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Becoming the Story: War Correspondents since 9/11
by Lindsay PalmerThe September 11 attacks produced changes in journalism and the lives of the people who practiced it. Foreign reporters felt surrounded by the hate of American colleagues for "the enemy." Americans in combat areas became literal targets of anti-U.S. sentiment. Behind the lines, editors and bureau chiefs scrambled to reorient priorities while feeling the pressure of sending others into danger. Becoming the Story examines the transformation of war reporting in the decade after 9/11. Lindsay Palmer delves into times when print or television correspondents themselves received intense public scrutiny because of an incident associated with the work of war reporting. Such instances include Daniel Pearl's kidnapping and murder; Bob Woodruff's near-fatal injury in Iraq; the expulsions of Maziar Bahari and Nazila Fathi from Iran in 2009; the sexual assault of Lara Logan; and Marie Colvin's 2012 death in Syria. Merging analysis with in-depth interviews of Woodruff and others, Palmer shows what these events say about how post-9/11 conflicts transformed the day-to-day labor of reporting. But they also illuminate how journalists' work became entangled with issues ranging from digitization processes to unprecedented hostility from all sides to the political logic of the War on Terror.
Becoming-Social in a Networked Age (Routledge Studies in New Media and Cyberculture)
by Neal ThomasThis book examines the semiotic effects of protocols and algorithms at work in popular social media systems, bridging philosophical conversations in human-computer interaction (HCI) and information systems (IS) design with contemporary work in critical media, technology and software studies. Where most research into social media is sociological in scope, Neal Thomas shows how the underlying material-semiotic operations of social media now crucially define what it means to be social in a networked age. He proposes that we consider social media platforms as computational processes of collective individuation that produce, rather than presume, forms of subjectivity and sociality.
Bedeutende Daten: Modelle, Verfahren und Praxis der Vermessung und Verdatung im Netz (Medien • Kultur • Kommunikation)
by Thorben Mämecke Jan-Hendrik Passoth Josef WehnerDieser Band diskutiert die Entwicklung, dass, wer sich im Netz bewegt, mit Beobachtung rechnen muss. Mit immer geringerem Aufwand sind sowohl Regierungen, Wirtschaftsunternehmen, Meinungs- und Konsumforschung als auch Privatpersonen in der Lage, Netzaktivitäten und Datenspuren zu erfassen und zu analysieren.
Before George Eliot
by Fionnuala DillaneFionnuala Dillane revisits the first decade of Marian Evans's working life to explore the influence of the periodical press on her emergence as George Eliot and on her subsequent responses to fame. This interdisciplinary study discusses the significance of Evans's work as a journalist, editor and serial-fiction writer in the periodical press from the late 1840s to the late 1850s and positions this early career against critical responses to Evans's later literary persona, George Eliot. Dillane argues that Evans's association with the nineteenth-century periodical industry, that dominant cultural force of the age, is important for its illumination of Evans's understanding of the formation of reading audiences, the development of literary genres and the cultivation of literary celebrity.
Before We Say "Goodnight": How to Tell Bedtime Stories About Your Life and Family
by Hank FrazeeA unique way to turn bedtime stories into an opportunity to strengthen our bond with our children. Before We Say &“Goodnight&” will show you how to captivate your child&’s imagination with a subject they literally can&’t get enough of—you. In this book, you&’ll discover an easy-to-learn three-step method to turn your life experiences, and those of your family, into great bedtime stories, all without notes or memorization. Best of all, you&’ll make bedtime one of the happiest parts of the day. &“Our children and grandchildren want to know who we really are. This book provides a wonderful method to share our life with those we love. It&’s out of this world!&” —Buzz Aldrin, astronaut
Before You Say Anything: The Untold Stories and Failproof Strategies of a Very Discreet Speechwriter
by Victoria WellmanThe convention-breaking creative process of New York's busiest speechwriter, offering a holistic approach to crafting every kind of speech.The ability to express yourself in words has become both a rite of passage and an essential skill for anyone who wants to make a difference within their family, community, workplace, or beyond. And yet, strategies for engaging a new generation of media and tech-savvy audiences have failed to keep up with the times, leaving speakers wondering how to articulate a resonant message that bristles with detail, authenticity, and emotional truth. While we can’t all expect to captivate and inspire millions as Barack Obama and Greta Thunberg have, every speaker—regardless of their experience—can follow a road map to elevate a narrative from serviceable to unforgettable. This is true whether you’re roasting a colleague at an office party, delivering a keynote industry address, accepting an award, or eulogizing a loved one. In Before You Say Anything, Victoria Wellman—the founder and president of Manhattan-based speechwriting company The Oratory Laboratory—shares her unique methodology for researching, reimagining, crafting, and delivering an outstanding speech by focusing on three core objectives: respect for the audience, the restless pursuit of originality, and intentionality behind every word. Full of hilarious anecdotes and examples from Wellman’s extensive experience as the go-to speechwriter for power players and everyday people from around the world, Before You Say Anything is an irresistible antidote to the age-old doctrine of what a speech must include. Instead, it will leave readers with an enlightened and refreshing way of thinking about their sources, ideas, and material, and give them a strategy for putting it all to use.
Before You Say Yes ...: A Guide to the Pleasures and Pitfalls of Volunteer Boards
by Doreen PendgracsDoreen Pendgracs has sat on various boards of directors for the past twenty-five years. During that time, she has gleaned valuable information that she shares in an easy-to-understand, conversational style for novices and seasoned members alike. Whether you’re asked to sit on a trade union board, a non-profit board for a community group or church, a business-focused board of an association or chamber of commerce, or the board of a charitable organization, Before You Say Yes … gives you the inside scoop on what questions to ask and what you need to do before you take the plunge. Ms. Pendgracs leads the reader through the intricacies of management style, board etiquette and responsibilities, Robert’s Rules of Order, directors’ and officers’ insurance, and financial obligations and compensation. You’ll also discover what happens in the case of a lawsuit or how to implement a disaster plan, how to welcome new board members and deal with difficult people, and what benefits board membership can bring to your personal life and career.
Before and After the Book Deal: A Writer's Guide to Finishing, Publishing, Promoting, and Surviving Your First Book
by Courtney MaumEverything you’ve ever wanted to know about publishing but were too afraid to ask is right here in this funny, candid guide written by an acclaimed author.There are countless books on the market about how to write better but very few books on how to break into the marketplace with your first book. Cutting through the noise (and very mixed advice) online, while both dispelling rumors and remaining positive, Courtney Maum's Before and After the Book Deal is a one–of–a–kind resource that can help you get your book published.Before and After the Book Deal: A Writer's Guide to Finishing, Publishing, Promoting, and Surviving Your First Book has over 150 contributors from all walks of the industry, including international bestselling authors Anthony Doerr, Roxane Gay, Garth Greenwell, Lisa Ko, R. O. Kwon, Rebecca Makkai, and Ottessa Moshfegh, alongside cult favorites Sarah Gerard, Melissa Febos, Mitchell S. Jackson, and Mira Jacob.Agents, film scouts, film producers, translators, disability and minority activists, and power agents and editors also weigh in, offering advice and sharing intimate anecdotes about even the most taboo topics in the industry. Their wisdom will help aspiring authors find a foothold in the publishing world and navigate the challenges of life before and after publication with sanity and grace.Are MFA programs worth the time and money? How do people actually sit down and finish a novel? Did you get a good advance? What do you do when you feel envious of other writers? And why the heck aren’t your friends saying anything about your book? Covering questions ranging from the logistical to the existential (and everything in between), Before and After the Book Deal is the definitive guide for anyone who has ever wanted to know what it’s really like to be an author.
Before the Rain: A Memoir Of Love And Revolution
by Luisita Lopez TorregrosaIn a voice haunting and filled with longing, Before the Rain tells the story of love unexpected, its fragile bounds and subtle perils. As a newspaper editor in the '80s, Luisita Torregrosa lived her career. Enter Elizabeth, a striking, reserved, and elusive writer with whom Torregrosa falls deeply in love. Their story--irresistible romance, overlapping ambitions, and fragile union--unfolds as the narrative shifts to the Philippines and the fall of Ferdinand Marcos. There, on that beautiful, troubled island, the couple creates a world of their own, while covering political chaos and bloody upheavals. What was effortless abroad becomes less idyllic when they return to the United States, and their ending becomes as surprising and revealing as their beginning. Torregrosa captures the way love transforms those who experience it for an unforgettable, but often too brief, time. This book is distinguished not only by its strong, unique, and conflicted heroines, but also by Torregrosa's lyrical portrait of the Philippines and the even more exotic heart of intimacy.
Before-and-After Photography: Histories and Contexts
by Jordan BearThe before-and-after trope in photography has long paired images to represent change: whether affirmatively, as in the results of makeovers, social reforms or medical interventions, or negatively, in the destruction of the environment by the impacts of war or natural disasters. This interdisciplinary, multi-authored volume examines the central but almost unspoken position of before-and-after photography found in a wide range of contexts from the 19th century through to the present. Packed with case studies that explore the conceptual implications of these images, the book’s rich language of evidence, documentation and persuasion present both historical material and the work of practicing photographers who have deployed – and challenged – the conventions of the before-and-after pairing. Touching on issues including sexuality, race, environmental change and criminality, Before-and-After Photography examines major topics of current debate in the critique of photography in an accessible way to allow students and scholars to explore the rich conceptual issues around photography’s relationship with time andimagination.
Beg to Differ: The Logic of Disputes and Argumentation
by Joseph Agassi Abraham MeidanThis book aims to familiarize readers in a very simple and easy mannerthe rules and proper procedures of rational debate. It will help reducethe frustration that many experience when engaging in debates. The properconduct of debate is both fun and mentally stimulating, and we trust that implementing the rules ofdebate outlined in this book will help you and your friends increase yourability to learn, improve and engage in rational and intellectual debates.
Beginner's English (Learn BRITISH English as a Foreign Language): Enhanced Edition
by Cindy CheethamDo you want a solid foundation to your English studies?If you are looking for a solid foundation to your language studies for school, work or travel, this engaging course will get you speaking, writing, reading and understanding English in no time. Through authentic conversations, clear language presentations, and extensive practice and review, you will learn the English you need to communicate naturally in everyday situations - from booking a hotel room to talking about friends and family.What will I learn?The course focuses on British English but offers American alternatives. Basic English is slowly and carefully introduced to ensure you progress confidently through the course and build up a foundation to allow you to feel confident in everyday situations and move to the next level of your learning. It teaches grammar, vocabulary and listening, reading, writing, speaking and pronunciation skills. By the end of the course you will reach a solid Novice High proficiency level of ACTFL (The American Council for the Teaching of Foreign Languages) and A2 Beginner level of the CEFR (Common European Framework of Reference for Languages) guidelines. Is this course for me?Get Started in English is for absolute and false beginners of English. Clear and simple explanations make the course appropriate and accessible to anyone learning English. There are extensive illustrations to support the learner working on his or her own. This course is also ideal to use with one-to-one tutoring and as a classroom course.What do I get? This book has a learner-centred approach that incorporates the following features:- 10 units of learning content - covering everyday topics from booking a hotel room to talking about friends and family- Discovery Method - figure out rules and patterns yourself to make the language stick- Outcomes-based learning - focus your studies with clear aims- Vocabulary building - thematic lists and activities to help you learn vocabulary quickly- Test yourself - see and track your own progress- Native speaker audio - available online or via the Teach Yourself Library app- Free, downloadable audio transcripts and vocabulary and language reference listsThe audio for this course is available for free on library.teachyourself.com or from the Teach Yourself Library app.Where do I go next?If you want to advance your English, our Complete English as a Foreign Language course (9781473601581) will take you to an intermediate level of English.If you want to practice your speaking and listening skills, Get Talking and Keep Talking English(9781444193152) is the perfect audio course. It is available in English, French, Spanish, Italian and Portuguese instruction.**If you are looking for an American English course, you can try Get Started in American English (9781473652101).Rely on Teach Yourself, trusted by language learners for over 75 years.
Beginner's English (Learn BRITISH English as a Foreign Language): Enhanced Edition
by Cindy CheethamDo you want a solid foundation to your English studies?If you are looking for a solid foundation to your language studies for school, work or travel, this engaging course will get you speaking, writing, reading and understanding English in no time. Through authentic conversations, clear language presentations, and extensive practice and review, you will learn the English you need to communicate naturally in everyday situations - from booking a hotel room to talking about friends and family.What will I learn?The course focuses on British English but offers American alternatives. Basic English is slowly and carefully introduced to ensure you progress confidently through the course and build up a foundation to allow you to feel confident in everyday situations and move to the next level of your learning. It teaches grammar, vocabulary and listening, reading, writing, speaking and pronunciation skills. By the end of the course you will reach a solid Novice High proficiency level of ACTFL (The American Council for the Teaching of Foreign Languages) and A2 Beginner level of the CEFR (Common European Framework of Reference for Languages) guidelines. Is this course for me?Get Started in English is for absolute and false beginners of English. Clear and simple explanations make the course appropriate and accessible to anyone learning English. There are extensive illustrations to support the learner working on his or her own. This course is also ideal to use with one-to-one tutoring and as a classroom course.What do I get? This enhance eBook has a learner-centred approach that incorporates the following features:- 10 units of learning content - covering everyday topics from booking a hotel room to talking about friends and family- Discovery Method - figure out rules and patterns yourself to make the language stick- Outcomes-based learning - focus your studies with clear aims- Vocabulary building - thematic lists and activities to help you learn vocabulary quickly- Test yourself - see and track your own progress- Native speaker audio - integrated within the eBook- Free, downloadable audio transcripts and vocabulary and language reference listsWhere do I go next?If you want to advance your English, our Complete English as a Foreign Language course (9781473601581) will take you to an intermediate level of English.If you want to practice your speaking and listening skills, Get Talking and Keep Talking English(9781444193152) is the perfect audio course. It is available in English, French, Spanish, Italian and Portuguese instruction.**If you are looking for an American English course, you can try Get Started in American English (9781473652101).Rely on Teach Yourself, trusted by language learners for over 75 years.
Beginner's English: Enhanced Edition (TY English as a Foreign Language)
by Cindy CheethamDo you want a solid foundation to your English studies?If you are looking for a solid foundation to your language studies for school, work or travel, this engaging course will get you speaking, writing, reading and understanding English in no time. Through authentic conversations, clear language presentations, and extensive practice and review, you will learn the English you need to communicate naturally in everyday situations - from booking a hotel room to talking about friends and family.What will I learn?The course focuses on American English but offers British alternatives. Basic English is slowly and carefully introduced to ensure you progress confidently through the course and build up a foundation to allow you to feel confident in everyday situations and move to the next level of your learning. It teaches grammar, vocabulary and listening, reading, writing, speaking and pronunciation skills. By the end of the course you will reach a solid Novice High proficiency level of ACTFL (The American Council for the Teaching of Foreign Languages) and A2 Beginner level of the CEFR (Common European Framework of Reference for Languages) guidelines. Is this course for me?Get Started in English is for absolute and false beginners of English. Clear and simple explanations make the course appropriate and accessible to anyone learning English. There are extensive illustrations to support the learner working on his or her own. This course is also ideal to use with one-to-one tutoring and as a classroom course.What do I get? This enhanced eBook has a learner-centred approach that incorporates the following features:- 10 units of learning content - covering everyday topics from booking a hotel room to talking about friends and family- Discovery Method - figure out rules and patterns yourself to make the language stick- Outcomes-based learning - focus your studies with clear aims- Vocabulary building - thematic lists and activities to help you learn vocabulary quickly- Test yourself - see and track your own progress- Native speaker audio - integrated within the eBook- Free, downloadable audio transcripts and vocabulary and language reference listsWhere do I go next?If you want to advance your English, our Complete English as a Foreign Language course (9781473601581) will take you to an intermediate level of English.If you want to practice your speaking and listening skills, Get Talking and Keep Talking English (9781444193152) is the perfect audio course. It is available in English, French, Spanish, Italian and Portuguese instruction.**If you are looking for a British English course, you can try Get Started in British English (9781473612143).Rely on Teach Yourself, trusted by language learners for over 75 years.
Beginner's English: Enhanced Edition (TY English as a Foreign Language)
by Cindy CheethamDo you want a solid foundation to your English studies?If you are looking for a solid foundation to your language studies for school, work or travel, this engaging course will get you speaking, writing, reading and understanding English in no time. Through authentic conversations, clear language presentations, and extensive practice and review, you will learn the English you need to communicate naturally in everyday situations - from booking a hotel room to talking about friends and family.What will I learn?The course focuses on American English but offers British alternatives. Basic English is slowly and carefully introduced to ensure you progress confidently through the course and build up a foundation to allow you to feel confident in everyday situations and move to the next level of your learning. It teaches grammar, vocabulary and listening, reading, writing, speaking and pronunciation skills. By the end of the course you will reach a solid Novice High proficiency level of ACTFL (The American Council for the Teaching of Foreign Languages) and A2 Beginner level of the CEFR (Common European Framework of Reference for Languages) guidelines. Is this course for me?Get Started in English is for absolute and false beginners of English. Clear and simple explanations make the course appropriate and accessible to anyone learning English. There are extensive illustrations to support the learner working on his or her own. This course is also ideal to use with one-to-one tutoring and as a classroom course.What do I get? This enhanced eBook has a learner-centred approach that incorporates the following features:- 10 units of learning content - covering everyday topics from booking a hotel room to talking about friends and family- Discovery Method - figure out rules and patterns yourself to make the language stick- Outcomes-based learning - focus your studies with clear aims- Vocabulary building - thematic lists and activities to help you learn vocabulary quickly- Test yourself - see and track your own progress- Native speaker audio - integrated within the eBook- Free, downloadable audio transcripts and vocabulary and language reference listsWhere do I go next?If you want to advance your English, our Complete English as a Foreign Language course (9781473601581) will take you to an intermediate level of English.If you want to practice your speaking and listening skills, Get Talking and Keep Talking English (9781444193152) is the perfect audio course. It is available in English, French, Spanish, Italian and Portuguese instruction.**If you are looking for a British English course, you can try Get Started in British English (9781473612143).Rely on Teach Yourself, trusted by language learners for over 75 years.
Beginning Arduino Nano 33 IoT: Step-By-Step Internet of Things Projects
by Agus KurniawanDevelop Internet of Things projects with Sketch to build your Arduino programs. This book is a quick reference guide to getting started with Nano 33 IoT, Arduino’s popular IoT board. You’ll learn how to access the Arduino I/O, understand the WiFi and BLE networks, and optimize your board by connecting it to the Arduino IoT Cloud. Arduino Nano 33 IoT is designed to build IoT solutions with supported WiFi and BLE networks. This board can be easily extend through I/O pins, sensors and actuators. Beginning Arduino Nano 33 IoT is the perfect solution for those interested in learning how to use the latest technology and project samples through a practical and content-driven approach. What You’ll LearnPrepare and set up Arduino Nano 33 IoT boardOperate Arduino Nano 33 IoT board hardware and softwareDevelop programs to access Arduino Nano 33 IoT board I/OBuild IoT programs with Arduino Nano 33 IoT boardWho This Book Is ForMakers, developers, students, and professional of all levels.
Beginning IoT Projects: Breadboard-less Electronic Projects
by Charles BellExperiment with building IoT projects without the demanding time or patience required to learn about electronics. This book thoroughly introduces readers of all ages to the world of IoT devices and electronics without getting bogged down by the overly technical aspects or being tied to a specific platform. You'll learn IoT, Arduino, Raspberry Pi from the ground up using the Qwiic and Grove components systems. The book begins with a brief overview of IoT followed by primers for the two most popular platforms; Arduino and Raspberry Pi. There is also a short tutorial on programming each host; Arduino C-like sketches and Python scripts respectfully. Thus, the book also helps you get started with your choice of platform. Next, you’ll learn the basics for the Qwiic and Grove component systems.The rest of the book presents a number of projects organized into easy-to-follow chapters that details the goal for the project, the components used, a walk-through of the code, and a challenge section that provides suggestions on how to improve or augment the project. Projects are presented for both the Arduino and Raspberry Pi where possible making each project as versatile as possible.What You'll LearnWrite Arduino sketchesCreate Python scripts for the Raspberry PiBuild IoT projects with Arduino and Raspberry PiUse the Qwiic and Grove component systemsJoin the electronics and IoT hobby world with almost no experienceHost projects data in the cloud using ThingSpeakWho This Book Is ForThose interested in building or experimenting with IoT solutions but have little or no experience working with electronics. This includes those with little or no programming experience. A secondary target would include readers interested in teaching the basics of working with Arduino and Raspberry Pi to others.
Beginning Java with WebSphere
by Robert W JansonBeginning Java with WebSphere provides a step-by-step guide for creating and installing both client- and server-based Java applications using Rapid Application Development v8, WebSphere Application Server 8. 0, and Java. Since more and more Java applications are moving to the server and using HTML for the user interface, there is a minimal amount of time spent exploring the Java GUI components. More specifically, this book covers graphical user interfaces using RAD's Visual Editor, variables, conditional logic, and application improvements/enhancements from the client side. And, from the server-side, this book covers servlets, JavaServer Pages (JSPs), database accessibility (JDBC), custom tags, and concludes with JavaServer Faces (JSFs). This book concentrate on base topics that allow you to get to the server-side and database topics quickly.
Beginning Medical Spanish: Oral Proficiency and Cultural Humility
by Parizad T. Dejbord SawanBeginning Medical Spanish. Oral Proficiency and Cultural Humility is designed for medical professionals and supporting staff with no prior knowledge of Spanish who need to develop oral language skills and cross-cultural sensitivity to establish relationship-building communication with their Spanish-speaking patients. This hospital-tested program teaches how to connect with patients of limited English-speaking ability and offer them the quality care they seek. Role-play activities allow students to develop their oral proficiency in meaningful contexts and contribute to a creative and dynamic classroom environment. Written exercises provide opportunity for practice outside the classroom, and audio recordings are available online for use in class and at home. The cultural readings and extensive bibliographical references in each chapter provide students with information about Hispanic values, beliefs and health practices, while teaching them to consider how these may vary with the identity of each individual and the degree of acculturation to US "mainstream" culture. Whether you are a student preparing to work in a medical environment, or a professional already working with Spanish-speaking patients, the innovative method of hands-on learning though role-playing practice provided in this program will give you the specific skills you need to communicate confidently and respectfully in Spanish.
Beginning Writers in the Zone of Proximal Development
by Elizabeth Petrick-StewardHow do young children bridge the gap between "writing" a story with pictures and writing with words? How children learn to use written words to tell a story is a topic important to both cognitive development and early literacy instruction. Using the theoretical framework developed by Vygotsky, the behavior of a group of prekindergarten children as they author two consecutive pieces of writing is analyzed. The children tell their stories at first with spoken words and pictures. As they discuss their work-in-progress in public conferences, they discover how to build on and combine existing skills to produce a new skill -- telling stories with written words. Current descriptive and theoretical perspectives on beginning writing are presented in this volume, with a particular focus on Vygotsky's concept of the zone of proximal development, a period of sensitivity in which learning advances. The proposed mechanism of change is verbal mediation -- talk among peers and teachers as they discuss work-in-progress -- which moves the children through the zone of proximal development. An open, whole-language approach to literacy instruction makes the classroom in this book an ideal arena in which to observe verbal mediation in operation. Children are free to question, criticize and argue; and in the process they collectively advance their developing ability to use written language. The work is unique in that the rich and comprehensive data record is reproduced in its entirety. More than 400 illustrations of the children's products -- two "books" apiece, pictured before and after the children's revisions -- are included, along with transcripts of the conferences about each of the pages, permitting direct observation of the effects of verbal mediation. This dynamic study documents change during a period of time when specific learning is occurring, and provides strong support for the value and power of Vygotsky's theoretical framework.
Behavioral Economics (Routledge Advanced Texts in Economics and Finance)
by Edward CartwrightOver the last few decades behavioral economics has revolutionized the discipline. It has done so by putting the human back into economics, by recognizing that people sometimes make mistakes, care about others and are generally not as cold and calculating as economists have traditionally assumed. The results have been exciting and fascinating, and have fundamentally changed the way we look at economic behavior. This textbook introduces all the key results and insights of behavioral economics to a student audience. Ideas such as mental accounting, prospect theory, present bias, inequality aversion and learning are explained in detail. These ideas are also applied in diverse settings such as auctions, stock market crashes, charitable donations and health care, to show why behavioral economics is crucial to understanding the world around us. Consideration is also given to what makes people happy, and how we can potentially nudge people to be happier. This new edition contains expanded and updated coverage of contract theory, bargaining in the family, time and risk, and stochastic reference points, among other topics, to ensure that readers are kept up to speed with this fast-paced field. The companion website is also updated with a range of new questions and worked examples. This book remains the ideal introduction to behavioral economics for advanced undergraduate and graduate students.
Behavioral Economics (Routledge Advanced Texts in Economics and Finance)
by Edward CartwrightOver the last few decades behavioral economics has revolutionized the discipline. It has done so by putting the human back into economics, by recognizing that people sometimes make mistakes, care about others and are generally not as cold and calculating as economists have traditionally assumed. The results have been exciting and fascinating, and have fundamentally changed the way we look at economic behavior. This textbook introduces all the key results and insights of behavioral economics to a student audience. Ideas such as mental accounting, prospect theory, present bias, inequality aversion and learning are explained in detail. These ideas are also applied in diverse settings, such as auctions, stock market crashes, charitable donations and health care, to show why behavioral economics is crucial to understanding the world around us. Consideration is also given to what makes people happy, and how we can potentially nudge people to be happier. This new edition contains expanded and updated coverage of several topics and applications, including fraud and cybercrime, cryptocurrency, public health messaging, and the COVID-19 pandemic. The companion website is also updated with a range of new questions and worked examples. This book remains the ideal introduction to behavioral economics for advanced undergraduate and graduate students.
Behavioral Economics (Routledge Advanced Texts in Economics and Finance)
by Edward CartwrightOver the last few decades behavioral economics has revolutionized the discipline. It has done so by putting the human back into economics, by recognizing that people sometimes make mistakes, care about others and are generally not as cold and calculating as economists have traditionally assumed. The results have been exciting and fascinating, and have fundamentally changed the way we look at economic behavior.This textbook introduces all the key results and insights of behavioral economics to a student audience. Ideas such as mental accounting, prospect theory, present bias, inequality aversion and learning are explained in detail. These ideas are also applied in diverse settings, such as auctions, stock market crashes, charitable donations and health care, to show why behavioral economics is crucial to understanding the world around us. Consideration is also given to what makes people happy, and how we can potentially nudge people to be happier.This new edition contains expanded and updated coverage of several topics and applications, including fraud and cybercrime, cryptocurrency, public health messaging, and the COVID-19 pandemic. The companion website is also updated with a range of new questions and worked examples. This book remains the ideal introduction to behavioral economics for advanced undergraduate and graduate students.
Behaviour Beyond the Text and the Morality Clause in Twenty-First-Century Publishing (Elements in Publishing and Book Culture)
by Chiara BullenA morality clause allows contracting parties to terminate a contractual agreement with those who exhibit behaviour deemed unacceptable. Established in 1920s Hollywood, these contractual clauses are now found in twenty-first-century publishing agreements. This Element investigates the presence of the morality clause in the UK book publishing industry in relation to an increased focus on author behaviour beyond the text in the twenty-first-century, examining the way it operates within the publishing field in the context of behaviour perceived to be 'problematic'. It asserts the clause is perceived to be needed due to the emergence of social media and twenty-first-century social contexts combining to impact the author-reader relationship which, in turn, leads to author behaviour acting as a paratextual threshold to their work. This Element presents an analysis of the morality clause in practice, concluding the clause has the potential to further the power imbalance between author and publisher.
Behavioural Research for Marketing: A Practitioner's Handbook
by Julian AdamsThis book, the first of its kind, provides market researchers and marketeers with the tools to better understand human behaviour by drawing upon social science theory from different schools of thought, including sociology, psychology and behavioural economics. It has practical examples throughout to help illustrate how to operationalise theory in market research and to underpin the way we understand how people think, behave, decide and make choices. Each theory is explained in accessible terms to ensure that the content is relevant and useful to commercial market researchers. By considering different theoretical models of human behaviour from the outset, this book will open new avenues of investigation, help researchers to develop more dynamic and challenging hypotheses to test during the research process, and ultimately result in more insightful outcomes. The book brings together theories that look at how society is shaped and formed, and how this impacts on the individual, along with theories that focus on the mind and behaviour of the individual; these perspectives are equally important in market research but not usually considered within the same text. This book is not limited to theory alone; in each chapter, illustrative examples are used to help demonstrate how theory can be applied to real-world market research projects. Additionally, throughout there are helpful suggestions in terms of question content to help operationalise theory. This book will appeal to those that have recently entered the field of market research and are interested in the theoretical underpinnings of human behaviour, undergraduates and post-graduates that are studying marketing, business studies or social science, where a core component of the course requirement is market research, and finally those that are users of market research data and want a working knowledge of key theories of human behaviour.