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Political Campaign Communication: Inside and Out
by Larry Powell Joseph CowartPolitical Campaign Communication: Inside and Out examines the ins and outs of political campaigning through the eyes of both an academic and a political consultant. This text takes a unique approach to the subject of campaign communication by examining its intricacies from views both inside and outside of the process. Unlike many texts in this field, Political Campaign Communication: Inside and Out takes a broad view of political campaigning, discussing theories and principles, along with topics such as political socialization, the role of money, ethics, and critical events.
Political Campaign Communication: Inside and Out (Lexington Studies In Political Communication Ser.)
by Larry Powell Joseph CowartNow in its third edition, Political Campaign Communication: Inside and Out examines the intricacies of political campaigning through the eyes of both an academic and a political consultant. Unlike others in its field, this text takes a broad view of political campaigning, discussing both theories and principles, along with topics such as political socialization, the role of money, ethics, and critical events. This new edition delves into ongoing changes in the American political environment, with fuller examinations of women and gender, the involvement of social media in political campaigning, political money, and ethics. Advanced undergraduate and graduate students of political communication can make use of updated chapter-by-chapter discussion questions and online practice quizzes.
Political Campaigns and Political Advertising: A Media Literacy Guide
by Frank W. BakerBaker, a media literacy consultant and author, has written this media literacy guide for general readers who want more critical insight into propaganda and spin, political advertising and the role of new media technologies in election campaigns. The author uses clear and easy-to-understand language to examine and interpret the content of media messages in print, image and multimedia forms in an objective manner. The author supplies both a timeline of the history of media in politics from 1913 to the present and a glossary of political and media terms. Annotation ©2009 Book News, Inc., Portland, OR (booknews.com)
Political Campaigns in the United States
by Richard K. ScherA Choice Highly Recommended Title—January 2017 This book is an interpretive analysis of political campaigns in America: instead of focusing on how campaigns are designed and run, it investigates the role campaigns play in our American politics, and the close symbiosis between campaigns and those politics. The text examines how campaigns are an important manifestation of how we "do" politics in this country. Hallmarks of this text include: showing how campaigns can undermine our democracy and asking how democratic they—and by extension, our politics--really are; demonstrating that the ability of the media to accurately, fairly, and deeply report on campaigns has been severely compromised, both because of the growing "distance" between campaigns and media outlets and because of the structure of "Big Media" corporate ownership and its tight relationship to "Big Money." It asks important questions about the media including: How do the media, reporters in particular, cover campaigns? What pressures and forces shape what and how they present campaigns? What is the impact of the ever-increasing chasm separating campaigns and the media? How does the close tie between corporate mainstream media and Super PAC money affect campaign coverage? How does the ability of campaigns and media to segment voters into ever-smaller slices influence how campaigns are covered? tracking the continuing growth of unregulated, private, unaccountable "dark money" in campaigns as a threat to our democratic elections and politics. Democracy rests fundamentally on transparency and accountability – sunlight – and our campaign laws and norms now allow and encourage exactly the opposite, largely because of decisions by the United States Supreme Court.
Political Communication Cultures in Europe
by Barbara PfetschThis book offers new and compelling insight into the orientations that shape the cultures of political communication in nine Western democracies. It is a truly comparative account of the views of 2500 political elites and media elites between Helsinki and Madrid on their relationship and their exchanges.
Political Communication in American Campaigns
by Joseph S. TumanIn Political Communication in American Campaigns, Joseph S. Tuman provides a comprehensive, clear, and accessible treatment of American campaign rhetoric and argues that modern elections are not really about contests between candidates or political parties; rather, they are more about the competing messages each player in the political process must present to persuade and reach voters.. This book′s triangulated approach to political communication includes (1) all forms of campaign speech and oratory; (2) the rhetorical dimensions of campaign debates; and (3) candidate/campaign interaction with mass media. Key Features Allows readers to deconstruct and understand how and why speeches affect voters: Offers methods for understanding how political speeches are constructed and targeted, as well as how to apply these methodologies to a variety of campaign oratories. Provides a comprehensive and entertaining explanation of the history of campaign debates in the United States: A historical description of the evolution of political campaign helps situate modern debates within the context of specific mass media strategies and tactics employed by campaigns. Reflects how changes in mass media have now influenced how campaigns communicate messages to voters: Explores the relationship between campaigns and mass media, with an emphasis on paid and free media, and addresses the contemporary intersection of campaign Web sites and blogs with campaign main messages, fundraising, manipulating news coverage and creating ads. Offers an insider′s view of how campaigns work—and how news media coverage of campaigns works: The book is written with additional insights from the author′s experiences as a political consultant and as a political analyst for news media. Presents contemporary examples that all readers will understand: Real-life case studies of debates from both state and national elections; all forms of campaign oratories; and mass mediated campaigns. Intended Audience This text is designed for advanced courses dealing with such topics as political communication, media & politics, presidential rhetoric, and persuasion, as found in departments of communication, media studies, and political science.
Political Communication in Asia (Routledge Communication Series #23)
by Lars Willnat Annette AwThis edited volume provides a critical review of political communication research conducted in Asia over the past twenty years. Each chapter focuses on studies published in a specific Asian country, selected according to the level of contribution made to the field of political communication in Asia. Covering China, Hong Kong, Taiwan, South Korea, Japan, Singapore, Malaysia, Indonesia, and India, the book’s primary objective is to review the unique theoretical accomplishments made by Asian communication scholars, thus contributing to a better awareness and understanding of political communication research in Asia. The contributors are well-respected Asian media scholars writing on political communication in their countries of origin. Each author reviews studies conducted and published in his/her native country and language(s). This book provides a first review of these studies, most of which have never been published in English, and makes them available to international scholars. The contributors discuss each country’s political background, and address the findings and conclusions of the political communication studies conducted in their respective countries during the past two decades. The chapters focus on insights that have been made by adapting Western media theories to the unique social, cultural, or political contexts that exist in each country. The authors also point out possible gaps in the current research within their respective countries and to make recommendations for future studies.
Political Communication in Contemporary India: Locating Democracy and Governance
by Yatindra Singh Sisodia Pratip ChattopadhyayThis book explores the forms, patterns, and trends in political communication in India in the twenty-first century. It underlies the influence of context in political messaging laying bare its complex, overlapping, and multidimensional structures. The volume: Examines how political decision-making is shaped by media — through political speeches, community opinion leaders, and formal and informal public conversations. Explores a range of political communication channels— from community radio to social media. Presents an overview of the problems associated with message designing and message dissemination through communication channels in a political setting. Highlights how political communication impacts critical aspects of democracy and governance and goes beyond mere rhetoric. A comprehensive work on the production, diffusion, transmission, and impact of information in a political environment, this book will be of great interest to scholars and researchers of politics, governance, democracy, media and communication studies, journalism, cultural studies, and South Asian studies.
Political Communication in Direct Democratic Campaigns
by Hanspeter KriesiAnalyzes the communication processes in direct democratic campaigns and their effect on the opinion formation of the voters. Based on a detailed analysis of the politicians' strategies, media coverage and the opinion formation of the public in three campaigns, this book argues that the campaigns are more enlightening than manipulating.
Political Communication in Europe: The Cultural and Structural Limits of the European Public Sphere
by Francisco Seoane PérezThe disconnection between the institutions of the EU and the people of Europe has often been attributed to the existence of a communication gap resulting from the failure of national medias and politicians to convey the importance of the EU. This book challenges that idea instead showing that the fault lies with the idea and institutions of the EU.
Political Communication in Postmodern Democracy
by Katrin Voltmer Kees BrantsThis book explores the changing relationship between politics, the media and citizens. Based on comparative evidence from the UK and the Netherlands it provides new insights into the dynamics of political communication in post-modern democracy, which is characterized by uncertainty about the location of politics and an erosion of grand narratives and political ideologies. The contributions of this volume aim to understand these changes as a two-dimensional process: the horizontal dimension encompasses the shifting power balance between politicians and the media. The vertical dimension explores how new forms of citizenship and the pervasiveness of popular culture alongside new communication technologies are challenging the authority of both established journalism and institutionalized politics. What emerges is a complex picture of politicization and de-politicization, elite dominance and the power of vox populi, mediatisation and effective control of political elites over the public agenda.
Political Communication in the Time of Coronavirus
by Peter Van AelstThis book examines how the COVID-19 pandemic impacted the flows of communication between politicians, journalists, and citizens. Distinguished contributors grapple with how the pandemic, as a global unexpected event, disrupted the communication process and changed the relationships between politics, media, and publics, the three central players of political communication. Using different methodologies, they scrutinize changes in government communication, (new) media coverage, and public opinion during this crisis. The book moves beyond the USA and Western Europe to include cases from Eastern Europe, Latin America, and Asia, taking into account how variations in the political context, the media system and personal leadership can influence how the COVID-19 pandemic challenged the political communication process. It is an ideal text for advanced students and scholars of political communication, political science, and media studies.
Political Communication, Culture, and Society (Electronic Media Research Series)
by Patricia Moy Rico NeumannAs an installment of Routledge’s Broadcast Education Association (BEA) Electronic Media Research Series, Political Communication, Culture, and Society focuses on the expansive concept of political communication and illuminates the processes, contents, and effects related to myriad forms and vehicles of political communication. Whether involving traditional print or broadcast media, social media platforms, or face-to-face discussions, political communication today has shaped how we perceive others and understand the world around us, including our place in it, and ultimately, how we engage with others as social, cultural, and political beings.Hailing from multiple locations and drawing on a multitude of theories as well as quantitative and qualitative methodologies, the volume’s contributors examine how communication intersects with politics in a broad swath of contexts, ranging from climate change to migration to the notion of political correctness. Collectively they ask and answer questions about how today’s richly textured media ecology shapes our political world and how political messages can fuel – and ameliorate – the issues that deeply cleave societies around the globe.Relevant to scholars and students of journalism, media studies, and communication sciences, this volume will help interested readers better understand today’s increasingly complex sociocultural world through the lens of political communication.
Political Communication: Politics, Press, and Public in America (Routledge Communication Series)
by Richard M. PerloffIn this political communication text, Richard M. Perloff examines the various ways in which messages are constructed and communicated from public officials and politicians through the mass media to the ultimate receivers-the people. With a focus on the history of political communication, he provides an overview of the most significant issues in the study of politics and the media. In addition to synthesizing facts and theories, and highlighting the scholarly contributions made to the understanding of political communication effects, Political Communication addresses such factors as the rhetorical accomplishments of American presidents, the ongoing tangles between the press and the presidency, and the historical roots of politics as it is practiced and studied today. It also addresses major issues about the press and politics that continually resurface, such as question of press bias and the use and manipulation of media by politicians to accomplish national goals. As a comprehensive and engaging introduction to contemporary political communication, this volume provides all readers with a historical perspective on American politics and press and offers a unique appreciation of the strengths and virtues of political communication in America.
Political Communication: The Manship School Guide (Media & Public Affairs #7)
by Robert Mann David Schultz David D. Perlmutter Wayne Parent Kirby Goidel Charlie Cook Monica Ancu Robert H. Binstock Louis Day Thomas Edmonds Malcom P. Ehrhardt William B. Fletcher John Franzen Ronald Garay Paul Harang Bud Jackson Lynda L. Kaid Katie Knobloch David D. Kurpius Lisa Lundy Melissa Michelson Trevor Parry-Giles Sean Reilly Dane Strother Gerry Tyson Darrell West Michael XenosA new era of political power has arrived, one in which the social media forces of Facebook, YouTube, and Twitter indisputably play a larger role in the political process. In this revised and expanded edition of Political Communication: The Manship School Guide, edited by Robert Mann and David D. Perlmutter, contributors discuss technological changes in the context of studies and techniques that remain unchallenged, resulting in a truly comprehensive manual of the world of political communication. This shift in communication began with Howard Dean's social media interaction between voters and candidates. Later, Barack Obama redefined these techniques during his march to the White House. This intriguing development in political campaigns focuses the impact of social media on political consultation and communication, and this volume provides an up-to-date and peerless guide to the events, methods, technologies, venues, theories, and applications of political dialogues.More than just a how-to primer, this new edition also expertly explains the process behind the political engine. Political Communication: The Manship School Guide includes individual essays that tackle the growing myths revolving around politics, such as the political money-monster and the "Mr. Smith Goes to Washington"--candidate fantasy.Twenty-seven chapters from a variety of contributors -- including academics, journalists, and political professionals -- provide insightful, astute, and critical essays for a deeper understanding of political communication and the many roles the public has played in twenty-first-century politics.With this second edition, Political Communication: The Manship School Guide offers readers a valuable resource that clarifies the confusing world of politics.
Political Culture and Media Genre
by John Corner Kay Richardson Katy ParryExploring the forms and meanings of mediated politics beyond the news cycle, this book encompasses genres drawn from television, radio, the press and the internet, assessing their individual and collective contribution to contemporary political culture through textual analysis and thematic review.
Political Economy of Media Industries: Global Transformations and Challenges (Routledge Studies in Media and Cultural Industries)
by Randy Nichols Gabriela MartinezThis book provides a critical political economic examination of the impact of increasingly concentrated global media industries. It addresses different media and communication industries from around the globe, including film, television, music, journalism, telecommunication, and information industries. The authors use case studies to examine how changing methods of production and distribution are impacting a variety of issues including globalization, environmental devastation, and the shifting role of the State. This collection finds communication at a historical moment in which capitalist control of media and communication is the default status and, so, because of the increasing levels of concentration globally allows those in control to define the default ideological status. In turn, these concentrated media forces are deployed under the guise of entertainment but with a mind towards further concentration and control of the media apparatuses many times in convergence with others
Political Emotions (New Agendas in Communication Series)
by Janet StaigerPolitical Emotions explores the contributions that the study of discourses, rhetoric, and framing of emotion make to understanding the public sphere, civil society and the political realm. Tackling critiques on the opposition of the public and private spheres, chapters in this volume examine why some sentiments are valued in public communication while others are judged irrelevant, and consider how sentiments mobilize political trajectories. Emerging from the work of the Public Feelings research group at the University of Texas-Austin, and cohering in a New Agendas in Communication symposium, this volume brings together the work of young scholars from various areas of study, including sociology, gender studies, anthropology, art, and new media. The essays in this collection formulate new ways of thinking about the relations among the emotional, the cultural, and the political. Contributors recraft familiar ways of doing critical work, and bring forward new analyses of emotions in politics. Their work expands understanding of the role of emotion in the political realm, and will be influential in political communication, political science, sociology, and visual and cultural studies.
Political Godmother: Nackey Scripps Loeb and the Newspaper That Shook the Republican Party
by Meg HeckmanNewspaper publisher and GOP kingmaker Nackey Scripps Loeb headed the Union Leader Corporation, one of the most unusual—and influential—local newspaper companies in the United States. Her unapologetic conservatism and powerful perch in the home of the first-in-the-nation presidential primary elicited fear and respect while her leadership of New Hampshire&’s Union Leader gave her an outsized role in American politics. In Political Godmother Meg Heckman looks at Loeb&’s rough-and-tumble political life against the backdrop of the right-wing media landscape of the late twentieth century. Heckman reveals Loeb as a force of nature, more than willing to wield her tremendous clout and able to convince the likes of Pat Buchanan to challenge a sitting president. Although Loeb initially had no interest in the newspaper business, she eventually penned more than a thousand front-page editorials, drew political cartoons, and became a regular on C-SPAN. A fascinating look at power politics in action, Political Godmother reveals how one woman ignited conservatism&’s transformation of the contemporary Republican Party.
Political Internet: State and Politics in the Age of Social Media
by Biju P. R.This book investigates the Internet as a site of political contestation in the Indian context. It widens the scope of the public sphere to social media, and explores its role in shaping the resistance and protest movements on the ground. The volume also explores the role of the Internet, a global technology, in framing debates on the idea of the nation state, especially India, as well as diplomacy and international relations. It also discusses the possibility of whether Internet can be used as a tool for social justice and change, particularly by the underprivileged, to go beyond caste, class, gender and other oppressive social structures. A tract for our times, this book will interest scholars and researchers of politics, media studies, popular culture, sociology, international relations as well as the general reader.
Political Journalism in Comparative Perspective
by Erik Albæk Arjen van Dalen Nael Jebril Claes H. de Vreese Erik Albæk Arjen Van Dalen Nael Jebril Claes H. de VreesePolitical journalism is often under fire. Conventional wisdom and much scholarly research suggest that journalists are cynics and political pundits. Political news is void of substance and overly focused on strategy and persons. Citizens do not learn from the news, are politically cynical, and are dissatisfied with the media. This book challenges these assumptions, which are often based on single-country studies with limited empirical observations about the relation between news production, content, and journalism's effects. Based on interviews with journalists, a systematic content analysis of political news, and panel survey data in different countries, this book tests how different systems and media-politics relations condition the contents of political news. It shows how different content creates different effects, and demonstrates that under the right circumstances citizens learn from political news, do not become cynical, and are satisfied with political journalism.
Political Junkies: From Talk Radio to Twitter, How Alternative Media Hooked Us on Politics and Broke Our Democracy
by Claire Bond PotterA wide-ranging history of seventy years of change in political media, and how it transformed -- and fractured -- American politicsWith fake news on Facebook, trolls on Twitter, and viral outrage everywhere, it's easy to believe that the internet changed politics entirely. In Political Junkies, historian Claire Bond Potter shows otherwise, revealing the roots of today's dysfunction by situating online politics in a longer history of alternative political media. From independent newsletters in the 1950s to talk radio in the 1970s to cable television in the 1980s, pioneers on the left and right developed alternative media outlets that made politics more popular, and ultimately, more partisan. When campaign operatives took up e-mail, blogging, and social media, they only supercharged these trends. At a time when political engagement has never been greater and trust has never been lower, Political Junkies is essential reading for understanding how we got here.
Political Marketing and Management in the 2017 New Zealand Election (Palgrave Studies in Political Marketing and Management)
by Jennifer Lees-MarshmentThis book reveals the market research, strategy, branding and communication behind the unpredictable 2017 New Zealand election result which saw Jacinda Ardern elected Labour leader just 8 weeks before the election to become Prime Minister. Utilising rich data sources that include a 250,000 Vote Compass survey and interviews with key political advisors, it explores the alignment of the policy of National, Labour, the Greens and NZ First with party supporters, demographic segments and undecided voters. It also analyses the leadership communication and branding of the leaders Bill English, Jacinda Ardern and Andrew Little, as well as the advertising by minor parties ACT, the Greens, United Future and the Maori Party. The book provides advice for practitioners, such as: focus on being responsive, communicate delivery competence, differentiate in policy and advertising, build an energetic and charismatic leader brand and be flexible when planning.
Political Participation in a Changing World: Conceptual and Empirical Challenges in the Study of Citizen Engagement
by Jan W. van Deth Yannis TheocharisIn the last decades, political participation expanded continuously. This expansion includes activities as diverse as voting, tweeting, signing petitions, changing your social media profile, demonstrating, boycotting products, joining flash mobs, attending meetings, throwing seedbombs, and donating money. But if political participation is so diverse, how do we recognize participation when we see it? Despite the growing interest in new forms of citizen engagement in politics, there is virtually no systematic research investigating what these new and emerging forms of engagement look like, how prevalent they are in various societies, and how they fit within the broader structure of well-known participatory acts conceptually and empirically. The rapid spread of internet-based activities especially underlines the urgency to deal with such challenges. In this book, Yannis Theocharis and Jan W. van Deth put forward a systematic and unified approach to explore political participation and offer new conceptual and empirical tools with which to study it. Political Participation in a Changing World will assist both scholars and students of political behaviour to systematically study new forms of political participation without losing track of more conventional political activities.
Political Polling in the Digital Age: The Challenge of Measuring and Understanding Public Opinion (Media & Public Affairs)
by Susan Herbst Mark Blumenthal Kirby Goidel Charlie Cook Scott Keeter Anna Greenberg Charles FranklinThe 2008 presidential election provided a "perfect storm" for pollsters. A significant portion of the population had exchanged their landlines for cellphones, which made them harder to survey. Additionally, a potential Bradley effect -- in which white voters misrepresent their intentions of voting for or against a black candidate -- skewed predictions, and aggressive voter registration and mobilization campaigns by Barack Obama combined to challenge conventional understandings about how to measure and report public preferences. In the wake of these significant changes, Political Polling in the Digital Age, edited by Kirby Goidel, offers timely and insightful interpretations of the impact these trends will have on polling.In this groundbreaking collection, contributors place recent developments in public-opinion polling into a broader historical context, examine how to construct accurate meanings from public-opinion surveys, and analyze the future of public-opinion polling. Notable contributors include Mark Blumenthal, editor and publisher of Pollster.com; Anna Greenberg, a leading Democratic pollster; and Scott Keeter, director of survey research for the Pew Research Center.In an era of increasingly personalized and interactive communications, accurate political polling is more difficult and also more important. Political Polling in the Digital Age presents fresh perspectives and relevant tactics that demystify the variable world of opinion taking.