leadership and how it shapes the concept of leadership. The book also compares Islamic Leadership with other related spiritual leadership concepts such as the Servant Leadership, religiosity, and other conventional leadership perspectives based on Islamic framework. The chapters within the book delve into Islamic teachings and values from Al-Qur’an and Hadith that can be applied when governing an organization using several case studies. This insightful and thorough discussion on Islamic leadership will be useful as a reference for academic courses on leadership, and current and aspiring business leaders.
Principles and Practice of Marketing
by Jim BlytheWhen you think of marketing you may think of the adverts that pop up at the side of your screen or the billboards you see when you're out - all those moments in the day when somebody is trying to grab your attention and sell you something! Marketing is about advertising and communications in part, but it's also about many other things which all aim to create value for customers, from product research and innovation to after-care service and maintaining relationships. It's a rich and fascinating area of management waiting to be explored - so welcome to Marketing! <P><P> Jim Blythe's Principles and Practice of Marketing will ease you into the complexities of Marketing to help you achieve success in your studies and get the best grade. It provides plenty of engaging real-life examples, including brands you know such as Netflix and PayPal - marketing is not just about products, but services too. Marketing changes as the world changes, and this textbook is here to help, keeping you up to speed on key topics such as digital technologies, globalization and being green. <P> The companion website offers a wealth of resources for both students and lecturers and is available at www.sagepub.co.uk/blythe3e.
Principles and Practice of Property Valuation in Australia
by David ParkerThis book provides a clear outline of the key principles underlying property valuation and the current techniques and issues in the practice of valuation for the major sectors of the Australian real estate market. Formerly titled Valuation Principles and Practice, this entirely new third edition comprises Australia's leading advanced valuation textbook. The first part of the book, Principles of valuation, comprises chapters written by globally recognised academics and specialists on the principles of law, economics, planning, policy and finance, all in the context of property valuation. The second part of the book, Practice of valuation, comprises chapters written by acknowledged expert valuers on the practice of valuation for key property sectors including residential, retail, commercial, industrial, leisure and rural. Further, chapters also cover valuations for purposes including lending, insurance, rating, taxation and financial reporting. The most up to date valuation text for the Australian market, this book will appeal to both valuation practitioners and undergraduate/postgraduate students as well as to accountants, lawyers and professionals dealing with property valuation issues.
Principles and Practice of Social Marketing
by Rob Donovan Nadine HenleyTheory and practice come together by combining the latest research with real-life examples of social marketing campaigns.
Principles and Practices of Fiscal Autonomy: Experiences, Debates and Prospects (Federalism Studies)
by Giancarlo PolaThis century has seen the continuation of long-term trends in the movement of the territorial boundaries of nation states alongside the emergence of new tensions. The repercussions of the Scottish referendum and the heightened urgency of the Catalonia question along with the continued economic problems faced by the Eurozone have given new energy and context to debates on institutional and fiscal autonomy. Assessing the impact of increasing calls for wider fiscal autonomy in the UK, Spain, Switzerland, Argentina, Brazil, Germany, Italy and the USA this volume updates and adds significant new context to the debate. Framing the discussion on fiscal autonomy and drawing out ethical considerations it portrays the problems connected with the devolution of responsibilities and financial resources to sections of the population, sometimes content to be part of a lower layer of government, sometimes aspiring to an asymmetrical position or total independence.
Principles and Practices of Management and Organizational Behavior
by Chandrani Singh Aditi KhatriThis book offers perspectives, insights, techniques, and approaches for efficient and contemporary management practices in an organization. It provides a comprehensive insight into the traditional and contemporary approaches of organizational behavior and their impact on organizational performance in the global era. Ranging from planning to staffing, and controlling to strategic decision-making, the case studies in the book incorporate relevant modern management models and correlate practices of management from organizational perspectives to allow any organization’s direction and environment to be evaluated with suggested recommendations. This textbook consists of two broad parts. The first deals with management trends and functions ranging from the traditional era to the contemporary world. The second part explores the behavioral trends of organizations across domains to analyze the measures taken for improved productivity and sustainability. Drawing theories from psychology, sociology and economics, this book probes into the interrelation between behavior and holistic management by examining the impact of teamwork, motivation, organizational power, and polity, instituting relevant organizational ethics and strategies to create healthy organizational culture. This book will be useful to students, academicians, management researchers, and industry professionals from the field of general management and organizational behavior. It will also be useful for scholars interested in management studies, behavioural studies, business and development, developmental studies, sociopsychology, management, and business strategies.
Principles and Practices of Management and Organizational Behavior
by Chandrani Singh Aditi KhatriThis book offers perspectives, insights, techniques, and approaches for efficient and contemporary management practices in an organization. It provides a comprehensive insight into the traditional and contemporary approaches of organizational behavior and their impact on organizational performance in the global era. Ranging from planning to staffing, and controlling to strategic decision-making, the case studies in the book incorporate relevant modern management models and correlate practices of management from organizational perspectives to allow any organization’s direction and environment to be evaluated with suggested recommendations. This textbook consists of two broad parts. The first deals with management trends and functions ranging from the traditional era to the contemporary world. The second part explores the behavioral trends of organizations across domains to analyze the measures taken for improved productivity and sustainability.Drawing theories from psychology, sociology and economics, this book probes into the interrelation between behavior and holistic management by examining the impact of teamwork, motivation, organizational power, and polity, instituting relevant organizational ethics and strategies to create healthy organizational culture.This book will be useful to students, academicians, management researchers, and industry professionals from the field of general management and organizational behavior. It will also be useful for scholars interested in management studies, behavioural studies, business and development, developmental studies, sociopsychology, management, and business strategies.
Principles and Practices of Transportation Planning and Engineering
by Lei Zhang Connie TangConnie Kelly Tang and Lei Zhang have provided a holistic coverage of the entire surface transportation project and program development process from the beginning of planning though environmental approval, design, right-of way acquisition, construction to operations and maintenance.— Neil Pedersen, Executive Director, Transportation Research Board, National Academies of Sciences, Engineering, and Medicine, Washington, DC Transportation program and project development is complex. The process spans over planning, programming, environment, design, right of way, construction, operations, and maintenance. Professionals from civil engineering, planning, social and environmental sciences, business and project management, and data science, work together in a relay team to transform an idea into a highway, a transit hub, an airport or a water facility. It is challenging for any one person to master all the knowledge and skills needed to perform every relevant task. However, it is critical for all involved to understand how this relay works and how the societal, environmental, governmental, and regulatory contexts influence the process and the technical solution. Professionals who understand the process and see the big picture are those who rise to the top as leaders. Transportation Project and Program Development provides holistic coverage on the technical subject matter, processes and procedures, and policy and guidance associated with transportation project and program development, which can help professionals become program leaders. For each phase of the process, key products delivered, processes used, governing principles, foundations of applicable science and engineering, technologies deployed, and knowledge required are discussed. While all coverages reflect the practices of the United States, the logic, principles, science, and engineering are applicable to all countries of the world. The book can also serve as an introductory textbook for undergraduate students and as a textbook or reference for a graduate-level course in civil engineering, transportation engineering, planning, and project management.
Principles for Dealing with the Changing World Order: Why Nations Succeed and Fail (Principles)
by Ray DalioNEW YORK TIMES BESTSELLER * MORE THAN ONE MILLION COPIES SOLD &“A provocative read...There are few tomes that coherently map such broad economic histories as well as Mr. Dalio&’s. Perhaps more unusually, Mr. Dalio has managed to identify metrics from that history that can be applied to understand today.&” —Andrew Ross Sorkin, The New York Times From legendary investor Ray Dalio, author of the #1 New York Times bestseller Principles, who has spent half a century studying global economies and markets, Principles for Dealing with the Changing World Order examines history&’s most turbulent economic and political periods to reveal why the times ahead will likely be radically different from those we&’ve experienced in our lifetimes—and to offer practical advice on how to navigate them well. A few years ago, Ray Dalio noticed a confluence of political and economic conditions he hadn&’t encountered before. They included huge debts and zero or near-zero interest rates that led to massive printing of money in the world&’s three major reserve currencies; big political and social conflicts within countries, especially the US, due to the largest wealth, political, and values disparities in more than 100 years; and the rising of a world power (China) to challenge the existing world power (US) and the existing world order. The last time that this confluence occurred was between 1930 and 1945. This realization sent Dalio on a search for the repeating patterns and cause/effect relationships underlying all major changes in wealth and power over the last 500 years. In this remarkable and timely addition to his Principles series, Dalio brings readers along for his study of the major empires—including the Dutch, the British, and the American—putting into perspective the &“Big Cycle&” that has driven the successes and failures of all the world&’s major countries throughout history. He reveals the timeless and universal forces behind these shifts and uses them to look into the future, offering practical principles for positioning oneself for what&’s ahead.